Nyttigt.eu

Name

Nyttigt.eu

Legal name

Nyttigt.EU

Website

https://nyttigt.eu

Company type

Private

Founded year

2009

Operating status

Operating

Ownership category

akta.pro rank

Product category

Online Health and Wellness Publishing

NAICS

Periodical Publishers (513120)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

Health, Fitness & Wellness Magazines (MPAJAEAD)

Keywords

• Health blog content
• Wellness information
• Nutrition advice
• Fitness content
• Weight loss guidance

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Marketing or Sales, Others

Revenue model

1. Google AdSense Advertising: The site displays Google Adsense advertisements using cookies to serve targeted advertising based on visitor browsing behavior and interests. Google collects information about web users' interests to improve ad content for third-party companies.
2. Affiliate Marketing: The site contains affiliate links to external retailers and products (CDON, Bokus, Gymgrossisten, etc.). When visitors click through and make purchases, the site earns affiliate commissions on sales.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Nyttigt.eu is a Swedish-language health and wellness blog that publishes free informational articles covering healthy eating, exercise, weight loss, disease prevention, natural remedies, and general wellness. The site organizes content into categories such as Health, Health Problems, Diet, Exercise, and Weight Loss, and monetizes its content through Google AdSense advertising and affiliate marketing referrals to external retailers.

Product overview

Nyttigt.eu is a Swedish-language health and wellness blog that provides informational content about healthy eating, exercise, health issues, and weight loss. The site operates as a content-based platform organized into categories including Health (Hälsa), Health Problems (Hälsoproblem), Diet (Kost), Exercise (Träning), and Weight Loss (Viktminskning). The primary product is the blog itself, which publishes articles, guides, and research summaries. There is no SaaS product, platform architecture, or add-on modules—the offering consists solely of the blog content.

Differentiator

Problem solved

Functional benefit

Products and services

• Nyttigt.eu Health Blog A Swedish-language health and wellness information blog that publishes articles, guides, and research summaries covering topics such as healthy eating, exercise, weight loss, disease prevention, natural remedies, and lifestyle health. The site organizes content into categories including Health (Hälsa), Health Problems (Hälsoproblem), Diet (Kost), Exercise (Träning), and Weight Loss (Viktminskning), and is freely accessible to all visitors without registration or payment.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights2 records

Direct peers

• Wellobe: Swedish-language digital health platform offering articles, coaching, and wellness programs. Comparable to Nyttigt.eu in Swedish-language health content and target audience, but with structured paid services layered on top.
• MåBra: Swedish health, wellness, and lifestyle magazine publishing articles on nutrition, fitness, weight loss, and wellbeing. Directly comparable topical coverage and target demographic to Nyttigt.eu, but with the backing of a large Swedish media group.
• Diet Doctor: Swedish-founded online health and low-carb/keto content platform with strong SEO presence in Sweden and the Nordics. Directly comparable to Nyttigt.eu as a Swedish-originated health content site, but operating at significantly greater scale with paid programs and a larger team.
• Kurera: Swedish health and wellness magazine/website covering nutrition, exercise, natural remedies, and lifestyle. Closely comparable to Nyttigt.eu in topic coverage, Swedish-language audience, and content-led model.

Broad incumbents

• 1177 Vårdguiden: Official Swedish public health information service covering diseases, symptoms, treatments, and lifestyle advice. Overlaps with Nyttigt.eu's health-information remit in Swedish, but operates as an authoritative government-backed resource at far larger scale.
• Healthline: Large English-language health and wellness publisher covering nutrition, fitness, weight loss, and disease information. Comparable in content category and SEO-driven model to Nyttigt.eu, but serves a global English-speaking audience and operates at vastly greater scale.
• WebMD: Established English-language consumer health information site covering similar topics to Nyttigt.eu (nutrition, exercise, disease, weight loss). Comparable in editorial remit and ad-supported model, but operates at incumbent scale without Swedish-language localization.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/profile.php

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Nyttigt.eu