Mirai style

What Mirai style does

Mirai Style Co., Ltd. (株式会社ミライスタイル) is a privately held Japanese digital marketing agency founded in 2016, headquartered in Tsukubamirai City, Ibaraki Prefecture, and operating nationwide with 11-50 employees. The company exclusively serves the construction industry — primarily design offices (設計事務所) and general contractors (工務店) — with a vertically specialized service portfolio that includes website production, ongoing web management, SEO, MEO, web advertising, and SNS operations across Instagram, YouTube, and LINE. Its core differentiator is domain specialization: writers and consultants with construction-industry backgrounds produce SEO content, while engineers handle UX improvements, allowing the firm to claim deep vertical expertise over approximately a decade and 280+ construction-industry websites delivered.

The business operates a hybrid revenue model combining one-time production fees (website creation, landing pages, recruitment sites) with recurring monthly subscriptions for ongoing web management, SEO, MEO, and SNS operations. Go-to-market is sales-led and event-driven, leveraging online individual consultations, free seminars on construction-industry web marketing, exhibition at industry fairs such as the Renovation Industry Fair (リフォーム産業フェア), and an extensive inbound content engine spanning a YouTube channel, blog/columns, and note.com publication. The company has recently expanded its service surface with GEO/LLMO offerings to help clients adapt to AI-driven search, reflecting a strategic alignment with the AI-search paradigm shift.

Name

Mirai style

Legal name

株式会社ミライスタイル

Website

https://mirai-style.net

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Mirai Style is a Japanese digital marketing agency specializing exclusively in the construction industry, providing website production, ongoing SEO/MEO/SNS management, and AI-era GEO/LLMO services to design offices and general contractors across Japan.

Ownership category

akta.pro rank

Headquarters

HQ city

Ibaraki

HQ country

Japan

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Web Production Services: One-time project fees for website creation, landing page production, and recruitment site creation for construction industry clients.
2. Web Operation/Management Services: Recurring subscription-based web operation services including content creation, SEO management, SNS operations, and continuous website optimization for construction industry clients.
3. Web Advertising Services: Management of web advertising campaigns for clients, including display ads and search engine marketing.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels8 records

Core offering

Mirai Style is a web production and ongoing web operations company dedicated to the Japanese construction industry. It builds and continuously manages corporate websites, landing pages, and recruitment sites for design offices, general contractors, house manufacturers, real estate firms, and building material companies, combining construction-specialized content SEO, MEO, AI-era GEO/LLMO search optimization, paid web advertising, and integrated SNS operations across Instagram, YouTube, and LINE.

Product overview

Mirai style is a web operations company specializing in the construction industry, offering a comprehensive suite of digital services for design offices (設計事務所) and general contractors (用工務店). The core offerings include web production (WEB制作) and ongoing web management (WEB運用), supported by specialized modules for MEO, web advertising, Instagram, YouTube, and LINE social media operations. Additional services include landing page production, recruitment site creation, and educational content through their column and video platforms. The company emphasizes an integrated approach combining content SEO, UX improvement, and industry-specific consulting to build accumulated web assets that grow stronger over time.

Differentiator

Problem solved

Functional benefit

Products and services

• Web Production for Construction Industry (建築業界向けWEB制作) Website creation services tailored for architectural design offices and general contractors in the construction industry, including corporate sites and landing pages designed to generate leads and showcase construction expertise.
• Web Management for Construction Industry (建築業界向けWEB運用) Recurring ongoing website operation and management service for construction industry companies that combines construction-specialized content SEO, engineer-led UX improvements, MEO, web advertising, and director-led consulting to build long-term marketing assets.
• MEO Services for Construction Industry (建築業界専門のMEO対策) Map Engine Optimization service specialized for construction industry companies to improve visibility in local map-based searches and drive local inquiries.
• Web Advertising for Construction Industry (建築業界専門のWEB広告) Paid web advertising management service tailored for construction industry companies, covering search engine marketing and display advertising campaigns.
• Instagram Operations for Construction Industry (建築業界専門のインスタ運用) Instagram account management and content creation service specialized for construction industry companies to build brand presence and inquiries via Instagram.
• YouTube Operations for Construction Industry (建築業界専門のYOUTUBE運用) YouTube channel management and video content production service for construction industry companies to increase brand awareness and audience engagement.
• LINE Operations for Construction Industry (建築業界専門のLINE運用) LINE official account setup and management service for construction industry companies, covering messaging, customer communication, and automation features.
• Landing Page Production for Construction Industry (建築業界専門のLP制作) Conversion-optimized landing page creation service for construction industry companies designed to generate leads and inquiries from web traffic.
• Recruitment Site Production for Construction Industry (建築業界専門の採用サイト制作) Dedicated recruitment website production service for construction industry companies to attract skilled labor and talent in Japan's competitive construction labor market.

Quantifiable outcome

• Google review rating of 4.9 based on 60 reviews, indicating high customer satisfaction
• +2 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core and supporting.

• 住宅建築WEB担当者育成協会 (Housing Construction WEB Manager Training Association)coreStrategic or Co-development PartnerIndustry association founded by Mirai Style's CEO Hirano as Representative Director. Focuses on training and developing web managers specialized in the housing and construction industry. The association conducts现场視察 tours, seminars, and educational programs for construction industry web marketing professionals. Mirai Style actively promotes this association as part of its industry ecosystem development.
• MAKE HOUSEsupportingTechnology or IntegrationBIM (Building Information Modeling) outsourcing service partner recommended by Mirai Style for clients needing 3D visualization, BIM data creation, and architectural rendering services. MAKE HOUSE specializes in wooden architecture BIM services including efficient business operations through BIM, 3D presentations, and precut CAD data BIM conversion.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• WebRider: Kyoto-based SEO-focused digital marketing agency known for internal-link optimization methodology. Comparable to Mirai Style as a Japan-based digital marketing services firm selling SEO/content engagements to Japanese SMBs, though WebRider serves multiple verticals while Mirai Style is narrowly specialized in construction.

Broad incumbents

• LIFULL: Major Japanese real estate and housing information platform operating LIFULL HOME'S. Comparable to Mirai Style because it serves the same Japanese residential construction ecosystem (real estate agents, builders, designers) with digital marketing, listing, and lead-generation products, but at much larger scale and as a horizontal platform rather than a vertical SMB services agency.
• Branding Technology (ブランディングテクノロジー): Tokyo-based digital marketing and web production firm serving Japanese SMBs and mid-market companies with website creation, SEO, and inbound marketing. Comparable to Mirai Style in offering web production plus ongoing SEO/operation services to Japanese clients, though serving many verticals rather than specializing in construction.
• at home (C-data): Operates one of Japan's largest real estate listing portals (at home), serving real estate companies and construction-related advertisers with digital marketing and listing services. Comparable to Mirai Style as a digital channel partner for Japanese construction and real estate SMBs, but broader in scope and portal-based rather than agency-based.
• DM Solutions (ディーエムソリューションズ): Established Japanese digital marketing agency offering SEO, web advertising, and content marketing to multiple verticals. Comparable to Mirai Style as a Japan-based digital marketing services competitor pursuing SEO and content mandates from Japanese SMBs, but with broader vertical coverage and larger scale.

Regional players

• Reform Industry Newspaper (リフォーム産業新聞社): Japanese trade publisher covering the renovation and construction industry, organizing the Reform Industry Fair exhibition. Comparable to Mirai Style because it operates within the same Japanese construction SMB marketing ecosystem and shares the same exhibition channel (Mirai Style exhibits at Renovation Industry Fair), but as a media/exhibition business rather than a marketing services agency.
• Jutaku Sangyo Shimbunsha (住宅産業新聞社): Japanese housing and construction industry media company producing trade publications and digital marketing services for the housing sector. Comparable to Mirai Style because it sells marketing and information services into the same Japanese construction SMB customer base, though primarily as a publisher rather than a web operations agency.

Emerging players

• ferret (Basic Inc.): Japanese marketing SaaS and content platform offering SEO tools, content marketing, and lead-generation services to SMBs. Comparable to Mirai Style because it provides digital marketing infrastructure and content services to Japanese SMBs, though delivered as a software-plus-content platform rather than Mirai Style's bespoke agency model.
• Compass (コンパス): Japanese digital marketing agency offering SEO, web advertising, and web production services to SMBs and mid-market clients. Comparable to Mirai Style as a Japanese agency competitor in the SEO and web operations space, though serving diverse verticals rather than specializing in construction.
• LeadPlus: Japanese B2B marketing agency focused on demand generation, content marketing, and inbound services. Comparable to Mirai Style as a Japan-based content-and-SEO-led marketing services firm selling recurring engagements to Japanese clients, though oriented toward B2B technology and manufacturing rather than construction SMBs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCk_6MrmPrV6SONlfOvn8_aA
• Facebookfacebook.com/miraistylenet
• Instagraminstagram.com/mirai.style.inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mirai style