IYA.Productions

What IYA.Productions does

IYA Productions (iYA Productions / IYA.Productions) is a US-incorporated, privately held full-service live events production company with over 20 years of operating history. It designs, technically produces, and delivers live shows and experiences end-to-end, offering Production Design (lighting, video, scenic, SFX, automated rigging, technical drawings), Content Creation (storyboarding, 3D/2D/generative animation, live action shoots, media server specification and programming, real-time camera effects), Production Management (budget, procurement, fabrication, tour advance, crew), Creative Direction (show development, aesthetic, artistic direction, artist visual identity), Broadcast (full live action and VFX pipeline, direction and crew), and Immersive Experiences (brand activations, non-traditional locations, custom set piece fabrication). The technology stack spans live event production hardware and software including extended reality (xR) real-time compositing, end-to-end VFX pipelines, automated rigging systems (e.g., 40 points on major tours, ~500 laser diodes), and media server programming.

The company's customer base is a horizontal mix of musicians and bands (Korn, DJ Snake, Rüfüs Du Sol, Camelphat, Josh Baker), comedians and entertainers (Andrew Schulz), sports organizations and federations (UEFA Champions League), and luxury brands (Hublot at the FIFA World Cup). Marquee engagements span Coachella headliner performances, stadium-scale residencies (Banc of California Stadium), arena tours (Madison Square Garden, LA Forum), broadcast ceremonies reaching 400+ million viewers, and iconic-venue spectacles (Arc de Triomphe). Geographic reach evidenced by delivered projects covers the USA, France, Russia, and the United Kingdom.

The business operates as a direct-engagement professional services firm: projects are commissioned directly by artists, managers, promoters, sports federations, and brand decision-makers, with custom-quoted project fees determined by scope, venue, complexity, and duration — pricing is not publicly disclosed. Marketing is concentrated in a portfolio website, showreel, and Instagram (@iya.productions), and the go-to-motion is relationship-driven, event-driven, and reputation-driven. The firm has no disclosed parent company, no known institutional or venture funding, no disclosed headcount or revenue figures, and no public ticker.

Name

IYA.Productions

Legal name

iYA Productions

Website

https://iya.productions

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

IYA Productions is a US-based, 20+ year-old full-service live events production company delivering end-to-end production design, content creation, creative direction, broadcast, and immersive experiences for musicians, comedians, sports organizations, and luxury brands across global stadium-scale and broadcast ceremonies.

Ownership category

akta.pro rank

Product category

Live Event Production Services

NAICS

Motion Picture and Video Production (512110)

SIC

Services-Allied To Motion Picture Production (7819)

akta.pro primary industry

Event Production & Technical Services (AV/Lighting/Staging) (MPAAAGAB)

akta.pro secondary industries

Full-Service Event Planning & Production (HSACAAAA), Temporary Structures (Truss Roofs, Tents, Barricades) (MPAGAKAK)

Keywords

• Live event production
• Concert tour design
• Production management services
• Stage lighting design
• Visual content creation

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Live Production Services: Full-service live event production including concept development, creative direction, technical production, and project management for concerts, festivals, broadcast events, and brand activations. Revenue is generated through project-based fees for design, production management, and technical execution of live experiences.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

IYA Productions is a full-service live events production company that designs, technically produces, and delivers live shows and experiences. It provides production design, content creation, production management, creative direction, broadcast, and immersive experiences for music tours, festivals, sports opening ceremonies, and brand activations. Services span concept development, visual content creation, technical execution, project management, and on-site delivery for clients worldwide.

Product overview

IYA.Productions is a full-service live events production company offering a comprehensive suite of services. The portfolio includes Production Design (lighting, video, scenic, SFX, automated rigging, technical drawings), Content Creation (animation, live action, media programming), Production Management (budgeting, procurement, logistics), Creative Direction (show development, artistic direction), Broadcast (live action, VFX, crew production), and Immersive Experiences (brand activations, custom installations). These services work together to deliver full-scale show design from concept through technical production, project management, and logistics for live shows and events.

Differentiator

Problem solved

Functional benefit

Products and services

• Production Design Comprehensive production design services including lighting and video design, scenic design, SFX design, automated rigging, product specification, and technical drawings for live shows and events. Designed for clients commissioning live tours, concerts, and large-scale shows.
• Content Creation Visual content development including storyboarding, 3D, 2D and generative animation, live action shoots, media server specification and programming, and real-time camera effects. For artists and brands needing visual content tailored to live performance environments.
• Production Management End-to-end production management including comprehensive budget strategy and management, rental vendor procurement, fabrication process management, tour advance and direction, and crew appointments. For clients running complex multi-venue productions and tours.
• Creative Direction Artistic direction services encompassing show development, look and feel aesthetic development, full project artistic direction, and artist visual identity development. For artists and brands needing a unified creative vision for live shows.
• Broadcast Broadcast production services including full pipeline live action and VFX presentations, direction and crew procurement, and musical segments for late night shows. For broadcast events, sports ceremonies, and televised performances.
• Immersive Experiences Immersive brand experiences featuring technical and creative integration, launches and awareness campaigns, sport, music and brand crossovers, special projects in non-traditional locations, and custom set piece design and fabrication. For brands seeking high-profile experiential activations.

Quantifiable outcome

• UEFA Champions League Final broadcast reached over 400 million viewers
• +2 more outcomes

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Direct peers

• TAIT Towers: Global staging, automation, and rigging specialist for live entertainment, spectacles, and venue installations. Directly comparable to IYA's automated rigging capabilities and stage design work.
• Production Resource Group (PRG): World's largest provider of live event production services, offering lighting, video, rigging, and scenic design for concerts, sports, and corporate events. The most direct competitor to IYA across IYA's core AV/lighting/staging service lines, though at significantly larger scale.
• Es Devlin Studio: Artist-led studio specializing in large-scale sculptural set designs for concerts (Beyoncé, The Weeknd, Olympics ceremonies) and brand experiences. Comparable to IYA's creative direction and immersive experiences offerings for premium clients.
• Lightswitch: Lighting design collective serving concerts, theater, architectural, and brand experience projects. Comparable to IYA's production design and lighting design capabilities for live tours and special events.
• Solotech: Audio, video, lighting, and rigging rental and production services company serving live events, broadcast, and corporate clients. Overlaps directly with IYA across technical production and tour support.
• Bandit Lites: Major touring lighting and production services provider serving concert tours, festivals, and broadcast events. Directly comparable to IYA's touring production design work for clients like Korn and Rüfüs Du Sol.
• Stufish Entertainment Architects: Boutique production design and architecture firm creating iconic stage designs for major touring artists and shows (Cirque du Soleil, Rolling Stones, Adele). Highly comparable to IYA's creative direction and production design service lines.
• Chaos Visual Productions: Live event visual production company specializing in projection mapping, lighting design, and content creation for concerts, festivals, and corporate events. Direct overlap with IYA's visual content creation and content production services.
• Atomic Design UK: Live event and experiential production agency providing design, fabrication, and technical production for brand activations and live shows. Comparable to IYA's immersive experiences and brand activation work.

Emerging players

• Moment Factory: Multimedia entertainment studio creating immersive experiences, permanent installations, and live show visuals. Partial overlap with IYA's Immersive Experiences product line, focused more on permanent installations and museum-grade experiences.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/iya.productions
• Xx.com/iya_productions
• LinkedInlinkedin.com/company/iyaproductions

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IYA.Productions