Travtec

What Travtec does

Sunala Limited, operating commercially as the Travtec Group, is a UK-based specialist packaging engineering company founded in 1995 (with coding and marking operations dating to 1998) and headquartered in Leigh, Lancashire. The company designs, builds, and installs specialist product handling systems including conveyor accessories, product feeders (such as the S-1 Speed-Feeder), and industrial labelling equipment, and it is the UK distributor of Wolke thermal inkjet printers for Videojet UK, supplying associated inks and consumables. Its named product portfolio spans Paratran 4, Tiny Tampino EVO, S-1 Speed-Feeder, and Diverter 3 across coding and material handling categories, complemented by bespoke specialist design and build services.

The company serves four primary end-markets: pharmaceuticals, food and beverage, toiletries and cosmetics, and pet food, with enterprise logos including Nestle, GSK, AstraZeneca, and Teva indicating capability to serve regulated, large-account customers. Revenue is generated through three streams: machinery sales (conveyors, feeders, labelling equipment, and custom-built systems), thermal inkjet printer and consumables sales under the Videojet Wolke distribution arrangement, and ongoing service and support for installed equipment. Pricing is quote-based with no public disclosure.

Go-to-market combines direct enterprise sales (field engagement, callback forms, phone) with a single UK channel partnership (Videojet Wolke), supported by content marketing through the corporate website and blog. The operating footprint is a single UK site, although the company claims a worldwide client base. The company is privately held with no disclosed external investment, parent company, or subsidiaries.

Name

Travtec

Legal name

Sunala Limited

Website

https://travtec.co.uk

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

11–50 employees

Short description

Sunala Limited (the Travtec Group) designs, builds, and installs specialist packaging machinery and product handling systems, and is the UK distributor of Wolke thermal inkjet printers for Videojet UK, serving pharmaceutical, food and beverage, toiletries, and pet food manufacturers.

Ownership category

akta.pro rank

Product category

Industrial Packaging Machinery

NAICS

Commercial and Service Industry Machinery Manufacturing (33331), Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Printing Trades Machinery & Equipment (3555)

akta.pro primary industry

Labeling, Coding & Marking Equipment (Labelers, Inkjet, Laser) (IMALAOAD)

akta.pro secondary industries

Inkjet Printers (HDACAEAA), Packaging Inks (IMAEAHAH)

Keywords

• Industrial coding systems
• Marking solutions
• Packaging machinery
• Thermal inkjet printers
• Conveyor accessories

Headquarters

HQ city

Leigh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Machinery Sales: Design, build and installation of specialist packaging machinery including conveyors, product feeders, and labelling equipment
2. Thermal Inkjet Printers and Consumables: Sale of Wolke thermal inkjet printers and associated inks and consumables as Videojet UK distributor
3. Service and Support: Ongoing support and consumables for coding and marking equipment

Go-to-market motion2 records

Distribution channels2 records

Marketing channels3 records

Core offering

Travtec (operating as Sunala Limited) designs, manufactures, and installs specialist product handling systems including conveyor accessories, product feeders, and labelling equipment for manufacturing and packaging lines. The company is also the UK distributor of Wolke thermal inkjet printers for Videojet UK, supplying coding and marking solutions alongside associated inks and consumables. It serves pharmaceutical, food and beverage, toiletries and cosmetics, and pet food industries globally.

Product overview

Sunala (The Travtec Group) is a specialist packaging engineering company offering a unified portfolio of coding, marking, and product handling solutions. The core offering includes Thermal Inkjet Printers (including Wolke brand distributed for Videojet UK), Inks and Consumables, Conveyor Accessories, Product Feeders (including S-1 Speed-Feeder), Labelling Machines, and Pharma Solutions. These products are complemented by Specialist Design and Build services for custom engineering requirements. Named product variants include Paratran 4, Tiny Tampino EVO, S-1 Speed-Feeder, and Diverter 3. The company operates primarily in pharmaceuticals, food and beverage, toiletries and cosmetics, and pet food industries, serving clients worldwide since 1998.

Differentiator

Problem solved

Functional benefit

Products and services

• Thermal Inkjet Printers High-performance thermal inkjet printing solutions for coding and marking applications including the Wolke brand distributed for Videojet UK, suitable for pharmaceutical, food and beverage, healthcare, and toiletries packaging lines.
• Inks and Consumables Wide range of consumable inks for thermal inkjet printers ensuring continued support and optimal print quality for industrial coding and marking applications.
• Conveyor Accessories Specialist conveyor system accessories designed and built in-house for product handling in manufacturing and packaging environments.
• Product Feeders Specialist product feeding systems including the S-1 Speed-Feeder for automated product handling and feeding into production lines.
• Labelling Machines Industrial labelling equipment for applying labels to products and packaging in manufacturing and packaging lines.
• Pharma Solutions Specialized coding, marking, and labelling solutions designed for pharmaceutical industry compliance and traceability requirements.
• Specialist Design and Build Services Custom engineering services for designing and building specialist product handling systems tailored to specific customer manufacturing and packaging requirements.
• Paratran 4 Base coding product for transfer applications in manufacturing and packaging lines.
• Tiny Tampino EVO Compact tamping solution for product coding and marking applications.
• S-1 Speed-Feeder High-speed product feeder designed for rapid product handling in packaging lines.
• Diverter 3 Base coding diverter system for product routing and diverting applications on manufacturing lines.

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Videojet UKcoreChannel Partner/ Reseller/ DistributorUK distributor of Wolke thermal inkjet printers for Videojet UK. The company has been at the forefront of coding and marking since 1998 and distributes Videojet's Wolke thermal inkjet printer range along with a wide range of consumables to ensure continued support for customers.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Videojet Technologies: Global incumbent in industrial coding and marking; Travtec is the UK distributor of Videojet's Wolke thermal inkjet printer brand, making Videojet both the upstream supplier and the overarching competitive force across TIJ and adjacent technologies.
• Koenig & Bauer Coding: Division of the Koenig & Bauer press manufacturer offering industrial coding, marking, and inkjet systems, including pharma-compliant solutions. Broad incumbent competing with Travtec in the regulated packaging-coding market segment.

Direct peers

• Matthews Marking Systems: Manufacturer of industrial inkjet, laser, and label applicator marking systems for packaging lines. Comparable offering across the product handling and identification stack that Travtec builds and integrates.
• ID Technology: ProMach-owned integrator of coding, marking, and labeling systems. Closely comparable as a system integrator/installer of coding and labeling equipment — the in-house design-and-build services Travtec provides mirror much of ID Technology's core model.
• Domino Printing Sciences: Global manufacturer of industrial coding, marking, and digital printing equipment including thermal inkjet, CIJ, and laser systems. Directly competes with Travtec's Wolke thermal inkjet distribution offering across the same pharma, food, and consumer goods verticals.
• Linx Printing Technologies: Danaher-owned manufacturer of continuous inkjet and thermal inkjet printers for industrial product identification. Competes head-to-head with Travtec's Wolke offering in pharmaceutical and food/beverage coding applications.
• Markem-Imaje: Industrial coding and marking equipment manufacturer offering CIJ, laser, thermal inkjet, and label printers with global service infrastructure. A core competitor for coding/marking equipment in pharma, food, and cosmetics — the same verticals Travtec serves.
• Hitachi Industrial (industrial inkjet printers): Supplies industrial coding and marking systems including continuous inkjet printers widely used in pharma and food packaging lines. Competes with Travtec's Wolke thermal inkjet distribution across regulated packaging applications.
• Weber Packaging Solutions: Supplier of labeling systems, coding and marking equipment, and integrated packaging line solutions. Directly comparable on the labeling-machine portion of Travtec's product range.

Emerging players

• Anser Coding & Marking: Specialist manufacturer of small-character inkjet printers and laser coders focused on industrial coding. A narrower but directly competitive thermal inkjet peer in similar customer applications.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/travtecpackagingengineering

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Travtec