Saxon Painting Plant

What Saxon Painting Plant does

SACHSE Malereibetrieb is a German painting and decoration contractor headquartered in Geestland (Neuenwalde district), Lower Saxony, operating as a private partnership (Mangels und Holle GbR) under German commercial law. Founded in 1924, the business provides residential and commercial painting, wallpapering, facade painting, wood protection, floor covering installation, decorative wall design, lacquering, and full thermal insulation services. It also holds WHG-Fachbetrieb certification for protective coatings in environmental containment areas per §62 AwSV, a regulatory credential that enables bidding on industrial coating projects involving hazardous-substance containment — a capability described in the source as held by few competitors.

The company employs 1–10 people and serves property owners, homeowners, and small commercial or industrial clients in the Geestland region through direct phone, email, and walk-in inquiries. Pricing is determined through individual project consultation with no publicly disclosed rates, and all revenue derives from one-time project fees for professional services. Distribution is purely direct on-site service delivery within a single domestic geography; there is no digital advertising, no formalized sales motion, and no platform product — only a marketing and portfolio website built on standard IONOS hosting with Usercentrics GDPR tooling.

SACHSE operates under the proprietary branding 'Die Farbenprofis' and markets a century-long heritage as its primary trust signal. The current registered proprietor and master painter (Malermeisterin) is Kerstin Mangels, with René Holle listed as co-owner and party responsible for content under §18 Abs. 2 MStV. The business shows no external investment, no parent company, no subsidiaries, no M&A activity, and no proprietary software products, functioning as a traditional skilled-trade service business with minimal digital tooling beyond its website.

Name

Saxon Painting Plant

Legal name

SACHSE Malereibetrieb

Website

https://sachse-malerei.de

Company type

Private

Founded year

1924

Operating status

Operating

Headcount range

1–10 employees

Short description

SACHSE Malereibetrieb is a German painting and decoration contractor in Geestland, Lower Saxony, founded in 1924. It provides residential and commercial painting, wallpapering, flooring, facade, thermal insulation, and WHG-certified industrial containment coatings to local property owners and small businesses.

Ownership category

akta.pro rank

Product category

Professional Painting and Decorating Services

NAICS

Painting and Wall Covering Contractors (23832)

akta.pro primary industry

Painting, Decorating & Wallcoverings (IMAFANAI)

akta.pro secondary industries

Exterior Painting (Siding, Trim, Doors) (HSAGADAB), Exterior Painting (Siding, Stucco, Masonry) (HSAPAHAB), Staining & Clear Coating (Wood Trim, Doors, Decks) (HSAPAHAI)

Keywords

• Professional painting services
• Floor covering installation
• Facade painting services
• Wallpapering and decoration
• Wood protection treatments

Headquarters

HQ city

Greetland

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Painting and Decorative Services: One-time service payments for painting, wallpaper, facade painting, wood protection, and decorative wall design services including Wischtechnik, Spachteltechnik, and Putztechnik techniques.
2. Floor Covering Installation: One-time service payments for installation of various floor coverings including carpet, PVC, linoleum, cork, laminate, and design flooring.
3. Certified Specialty Coatings: Specialized coating services for containment areas per WHG regulations, performed as a certified WHG-Fachbetrieb specialist.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

SACHSE Malereibetrieb is a traditional painting and decoration contractor that delivers professional painting, wallpapering, facade work, wood protection, decorative wall design, and floor covering installation services on-site at customer properties. The company also holds WHG-Fachbetrieb certification for specialized protective coatings in environmental containment areas, making it a comprehensive single-provider for residential and commercial property surface treatment needs.

Product overview

SACHSE Malereibetrieb is a traditional painting and decoration contractor offering a comprehensive range of services centered around painting, wallpapering, flooring, and specialized coatings. The company operates as a single-service business model with multiple specialized service offerings rather than a platform product. Core services include facade painting, wood protection, decorative wall design (Wischtechnik, Spachteltechnik, Putztechnik), and flooring installation (carpet, PVC, linoleum, cork, laminate, design flooring). The company also offers full thermal insulation (Vollwärmeschutz) and high-quality lacquering services. Additionally, they hold WHG-Fachbetrieb certification for specialized protective coatings in environmental containment areas.

Differentiator

Problem solved

Functional benefit

Products and services

• Painting and Lacquering Services (Lackierarbeiten) High-quality painting and lacquering services for various surfaces and applications, available to residential and commercial customers.
• Facade Painting (Fassadenanstriche) Professional exterior facade painting services to protect and beautify building exteriors, for residential and commercial properties.
• Wood Protection (Holzschutzarbeiten) Specialized wood preservation and protection treatments for wooden structures and surfaces, suitable for residential and commercial applications.
• Wallpapering and Interior Design (Tapezier- und Innenraumgestaltung) Wallpapering services and interior room design for residential and commercial spaces.
• Decorative Wall Design (Dekorative Wandgestaltung) Decorative wall finishing techniques including Wischtechnik (dragging), Spachteltechnik (spatula), and Putztechnik (plaster) for distinctive surface effects in residential and commercial interiors.
• Floor Covering Installation (Bodenbelagsarbeiten) Installation of various floor coverings including carpet, PVC, linoleum, cork, laminate, and design flooring for residential and commercial properties.
• Full Thermal Insulation (Vollwärmeschutzarbeiten) Thermal insulation services for buildings to improve energy efficiency and reduce heating costs, for residential and commercial customers.
• WHG-Fachbetrieb Certified Containment Coatings Certified specialist services for protective coatings in containment areas according to §62 AwSV, for environmental protection in facilities handling hazardous substances. Targeted at industrial and commercial operators requiring regulatory-compliant coatings.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor.

• IONOSminorOthersWebsite hosting provider. SACHSE MALEREIBETRIEB uses IONOS SE for website hosting services. IONOS provides server infrastructure and related hosting services for the company's website at sachse-malerei.de.
• Uwe Schendel Design AgenturminorImplementation/ SI/ Consulting PartnerWebsite design agency. Uwe Schendel Design Agentur designed and created the SACHSE MALEREIBETRIEB website. This is a design/creative services vendor relationship.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• Heinrich Schmid GmbH & Co. KG: Large German Maler- and Lackiererhandwerk chain offering painting, facade, flooring, and renovation services across many regions. Directly comparable to SACHSE Malereibetrieb in service mix, but operates at national scale rather than a single town.
• Malik Maler & Lackierer GmbH: Established German painting and garden/landscape contractor offering interior painting, facade work, and renovation services. Comparable to SACHSE in core trade and German SME customer base, but with broader geographic coverage.

Emerging players

• MyHammer AG: German online marketplace that connects homeowners with local tradespeople including painters and flooring installers. Comparable because it competes for the same customer lead flow in the local-services segment where SACHSE Malereibetrieb operates.
• Renovierung.de (Verivox / Check24 segment): German online platform for renovation service lead generation, including painting and flooring trades. Competes with SACHSE Malereibetrieb for residential renovation customers via digital lead acquisition rather than direct contracting.
• Handwerk.com (aroundhome): German lead-generation platform for skilled trades including painters and flooring contractors. Indirectly competitive because it routes the same residential renovation demand that SACHSE Malereibetrieb serves locally.

Direct peers

• Die Maler (Maler-Franchise): Franchise network of independent German Malerbetrieb offering painting, wallpapering, and flooring services. Directly comparable service portfolio and target customers, but operates via a shared-brand franchise model.
• Stuck-Belz GmbH: Regional German Maler- and Stuckateurbetrieb offering painting, plastering, facade, and decorative interior work. Closely comparable trade mix, regional SMB operating model, and customer base to SACHSE Malereibetrieb.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Customer concentration

• LinkedInlinkedin.com/company/sachse

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Saxon Painting Plant