Transpacam
Transpacam is the cinema-camera rental arm of France's TRANSPA group, supplying digital cinema cameras, premium lenses, and accessories to French feature film, television, and advertising productions from 8 sites across metropolitan France.
- Company typePrivate
- Founded2010
- HeadquartersGennevilliers, France
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Transpacam does
Transpacam is the cinema-camera rental division of the French TRANSPA group, specializing in professional digital cameras, cinema lenses, and supporting equipment for feature film, television, and advertising productions operating in metropolitan France. Established in 2010 via the merger of Bogard and Tatou, the company now operates primarily from its Gennevilliers headquarters (7/11 rue de l'Industrie, 92230) with a southern France agency in Marseille (12 boulevard Frédéric Sauvage, 13014). The combined TRANSPA group employs approximately 100 people across 8 sites; Transpacam as the Camera Department serves an annual production volume of more than 30 feature films and 60 fiction series or television productions.
The inventory spans premier cinema imaging and optics brands — Arri Alexa series and Alexa 35, Sony Venice and Venice 2, Red Ranger, plus Cooke (S7/i, 5/i), Zeiss (Master Anamorphic, Supreme Prime), ARRI Signature Prime, Leica/Leitz Summicron-C, and Angénieux zooms (Optimo Ultra 12x, Optimo Ultra Compact 37-102mm) — alongside wireless video (Teradek Bolt 4K family), F.I.Z. controls (ARRI, Cmotion, Preston), external recorders, professional monitors, camera-support/machinery, recording media, and optical accessories. Recent technology introductions in 2022 (ARRI Alexa 35, Sony Venice 2, large-format lens sets, Teradek long-range wireless) indicate active fleet renewal consistent with maintaining a premium-tier offering.
Revenue is generated through B2B equipment rental on a quote-based model with daily billing (full day charged for any pickup before noon or return after noon), with insurance terms requiring customer participation at a percentage of net invoice and tiered cancellation fees (50% under 48 hours, scaling down for 25+ and longer rentals). GTM is sales-led via a dedicated planning department reachable by phone and email; sales heads segment by channel — fiction/plateformes, emerging productions, and out-of-Paris agencies (Angoulême, Marseille). In June 2025, Transpacam became the Camera Department of TRANSPA, the unified entity combining lighting (Transpalux), camera (Transpacam), grip (Transpagrip), advertising (Cininter), and vehicles (Cicar), enabling multi-category bundled quotes through a single counterparty.
Transpacam firmographics
Firmographics- Name
- Transpacam
- Legal name
- TRANSPA
- Website
- https://transpacam.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Transpacam is the cinema-camera rental arm of France's TRANSPA group, supplying digital cinema cameras, premium lenses, and accessories to French feature film, television, and advertising productions from 8 sites across metropolitan France.
- Ownership category
- akta.pro rank
Transpacam industry classification
Industry- Product category
- Cinema Equipment Rental
- NAICS
- Commercial Photography (541922)
- SIC
- Photographic Equipment & Supplies (3861), Optical Instruments & Lenses (3827)
- akta.pro primary industry
- Camera, Grip & Lighting Equipment Rental (MPADAFAB)
Keywords
Where Transpacam is headquartered
LocationHeadquarters
- HQ city
- Gennevilliers
- HQ country
- France
- HQ region
- Europe
Offices2 records
Markets served
Transpacam business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Equipment Rental: Rental of professional cameras, lenses, and accessories to film, television, and advertising productions. Pricing based on rental duration with daily rates; full day charged if equipment picked up before noon or returned after noon.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard rental rates |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Transpacam product offering
Product offeringCore offering
Transpacam is the Camera Department of TRANSPA group, providing professional cinema camera, lens, and accessory rental services for film, television, and advertising productions across France. The company rents premium equipment from manufacturers such as ARRI, Sony, RED, Cooke, Zeiss, Angénieux, and Leica, supplemented with technical support and a dynamic investment policy in new technologies.
Product overview
Transpacam is a professional cinematography equipment rental company specializing in cameras, lenses, and accessories for cinema, television, and advertising productions. The company operates as a rental service rather than a product manufacturer, offering a comprehensive portfolio organized into product categories: digital cinema cameras (ARRI Alexa series, RED, Sony Venice); lens collections across multiple formats (anamorphic, full frame, Super 35mm, 16mm) from Angénieux, ARRI, Cooke, Leitz, and Zeiss; recording media and data solutions; optical accessories; wireless video transmission systems; external video recorders; professional monitoring solutions; video peripherals; camera support and grip equipment; and comprehensive filter collections. Notable lens series include Cooke 5/i and 7/i, Zeiss Master Anamorphic, Zeiss Supreme Prime, ARRI Signature Prime, Leica Summicron-C, and Leitz Prime series. The company provides equipment rental with technical support for film productions throughout France.
Differentiator
Problem solved
Functional benefit
Products and services
- Digital Cinema Camera Rental
- Cinema Lens Rental
- Professional Monitor Rental
- Wireless Video Transmission Rental
- Cinema Filter Rental
- Camera Support Equipment Rental
Quantifiable outcome
- 30+ films and 60+ series per year
Companies that use Transpacam
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles2 records
Transpacam technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Transpacam partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- TRANSPA GroupcoreTranspacam is the camera department of TRANSPA, a unified company formed in June 2025 through the merger of five companies: Transpalux (lighting & energy), Transpacam (cameras), Transpagrip (machinery/grip), Cininter (advertising), and Cicar (vehicles). This integration provides comprehensive equipment solutions for film, TV, and advertising productions under one umbrella.
Scale indicators3 records
Recent moves7 records
Expansion highlights4 records
Transpacam competitors and assessment
Company assessmentDirect peers
- Keslow Camera: Keslow Camera is a major US-based cinema equipment rental house supplying ARRI, RED, and Sony cameras plus premium cinema lenses to film and advertising productions. Directly comparable rental-only business model serving the same premium cinema production customer base, though operating primarily in the US market.
- Cinetec: Cinetec Cine- und Beleuchtungstechnik is a German cinema equipment rental company offering cameras, lighting, and accessories to European film and TV productions. Similar business model and equipment portfolio to Transpacam, competing for European cinema productions particularly across German-speaking markets.
- Otto Nemenz: Otto Nemenz is one of the longest-established US cinema camera rental houses, supplying ARRI, Panavision, and RED camera systems to Hollywood feature film and episodic productions. Directly comparable rental-only business model serving the same premium cinema production customers with comparable equipment portfolio.
- TSF: TSF is one of the largest French cinema and broadcast equipment rental companies, supplying cameras, lighting, and grip to French film, TV, and advertising productions. Directly comparable business model and customer base, competing head-to-head with Transpacam within metropolitan France for the same premium production customers.
- ARRI Rental: ARRI Rental is the equipment rental arm of ARRI, the German manufacturer whose Alexa cameras and Signature Prime lenses anchor Transpacam's fleet. Operates globally with vertical integration advantage on ARRI hardware, serving the same high-end cinema production customers with directly comparable equipment models.
Broad incumbents
- Panavision: Panavision is the global leader in cinema cameras, lenses, and production services, with proprietary vertically integrated camera systems (Panaflex, Millennium DXL). Competes with Transpacam for premium feature film productions worldwide but operates at significantly larger scale and broader service scope.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Transpacam social profiles
Digital presenceTranspacam financial estimates
Financial estimateRevenue estimate
Valuation estimate
Transpacam leadership team
Management profileNumber of profiles
Profiles2 records
Transpacam funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Transpacam M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Transpacam
What does Transpacam do?
Transpacam is the Camera Department of TRANSPA group, providing professional cinema camera, lens, and accessory rental services for film, television, and advertising productions across France. The company rents premium equipment from manufacturers such as ARRI, Sony, RED, Cooke, Zeiss, Angénieux, and Leica, supplemented with technical support and a dynamic investment policy in new technologies.
Is Transpacam a public or private company?
Transpacam is a private company. It is classified as corporate owned and is currently operating.
When was Transpacam founded?
Transpacam was founded in 2010. It employs 11 to 50 people.
Where is Transpacam based?
Transpacam is headquartered in Gennevilliers, France, in the Europe region.
How does Transpacam make money?
One revenue line is on record: equipment Rental.
Who are Transpacam's main competitors?
Direct peers on record are Keslow Camera, Cinetec, Otto Nemenz, TSF and ARRI Rental. Panavision is listed as a broad incumbent.
Does Transpacam have an API?
No public API is recorded for Transpacam.
What industry is Transpacam in?
Transpacam's product category is Cinema Equipment Rental. Its primary akta.pro industry code is MPADAFAB, Camera, Grip & Lighting Equipment Rental. Its NAICS code is 541922 and its SIC code is 3861.