The Good Human Company

What The Good Human Company does

The Good Human Company is a London-based, private for-profit company founded in 2022. According to available firmographic data, the company describes itself as a SaaS, Web3, and AI-enabled platform designed to incentivise and reward good human behaviour — a positioning that implies a token- or reputation-based behavioral incentive layer, though no product details, technical architecture, whitepaper, or roadmap are disclosed in the source material.

The company is reported to have 1-10 employees, no disclosed funding rounds, no named customers, no published partnerships, no product launches, and no management team information on record. Its stated website (goodhuman.xyz) is currently listed for sale on Spaceship.com for $995, with no active company content on the page. This is a critical operational signal: the company's primary digital asset appears to be abandoned or in the process of being divested, which strongly suggests the company is inactive, has paused operations, or has wound down.

There is no information on revenue model, pricing, customer segments, geographic footprint beyond London, certifications, regulatory engagements, or AI/ML technical capabilities beyond the self-described "AI enabled" framing. Without operating evidence and with the domain in liquidation, the company currently reads as a dormant or pre-realization venture rather than an active commercial entity.

Name

The Good Human Company

Website

https://goodhuman.xyz

Company type

Private

Founded year

2022

Headcount range

1–10 employees

Short description

The Good Human Company is a London-based private startup (founded 2022) that self-describes as a SaaS, Web3, and AI-enabled platform designed to incentivise and reward good human behaviour. Its primary domain is currently listed for sale, indicating the company is likely inactive.

Ownership category

akta.pro rank

Product category

Behavioural Incentives Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Software/SaaS Subscriptions (Consumer & Prosumer) (CRAFAIAB)

Keywords

• Behavioural incentives software
• Web3 reward platform
• Ai saas platform
• Social impact software
• Good behaviour rewards

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure

Core offering

The Good Human Company provides a SaaS software platform that combines Web3 and AI technologies to incentivise and reward good human behaviour. The platform is positioned as a digital service that uses AI to identify positive behaviours and Web3 mechanisms (such as tokens or on-chain rewards) to deliver incentives to users.

Product overview

No product information available. The source content is a domain-for-sale listing for GoodHuman.xyz on Spaceship.com, not the actual company website for The Good Human Company.

Differentiator

Problem solved

Functional benefit

Products and services

• Good Human Behaviour Rewards Platform

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves2 records

Expansion highlights1 record

Emerging players

• Gitcoin: Web3 platform that funds public goods and positive contributions via quadratic funding rounds. Comparable on using token incentives to reward 'good' contributions in a Web3-native context, with a developer/builder audience rather than pure consumer.
• Litterati: Data platform that rewards users for picking up litter, building a global dataset on pollution through verified geo-tagged submissions. Comparable on AI-driven verification of positive behavior and reward/token mechanics, with a clear ESG data layer.
• JouleBug: Sustainability behavior rewards app that gamifies eco-friendly actions with points, badges, and corporate-sponsored rewards. Directly comparable on incentiviing positive behavior with measurable outcomes, though more consumer/sustainability-focused than Web3.
• Charity Miles: App that converts users' physical activity into corporate-sponsored donations to charities. Comparable on rewarding 'good human behaviour' through everyday actions, though it lacks the Web3/AI element.
• Goodwall: Social impact platform for young people that rewards positive community action, learning, and skill-building with points redeemable for opportunities. Comparable on 'rewarding good human behaviour' positioning and prosumer/community-driven engagement model.

Broad incumbents

• Worldcoin: Web3 identity and token distribution platform using biometric verification (AI/iris-scanning orb) to issue WLD tokens, framed around beneficial participation in the global economy. Comparable on combining AI verification, Web3 tokens, and 'good for humanity' framing, though at vastly greater scale.

Direct peers

• StepN: Web3-native move-to-earn app on Solana where users earn GST/GMT tokens by walking, jogging, or running outdoors. Closest direct competitor combining AI-personalized coaching, Web3 token rewards, and consumer behavior incentives.
• Sweatcoin: Consumer move-to-earn platform that rewards physical activity with a digital currency convertible to goods, vouchers, and crypto. Directly comparable on consumer behavior rewards with tokenized incentive mechanics targeting similar prosumer/retail users.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights3 records

Customer concentration

• Xx.com/oGoodHuman
• Facebookfacebook.com/GoodHumanCompany
• LinkedInlinkedin.com/company/the-good-human-company

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Good Human Company