Gomorron Östersund

What Gomorron Östersund does

Gomorron Östersund is a coworking and coliving operator based in Östersund, Jämtland, Sweden, founded in 2016 by Maria Svensson Wiklander. The company runs three downtown coworking hubs — Prästen, Rutan, and Teglet — plus Fugelstakojan, a remote nature retreat roughly 15 km outside the city. Total workspace footprint is approximately 1,400 square meters. Target customers are startups, entrepreneurs, remote workers, and long-stay visitors seeking workspace in a small Swedish regional city (~50,000 inhabitants).

The core product is physical workspace sold by subscription (flex desks, fixed desks, and private offices), with meeting rooms monetised on a usage basis. Distribution is community-led: an in-house team curates programming, member relationships, and local partnerships rather than relying on paid acquisition. Adjacent revenue streams include a coliving long-stay product for visiting professionals, Sharing (an external speaker and facilitator service), and Developing (an arena-format program on futures thinking). A stated partner network spans Zedcom, Länsförsäkringar Jämtland, Handelskammaren Mittsverige, Edlund & Partners, IKEA Sundsvall, and Rut Odén Fastigheter — a list that signals deep local embedment in the Östersund commercial fabric.

The underlying technology stack is not disclosed and does not appear to be a meaningful differentiator; the company's value proposition rests on physical venue curation, community programming, and brand rather than on a software platform. The business is privately held, has six listed team members, and has no disclosed external funding, acquisitions, or revenue figures. Strategically, Gomorron behaves like a regional lifestyle and community business rather than a venture-scalable platform: expansion has been slow and organic across nearly a decade, with each new hub and adjacent product extending brand reach within, but not outside, the Östersund catchment.

Name

Gomorron Östersund

Legal name

Gomorron Östersund

Website

https://gomorronostersund.se

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Gomorron Östersund is a coworking and coliving community operator in Östersund, Sweden, running three downtown hubs and a remote retreat. It sells workspace subscriptions, meeting-room usage, long-stay accommodation, and facilitator services to startups, entrepreneurs, and remote workers.

Ownership category

akta.pro rank

Product category

Coworking and Coliving Services

SIC

Services-Facilities Support Management Services (8744)

akta.pro primary industry

Hybrid Work Enablement & Desk/Room Booking Operations (BPABAFAH)

akta.pro secondary industries

Coliving (Monthly, Shared Amenities) (THAMAFAL), Digital Nomad & Remote-Work Monthly Stays (THAMAFAI)

Keywords

• Coworking spaces
• Coliving services
• Flexible offices
• Community workspaces
• Meeting room rentals

Headquarters

HQ city

Jämtland

HQ country

Sweden

HQ region

Europe

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Coworking Memberships: Revenue is generated through subscription-based memberships for coworking spaces, including flex desk memberships (hot-desking), fixed desk memberships, and private office rentals. Members pay recurring fees for access to workspaces, meeting rooms, and community facilities.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Gomorron Östersund operates a multi-location coworking and coliving community in Östersund, Sweden. The company provides flexible workspace solutions including flex desks, fixed desks, and private offices across three downtown hubs (Prästen, Teglet, and Rutan), totaling 1,400 square metres, plus a remote timber hut retreat in Fugelsta. It also offers 1-6 month coliving stays, bookable meeting rooms, and community programming such as the Arena for Futures and professional speaking/facilitation services.

Product overview

Gomorron Östersund is a coworking and coliving community operator offering flexible workspace solutions and shared living accommodations in Östersund, Sweden. The core offering includes three distinct hub locations (Prästen, Teglet, and Rutan) providing coworking spaces with fixed desks, flex desks, and private offices, plus meeting room facilities. The Living product enables 1-6 month coliving stays in the Jämtland region. Supporting services include the Developing (arena for futures with workshops and sessions), Sharing (speaking and facilitation), and Creating (contact/newsletter) offerings. A remote work hut in Fugelsta provides additional focused work environment options.

Differentiator

Problem solved

Functional benefit

Products and services

• Coworking Memberships (Flex, Fixed, and Private Office) Subscription-based access to coworking workspace across three downtown Östersund hubs, with flex (hot-desking), fixed (dedicated desk), and private office options for startups, entrepreneurs, and remote workers.
• Coliving and Longstay Accommodation 1-6 month coliving stays allowing visitors to explore Östersund, Jämtland, and the Gomorron community.
• Meeting Room Bookings Pay-as-you-go booking of meeting rooms across Prästen, Teglet, and Rutan hubs, with state-of-the-art video/conference equipment at Teglet.
• Developing (Arena for Futures) Community programming with sessions, workshops, and short lectures on futures-oriented topics, offered to members and the broader community.
• Sharing (Professional Speaking, Teaching, Facilitation) Booking of Gomorron team members as speakers, teachers, facilitators, or moderators covering coworking, community building, social sustainability, entrepreneurship, innovation, and the future of work.

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor.

• ZedcomminorOthersLocal partner listed as part of Gomorron's partner and friends network. Nature of partnership not explicitly detailed beyond collaborative relationship.
• Länsförsäkringar JämtlandminorOthersRegional insurance company listed as a partner. Insurance services may be offered to members or collaborative initiatives exist.
• Handelskammaren Mittsverige (Mid Sweden Chamber of Commerce)minorOthersRegional chamber of commerce partnership supporting business community development in central Sweden.
• Edlund & PartnersminorOthersProfessional services firm listed as a partner, likely providing legal or business advisory services.
• IKEA SundsvallminorOthersRegional IKEA location partnership for potential furniture or workspace setup collaborations.
• Rut Odén FastigheterminorOthersReal estate/property company partnership, possibly related to property management or office space arrangements.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• The Wing: Community-led coworking and coliving operator with curated programming and member events. Comparable to Gomorron's community-led GTM, programmatic events (Arena for Futures), and bundled work + lifestyle positioning, though geographically and demographically distinct.
• Knotel (Newmark): Flexible office provider offering custom-designed private offices and coworking solutions to enterprises. Comparable in providing tailored workspace formats and meeting room products, though targeting larger enterprise clients than Gomorron's SMB/startup base.
• Industrious: Premium flexible workspace operator offering private offices, suites, and coworking to enterprise and SMB clients. Comparable in providing multi-format workspace (flex, fixed, private offices) and meeting room products across a hub-and-cluster model.
• Mindpark: Swedish coworking and community operator running multiple locations in southern Sweden (Helsingborg, Malmö, Borås). Closely comparable to Gomorron in being a multi-location, community-led coworking operator in mid-sized Swedish cities rather than a global chain.
• Impact Hub: Global coworking network with a strong community-and-impact focus and local franchises in cities worldwide. Comparable to Gomorron's community-led GTM and target segments of startups, entrepreneurs, and mission-driven members.
• Novel Coworking: U.S.-focused coworking operator offering coworking, private offices, and meeting rooms with a focus on converted, character-rich buildings — closely comparable to Gomorron's use of the reconverted 20th-century steelworks (Teglet) and community-first positioning.

Broad incumbents

• Spaces (IWG): IWG brand offering creative, design-led coworking and office space globally. Comparable product set (flex desks, offices, meeting rooms) and comparable community-driven positioning, but operating as part of IWG's much broader global portfolio.
• Regus / IWG: World's largest flexible workspace provider with thousands of locations. Comparable in offering flexible office and meeting room products, but a broad incumbent rather than a community-led specialist.
• WeWork: Largest global coworking/flexible office operator with broad geographic coverage and enterprise focus. Comparable to Gomorron's core coworking and meeting room offering, but at vastly larger scale and with a different target mix toward enterprise tenants.

Others

• Coliving.com / Coliving operators: Aggregators and operators in the coliving and monthly-stay housing space. Comparable to Gomorron's Living product (1-6 month coliving stays) and the broader digital-nomad/remote-worker-stay category, though operating through a different distribution model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gomorron Östersund