Neomundo

What Neomundo does

Neomundo is a convention and events center headquartered in Bucaramanga, Santander, Colombia, operated by the Corporación Centro de Convenciones Ciencia, Tecnología, Innovación y Cultura de Bucaramanga. The facility spans 19,000 m² of commercial area across 10 event spaces with total simultaneous occupancy of 11,000 people, positioning it as the largest venue of its kind in northeastern Colombia (Nororiente Colombiano). Core products include divisible indoor halls (Gran Salón, Auditorio, Salón Mega, Salón Múltiple 1 and 2, Sala de Prensa, Salón Ejecutivo) and outdoor spaces (Plazoleta Central, Zona Bio, Patio de Maniobras, Plazoleta Columnatas), supported by an integrated logistics operator service that bundles audiovisual production, catering coordination, permits, and large-format printing. The company also owns and operates proprietary event brands (Tutaina tu Navidad, La Local Arte de Acá, Robotlab) through a Special Projects division established in 2021.

The business model is event-driven and horizontal, targeting four primary customer segments: corporate and institutional event organizers, entertainment and cultural promoters, family edutainment audiences, and executive/business meetings. Revenue is generated through three streams — venue rental (one-time per event), professional logistics services, and ticketed/sponsored own-events — all priced via a quote-based, consultative direct-sales process executed by an in-house commercial team (Comercial, Coordinadora Comercial, Técnica Comercial, Logística). Go-to-market is supported by a multi-channel digital presence (Facebook, Instagram, LinkedIn, YouTube, TikTok, X) plus a 360-degree virtual tour (rv360.co), WhatsApp, and direct outreach. Technology infrastructure is conventional venue hardware with no proprietary software product, no mobile app, no public API, and no AI/ML capabilities.

Name

Neomundo

Legal name

Corporación Centro de Convenciones Ciencia, Tecnología, Innovación y Cultura de Bucaramanga Neomundo

Website

https://neomundo.co

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Convention and Event Venue Services

NAICS

Performing Arts, Spectator Sports, and Related Industries (711)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAHAAAA

Convention & Exhibition Centers (Public Convention Centers, Civic Centers)

Travel & Hospitality/MICE (Meetings, Incentives, Conferences & Exhibitions)/Conference & Convention Venues (Convention Centers, Civic Centers)

SECONDARYMPAGALAE

Multipurpose Event Center Operations (Civic Centers, Community Event Complexes)

Media, Entertainment & Sports/Live Entertainment & Events (Concerts, Theater, Festivals)/Event Venues & Venue Operations (Arenas, Theaters, Halls)

Keywords

• Convention venue rental
• Event space services
• Event logistics management
• Audiovisual production services
• Conference hosting facilities

Headquarters

HQ city

Bucaramanga

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Venue Rental: Rental of indoor and outdoor event spaces including Gran Salón, Salones Múltiples, Salón Mega, Auditorio, and exterior areas such as Plazoletas, Zona Bio, and Patio de Maniobras.
2. Logistics Operator Services: Complete event production services including audiovisual production, catering management, permits, large-format printing, and highly trained logistics team.
3. Own Events and Projects: Neomundo creates and executes its own events such as Tutaina tu Navidad, La Local Arte de Acá, and Robotlab, generating revenue through ticket sales and sponsorships.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Neomundo is a convention and event center in Bucaramanga, Colombia, that rents 10 dedicated event spaces (including Gran Salón, Auditorio, Salones Múltiples, Salón Mega, Sala de Prensa, Salón Ejecutivo, and outdoor plazas) to corporate, institutional, and entertainment clients for events ranging from 60 to 11,000 attendees. The center also provides full-service event logistics including audiovisual production, catering coordination, permit management, and large-format printing, while creating and hosting proprietary events (Tutaina tu Navidad, La Local Talento de Acá, Robotlab). Pricing is quote-based through a direct commercial team.

Product overview

Neomundo is a convention and event center in Bucaramanga, Colombia operated by the Corporation Centro de Convenciones Ciencia, Tecnología, Innovación y Cultura de Bucaramanga. The facility offers 10 event spaces totaling 11,000-person simultaneous occupancy across 19,000 m². Core venue products include the Gran Salón (divisible into 4 zones), Salon Mega (pavilion-style for trade shows), two Salon Multiple halls (modular configurations), Sala de Prensa, Salon Ejecutivo, and an Auditorios with professional sound equipment. Exterior spaces include Plazoleta Central, Zona Bio, Patio de Maniobras, and Plazoleta Columnatas. The center also operates proprietary event brands including Tutaina tu Navidad (Christmas entertainment), La Local Talento de Acá (regional talent showcases), and Robotlab (robotics education), plus offers full logistics operator services including audiovisual production, catering, and permit management.

Differentiator

Problem solved

Functional benefit

Brands

• Tutaina tu Navidad: Christmas event exclusive to Neomundo for families to enjoy Colombian Christmas traditions.
• La Local Arte de Acá
• Robotlab

Products and services

• Gran Salón Flexible main hall spanning 1,800 m² with 2,500-person capacity, divisible into 4 autonomous zones using acoustic panels. Equipped with 6 laser projectors, kitchen facilities, VIP room, equipped nursing station, and 4 bathrooms. Suitable for concerts, graduations, conferences, trade shows, and commercial exhibitions.
• Auditorio Theater-style auditorium with 442 m² area and 322-person capacity, featuring 180° visibility stage, professional sound console, air conditioning, projector screen, 2 dressing rooms with bathrooms, and accessibility features for persons with disabilities. Designed for meetings, presentations, performances, and conferences requiring professional acoustics.
• Salón Mega Pavilion-style hall designed for trade shows, commercial exhibitions, artistic tours, mass meetings, celebrations, and business rounds. Can accommodate up to 80 exhibition stands.
• Salón Múltiple 1 Versatile 668 m² hall with 600-person capacity, divisible into up to six separate rooms. Ideal for academic agendas, corporate fairs, and social events requiring modular configurations.
• Salón Múltiple 2 Office-style hall spanning 375 m² with 300-person capacity, distributed into 4 spaces: meeting room, workstations, training room, and open zone. Suitable for executive meetings, team training, and small conferences.
• Sala de Prensa Social-style hall with high luminosity, 100 m² area, and 100-person capacity. Equipped with 2 dressing rooms, furniture, air conditioning, rest area, and private bathrooms with showers. Designed for press conferences and media events.
• Salón Ejecutivo 62 m² executive salon with 60-person capacity, adjacent to the Auditorio. Designed for small academic, business, or social meetings.
• Plazoleta Central Open-air 429 m² central plaza with 270-person capacity. Ideal for artistic presentations, product/service exhibitions, and art exhibitions.
• Zona Bio Open-air zone spanning 770 m² with 550-person capacity, consisting of two areas — one open with gravel floor and one covered hall. Suitable for recreational spaces, games, picnics, sports, food areas, and exhibitions.
• Patio de Maniobras Open 1,285 m² area suitable for vehicle exhibitions, test drives, art exhibitions, artistic presentations, game zones, and product launches.
• Plazoleta Columnatas Open-air 837 m² plaza with 720-person capacity. Ideal for artistic presentations, exhibitions, and speeches or talks.
• Tutaina tu Navidad Exclusive Neomundo family entertainment event held during December, featuring Colombian Christmas traditions for families from around the world. Operates as a ticketed event generating revenue through ticket sales.
• La Local Talento de Acá Seasonal events created by Neomundo with support from EMA, focused on regional talent in theater, dance, art, and music. Unites crowds across different cultural disciplines in Bucaramanga.
• Robotlab Immersive robotics experience featuring various activities that promote innovation and creativity, while improving soft skills such as communication, teamwork, and goal achievement. Operates as a seasonal educational entertainment experience.
• Event Logistics Services Full-service logistics operator providing audiovisual production, catering services coordination, permit management, large format printing, and a highly trained logistics team. Offered alongside venue rentals as a comprehensive event management package.

Quantifiable outcome

• 11,000 people capacity
• +2 more outcomes

Named customers7 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• EMA (Escuela de Música y Artes)coreStrategic or Co-development PartnerEMA (Escuela de Música y Artes) supports 'La Local talento de acá' - a Neomundo-created event focused on regional talent in theater, dance, art, and music. The partnership opens spaces for artistic disciplines and unites audiences across different cultural movements in Bucaramanga.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Fira Barcelona: Large European convention and exhibition venue operator with multiple halls across Barcelona. Comparable multi-hall event infrastructure and trade show hosting business.
• GL Events: Global integrated event industry operator managing venues, exhibitions, and event services worldwide. Comparable as an established large-scale event infrastructure and services platform.
• IFEMA Madrid: Major European convention and exhibition center operator hosting trade fairs and congresses. Comparable venue-operating model with bundled logistics and event production services.

Regional players

• Hilton Convention Centers (Hilton Bogotá & others): Hotel-attached convention venues in Colombia and Latin America offering meeting rooms and event spaces. Comparable convention-venue product but operated as part of hotel hospitality rather than independent convention centers.

Direct peers

• Corferias - Centro Internacional de Negocios y Exposiciones de Bogotá: Colombia's largest convention and exhibition center in Bogotá. Directly comparable as a multi-hall convention venue hosting trade shows, congresses, and corporate events with bundled logistics services.
• Centro de Eventos Valle del Pacífico (Cali): Modern event and convention center in Cali offering modular halls for congresses, exhibitions, and corporate events. Comparable as a Colombian regional convention venue.
• Centro de Convenciones Cartagena de Indias: Convention venue in Cartagena hosting large congresses and exhibitions. Comparable destination-event model and infrastructure scale, serving Colombian corporate and international clients.
• Plaza Mayor Medellín Convenciones y Exposiciones: Major convention and exhibition complex in Medellín offering multiple halls for trade fairs, congresses, and corporate events. Comparable to Neomundo in product offering and target customer base within Colombia.
• Ágora Bogotá Centro de Convenciones: Bogotá convention center with multiple event halls, focused on academic, corporate, and cultural events. Comparable multi-hall venue operating in the same Colombian market.

Others

• Encore Global (event production services): Global provider of event technology, audiovisual production, and staging services. Comparable as an in-house logistics / audiovisual operator layer within the event value chain.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/neomundobga
• YouTubeyoutube.com/@neomundocentrodeconvencion5141
• Facebookfacebook.com/neomundocentrodeconvencionesbga
• LinkedInlinkedin.com/company/neomundo-centro-de-convenciones
• Instagraminstagram.com/neomundobga/?hl=en
• TikToktiktok.com/@neomundobga?_t=ZS-8vB899xSy94&_r=1

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Neomundo