AutoSuccess Magazine
AutoSuccess Magazine is a U.S. B2B trade publication for automotive dealership professionals, delivering a monthly magazine, podcasts, videos, and webinars covering sales, F&I, service, and leadership. Operated by Babcox Media Inc. and monetized via subscriptions and sponsored content from vendors like Reynolds & Reynolds.
- Company typePrivate
- Founded2001
- HeadquartersLouisville, United States
- Headcount1–10
- GTM typeB2B
- OfferingDigital Commerce or Content
What AutoSuccess Magazine does
AutoSuccess Magazine is a B2B trade publication serving automotive dealership professionals across the United States, founded in 2001 and operated as a brand under Babcox Media Inc., a privately held media company headquartered in Akron, Ohio (with the AutoSuccess listing in Louisville). The publication delivers editorial content across multiple formats — a monthly print and digital magazine, three podcast series (AutoSuccess Podcast, AMN Drivetime, Johnny G & Friends), video programs (Dealer Insider, Executive Spotlight, Driven Her Way), webinars, and online articles — covering dealer sales, F&I, fixed operations, marketing, leadership, and technology adoption. Its underlying technology is a digital content management and distribution platform hosting articles, digital magazine editions, and multimedia assets distributed via its own website, YouTube, Apple Podcasts, Spotify, Google Podcasts, Castbox, Deezer, iHeartRadio, and Spreaker.
Revenue is generated through two primary streams: annual subscription fees paid by dealership professionals for access to the print and digital magazine and online content, and advertising/sponsored content partnerships with automotive industry vendors. Reynolds & Reynolds serves as the primary sponsor of the Innovation section covering AI and dealership technology, and Aisin sponsors AMN Drivetime. The publication also operates annual recognition programs — Women at the Wheel and Veterans & Vehicles — that build community engagement with dealership decision-makers (owners, GMs, F&I managers, service directors, and sales leaders). The business operates with a small headcount of 1–10 employees, with much of the publishing operation supported by parent Babcox Media's broader infrastructure and portfolio of automotive trade titles including aftermarketNews, BodyShop Business, and Brake & Front End.
AutoSuccess Magazine firmographics
Firmographics- Name
- AutoSuccess Magazine
- Legal name
- Babcox Media Inc.
- Website
- https://autosuccessonline.com
- Company type
- Private
- Founded year
- 2001
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AutoSuccess Magazine is a U.S. B2B trade publication for automotive dealership professionals, delivering a monthly magazine, podcasts, videos, and webinars covering sales, F&I, service, and leadership. Operated by Babcox Media Inc. and monetized via subscriptions and sponsored content from vendors like Reynolds & Reynolds.
- Ownership category
- akta.pro rank
AutoSuccess Magazine industry classification
Industry- Product category
- Trade Media & Publishing
- NAICS
- Periodical Publishers (513120)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Automotive & Transportation Magazines (MPAJAEAI)
- akta.pro secondary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where AutoSuccess Magazine is headquartered
LocationHeadquarters
- HQ city
- Louisville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AutoSuccess Magazine business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Revenue model
- Subscription Revenue: AutoSuccess operates a subscription-based business model providing automotive dealership professionals with industry insights, best practices, and expert guidance. Subscribers receive the monthly magazine (print and digital), access to online content, and additional resources.
- Sponsored Content and Advertising: The publication generates revenue through sponsored content partnerships with automotive industry vendors and advertisers. Featured solutions, sponsored articles, and branded content from companies including Reynolds & Reynolds, Solera, CallRevu, and other automotive technology and service providers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Magazine subscription for automotive professionals |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels7 records
AutoSuccess Magazine product offering
Product offeringCore offering
AutoSuccess Magazine is a B2B trade publication and online content platform serving automotive dealership professionals. It delivers editorial content across multiple formats including a monthly digital magazine, podcasts (AutoSuccess Podcast, AMN Drivetime, Johnny G & Friends), video series (Dealer Insider, Executive Spotlight, Driven Her Way), webinars, and award/recognition programs (Women at the Wheel, Veterans & Vehicles). Content focuses on sales improvement, dealership operations, F&I optimization, marketing, leadership, and industry trends.
Product overview
AutoSuccess Magazine is a B2B trade publication and online resource for automotive dealership professionals, operating as a content platform rather than a unified software product. The core offering is editorial content delivered across multiple formats: a monthly digital magazine (AutoSuccess Digital Magazine), multiple podcast series (AutoSuccess Podcast, AMN Drivetime, Johnny G & Friends), video content (Dealer Insider, Executive Spotlight, Driven Her Way), webinars, and award programs (Women at the Wheel, Veterans & Vehicles). Content categories include dealer service, industry news, F&I solutions, marketing, leadership, sales training, and featured solutions. The publication is sponsored by Reynolds & Reynolds and published by Babcox Media Inc.
Differentiator
Problem solved
Functional benefit
Brands
- AutoSuccess: The No. 1 Sales-Improvement Source for the Automotive Professional
- AutoSuccess Podcast
- AMN Drivetime Podcast
- Johnny G & Friends Podcast
- Women at the Wheel
- Veterans & Vehicles
Products and services
- AutoSuccess Magazine A monthly trade publication and online resource providing sales-improvement content for automotive dealership professionals, covering dealer service, industry news, F&I solutions, marketing, leadership, and sales training.
- AutoSuccess Digital Magazine The digital/online edition of the magazine offering interactive content via web reader, featuring articles on dealership solutions, leadership insights, and industry trends.
- AutoSuccess Podcast A podcast series providing deep dives into selling, business, and leadership topics within the automotive dealership industry, available on Apple Podcasts, Spotify, and other platforms.
- AMN Drivetime Podcast A video series featuring conversations with aftermarket drivers and industry leaders, hosted by Babcox Media CEO Bill Babcox, covering experiences and life lessons in the automotive aftermarket.
- Johnny G & Friends Podcast A podcast series focused on tire industry developments, featuring expert insights and tips from tire enthusiasts.
- Dealer Insider Video Series Video series featuring exclusive insights and behind-the-scenes perspectives from industry experts and dealership leaders.
- Executive Spotlight Video Series Video series spotlighting industry leaders sharing insights and experiences across automotive retail.
- Driven Her Way Video Series A video series dedicated to sharing stories of women across the automotive industry.
- AutoSuccess Webinars Educational webinar content covering topics such as lead conversion, service efficiency, dealer search visibility, and parts optimization.
- Women at the Wheel An annual recognition program honoring top female automotive professionals, featuring profiles in the June issue and ongoing online coverage.
- Veterans & Vehicles A program recognizing U.S. military veterans working in the automotive industry who demonstrate innovation and business acumen, with honorees profiled in the November edition.
Companies that use AutoSuccess Magazine
Customer profileSegments2 records
Ideal customer profiles2 records
AutoSuccess Magazine technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
AutoSuccess Magazine partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Reynolds & ReynoldscoreReynolds & Reynolds serves as the primary sponsor for AutoSuccess Magazine's Innovation section covering AI and dealership technology, cybersecurity resources, and industry solutions. The partnership provides exclusive content on Spark AI, Rey AI agents, dealership operations, and Proton cybersecurity for automotive dealerships. Featured content includes Amplify 2026 workshops, AI implementation guidance, and technology integration resources.
Scale indicators1 record
Recent moves6 records
Expansion highlights3 records
AutoSuccess Magazine competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
AutoSuccess Magazine social profiles
Digital presenceAutoSuccess Magazine financial estimates
Financial estimateRevenue estimate
Valuation estimate
AutoSuccess Magazine leadership team
Management profileNumber of profiles
Profiles1 record
AutoSuccess Magazine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AutoSuccess Magazine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AutoSuccess Magazine
What does AutoSuccess Magazine do?
AutoSuccess Magazine is a B2B trade publication and online content platform serving automotive dealership professionals. It delivers editorial content across multiple formats including a monthly digital magazine, podcasts (AutoSuccess Podcast, AMN Drivetime, Johnny G & Friends), video series (Dealer Insider, Executive Spotlight, Driven Her Way), webinars, and award/recognition programs (Women at the Wheel, Veterans & Vehicles). Content focuses on sales improvement, dealership operations, F&I optimization, marketing, leadership, and industry trends.
Is AutoSuccess Magazine a public or private company?
AutoSuccess Magazine is a private company. It is classified as corporate owned and is currently operating.
When was AutoSuccess Magazine founded?
AutoSuccess Magazine was founded in 2001. It employs 1 to 10 people.
Where is AutoSuccess Magazine based?
AutoSuccess Magazine is headquartered in Louisville, United States, in the North America region.
How does AutoSuccess Magazine make money?
Two revenue lines are on record. Subscription Revenue is the primary driver. The others are sponsored Content and Advertising.
Does AutoSuccess Magazine have an API?
No public API is recorded for AutoSuccess Magazine.
What industry is AutoSuccess Magazine in?
AutoSuccess Magazine's product category is Trade Media & Publishing. Its primary akta.pro industry code is MPAJAEAI, Automotive & Transportation Magazines, with a secondary code of MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 513120 and its SIC code is 2721.