GLC Glücksburg Consulting

Name

GLC Glücksburg Consulting

Legal name

GLC Glücksburg Consulting AG

Website

https://glc-group.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Product category

Management Consulting Services

NAICS

Management Consulting Services (54161), Administrative Management and General Management Consulting Services (541611), Marketing Consulting Services (541613)

SIC

Services-Management Consulting Services (8742), Services-Management Services (8741)

akta.pro primary industry

Strategy & Corporate Development Consulting (BPAHACAA)

Keywords

• Management consulting services
• Transaction advisory services
• Renewable energy consulting
• Marketing consulting services
• Digitalization IT services

Headquarters

HQ city

Hamburg

HQ country

Germany

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Business Consulting Services: Mittelstandsberatung (SME consulting), municipal consulting, operational consulting, and interim management services provided to businesses and public entities on a project or retainer basis.
2. Transaction Advisory: Company acquisition and sale advisory, succession planning, and real estate consulting services with transaction fees.
3. Destination Management Services: Full operational tourism management services for destinations including tourist information operations, marketing, accounting, distribution, and IT — billed as ongoing service contracts.
4. Digital Services: Website development, online marketing services, web services, and IT infrastructure services provided to clients.
5. Energy Consulting Services: Municipal energy concepts, plant concepts, economic calculations, PV planning and implementation, and engineering services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

GLC Glücksburg Consulting AG is a multi-disciplinary German consulting firm that delivers business consulting, transaction consulting, renewable energy consulting (GLC Energy), marketing consulting, and digitization & IT services to SMEs and municipalities. The firm also operates the "Glücksburger Modell," a destination-management offering for tourism regions. Services are delivered through 14+ branch offices across Germany.

Product overview

GLC Glücksburg Consulting is a consulting and project management company offering five core consulting services: Betriebswirtschaftliche Beratung (SME and municipal consulting with accounting/controlling/interim management), Transaktionsberatung (corporate transactions, M&A, succession, real estate), GLC Energy (renewable energy concepts and PV planning), Marketingberatung (destination marketing, online marketing, web development), and Digitalisierung & IT-Dienstleistungen (IT infrastructure, software development). Under the 'Glücksburger Modell', the company also operates a destinations management service covering tourist information operations, tourism marketing, booking systems, and IT services for multiple German tourism destinations. The company has approximately 300 employees across 14 locations in Germany.

Differentiator

Problem solved

Functional benefit

Brands

• GLC Energy: Renewable energy services including municipal energy concepts, plant concepts, PV planning and implementation, and engineering services.

Products and services

• Business Consulting General business consulting services for German SMEs and municipalities covering strategy, organization, and operational advisory.
• Transaction Consulting Transaction advisory services including M&A, succession, and corporate transaction support for SME clients.
• GLC Energy (Renewable Energy Consulting) Consulting services dedicated to renewable energy projects for SME and municipal clients.
• Marketing Consulting Marketing strategy and consulting services for SME clients.
• Digitization & IT Services Digitalization advisory and IT services for SME and municipal clients.
• Glücksburger Modell (Destination Management) Proprietary destination-management framework for tourism regions and municipalities, marketed under GLC's tourism practice.

Quantifiable outcome

• Spreewald destination increased overnight stays by 650,000 since 2013
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core, minor and major.

• ATD GmbH / MR Systeme GmbHcoreTechnology or Integration · 1 September 2025MR Systeme GmbH (subsidiary of GLC AG) merged with ATD GmbH effective September 1, 2025. Creates a strong IT partner with Managed Services and IT-Security expertise for North German Mittelstand.
• Complevo GmbHminorImplementation/ SI/ Consulting Partner · 1 July 2024GLC AG's Online Marketing Team relaunched Complevo GmbH's website. Partnership for web development services.
• NGEG (Grundstückentwicklungsgesellschaft NGEG mbH)majorStrategic or Co-development Partner · 1 June 2022GLC AG is partnering with NGEG and Planet Gruppe on the Nordsee Natur Ressort Cuxhaven project. This is a major tourism development on the former clinic site in Sahlenburg, involving 93 holiday homes, 78 apartments, and a 130-room hotel.
• Planet GruppemajorStrategic or Co-development Partner · 1 June 2022Partner with GLC AG and NGEG on the Nordsee Natur Ressort Cuxhaven project. Planet Gruppe contributes to the nature-oriented tourism concept.
• Buntenbock Invest GmbH & Co. KGcoreImplementation/ SI/ Consulting PartnerGLC AG acted as exclusive consultant for Buntenbock Invest, handling hotel acquisition and concept development for the Harz-Urlaubs-Alm resort conversion from seminar hotel to exclusive vacation resort.

Scale indicators8 records

Recent moves11 records

Expansion highlights6 records

Direct peers

• Ebner Stolz: German mid-market advisory firm providing consulting, audit, tax, and transaction advisory services for SMEs and Mittelstand companies. Closely comparable to GLC's Mittelstandsberatung and Transaktionsberatung practices serving similar SME client segments.
• Kohl & Partner: Austrian/German tourism consulting firm specializing in destination development, tourism strategy, and municipal tourism advisory. Directly comparable to GLC's destination management and tourism consulting business serving municipalities and regions.
• PROJECT M: German tourism and destination consulting firm specializing in tourism strategy, brand development, and destination management for municipalities and regions. Comparable to GLC's Glücksburger Modell and tourism marketing operations.
• Getec Group: German energy services group providing municipal energy concepts, building energy management, and renewable energy solutions. Comparable to GLC Energy GmbH's municipal energy concepts, PV planning, and engineering services for municipalities.
• Tourismusberatung Steinecke: Specialized German tourism consulting firm advising destinations, tourism organizations, and municipalities on strategy, marketing, and operational management. Directly comparable to GLC's municipal tourism consulting and destination management work.

Broad incumbents

• Deloitte Germany: Big Four professional services firm with substantial German consulting, transaction advisory, and enterprise transformation practices. Comparable to GLC at the high end of consulting scale, though focused on enterprise rather than Mittelstand/municipal clients.
• Porsche Consulting: German management and strategy consulting subsidiary of Porsche AG. Comparable to GLC as a German-headquartered consultancy delivering strategy and operational improvement, though serving larger enterprise clients than GLC's Mittelstand focus.
• Roland Berger: Major German-headquartered strategy and management consulting firm. Comparable to GLC as a German-rooted management consultancy serving corporate and public-sector clients, though Roland Berger operates at significantly larger scale and focuses more narrowly on strategy/operations advisory.

Emerging players

• SinnerSchrader (part of Accenture): German digital agency offering digital marketing, web development, and digital strategy services. Comparable to GLC's in-house marketing agency and online marketing/web development service line.
• Bechtle AG: Large German IT systems house and managed services provider serving Mittelstand and enterprise clients. Comparable to GLC's IT services arm (MR Systeme/ATD merger) in managed services and IT infrastructure delivery, though at much larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/glc_ag
• LinkedInlinkedin.com/company/glc-gl%C3%BCC%BCC%BCcksburg-consulting-ag/mycompany

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about GLC Glücksburg Consulting