Loma Rica Elementary

What Loma Rica Elementary does

Loma Rica Elementary is a public elementary school serving students from Transitional Kindergarten through 5th grade, operated by the Marysville Joint Unified School District (MJUSD) in Marysville, California. The school delivers a standard public elementary curriculum—anchored by the Go Math mathematics platform—supplemented by enrichment offerings including the STARS After School Program, before/after school childcare delivered through the 6Crickets marketplace, music, physical education, library services, special education, counseling, and health services. The institution is not a commercial enterprise; it is a government-funded public school with no tuition, whose operating budget flows through MJUSD from federal, state, and local tax revenue. Ancillary revenue streams are limited to optional fees for enrichment programs and spirit-wear merchandise sold through the Mustang Store on the Precision1Apparel Chipply platform.

The school's go-to-market is functionally a public enrollment process rather than a sales motion. Families within the MJUSD attendance area enroll through the district's Aeries enrollment system (marysvillejusd.aeries.net), and community engagement is driven by a Facebook group, a CatapultCMS-hosted school website, a Parent Teacher Organization (PTO), and weekly school-wide flagpole gatherings. Technology stack is minimal and undifferentiated: the website is built and hosted on CatapultCMS (which also provides the emergency management system), the school uses standard Google Workspace accounts, the Aeries SIS for enrollment, and partners with Scholastic for reading resources and 6Crickets for program registration.

Leadership consists of Principal Scott Jackson, supported by a named teaching staff (Feona Shandrew, Dirk Van Stalen, Tisa Dominguez, Katie Harvey, Cordelia Sproat, Jill Williams, Emily Mason, Joy Gonzales, Rebecca Strain, Wendy McMartin, Heather Skeffington). The school's mission—"Working Together for Success"—and a character framework (Be Safe, Be Respectful, Be Responsible, Be a Problem Solver) form the cultural backbone. No private equity, venture capital, or corporate ownership is involved; governance rests with the MJUSD school board.

Name

Loma Rica Elementary

Legal name

Loma Rica Elementary

Website

https://lomarica.mjusd.com

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Loma Rica Elementary is a public TK-5 elementary school in Marysville, California, operated by the Marysville Joint Unified School District. It delivers standard public education, after-school enrichment (STARS), and childcare services to families within its district attendance area, funded by public tax revenue.

Ownership category

akta.pro rank

Product category

Public K-5 Elementary Education

NAICS

Elementary and Secondary Schools (6111), Educational Support Services (611710)

SIC

Services-Educational Services (8200), Services-Child Day Care Services (8351)

akta.pro primary industry

Public Elementary Schools (EDAJAAAB)

Keywords

• Public elementary education
• TK-5 instruction
• After-school enrichment
• School community engagement
• Parent teacher organization

Headquarters

HQ city

Marysville

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Distribution channels1 record

Marketing channels5 records

Core offering

Loma Rica Elementary provides free public elementary education for Transitional Kindergarten through Grade 5 students in Marysville, California, as part of the Marysville Joint Unified School District. Its core offering combines core academics (using the Go Math math curriculum), music, physical education, library services, special education support, counseling, health services, and before- and after-school care, supplemented by the STARS after-school enrichment program and Parent Teacher Organization activities such as assemblies, field trips, and yearbook publishing.

Product overview

Loma Rica Elementary is a public elementary school offering a single, unified educational program for students in Transitional Kindergarten through 5th grade. The school provides core academic curriculum including Go Math for mathematics instruction, complemented by before and after school enrichment programs such as the STARS After School Program. The Parent Teacher Organization supports classroom activities through fundraising for assemblies, field trips, yearbooks, and classroom funds. The school also operates a Mustang Store for school merchandise.

Differentiator

Problem solved

Functional benefit

Products and services

• Go Math Curriculum Online math curriculum platform used by Loma Rica Elementary students to reinforce lessons learned in class and keep inquisitive minds active during TK-5 math instruction.
• STARS After School Program District-coordinated after-school enrichment program offering enrolled TK-5 students a safe place to go with enrichment activities following the school day.
• Before & After School Child Care Program Supervised before- and after-school child care and enrichment program for enrolled TK-5 students, with registration managed through the 6Crickets marketplace platform.
• Parent Teacher Organization (PTO) School-affiliated parent organization that funds AR prizes and parties, purchases yearbooks, and provides funding for assemblies, field trips, and classroom funds.
• Mustang Store School-branded apparel and memorabilia store for Loma Rica Elementary students and families, hosted on the Precision1 Apparel / Chipply platform.

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Marysville Joint Unified School District (MJUSD)coreStrategic or Co-development PartnerLoma Rica Elementary is operated by and integral part of MJUSD. The district provides administrative support, curriculum standards, enrollment management, transportation services, health services, and after-school program coordination (STARS). The school operates under district policies and participates in district-wide initiatives including the California Comprehensive Center for School Improvement (CCSPP) implementation plans.
• ScholasticminorOthersScholastic provides educational resources and reading programs for Loma Rica Elementary students. The school maintains a Scholastic book club presence for supplementary reading materials.
• 6CricketsminorChannel Partner/ Reseller/ Distributor6Crickets provides the online platform for Loma Rica Elementary's before and after school enrichment programs. Families can view and register for programs through the 6Crickets marketplace.
• Shady CreekminorOthersShady Creek is an outdoor education facility where Loma Rica Elementary 5th graders participate in a graduation preparation program in 6th grade. The PTO fundraises to support student participation.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Covillaud Elementary: Public TK-5 elementary within MJUSD. Comparable in mission, scale, and district-supplied services; competes for Marysville-area families.
• Cedar Lane Elementary: MJUSD public elementary serving similar grade levels in the Marysville area. Direct operational and curricular peer within the same district network.
• Olivehurst Elementary: Public TK-5 elementary in the MJUSD network. Comparable in curriculum, district services, and after-school programming; serves an adjacent community in the same Yuba County region.
• Edgewater Elementary: Sister MJUSD public elementary school serving the Marysville area. Most directly comparable peer: same district governance, same funding model, similar TK-5 grade span, and overlapping attendance area competition for families.
• Kynoch Elementary: Another MJUSD public elementary school. Direct operational peer in the same district, serving a comparable Yuba County community with the same grade span and funding structure.
• Johnson Park Elementary: Public elementary school within MJUSD, offering the same TK-5 model. Directly comparable on funding, programming, and competitive set for district families.
• Cordua Elementary: MJUSD public elementary school, same operating model and grade range. Operates as a small community school similar to Loma Rica, making it a tight functional peer.
• Linda Elementary: Another MJUSD public elementary school in the same district. Directly comparable in mission, funding, grade levels, and operating model; competes for the same family pool in the Yuba County area.
• Yuba Feather Elementary: MJUSD public elementary school in the same Yuba County service area. Direct peer on grade span, funding source, and after-school programming (STARS, etc.).

Emerging players

• Marysville Charter Academy for the Arts: Charter school within the MJUSD network. Competes for the same Marysville families with a differentiated arts-focused model; comparable as a K-12 alternative within the same district ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/groups/841234092658670

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Loma Rica Elementary