Crosstrade Group

What Crosstrade Group does

Crosstrade Group operates Gazhoo.com, an HTML5 (H5) browser-based gaming platform founded in 2005 and headquartered in Seoul, South Korea. The platform aggregates approximately 30+ casual games across six categories — Arcade, Girl, Adventure, Action, Shooting, and Racing — and is differentiated by its deliberate exclusion of social features such as chat, friend lists, and notifications. All games are playable directly in a web browser without downloads, registrations, or installations, targeting casual gamers seeking distraction-free entertainment. Titles span puzzle (e.g., 1010 Elixir Alchemy, Color Cargo Puzzle Rush), adventure (Save the Duck, The Genius Crow), action/shooter (Neon Blaster, City Theft), strategy (Sheep and Wolves), simulation (Paws and Claws, ASMR Nail Treatment), and multiplayer .io-style formats (Vortex Io, Money Rush Online).

The business model is purely ad-supported. The platform monetizes through advertising cookies, third-party advertising services, and personalized ad serving based on tracked browsing behavior, with a secondary stream of game hosting services for third-party developers that share user information. There is no direct consumer pricing — games are free to play, no subscriptions are disclosed, and no app store presence exists. The platform operates with a small team of 1-10 employees and reaches users globally through its self-serve web channel, employing a product-led growth motion with no documented paid marketing, partnerships, or enterprise sales motion. No funding rounds, acquisitions, leadership disclosures, or AI capabilities are documented in the available sources.

Name

Crosstrade Group

Legal name

Gazhoo.com

Website

https://gazhoo.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Online Casual Gaming

NAICS

Amusement Arcades (713120)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Game Streaming & Spectatorship Platforms (BPAMAKAI)

Keywords

• HTML5 gaming platform
• Browser-based games
• Casual online gaming
• Puzzle games
• Free-to-play games

Headquarters

HQ city

Seoul

HQ country

South Korea

HQ region

Asia

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Technology or R&D, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Advertising: The platform monetizes through advertising cookies and third-party advertising services. Ads are displayed to users based on browsing behavior and interests tracked through cookies. The revenue is generated from showing personalized advertising content to the gaming audience.
2. Game Hosting Services: Platform provides game hosting services for game developers, sharing user information with partners (such as game developers) for the purpose of delivering relevant services.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Operates Gazhoo.com, an online HTML5 (H5) gaming platform that hosts a library of more than 30 non-social casual games playable directly in web browsers without downloads, registrations, or installations. Games span genres including arcade, girl, adventure, action, shooting, racing, puzzle, strategy, simulation, and multiplayer, targeting individual casual gamers seeking distraction-free entertainment.

Product overview

Gazhoo.com is a single unified online gaming platform that provides access to a library of H5 (HTML5) browser-based non-social games. The platform offers approximately 30+ individual games across six main categories: Arcade, Girl, Adventure, Action, Shooting, and Racing. All games are playable directly in the browser without downloads, feature no social elements, and are designed for casual gamers seeking focused entertainment. The core platform serves as the aggregation and delivery mechanism for all games, which include puzzle games (1010 Elixir Alchemy, Color Cargo Puzzle Rush, Woody Hexa, Connect Hexas, Sum Lines, Animal Block Pop Puzzle, Fruit Connect 3, Sticker Puzzle Book, Dreamy Jewel, Trap the Mouse, Fill Glass, Crazy Bubble Breaker), adventure games (The Genius Crow, Save the Duck, Escape The Lava, Bhide Pickle Delivery), action/shooter games (Neon Blaster, Ballistic Breakthrough, City Theft, SquadZ), strategy games (Sheep and Wolves, Just Dice Random Tower Defence), simulation games (Paws and Claws, ASMR Nail Treatment), and multiplayer games (Vortex Io, Money Rush Online, Car Crusher Online, Italian Brainrot Puzzle & Battle, Cosmo Void).

Differentiator

Problem solved

Functional benefit

Products and services

• Gazhoo.com H5 Gaming Platform An online platform offering a library of high-quality H5 (HTML5) non-social games playable directly in the browser without downloads, registrations, or installations. The platform aggregates more than 30 titles across arcade, girl, adventure, action, shooting, racing, puzzle, strategy, simulation, and multiplayer categories, and is intended for casual individual gamers seeking distraction-free entertainment.

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Recent moves3 records

Expansion highlights2 records

Direct peers

• Y8: Long-running browser-based game portal featuring flash/HTML5 casual games across multiple categories. Same audience, same delivery model, and comparable catalog breadth.
• 1001Games: Free browser-based casual gaming site with a broad catalog of H5 and Flash games. Directly comparable value proposition and monetization model to Gazhoo.
• Poki: Leading browser-based casual game platform offering instant-play H5 games across genres. Directly comparable to Gazhoo on technology stack, monetization (ads), and target user (casual gamers).
• Kongregate: Browser and mobile casual gaming destination historically focused on HTML5 and Flash games with an ad and in-game monetization model. Comparable genre mix and distribution channel.
• Silvergames: Browser-based H5 game portal offering casual games across arcade, action, puzzle, and sports genres. Same technology, same distribution, similar catalog approach.
• AddictingGames: Free browser-based casual game site owned by Enthusiast Gaming. Same audience (casual web gamers) and same free/ad-supported business model as Gazhoo.
• CrazyGames: Major browser-based H5 casual gaming portal with thousands of free-to-play games and ad-supported monetization. Closest direct peer to Gazhoo — same technology (HTML5), same business model (free + ads), and same user proposition.
• Kizi: Free browser-based casual game portal with a similar genre mix and target demographic (young casual players). Direct competitor for the same web-gaming audience.

Broad incumbents

• Pogo: EA-owned casual browser game destination targeting a similar mass-market casual audience. Broader incumbent with significantly deeper catalog, brand, and corporate backing.
• MiniClip: Established casual games publisher (now part of Tencent) with web and mobile distribution. Comparable audience and genre mix but materially larger scale, stronger IP, and a more diversified monetization stack.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/gazhoo
• LinkedInlinkedin.com/company/gazhoo-limited

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crosstrade Group