The Hive Coworking

What The Hive Coworking does

The Hive Coworking is a privately held coworking space operator headquartered in a 5,000 square foot facility inside the architect-designed Anderson Travel building at 1801 E Tahquitz Canyon Way in Palm Springs, California. Founded in late 2019 by Melissa Cronin and Mark Anderson and opened in January 2020, the company targets remote workers, small business owners, seasonal residents, visitors, and mobile sales professionals in the Coachella Valley market. Service tiers span Drop In day passes ($30), Flex ($150/month), Unlimited Flex ($350/month), Dedicated Desk ($550/month), Private Office (from $650/month), and Company Suite (from $1,850/month), supplemented by hourly conference room rentals at $25/hour and a day-pass option for non-members.

Revenue is generated through subscription memberships (recurring), conference room rentals (usage-based), and one-time day passes, distributed via a self-serve online portal (members.thehivecoworking.com), website bookings, and walk-in visits during Monday–Friday business hours. The underlying technology is a conventional coworking booking and management platform with a HubSpot CRM backbone and a member-facing login; no proprietary AI/ML systems, APIs, or SDKs are disclosed. Distribution and marketing rely on blog content, Facebook and Instagram organic social, an email newsletter, and the BuzzFactory partnership.

The business is differentiated by a wellness-oriented, dog-friendly community programming model (yoga, meditation, networking events), a mid-century modern interior design, and an embedded ecosystem of co-located founder-owned services—BuzzFactory (a marketing agency with over 19,000 client projects) and Honey Printing (printing, mailing, signage)—offered to members at preferred rates. Operating team size is 1–10 employees (including community manager Lilly), the company is self-funded with no disclosed institutional capital, and there is a single physical location.

Name

The Hive Coworking

Legal name

The Hive Coworking

Website

https://thehivecoworking.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

The Hive Coworking is a privately held coworking space operator in Palm Springs, California, offering tiered desk memberships, private offices, company suites, and hourly conference room rentals to remote workers, small businesses, seasonal residents, and visitors.

Ownership category

akta.pro rank

Product category

Coworking Space

akta.pro primary industry

Coworking Cafes / Work Cafes (THAFADAJ)

akta.pro secondary industry

Corporate/Workplace Yoga & Pilates (HSADACAJ)

Keywords

• Flexible coworking space
• Shared office rentals
• Conference room booking
• Dedicated desk memberships
• Private office suites

Headquarters

HQ city

Palm Springs

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership Subscriptions: Monthly recurring revenue from various membership tiers including Drop In, Flex, Unlimited Flex, Dedicated Desk, Private Office, and Company Suite. Memberships provide access to workspace, amenities, and conference room hours depending on tier.
2. Conference Room Rentals: Hourly rental of conference room space at $25/hour with discounts for longer sessions. Available to both members and non-members.
3. Day Passes: One-time daily access passes for hot desk usage, allowing non-members to experience the space for a single day at $25-30.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

The Hive Coworking operates a 5,000 square foot flexible coworking space in Palm Springs offering tiered memberships (Drop In at $30/day, Flex at $150/month, Unlimited Flex at $350/month, Dedicated Desk at $550/month, Private Office from $650/month, and Company Suite from $1,850/month) and hourly conference room rentals at $25/hour. All memberships include amenities such as free printing/scanning, nitro coffee, healthy snacks, high-speed WiFi, yoga/meditation, and networking events, with on-site complementary business services via BuzzFactory (marketing agency) and Honey Printing (digital printing and signage).

Product overview

The Hive Coworking is a coworking space provider offering a tiered membership model with six distinct products: Drop In ($30), Flex ($150), Unlimited Flex ($350), Dedicated Desk (from $550), Private Office (from $650), and Company Suite (from $1850). Additionally, conference rooms are available for hourly rental at $25/hour. The offering includes an amenities package with free printing/scanning, nitro coffee, snacks, high-speed WiFi, yoga/meditation, and 24/7 access options. Two on-site business services complement the core offering: BuzzFactory marketing agency and Honey Printing service.

Differentiator

Problem solved

Functional benefit

Products and services

• Drop In Membership One-time daily access pass for grab-a-desk hot desk usage on a first-come first-serve basis, including use of amenities while on-site. Targeted at visitors, tourists, and occasional users.
• Flex Membership Bi-weekly access pass providing up to two visits per week with full use of basic amenities including lockers. Passes do not roll over each month. Targeted at part-time remote workers and seasonal users.
• Unlimited Flex Membership Unlimited daily access membership including all basic amenities, locker use, and two conference room hours per month. Targeted at full-time remote workers and professionals needing daily workspace.
• Dedicated Desk Reserved semi-private office nook with all amenities included, four conference room hours per month, and unlocked 24/7 access options. Targeted at professionals and seasonal residents needing a consistent reserved workspace.
• Private Office Furnished private office space with natural light, all amenities included, and up to six hours per month of conference room time. Targeted at small businesses, individual professionals, and mobile sales professionals needing private enclosed workspace.
• Company Suite

Quantifiable outcome

• 74% of businesses want some workers to permanently work remotely and business leaders are actively shedding leased office space

Named customers3 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• BuzzFactorycoreStrategic or Co-development Partner · 1 January 2020On-site full-service marketing agency co-located at The Hive. Provides graphic design, web design, SEO, content creation, social media, and PPC services. The Hive members receive special deals. BuzzFactory has completed more than 19,000 client projects over more than ten years. Melissa Cronin and Mark Anderson also own BuzzFactory.
• Honey PrintingcoreStrategic or Co-development Partner · 1 January 2020On-site digital printing, mailing, and signage service located at the same address as The Hive. Specializes in professional printing, mailing, finishing and signage. The Hive members receive special deals. Operated by Melissa Cronin and Mark Anderson.
• EOS (Entrepreneurial Operating System)minorStrategic or Co-development PartnerPowered by EOS - brings focus, accountability, and discipline through timeless principles and a simple, proven system. Implementor services available through front desk inquiry.

Scale indicators2 records

Recent moves7 records

Expansion highlights3 records

Broad incumbents

• Regus / IWG: IWG (parent of Regus, Spaces, HQ, and Signature) operates one of the world's largest networks of flexible workspaces, including coworking, private offices, and meeting rooms. It is a broad incumbent that overlaps directly with The Hive's flexible-workspace and conference-room offerings across thousands of locations.
• WeWork: WeWork is a global coworking and flexible office operator offering hot desks, dedicated desks, private offices, and enterprise solutions across hundreds of locations. It is a broad incumbent in the same flexible-workspace category The Hive operates in, though it serves a much larger and more enterprise-oriented member base.

Direct peers

• Spaces: Spaces (an IWG brand) offers design-forward coworking and creative workspaces with private offices, coworking memberships, and meeting rooms targeted at entrepreneurs and SMBs. It competes directly with The Hive in tiered memberships, amenities, and SMB customer focus.
• Mindspace: Mindspace operates premium, design-led coworking and flexible offices for SMBs and enterprises, with strong amenity focus and community programming. It is a direct peer in membership tiers, amenity bundling, and creative-professional target market.
• Serendipity Labs: Serendipity Labs runs a U.S. network of coworking and flexible office locations offering private offices, team suites, coworking memberships, and meeting rooms. It is a direct peer to The Hive in tiered membership model, SMB target customers, and single-city/location strategy.
• Industrious: Industrious operates premium coworking and flexible office spaces offering private offices, suites, and amenity-rich memberships for businesses and professionals. It is a direct peer to The Hive in product offering, tiered membership structure, and SMB/professional target customer base.
• Workfrom: Workfrom is a smaller U.S. coworking operator offering shared workspaces, day passes, and memberships targeted at remote workers and freelancers. It is a direct peer to The Hive in remote-worker focus, day-pass and membership pricing, and small-footprint operational model.
• MakeOffices: MakeOffices operates multi-location coworking and shared office spaces with private offices, dedicated desks, hot desks, and meeting rooms targeting entrepreneurs and growing SMBs. It is a direct peer in product mix, tiered membership, and amenity-driven positioning.
• Office Evolution: Office Evolution is a U.S. coworking and small-office franchise offering private offices, coworking memberships, virtual offices, and meeting rooms primarily to SMBs and remote workers. It is a direct peer in business model, customer segmentation, and tiered pricing approach.

Emerging players

• The Wing: The Wing operates design-forward, community-oriented coworking and social spaces targeting professional women with curated programming, amenities, and workspaces. It is an emerging player with partial overlap — same flexible-workspace category and amenity-rich, community-driven model as The Hive — but with a more narrow target audience.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/hivecoworkingps
• Instagraminstagram.com/thehivecoworking

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Hive Coworking