MASE
MASE is a private, technology-driven O&M and power services provider serving asset owners, developers, and lenders across the MENA and GCC regions. It manages 500+ power assets and 1.5 GWp of installed capacity via three regional hubs in Amman, Abu Dhabi, and Cairo.
- Company typePrivate
- Founded2013
- HeadquartersAmman, Jordan
- Headcount51–100
- GTM typeB2B
- OfferingServices
What MASE does
MASE (legal entity: Modern Arabia Solar Energy PSC) is a private, technology-driven operations and maintenance (O&M) and power services company founded in 2013 and headquartered in Amman, Jordan. The company operates, maintains, manages, and optimizes energy generation and power systems spanning renewable energy, conventional power, energy storage, and power product asset classes. With three regional hubs in Amman, Abu Dhabi (Masdar City), and Cairo, MASE services a portfolio of more than 500 power and energy assets with installed capacity exceeding 1.5 GWp across the MENA and GCC regions. MASE is a portfolio company of Arabia Group, a diversified MENA conglomerate, and operates MASE Gulf (MASE Services Middle East Limited) as a UAE LLC at Masdar Free Zone.
MASE delivers an integrated three-pillar service portfolio: End-to-End O&M (turnkey maintenance, operations management, enhanced testing and diagnostics, actionable reporting, performance engineering, rehabilitation and repowering); Power Services (MV/HV switchgears, RMUs, transformers, protection and interconnection systems, with baseline maintenance, testing and commissioning, and site acceptance tests); and Strategic Services (technical due diligence, M&A support, upgrades and modernization, 24/7 remote monitoring, warranty and spares management, OEM service partnerships). Underlying technology includes AI-powered predictive insights, data-driven diagnostics, and 24/7 remote monitoring applied to structured time-series operational data from power generation assets. MASE holds the SPE O&M Mark — the first O&M provider in MENA to qualify — and is aligned with IFC ESG Performance Standards and ISO-aligned QHSE frameworks.
The revenue model is built on recurring managed services (long-term asset-specific O&M contracts) supplemented by professional services engagements (testing, commissioning, technical due diligence, M&A advisory). Pricing is quote-based and asset-specific, not publicly disclosed. GTM is sales-led, targeting three primary customer segments: asset owners (long-term O&M partnerships), developers (technical due diligence and project lifecycle support), and lending institutions (independent technical assessment, performance verification, and covenant monitoring). The firm employs 51-100 professionals and is recognized as the 'Fastest Growing O&M in the Middle East' and a 'Best Power & Energy Solutions Provider.'
MASE firmographics
Firmographics- Name
- MASE
- Legal name
- Modern Arabia Solar Energy PSC
- Website
- https://mase-energy.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- MASE is a private, technology-driven O&M and power services provider serving asset owners, developers, and lenders across the MENA and GCC regions. It manages 500+ power assets and 1.5 GWp of installed capacity via three regional hubs in Amman, Abu Dhabi, and Cairo.
- Ownership category
- akta.pro rank
MASE industry classification
Industry- Product category
- Solar and Power Plant Operations & Maintenance Services
- NAICS
- Electric Power Generation, Transmission and Distribution (2211), Electric Power Transmission, Control, and Distribution (22112)
- SIC
- Electric, Gas & Sanitary Services (4900), Instruments For Meas & Testing Of Electricity & Elec Signals (3825)
- akta.pro primary industry
- Transmission & Substation O&M (HV Equipment Maintenance) (EUAEAGAD)
- akta.pro secondary industries
- Energy Storage O&M (BESS, PCS, EMS) (EUAEAGAH), Medium-Voltage (MV) Distribution Substations & Switchgear (EUADACAB)
Keywords
Where MASE is headquartered
LocationHeadquarters
- HQ city
- Amman
- HQ country
- Jordan
- HQ region
- Middle East
Offices3 records
Markets served
MASE business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Infrastructure, Marketing or Sales
Revenue model
- Operations & Maintenance Services: Recurring O&M services for power generation assets including preventive and corrective maintenance, emergency response, and enhanced testing. Services are customized and purpose-built for each asset.
- Power Services: Comprehensive services covering power product components, transmission, and protection systems including MV and HV switchgears, RMUs, transformers, protection and interconnection systems
- Strategic Services: Technical due diligence, M&A support, upgrades and modernization, warranty and spares management, and OEM service partnerships for asset owners and developers
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
MASE product offering
Product offeringCore offering
MASE provides technology-driven turnkey operations and maintenance (O&M) services for power generation assets spanning renewable energy, conventional power, energy storage, and power product asset classes. The company delivers end-to-end O&M, multi-tiered power services for transmission and protection systems, and strategic services including technical due diligence, M&A support, and 24/7 remote monitoring for asset owners, developers, and lenders across the MENA and GCC regions.
Product overview
MASE offers a unified portfolio of three interconnected power services for asset owners, developers, and lenders: End-to-End O&M (the core service providing 360-degree operations and maintenance for power generation assets), Power Services (covering the power product, transmission, and protection systems value chain), and Strategic Services (enabling informed decision-making across the project lifecycle through technical due diligence, M&A support, and remote monitoring). The O&M Service Catalogue and Power Services Catalogue are the detailed service program offerings that operationalize these three core services. The company manages over 500 power and energy assets with 1.5 GWp installed capacity across MENA and GCC regions.
Differentiator
Problem solved
Functional benefit
Products and services
- End-to-End O&M Data-driven comprehensive operations, maintenance, and management service for power generation assets, including turnkey maintenance, operations management, enhanced testing and diagnostics, actionable in-depth reporting, data-driven performance engineering, and rehabilitation and repowering. Delivered as custom-designed, asset-specific 360-degree O&M service programs for asset owners.
- Power Services Multi-tiered service covering the power product, transmission, and protection systems value chain, including MV and HV switchgears, RMUs, transformers, protection and interconnection systems. Includes baseline and critical maintenance, testing and commissioning, site acceptance tests, data-driven diagnostics, and technical support for power product components.
- Strategic Services Project lifecycle services including technical due diligence, M&A support, upgrades and modernization, 24/7 remote monitoring, warranty and spares management, and OEM service partnerships. Designed to provide asset owners, developers, and lenders with actionable insights for informed decision-making across technical, operational, and financial dimensions.
Quantifiable outcome
- 500+ power and energy assets serviced across MENA region
- +1 more outcomes
Companies that use MASE
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
MASE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability2 records
Feature4 records
MASE partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Arabia GroupcoreMASE is an Arabia Group portfolio company. Arabia Group is a diversified business group operating across the MENA region. MASE operates as part of the Arabia Group family with shared resources and strategic alignment.
Scale indicators4 records
Recent moves6 records
Expansion highlights7 records
MASE competitors and assessment
Company assessmentRegional players
- Masdar: Abu Dhabi-based renewable energy developer and operator with active operations across MENA and global markets. Comparable to MASE as a UAE-anchored renewables player with internal asset management capabilities and overlapping client base of regional asset owners and lenders.
- ACWA Power: Saudi-listed developer, owner, and operator of power generation and desalination assets across MENA. Adjacent to MASE as a major MENA power asset owner that could either compete for or partner around O&M services for its large renewable portfolio.
- Alfanar: Saudi-headquartered electrical construction and renewables EPC group with growing solar EPC and O&M operations across MENA. Overlaps with MASE in MV/HV power products, substations, and solar project execution, though operating primarily from Saudi Arabia.
Broad incumbents
- ENGIE Solutions: Global energy services arm of ENGIE, providing facility management, O&M, and energy efficiency across commercial and industrial assets in MENA. Comparable to MASE in multi-disciplinary power and energy services, though oriented to broader facility operations.
- Scatec: Norwegian-listed renewable energy developer with significant MENA presence and internal asset management and O&M capabilities. Comparable to MASE as a renewable O&M service provider, though Scatec primarily services its own portfolio rather than third-party asset owners.
- EDF Renewables: Global renewable energy developer and operator with active MENA project pipeline and asset management services. Overlaps with MASE in O&M and lifecycle services for solar assets, with substantially larger balance sheet and geographic reach.
- BayWa r.e. Operation Services: Global renewable energy O&M business unit servicing utility-scale solar, wind, and storage portfolios worldwide. Comparable to MASE in offering data-driven remote monitoring, preventive maintenance, and asset management, with deeper geographic and asset-class coverage.
Direct peers
- Yellow Door Energy: MENA-focused distributed solar developer that retains long-term O&M responsibility for its own installed base. Comparable to MASE in offering integrated solar services across the UAE, Jordan, and Egypt, though from a developer/owner-operator model.
- Enerwhere: UAE-based solar O&M and energy services provider operating across MENA. Directly competes with MASE in providing operations, maintenance, and remote monitoring for distributed and utility-scale solar assets in the GCC.
- Desert Technologies: Jordan-headquartered solar EPC and O&M provider serving MENA markets. Overlaps with MASE in offering end-to-end solar services in Jordan and neighboring countries, including operations and asset management for ground-mount and rooftop installations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
MASE social profiles
Digital presenceMASE compliance and trust
Trust signalCompliance3 records
MASE financial estimates
Financial estimateRevenue estimate
Valuation estimate
MASE leadership team
Management profileNumber of profiles
MASE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
MASE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about MASE
What does MASE do?
MASE provides technology-driven turnkey operations and maintenance (O&M) services for power generation assets spanning renewable energy, conventional power, energy storage, and power product asset classes. The company delivers end-to-end O&M, multi-tiered power services for transmission and protection systems, and strategic services including technical due diligence, M&A support, and 24/7 remote monitoring for asset owners, developers, and lenders across the MENA and GCC regions.
Is MASE a public or private company?
MASE is a private company. It is classified as corporate owned and is currently operating.
When was MASE founded?
MASE was founded in 2013. It employs 51 to 100 people.
Where is MASE based?
MASE is headquartered in Amman, Jordan, in the Middle East region.
How does MASE make money?
Three revenue lines are on record. Operations & Maintenance Services are the primary driver. The others are power Services and strategic Services.
Who are MASE's main competitors?
Regional players on record are Masdar, ACWA Power and Alfanar. Broad incumbents are ENGIE Solutions, Scatec, EDF Renewables and BayWa r.e. Operation Services. Direct peers are Yellow Door Energy, Enerwhere and Desert Technologies.
Does MASE have an API?
No public API is recorded for MASE.
What industry is MASE in?
MASE's product category is Solar and Power Plant Operations & Maintenance Services. Its primary akta.pro industry code is EUAEAGAD, Transmission & Substation O&M (HV Equipment Maintenance), with a secondary code of EUAEAGAH, Energy Storage O&M (BESS, PCS, EMS). Its NAICS code is 2211 and its SIC code is 4900.