Pacific Laboratory Products

What Pacific Laboratory Products does

Pacific Laboratory Products is an Australian-owned, private laboratory equipment and consumables distributor headquartered in Blackburn, Victoria, and operating since 2005. The company sells products from over 60 international and Australian brands spanning instruments, plasticware, glassware, chemicals, reagents, and cell culture supplies, with price points ranging from low-cost consumables (e.g., stirrer bars at $4–$20) to capital equipment (autoclaves at $80,000+). Its technology foundation is a Shopify-based e-commerce storefront (pacificlab.com.au) that provides the product catalog, shopping cart, and account management, supplemented by a free-call sales hotline (1800 723 405) for telephone ordering and quotes.

The business model is a direct, one-time unit-pricing distribution model: PLP purchases from brand principals and resells to Australian and New Zealand customers across laboratories and research facilities, healthcare and medical facilities, and industrial/manufacturing quality-control operations (food, beverage, dairy, environmental testing). GTM is sales-led via the Shopify storefront plus phone sales; marketing is driven through organic social media (Facebook, Twitter, Instagram), email newsletters, and downloadable brochures. The company runs with 11–50 employees and no disclosed parent company, subsidiaries, or institutional investors.

No AI/ML capabilities, patents, certifications, regulatory actions, funding rounds, mergers or acquisitions, or leadership changes are disclosed. Customer logos are not publicly listed and the company does not disclose revenue, ARR, GMV, or order volume, leaving all financial figures as estimates.

Name

Pacific Laboratory Products

Legal name

Pacific Laboratory Products

Website

https://pacificlab.com.au

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

Pacific Laboratory Products is an Australian-owned laboratory equipment and consumables distributor that sells products from over 60 international and Australian brands to laboratories, healthcare facilities, and industrial customers across Australia and New Zealand via a Shopify e-commerce storefront and telephone sales.

Ownership category

akta.pro rank

Product category

Laboratory Equipment and Supplies Distribution

NAICS

Service Establishment Equipment and Supplies Merchant Wholesalers (42385), Chemical and Allied Products Merchant Wholesalers (4246)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047)

akta.pro primary industry

Laboratory Consumables & Plasticware (Tips, Tubes, Plates, Filters) (HLAGAIAH)

akta.pro secondary industries

General Lab Equipment (Centrifuges, Incubators, Shakers, Ovens) (HLAGAIAC), Liquid Handling & Laboratory Automation (Pipettes, Robots, Workstations) (HLAGAIAD)

Keywords

• Laboratory equipment supply
• Laboratory consumables distribution
• Scientific instruments resale
• Lab plasticware glassware
• Laboratory chemicals reagents

Headquarters

HQ city

Blackburn

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Sales: Revenue generated from the sale of laboratory equipment, instruments, plasticware, glassware, chemicals, and general laboratory supplies through their e-commerce platform and direct sales channel.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Pacific Laboratory Products distributes a comprehensive range of laboratory instruments and consumables to laboratories, healthcare facilities, and industrial customers across Australia. The company operates a multi-brand e-commerce storefront built on Shopify, offering products from over 60 international and Australian manufacturers including Ohaus, Becton Dickinson, Daihan Scientific, Axygen, Astell, Biochrom, Hach, and Chem-Supply, spanning equipment such as autoclaves, centrifuges, spectrophotometers, balances, glassware, plasticware, chemicals, and cell culture supplies.

Product overview

Pacific Laboratory Products is an Australian laboratory equipment and consumables distributor operating as a multi-brand e-commerce platform. The company offers a comprehensive portfolio organized into six main product categories: General Laboratory Products (consumables and supplies), Plasticware, Glassware, Laboratory Instruments and Equipment, Chemicals and Reagents, and Cell Culture Products. The business model centers on distributing products from over 50 international and Australian brands including Ohaus (laboratory balances and instruments), Bioridge Centrifuges, Daihan Scientific, Astell (autoclaves), Axygen (molecular biology consumables), Biochrom (spectrophotometers), Hach (water testing), Funke Gerber (dairy testing), Labwit, and Chem-Supply (Australian chemicals). Products range from basic consumables (pipettes, tubes, bottles, filters) to sophisticated instruments (centrifuges, spectrophotometers, autoclaves, incubators). The company serves laboratories across Australia with a free call hotline and online ordering through their Shopify-based e-commerce platform.

Differentiator

Problem solved

Functional benefit

Products and services

• General Laboratory Products Broad category of laboratory consumables and supplies for general laboratory operations, including applicators, autoclave products, bag blenders, baskets, blades and handles, bottle carriers, brushes, caps and closures, clamps, crucibles, cryoboxes, dialysis tubing, dishes, dispensers, filter paper, forceps, funnels, heat sealers, hydrometers, loops, microtome blades, mortars and pestles, parafilm, petrifilm, racks, retort rings, sample cells, scissors, scoops, sealing film, spatulas, stands, stirring bars, stoppers, syringes, swabs, teats, thermometers, timers, tissues, tongs, tubing, and vacutainers.
• Plasticware Extensive range of plastic laboratory consumables including beakers, bottles, boxes, cassette embedding products, cell strainers, connectors, containers, cuvettes, cylinders, funnels, jugs, keck clips, microtubes, pails, PCR plates, PCR tubes, petri dishes, serological pipettes, transfer pipettes, reagent reservoirs, plastic spatulas, spreader bars, plastic syringes, filter/general/robotic tips, plastic trays, plastic tubes, and plastic vials.
• Glassware Laboratory glassware including adapters, beakers, bottles, burettes, condensers, cuvettes, cylinders, desiccators, dishes, flasks, haemocytometers, hydrometers, jars, mortar and pestle, petri dishes, glass pipettes, weighing scoops, slides and coverslips, staining dishes, syringes, tubes, vials, and watch glasses.
• Laboratory Instruments and Equipment Scientific instruments including autoclaves, balances, baths, incubation blocks, centrifuges, centrifuge adapters, colorimeters, counters, density meters, dispensers, dissolved oxygen meters, dry baths, electrodes and probes, electrophoresis equipment, flocculators, freezer/refrigerator units, furnaces, heating mantles, homogenizers, incubators, microplate readers and washers, moisture analyzers, ovens, pH meters, pipettors (single and multi-channel), refractometers, rotators, lab rollers, rotors, scales, shakers and mixers, shaking incubators, spectrophotometers, stirrers and hotplates, turbidimeters, ultrasonic cleaners, and vacuum aspiration filtration systems.
• Chemicals and Reagents Laboratory chemicals and reagents including buffers, general chemicals, COD vials, detergents, disinfectants, MRL test kits, and test strips.
• Cell Culture Products Products for cell culture work including cell culture bottles, reagents, and related supplies.
• Ohaus Brand Distribution Distribution of Ohaus brand laboratory balances, scales, and equipment with over 500 products available, including balances, baths, incubation blocks, buffers, centrifuge equipment, conductivity meters, dissolved oxygen meters, dry baths, electrodes and probes, homogenizers, moisture analyzers, vortex mixers, rotators, and shakers.
• Astell Brand Distribution Distribution of Astell brand autoclaves, including front loading autoclaves with square section and sliding door models from 120L to 300L, benchtop classic autoclaves, steam generators, loading systems, and autoclave accessories.
• Axygen Brand Distribution Distribution of Axygen brand molecular biology and genomics products including PCR plates, PCR tubes, sealing films, electrophoresis gel trays and combs, pipette tips (filter, general, robotic, LTS, LTF), screw caps, and related plasticware.
• Bioridge Centrifuges Brand Distribution Distribution of Bioridge Centrifuges brand laboratory centrifuges and rotors, including rotors, centrifuge adapters, large capacity centrifuges, fixed angle and swing out rotors, microplate buckets, and various centrifuge bottles and adapters.
• Daihan Scientific Brand Distribution Distribution of Daihan Scientific brand laboratory equipment including autoclaves, water baths, incubation blocks, dry baths, furnaces, heating mantles, homogenizers, incubators, ovens, rotators, shakers, stirrers and hotplates, ultrasonic cleaners, and water shaking baths.
• Hach Brand Distribution Distribution of Hach brand water testing and analytical instruments including turbidimeters, pH meters, conductivity meters and standards, COD vials, chemical reagents, titrators, electrodes, BOD bottles, and calibration standards.
• Funke Gerber Brand Distribution Distribution of Funke Gerber brand dairy testing equipment including centrifuges (Nova Safety), butyrometers, Mojonnier shakers, colony counters (ColonyStar), cryoscopes (CryoStar), sediment testers, volumetric instruments, and related dairy analysis products.
• Becton Dickinson Brand Distribution Distribution of Becton Dickinson brand medical and laboratory supplies including vacutainers (various sizes and additives), blood collection sets, winged safety sets, sharps containers, and needles.
• Biochrom Brand Distribution Distribution of Biochrom brand spectrophotometry and cell density measurement products, including spectrophotometers (Ultrospec, Biowave, Lightwave series), colorimeters, and cell density meters.
• Labwit Brand Distribution Distribution of Labwit brand laboratory equipment including shakers, CO2 resistant shakers, orbital shakers, incubators (refrigerated, premium, BOD), shaking incubators, ovens (back heating, bottom heating), and related accessories.
• Chem-Supply Brand Distribution Distribution of Chem-Supply brand Australian chemicals including laboratory chemicals, buffers, detergents, test strips, and electrode cleaning solutions in various sizes.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered minor.

• AdvantecminorChannel Partner/ Reseller/ DistributorAdvantec is a brand of laboratory equipment and supplies distributed by Pacific Laboratory Products in Australia, including filter paper and related products.
• AstellminorChannel Partner/ Reseller/ DistributorAstell is an autoclave manufacturer whose products are distributed by Pacific Laboratory Products in Australia.
• AxygenminorChannel Partner/ Reseller/ DistributorAxygen brand of molecular biology and genomics products including pipette tips, PCR plates, and sealing films distributed by Pacific Laboratory Products.
• Becton DickinsonminorChannel Partner/ Reseller/ DistributorBecton Dickinson products including vacutainers, blood collection sets, and syringes distributed by Pacific Laboratory Products.
• Bioridge CentrifugesminorChannel Partner/ Reseller/ DistributorBioridge Centrifuges brand of laboratory centrifuges and rotors distributed by Pacific Laboratory Products in Australia.
• Daihan ScientificminorChannel Partner/ Reseller/ DistributorDaihan Scientific laboratory equipment including autoclaves, baths, furnaces, homogenizers, and incubators distributed by Pacific Laboratory Products.
• OhausminorChannel Partner/ Reseller/ DistributorOhaus brand of laboratory balances, scales, and equipment distributed by Pacific Laboratory Products with over 500 products available.
• Funke GerberminorChannel Partner/ Reseller/ DistributorFunke Gerber dairy testing equipment including centrifuges, shakers, and colony counters distributed by Pacific Laboratory Products.
• ServicebiominorChannel Partner/ Reseller/ DistributorServicebio laboratory products including cell culture bottles and reagents distributed by Pacific Laboratory Products.
• GlasscominorChannel Partner/ Reseller/ DistributorGlassco brand of laboratory glassware including flasks, beakers, cylinders, and specialized glass products distributed by Pacific Laboratory Products.
• HachminorChannel Partner/ Reseller/ DistributorHach water testing and analytical instruments including turbidimeters, COD kits, and electrodes distributed by Pacific Laboratory Products.
• Chem-SupplyminorChannel Partner/ Reseller/ DistributorChem-Supply brand of laboratory chemicals and reagents distributed by Pacific Laboratory Products in Australia.
• Gerber InstrumentsminorChannel Partner/ Reseller/ DistributorGerber Instruments dairy testing equipment including centrifuges for Babcock and Butyrometer tubes distributed by Pacific Laboratory Products.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Labgear Australia: Australian supplier of laboratory equipment, glassware, and consumables; comparable small Australian distributor serving academic, healthcare, and industrial laboratory customers.
• In Vitro Technologies: Australian distributor of life science research products, cell culture, and laboratory consumables; closely comparable Australian-headquartered multi-brand lab distributor serving research customers.
• Astral Scientific: Australian-owned distributor of laboratory consumables, instruments, and reagents serving similar life science, research, and industrial customers across Australia; competes on multi-brand catalog depth and local customer service.
• Watson Victor: New Zealand-based distributor of laboratory and scientific equipment, instruments, and consumables across the Pacific region; comparable ANZ-focused multi-brand lab supply distributor.
• Bio-Strategy: Australia and New Zealand distributor of scientific and laboratory products across life science, industrial, and academic segments; comparable model of multi-brand distribution to Pacific region laboratory customers.

Broad incumbents

• Thermo Fisher Scientific: Global laboratory products and services giant with significant Australia presence; competes with PLP across consumables, instruments, and reagents with much broader catalog and deeper technical/contract services.
• Merck KGaA (MilliporeSigma / Sigma-Aldrich): Major global life science and lab supplies manufacturer-distributor with Australian presence; competes in chemicals/reagents and lab consumables that overlap PLP's distributed brands.
• Avantor (VWR): Global laboratory supplies distributor offering chemicals, consumables, equipment, and services to research and industrial customers; competes directly in the broad lab supply distribution category with extensive multi-brand catalog.

Others

• Chem-Supply: Australian chemicals manufacturer and supplier whose products are distributed by PLP; adjacent supplier relationship and partial overlap in the chemicals category for laboratory customers.

Emerging players

• Eppendorf: Manufacturer and global distributor of premium laboratory instruments and consumables (pipettes, centrifuges, cell handling); overlaps PLP's high-end instrument category with stronger brand recognition but no Pacific distribution aggregation play.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xx.com/PacificLabP
• Facebookfacebook.com/PacificLabP
• Instagraminstagram.com/pacificlaboratoryproducts

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pacific Laboratory Products