Healthcare Advisory Network

What Healthcare Advisory Network does

Healthcare Advisory Network, LLC is a privately held, Ohio-based healthcare consulting firm founded in 2011 by Adam Middleton. The firm delivers advisory and consulting services to hospitals, physician practices, behavioral health providers, ambulatory surgery centers, FQHCs, and laboratory services clients, with core practices in physician compensation, fair market value assessments, practice start-ups, managed care negotiations, and operational turnaround. Its service portfolio spans custom consulting engagements, a Virtual Practice Management annual subscription providing access to revenue cycle and credentialing experts, flat-rate contract review and payer strategy services, IT equipment disposal via partnership with Eco Tech Revival, an Emerging Solutions offering aimed at healthcare innovators, and a small e-commerce shop selling downloadable practice management templates.

The firm operates on a professional services business model with a sales-led go-to-market motion, monetizing through project-based consulting fees, a recurring annual subscription, and one-time template licenses. HAN differentiates by aggregating a curated network of 15+ affiliated subject matter experts — including former CEOs of major payers (United Healthcare, Aetna, Anthem, Principal Health Care, Summit Healthcare), clinicians, and C-suite operators — to deliver multi-specialty consulting under a single engagement umbrella. The firm is affiliated with the National Society of Certified Healthcare Business Consultants (NSCHBC), where Middleton serves on the Board, and maintains a partner ecosystem for referrals and capability extension.

HAN is bootstrapped, with no external funding, no parent company, and no subsidiaries. It reports 1-10 employees operating from offices in Centerville and Dayton, Ohio, with a customer base drawn primarily from Ohio and the broader U.S. healthcare market. Revenue is not publicly disclosed, and the firm has no proprietary technology, no mobile app, no public API, and no disclosed AI/ML capabilities. The technology stack is human-expertise-led, with differentiation resting on practitioner credentials, partner network breadth, and long-term client engagement rather than software or data assets.

Name

Healthcare Advisory Network

Legal name

Healthcare Advisory Network, LLC

Website

https://healthcareadvisorynetwork.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Healthcare Advisory Network is a privately held Ohio-based healthcare consulting firm founded in 2011 that advises hospitals, physician practices, behavioral health providers, and ASCs on physician compensation, practice start-ups, payer strategy, and operational turnaround through a network of 15+ affiliated subject matter experts.

Ownership category

akta.pro rank

Headquarters

HQ city

Dayton

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Healthcare Consulting Services: Professional consulting engagements for hospitals, physician groups, and healthcare entities covering strategy development, business enhancement, and operations consulting. Services include physician compensation analysis, fair market value assessments, managed care negotiations, practice start-ups, and operational turnaround strategies.
2. Provider Credentialing Guide: Downloadable template products for practice management including credentialing guides, startup budgets, payer contracting checklists, HR essentials, and KPI templates.
3. Practice Templates: Templates available for purchase/download including Psychiatric Practice Startup Guide, General Practice KPIs, Payer Contracting Checklist, HR Essentials Practice StartUp, Practice Startup Budget, and Provider Credentialing Guide.
4. Virtual Practice Management Subscription: Annual subscription service providing access to experienced managers, revenue cycle and credentialing experts, webinar invitations, and practice management news. Members receive discounted rates on complex consulting engagements.
5. IT Equipment Disposal Coordination: Partnership with Eco Tech Revival to provide coordinated electronics removal and IT asset recovery services for physician practices, including HIPAA-aligned data handling and sustainability documentation.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Healthcare Advisory Network provides healthcare consulting services to hospitals, physician practices, and healthcare companies, covering practice start-ups, physician compensation analysis, fair market value assessments, managed care negotiations, hospital-physician alignment, and operational turnarounds. The firm also offers a Virtual Practice Management annual subscription providing access to revenue cycle and credentialing experts, and sells downloadable practice management templates.

Product overview

Healthcare Advisory Network is a healthcare consulting firm offering advisory and consulting services organized around practice management and healthcare business optimization. The core offerings include Practice Start-Up Consulting Services (covering business planning, compliance, and operations), Hospital Consulting Services, and Physician Services. Supporting these are subscription and service offerings: Virtual Practice Management (annual subscription providing expert access), Contract Review and Payer Strategy Services, IT Equipment Disposal Services, and Emerging Solutions for healthcare innovators. The company also provides downloadable practice management templates including the Psychiatric Practice Startup Guide, General Practice KPIs, Payer Contracting Checklist, HR Essentials Practice StartUp, Practice Startup Budget, and Provider Credentialing Guide. These products collectively help healthcare providers navigate business strategy, operations, compliance, and growth.

Differentiator

Problem solved

Functional benefit

Products and services

• Practice Start-Up Consulting Services Comprehensive consulting for independent physicians and behavioral health professionals launching or restructuring practices, covering business planning, EMRs, workflow, payer contracting, licensing, and HIPAA compliance.
• Virtual Practice Management Annual subscription service providing access to experienced managers, revenue cycle experts, and credentialing specialists, with most inquiries answered within 2 business days and discounts on practice projects.
• Contract Review and Payer Strategy Services Flat-rate initial review and ongoing payer strategy services to uncover underpayments, strengthen negotiations, and maximize reimbursement for healthcare practices.
• Hospital Consulting Services Business development, physician-hospital alignment strategies, and operational consulting for hospitals and health systems, including physician practice acquisitions, managed service organizations, and employed physician practice management.
• Physician Services Advisory services for physicians on business management, employment structures, physician compensation, managed care negotiations, and value-based payment systems.
• Psychiatric Practice Startup Guide Comprehensive downloadable template guide for launching psychiatric practices.
• General Practice KPIs Downloadable key performance indicator template for general healthcare practices.
• Payer Contracting Checklist Downloadable checklist template for payer contracting processes.
• HR Essentials Practice StartUp Downloadable human resources essentials template for healthcare practice startups.
• Practice Startup Budget Downloadable budget planning template for healthcare practice startups.
• Provider Credentialing Guide Downloadable guide template for provider credentialing processes.
• IT Equipment Disposal Service Coordinated electronics removal and IT asset recovery services for physician practices, including HIPAA-aligned data handling, sustainability reporting, and community benefit options through partnership with Eco Tech Revival.
• Emerging Solutions Strategic partnership services connecting healthcare innovators with decision makers, working with pharma, educational facilities, EMR, and telehealth companies on strategy and execution.

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Healthcare Claims Solutions, LLCcoreImplementation/ SI/ Consulting PartnerHCP provides billing, credentialing services, and full revenue cycle services to a variety of specialties including PM&R, Podiatry, Behavioral Health, GI, FP and other subspecialties. Partnership enables HAN to offer comprehensive revenue cycle management solutions to clients.
• Healthcare Compliance ProscoreStrategic or Co-development PartnerHCP offers proactive and preventative healthcare management solutions to help protect organizations from costly breaches and potential fines. Partnership provides compliance and regulatory expertise to HAN clients.
• ProCARE PortalcoreTechnology or IntegrationProCARE Portal provides rules-based physician and provider compensation solution to hospitals and groups that employ providers. Their solution allows organizations to confidently pay providers and track numerous metrics. HAN is partnered with ProCARE to help employer groups manage physician compensation processes.
• Profero TeamminorStrategic or Co-development PartnerProfero Team provides consulting services for organizations looking to maximize their pharmacy benefits and better manage an independent pharmacy.
• Germane SolutionscoreStrategic or Co-development PartnerGermane Solutions is the preeminent consulting organization for Graduate Medical Education programs, FQHC organizations, and Quality Auditing. Long-term partnership provides HAN with expertise in GME, FQHC strategy, and quality auditing.
• Ambulatory Healthcare InnovationsminorStrategic or Co-development PartnerAHI delivers strategy analytics and implementation expertise to help healthcare organizations make confident, data-driven decisions about facility investments, service portfolios, and partnership structures.
• Eco Tech RevivalminorImplementation/ SI/ Consulting PartnerHealthcare-focused IT asset disposition and electronics reuse provider. Partnership offers coordinated electronics removal and IT asset recovery services for physician practices and outpatient settings, including HIPAA-aligned data handling and sustainability documentation.
• National Society of Certified Healthcare Business Consultants (NSCHBC)coreStrategic or Co-development PartnerHAN is affiliated with NSCHBC, a professional organization of certified healthcare business consultants. This affiliation connects HAN with legal, accounting, and technical experts nationwide and provides access to industry resources, webinars, podcasts, and professional development. Adam Middleton serves as a current Board Member of NSCHBC.
• HARTZ SearchminorChannel Partner/ Reseller/ DistributorHAN teams with HARTZ Search to provide healthcare systems with leadership recruitment strategies and placement services, helping fill executive openings with qualified individuals.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• SullivanCotter: National healthcare consulting firm specializing in physician compensation, workforce strategy, and fair market value assessments — directly overlapping HAN's signature service line, with similar mid-market hospital and physician group clientele.
• The Chartis Group: Healthcare advisory firm providing strategy, operations, and clinical practice consulting to hospitals, health systems, and physician groups — comparable to HAN in target customer and consulting focus, though at significantly larger scale.
• ECG Management Consultants: Healthcare strategy and management consulting firm serving hospitals, physician groups, and health systems on physician-hospital alignment, employed practice operations, and value-based care — closely paralleling HAN's hospital and physician advisory offerings.
• HSG (Healthcare Strategy Group): Boutique healthcare consulting firm focused on physician network development, hospital-physician alignment, and practice operations — directly comparable to HAN's hospital consulting practice and physician services offerings.
• Prism Healthcare Partners: Healthcare consulting firm specializing in hospital and health system performance improvement, operations turnaround, and physician practice operations — directly comparable to HAN's operational turnaround and hospital strategy offerings.
• Warbird Consulting Partners: Boutique healthcare consulting firm with experienced interim executives and operational improvement services for hospitals and physician practices — directly comparable to HAN's hospital consulting and turnaround practice.
• Veralon Partners: Healthcare consulting firm providing strategy, mergers and acquisitions, and physician integration services to hospitals and health systems — directly comparable to HAN's physician-hospital alignment and strategic planning offerings.

Broad incumbents

• Huron Consulting Group: Large, publicly traded consulting firm with a substantial healthcare practice spanning strategy, operations, and clinical performance — competes with HAN for larger hospital engagements but at significantly broader scope and scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/healthcare-advisory-network-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Healthcare Advisory Network