Active Media Group

What Active Media Group does

Active Media Group, Inc. is a privately held, founder-led digital media and software development agency founded in 2015 and headquartered in San Juan, Puerto Rico. The company delivers four integrated service lines: Digital Strategies and Analytics (business intelligence dashboards and process optimization systems), Communication Strategies (social media marketing, email campaigns, interactive multimedia production), Belbin Team Roles Consultancy (team development based on Dr. Meredith Belbin's methodology, delivered via partnership with CERT in the UK), and Web and Mobile Development (database-driven content management systems in RESTful environments). Its portfolio of solutions includes Store Management Systems, BI Dashboards, Portal with CMS, Event Management Systems, Video Production, and E-Learning modules, typically delivered as custom, project-based engagements.

The company serves a diverse client base spanning banking and finance (Banco Popular), insurance (Triple-S), food and beverage (Goya de Puerto Rico), retail (Econo Riago), pharmaceutical (Pharmaceutical Industry Association of Puerto Rico), technology and education (SME Puerto Rico, WiscNET), and non-profit (Hogares Rafaela Ybarra) sectors. Cumulative scale metrics include 115+ customers worldwide, 50+ e-learning modules developed, 55+ web and social media projects completed, and events executed across 3 countries. The team comprises approximately 11 professionals covering development, design, communications, content/quality, HCI, and marketing functions.

Active Media Group operates on a sales-led, project-based professional services model with customized, quote-based pricing and no publicly disclosed rate cards. Revenue is generated through direct client engagement via website quote requests, phone (787-722-1221), and email ([email protected]). Marketing is conducted primarily through organic social channels (Twitter, Facebook, LinkedIn) and content marketing via case studies. The company is led by President Véronique Descombes, is independently owned with no disclosed external funding, and maintains its headquarters at a PO Box address in San Juan operating Monday–Friday, 9AM–6PM.

Name

Active Media Group

Legal name

Active Media Group, Inc.

Website

https://activemediapr.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Active Media Group is a San Juan, Puerto Rico-based digital media and software development agency offering business intelligence, web/mobile development, social media strategies, and Belbin Team Roles consultancy to enterprise and non-profit clients across multiple industries.

Ownership category

akta.pro rank

Product category

Digital Media Services

NAICS

Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (54182)

SIC

Services-Advertising (7310), Services-Advertising Agencies (7311), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Social Media & Community Management (PR-led) (BPAFADAM)

akta.pro secondary industries

Digital PR & Social Media Communications (MPAAADAJ), Hybrid/Virtual Corporate Events & Webcasts (Town Halls, Virtual Launches) (MPAGAHAK)

Keywords

• Digital media services
• Web development
• Business intelligence
• Interactive multimedia
• Digital strategy

Headquarters

HQ city

San Juan

HQ country

Puerto Rico

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Professional Services: Custom digital solutions including web development, business intelligence systems, interactive presentations, and communication strategies. Services are project-based and tailored to client requirements.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Active Media Group is a digital media and software development agency that analyzes, designs, and produces online solutions including business intelligence dashboards, database-driven content management systems, interactive multimedia presentations, social/email communication strategies, and Belbin-based team development consultancy for enterprise and organizational clients.

Product overview

Active Media Group is a digital media and software development agency offering a portfolio of interconnected services. Their core offerings include Digital Strategies & Analytics (Business Intelligence dashboards, process optimization), Communication Strategies (social media, email marketing, multimedia presentations), Belbin Team Roles Consultancy (team development), and Web & Mobile Development (database-driven CMS in RESTful environments). These services are delivered through specific solutions such as Store Management Systems, Portal with CMS, Event Management Systems, Business Intelligence Dashboards, Video Production, and E-Learning modules. The company serves diverse industries including finance, insurance, pharma, non-profit, and manufacturing, with over 115 clients served, 50+ e-learning modules developed, and 25+ events produced across 3 countries.

Differentiator

Problem solved

Functional benefit

Products and services

• Digital Strategies & Analytics Business intelligence, process optimization, and dashboard solutions that enable data-driven decision making for enterprise clients.
• Communication Strategies Social media marketing, email campaigns, and multimedia presentation services for audience engagement across online and offline channels.
• Belbin Team Roles Consultancy Team building and development services based on the Belbin methodology to help build high-performing teams and maximize working relationships.
• Web & Mobile Development Custom application development services for web and mobile platforms, including database-driven CMS solutions in RESTful environments.
• E-Learning Solutions E-learning modules and digital education content development for training and outreach programs, with 50+ modules developed to date.
• Video Production Professional video production services for events, marketing, and corporate communications, including high-end stage production for corporate meetings and anniversaries.
• Event Management System Comprehensive event management solutions including videos, high-end presentations, and stage production services across 3 countries.

Quantifiable outcome

• 115+ customers served worldwide
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• CERT (UK)coreStrategic or Co-development PartnerActive Media Group works in close collaboration with Barrie Watson and the CERT team in the UK for Belbin Team Roles consultancy services. This partnership enables them to provide behavioral assessment and team development services based on Dr. Meredith Belbin's methodology.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Digitas: Global connected digital agency network offering strategy, creative, data/analytics, content, and technology services to enterprise brands. Comparable to Active Media Group across the same multidisciplinary digital services stack, though operating at vastly larger scale with broader geographic reach.
• Code and Theory: Digital-first agency network delivering design, engineering, and content services for enterprise transformation. Closely comparable in combining custom CMS / web development, BI/analytics, and brand communications under one roof.
• WebFX: Full-service digital marketing agency offering web development, SEO, social media, and analytics to mid-market and enterprise clients. Comparable to Active Media Group in project-based custom digital solutions and BI/reporting work.
• Huge: Global digital experience agency spanning strategy, design, marketing, and technology. Comparable to Active Media Group on the intersection of interactive multimedia, web/mobile development, and data-driven customer engagement for large enterprise clients.
• R/GA: Global digital agency combining design, technology, and marketing for enterprise transformation engagements. Overlaps with Active Media Group's blend of web/mobile development, BI, and creative communication work for large brand clients.
• LLYC: Latin American communications, marketing, and digital transformation firm with strong Caribbean and US Hispanic presence. Directly comparable to Active Media Group in PR, digital content, events, and corporate communications for enterprise clients in the region.
• Sajo, McCoy & Associates: Long-standing Puerto Rico-based creative and digital agency serving enterprise clients across the island with branding, digital, and media services. Directly comparable to Active Media Group in geography, customer base (finance, retail, consumer brands), and multidisciplinary service model.

Broad incumbents

• Globant: Large Latin American-origin digital transformation firm offering software development, data/AI, and digital marketing services globally. Comparable to Active Media Group on web/mobile development and BI/dashboards but as a far larger incumbent with deep enterprise reach.
• Edelman: Global public relations and communications firm serving large enterprises across sectors. Overlaps with Active Media Group on the communication strategy, reputation, and stakeholder engagement side of the business, but operates as a much broader incumbent.
• Deloitte Digital: Digital agency arm of a Big Four consultancy offering strategy, creative, technology, and marketing services to global enterprises. Overlaps with Active Media Group across the same multidisciplinary stack but at enterprise scale with vastly greater resources.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/activemediapr
• Facebookfacebook.com/activemediagroup
• LinkedInlinkedin.com/company/activemediagroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Active Media Group