Heritage Square

What Heritage Square does

Heritage Square Retirement Living Inc. is a privately-held, non-profit senior living provider operating from a single campus at 620 N. Ottawa Ave., Dixon, Illinois. The organization was founded around 1974 (per firmographics) and has served 900+ individuals over approximately four decades. Its core offerings span a continuum of care delivered on one campus: independent living in spacious duplexes, sheltered care with around-the-clock observational nursing, 24/7 skilled nursing care, and short-term respite care for transitional needs. The Illinois Department of Public Health has awarded the facility its 5-star rating, the highest quality tier in the state, and residents participate in management decisions through an elected Resident Council of Peers. The organization is supported by a solid base of generous community donors that subsidize affordable senior housing.

Name

Heritage Square

Legal name

Heritage Square Retirement Living Inc.

Website

https://heritagesquaredixon.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

Heritage Square Retirement Living Inc. is a non-profit, single-campus senior living provider in Dixon, Illinois, offering independent living, sheltered care, 24/7 skilled nursing, and respite care under an Illinois Department of Public Health 5-star rating.

Ownership category

akta.pro rank

Product category

Senior Living and Long-Term Care Services

NAICS

Continuing Care Retirement Communities (623311), Assisted Living Facilities for the Elderly (623312), Nursing Care Facilities (Skilled Nursing Facilities) (62311)

SIC

Services-Nursing & Personal Care Facilities (8050), Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Large Campus / Multi-Building Assisted Living Communities (HLADABAG)

akta.pro secondary industry

Independent Living Real Estate Owners/Operators (REITs & Management Companies) (HLADAAAG)

Keywords

• Senior living services
• Continuing care retirement
• Skilled nursing care
• Independent senior housing
• Respite care services

Headquarters

HQ city

Chicago

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Residential Care Services: Heritage Square generates revenue through residential care fees charged to residents for housing, meals, medical care, and support services across various levels of care including independent living, sheltered care, nursing care, and respite care.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Heritage Square operates a single-campus retirement living community in Dixon, Illinois that delivers a continuum of care across four integrated service lines: Independent Living (maintenance-free duplex housing), Sheltered Care (around-the-clock observational nursing in private rooms), Nursing Care (24/7 skilled nursing in a healthcare center), and Respite Care (temporary medical care for transitional needs). The facility charges residents recurring fees for housing, meals, and medical/support services, with affordability supported by a base of community donors.

Product overview

Heritage Square offers a continuum of care retirement living community in Dixon, Illinois, featuring four integrated housing and care options: Independent Living (maintenance-free duplexes for active seniors), Sheltered Care (around-the-clock observational care in private rooms), Nursing Care (24/7 skilled nursing unit), and Respite Care (temporary medical care for transitional needs). The facility holds a 5-star rating from the Illinois Department of Public Health and provides a campus environment offering a range of activities and social programs to support residents' social, cultural, and personal enrichment.

Differentiator

Problem solved

Functional benefit

Products and services

• Independent Living Two sets of spacious duplexes providing comfortable housing for active seniors, free from the responsibilities of home ownership and maintenance, with access to community activities and an on-campus environment.
• Sheltered Care Residential care with uniquely designed rooms that create privacy and individuality, supported by nursing staff providing around-the-clock observational care for residents needing moderate assistance with daily living.
• Nursing Care Healthcare center operating as a skilled nursing unit providing 24/7 comprehensive medical care, access to programs and activities, and a high-quality lifestyle for residents requiring intensive nursing support.
• Respite Care Temporary medical care for individuals who need more assistance than available in their own homes but less than a full nursing home stay, supporting transitional or recovery needs.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves1 record

Expansion highlights2 records

Broad incumbents

• Five Star Senior Living: Five Star operates independent living, assisted living, and skilled nursing communities nationwide. Comparable to Heritage Square in offering a continuum of care including skilled nursing, though Five Star is a publicly traded for-profit operator.
• Sunrise Senior Living: Sunrise is a major senior living provider with assisted living and memory care communities. Comparable to Heritage Square's sheltered care and nursing care services, though Sunrise focuses on higher-acuity residents and operates at national scale.
• Atria Senior Living: Atria operates hundreds of senior living communities across the U.S., offering independent living, assisted living, and memory care. It is comparable to Heritage Square's continuum-of-care positioning but at much larger national scale and as a for-profit operator.
• Life Care Services: Life Care Services manages continuing care retirement communities (CCRCs) across the U.S., the same care continuum model Heritage Square operates. It is highly comparable as both run multi-level care campuses with skilled nursing.
• Brookdale Senior Living: Brookdale is the largest U.S. senior living operator with a broad portfolio of independent living, assisted living, and memory care communities. It is a broad incumbent comparable because, like Heritage Square, it offers multiple senior care levels, but at far greater scale and primarily for-profit.
• Enlivant: Enlivant operates assisted living and memory care communities across the U.S. It is comparable to Heritage Square's sheltered care and assisted living offerings, though Enlivant specializes in assisted living without a full skilled nursing component.

Direct peers

• Presbyterian Senior Living: Presbyterian Senior Living is a non-profit operator of CCRCs and senior living communities in the Mid-Atlantic and Midwest. It is a direct peer because, like Heritage Square, it operates as a faith-/community-affiliated non-profit CCRC offering multiple care levels.
• Ecumen: Ecumen is a non-profit provider of senior housing, assisted living, and skilled nursing across the Upper Midwest. It is a direct peer to Heritage Square due to its non-profit CCRC model and rural/small-city market focus.

Regional players

• Petersen Health Care: Petersen Health Care operates skilled nursing, assisted living, and senior living communities across Illinois. It is a regional peer directly comparable to Heritage Square's sheltered care and skilled nursing offerings within the same Illinois market.
• Generations Healthcare Network: Generations operates skilled nursing and assisted living facilities in the Midwest, with a similar mix of services to Heritage Square. Comparable as a regional peer with overlapping service lines but broader Midwestern footprint.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@heritagesquareontheair
• Facebookfacebook.com/profile.php

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Heritage Square