What Robohand does

Robohand is a privately held, micro-scale e-commerce operator running the online storefront at belanjatokiva.store. The site functions as a multi-category consumer marketplace, with product listings spanning food and beverages (peanuts, sugar, halal chicken, plant-based meatballs), home goods (cake toppers, stainless steel coffee roasters), electronics (OPPO A3S smartphones), books (fashion sketch guides, Islamic literature), and personal care (castor oil). All storefront content — category names, product copy, and FAQ text — is presented in Bahasa Indonesia, indicating the business is oriented toward Indonesian consumers.

The underlying technology is a standard WordPress installation with the "Robohand" theme/branding applied; the brand name appears to be the theme label rather than a distinct product line. There is no proprietary platform, custom application, or disclosed integrations beyond the off-the-shelf e-commerce stack implied by the site's structure. No mobile application, public API, SDK, or MCP endpoint is disclosed.

The business model is direct-to-consumer e-commerce retail across diverse, unrelated product categories, with no publicly disclosed pricing model, transaction fees, commissions, or GMV figures. Headcount is reported at 1-10 employees, no funding rounds, investors, parent company, or leadership team are disclosed, and the firmographic record conflicts with the storefront content (jurisdiction listed as USA / Gauteng, South Africa; storefront clearly Indonesian). This is a single-entity, unbranded-merchant-style operation with no disclosed revenue or growth metrics.

Name

Robohand

Legal name

Robohand

Website

https://robohand.net

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Robohand is a privately held micro-scale e-commerce operator running the Indonesian-language multi-category marketplace belanjatokiva.store, selling commodity consumer goods across food, electronics, books, home, and personal care categories to individual buyers.

Ownership category

akta.pro rank

Product category

Online Marketplace

NAICS

Gift, Novelty, and Souvenir Retailers (45942), Office Supplies, Stationery, and Gift Retailers (4594)

SIC

Retail-Variety Stores (5331), Retail-Misc General Merchandise Stores (5399)

akta.pro primary industry

Online Gift & Novelty Specialty Retail (DTC) (CRALAJAO)

akta.pro secondary industry

Specialty Food Gift Shops & Hampers (CRAHAGAN)

Keywords

• Online consumer marketplace
• Multi-category e-commerce
• General merchandise retail
• Indonesian online store
• Consumer goods marketplace

Headquarters

HQ city

Gauteng

HQ country

South Africa

HQ region

Africa

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Operations, Supply Chain, Marketing or Sales, Technology or R&D

Core offering

Robohand operates an online multi-category e-commerce marketplace (belanjatokiva.store) that sells diverse consumer products including food and beverages, electronics (mobile phones), books, home goods, snacks, and accessories, primarily serving the Indonesian consumer market. The 'Robohand' name appears to be the WordPress theme/brand used by the site rather than a specific product offering.

Product overview

The website operates as a multi-category e-commerce marketplace. The site displays various consumer products across categories including food and beverages, electronics (mobile phones), books, home decor, and fashion accessories. The 'Robohand' name appears to be the WordPress theme/brand used by the site, not a specific product offering.

Differentiator

Problem solved

Functional benefit

Products and services

• Multi-category e-commerce marketplace Online marketplace platform selling various consumer products including food items, electronics, books, home goods, and accessories through the belanjatokiva.store domain, targeting Indonesian consumers.
• DINOSO Cake Topper – Traffic Vehicles Birthday Cake Decoration (DINOSO Cake Topper Kendaraan Lalu Lintas – Hiasan Kue Ulang Tahun) Cake topper with glitter screen-print design featuring traffic vehicle motifs including cars, airplanes, and trains, made of food-safe plastic for birthday cake decoration use.
• Coffee Roaster Stainless Steel NB90 for Small Batch Roasting (Coffee Roaster Stainless Steel NB90 untuk Batch Sangrai Kecil) Stainless steel coffee roaster (NB90) designed for small batch coffee roasting from raw beans to a desired roast level.
• Garuda Peanuts Skin 27g 10 Sachet (Kacang Garuda Kulit 27 gr 10 Sachet) Garuda brand peanuts in 27 gram single-serve sachets, sold in packs of 10 sachets for controlled snack portions suitable for daily snacking, short events, or office pantries.
• Malang Plant-based Mushroom Meatballs Ready-to-eat (Bakso Malang Nabati Jamur Siap Saji) Plant-based mushroom Malang meatballs ready-to-eat for food stock and daily meal preparation, suitable for household pantry stocking.
• White Crystal Sugar TK Kebon Agung 50kg (Gula Kristal Putih TK Kebon Agung 50kg) White crystal sugar (TK Kebon Agung brand) in 50kg industrial packaging for business stock and operational use rather than retail eceran.
• OPPO A3S Mobile Phone 6GB RAM 128GB 4G LTE 1-Year Warranty (Hp OPPO A3S RAM 6128GB 4G LTE Garansi 1 Tahun) OPPO A3S smartphone with 6GB RAM and 128GB storage, supporting 4G LTE connectivity, with 1-year warranty; sold wholesale for multitasking and daily use.
• Pure Castor Oil Carrier Oil for Essential Oils (Pure Castor Oil Carrier Oil untuk Essential) Pure castor oil carrier oil designed for use with essential oils, to be checked for compatibility prior to use.
• Boneless Halal Chicken Breast – Ayam Pollo (DADA BONELESS AYAM POLLO HALAL) Fresh boneless halal chicken breast from Ayam Pollo brand, suited for quick cooking with low maintenance requirements compared to other chicken products.
• Men's & Women's Clothing Design Sketch Book for Beginners (Buku Sketsa Desain Pakaian Pria Wanita Panduan Lengkap untuk Pemula) Clothing design sketch book featuring 100 pages of model illustrations, ideal for beginners starting their clothing design drawing journey.
• Islamic Book Series – Angels: What is Jibril's Task After Revelation? (Buku Islami Seri Malaikat – Apa Tugas Jibril Setelah Wahyu Berhenti) Islamic religious book from the Angels series, focusing on the role and tasks of Angel Jibril after the cessation of revelation.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Expansion highlights1 record

Broad incumbents

• Bukalapak: Indonesian e-commerce marketplace serving both consumer and UMKM sellers. Comparable multi-category online retail model targeting Indonesian buyers.
• Amazon: Global e-commerce platform with a marketplace model selling diverse consumer goods including food, electronics, books, and home goods. Comparable in category breadth though its size dwarfs any small competitor.
• JD.ID: Indonesian arm of JD.com, operating a multi-category online retail platform with strong logistics capabilities. Comparable marketplace model serving Indonesian consumers.
• Blibli: Indonesian e-commerce marketplace with strong focus on electronics, groceries, and lifestyle products. Comparable multi-category online retailer serving Indonesian consumers.
• Tokopedia: The dominant Indonesian e-commerce marketplace (now part of GoTo). Directly comparable multi-category online retail platform serving Indonesian consumers, though vastly larger and more established.
• AliExpress: Alibaba's international consumer marketplace offering a wide assortment of goods across categories. Comparable in long-tail, multi-category e-commerce model and reach into Southeast Asian markets.
• Lazada Indonesia: Alibaba-backed Southeast Asian e-commerce marketplace operating in Indonesia. Directly comparable multi-category online retail platform with similar product breadth.
• eBay: Global online marketplace with broad consumer goods categories. Comparable in offering a multi-category product mix to consumers through a third-party seller model.
• Shopee Indonesia: Leading Southeast Asian marketplace owned by Sea Group. Operates a multi-category e-commerce platform in Indonesia with strong consumer recognition and logistics infrastructure.

Emerging players

• Etsy: Online marketplace specializing in unique, gift, and craft items. Comparable in the gift/novelty segment of the store's product mix (e.g., cake toppers, decorative items), though much more category-focused.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat1 record

Key risks6 records

Key highlights4 records

Customer concentration

• Xx.com/RobohandSA
• Facebookfacebook.com/robohandsa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Robohand