Marin Weight Loss & Wellness
Marin Weight Loss & Wellness is a privately held, integrative medical weight loss practice in Novato, California, founded in 2004, offering GLP-1 therapy, functional medicine, and nutrition coaching to individual consumers in Marin County and the North Bay region via in-person and virtual consultations.
- Company typePrivate
- Founded2004
- HeadquartersNovato, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Marin Weight Loss & Wellness does
Marin Weight Loss & Wellness is an integrative medical weight loss practice founded in 2004 and headquartered in Novato, California, serving residents of Marin County and the broader North Bay region. The practice is led by Dr. Gail Altschuler, MD (board-certified in obesity medicine) and Dr. Brandon Shaw, D.O. (Medical Director of Functional Medicine), with a clinical team including nutrition specialists Jessica Roberts and Cassale. The company operates from a single physical location at 1615 Hill Road Suite F, Novato, with all services available in-person or virtually, and runs a small online retail shop for weight loss products and supplements. Staff headcount falls in the 11-50 range per firmographic data.
The practice offers a tiered suite of weight loss and wellness programs: one-on-one coaching incorporating nutrition, movement, stress modulation, sleep hygiene, hydration, and mindfulness; GLP-1 peptide therapy using semaglutide and tirzepatide injections for medical weight management; a three-month group nutrition coaching membership ($1,500) delivered via weekly Zoom sessions; advanced functional medicine programs ($595 for 2 visits, $995 for 4 visits) including genetic, microbiome, hormone, and food sensitivity testing; and a $720 Liver Detox program. Revenue is generated through cash-pay professional services and subscription-style memberships, with no disclosed insurance billing structure or B2B contracts. Customer testimonials indicate long-tenure patient relationships (1-6+ years) and a fragmented base of individual consumers.
The business is independently owned and privately held with no disclosed external investment, parent company, or venture backing. Marketing is content-driven: an active blog with 50+ articles authored by Jessica Roberts through May 2025, supplemented by patient testimonials, Yelp/Google local SEO presence, and social sharing on Facebook, Twitter, and Pinterest. Distribution is direct-to-consumer via appointment-based consultations (in-person and virtual) and the online shop. No partnerships, acquisitions, funding events, or regulatory actions are disclosed in the available data.
Marin Weight Loss & Wellness firmographics
Firmographics- Name
- Marin Weight Loss & Wellness
- Legal name
- Marin Weight Loss & Wellness
- Website
- https://marinweightloss.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Marin Weight Loss & Wellness is a privately held, integrative medical weight loss practice in Novato, California, founded in 2004, offering GLP-1 therapy, functional medicine, and nutrition coaching to individual consumers in Marin County and the North Bay region via in-person and virtual consultations.
- Ownership category
- akta.pro rank
Marin Weight Loss & Wellness industry classification
Industry- Product category
- Medical Weight Loss Services
- NAICS
- Diet and Weight Reducing Centers (812191)
- SIC
- Services-Health Services (8000), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Weight Loss Coaching (Non-Clinical) (HSADAFAB)
- akta.pro secondary industries
- Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH), Detox & Weight-Management Retreats (THAGAMAD)
Keywords
Where Marin Weight Loss & Wellness is headquartered
LocationHeadquarters
- HQ city
- Novato
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Marin Weight Loss & Wellness business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Supply Chain
Revenue model
- Medical Consultations and Programs: Revenue generated from one-on-one medical consultations, functional medicine visits, and comprehensive weight loss program memberships. Includes initial assessments, follow-up visits, and ongoing medical supervision.
- Group Coaching Memberships: 3-month group nutrition coaching membership at $1500, providing weekly Zoom sessions and ongoing community support.
- Functional Medicine Programs: Tiered functional medicine programs priced at $995 (4-visit option) and $595 (2-visit option), including body composition tests and lab work.
- Detox Programs: Liver Detox Program package at $720, including personal nutrition consults, program guide, and shakes/supplements.
- Product Sales: Revenue from weight loss products sold through the online shop.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Multi-year contract | Option 1 - 4-visit functional medicine program with body composition tests and lab orders |
| Subscription | Multi-year contract | Option 2 - 2-visit functional medicine program with body composition tests and lab orders |
| Subscription | Multi-year contract | 3-month group nutrition coaching membership with weekly Zoom sessions |
| One time/ perpetual license | Pay-as-you-go | Liver Detox Program 3-visit package with nutrition support |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Marin Weight Loss & Wellness product offering
Product offeringCore offering
Marin Weight Loss & Wellness is an integrative medical practice that provides individualized weight loss and wellness programs. Services include one-on-one coaching, GLP-1 peptide medication support (semaglutide and tirzepatide), group nutrition coaching, functional medicine evaluation with advanced lab testing, and a liver detox program, delivered in-person at the Novato, CA office or virtually.
Product overview
Marin Weight Loss & Wellness is an integrative medical practice offering a comprehensive suite of weight loss and wellness services. The core offerings include One-on-One Coaching for personalized guidance, Medication Support using GLP1 peptides (semaglutide and tirzepatide), Group Nutrition Coaching via Zoom sessions, Functional Medicine Program addressing root causes of health issues, and a Liver Detox Program. The practice provides in-person and virtual services from their Novato, CA location, serving residents of Marin County and the North Bay area.
Differentiator
Problem solved
Functional benefit
Products and services
- One-on-One Coaching
Quantifiable outcome
- Long-term weight loss maintenance through accountability and lifestyle changes
- +1 more outcomes
Companies that use Marin Weight Loss & Wellness
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles4 records
Marin Weight Loss & Wellness technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Marin Weight Loss & Wellness partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
Marin Weight Loss & Wellness competitors and assessment
Company assessmentBroad incumbents
- Ro: Telehealth company operating a weight loss program (Ro Body) that includes GLP-1 prescribing and coaching. Broad incumbent competing for the same medical weight loss patient but at national, digital scale.
- WW (Weight Watchers): Long-established weight management brand that has expanded into GLP-1-supported programs. A broad incumbent in the weight loss category overlapping with Marin's coaching and behavior-change approach.
- Hims & Hers Health: Large telehealth platform now offering GLP-1 weight loss programs alongside its broader wellness portfolio. A scaled, well-capitalized competitor targeting the same patients Marin's GLP-1 program serves, but with much wider reach.
Regional players
- Life Time Weight Loss (formerly Life Time Fitness): National fitness club operator with integrated weight loss and nutrition coaching programs at its clubs. Adjacent comparison point for Marin's holistic wellness + coaching model, though delivered via fitness centers rather than medical practice.
Direct peers
- Medi-Weightloss: National franchise of physician-supervised medical weight loss clinics providing one-on-one consultations, nutrition plans, and prescription support. Closest direct competitor in the clinic-based, medically supervised weight loss model.
- Ideal Protein: Protocol-based weight loss program delivered through affiliated clinics and coaches, centered on nutrition coaching and supervised weight loss. Comparable to Marin's coaching-led, nutrition-centric programs.
- Lindora Clinic: Southern California-based medical weight loss clinic chain offering physician-supervised weight loss, nutrition coaching, and medication support. Directly comparable to Marin Weight Loss & Wellness in service mix (medical weight loss + coaching) and California footprint.
Emerging players
- Noom: Digital behavior-change weight loss app now offering coaching and clinician services including medication support. Competes for the same wellness/weight loss customer base with a purely virtual, app-driven model.
- Found: Digital weight care platform pairing members with clinicians for medication (including GLP-1) and lifestyle coaching. Comparable service stack to Marin's integrative medical + coaching approach, but DTC/national rather than local clinic.
- Calibrate: Digital metabolic health program combining clinician-supervised GLP-1 medication with one-on-one coaching. Overlaps directly with Marin's GLP-1 + coaching model but delivered virtually at national scale.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Marin Weight Loss & Wellness social profiles
Digital presenceMarin Weight Loss & Wellness financial estimates
Financial estimateRevenue estimate
Valuation estimate
Marin Weight Loss & Wellness leadership team
Management profileNumber of profiles
Profiles4 records
Marin Weight Loss & Wellness funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Marin Weight Loss & Wellness M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Marin Weight Loss & Wellness
What does Marin Weight Loss & Wellness do?
Marin Weight Loss & Wellness is an integrative medical practice that provides individualized weight loss and wellness programs. Services include one-on-one coaching, GLP-1 peptide medication support (semaglutide and tirzepatide), group nutrition coaching, functional medicine evaluation with advanced lab testing, and a liver detox program, delivered in-person at the Novato, CA office or virtually.
Is Marin Weight Loss & Wellness a public or private company?
Marin Weight Loss & Wellness is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Marin Weight Loss & Wellness founded?
Marin Weight Loss & Wellness was founded in 2004. It employs 11 to 50 people.
Where is Marin Weight Loss & Wellness based?
Marin Weight Loss & Wellness is headquartered in Novato, United States, in the North America region.
How does Marin Weight Loss & Wellness make money?
Five revenue lines are on record. Medical Consultations and Programs are the primary driver. The others are group Coaching Memberships, functional Medicine Programs, detox Programs and product Sales.
Who are Marin Weight Loss & Wellness's main competitors?
Broad incumbents on record are Ro, WW (Weight Watchers) and Hims & Hers Health. Life Time Weight Loss (formerly Life Time Fitness) is listed as a regional player. Direct peers are Medi-Weightloss, Ideal Protein and Lindora Clinic. Emerging players are Noom, Found and Calibrate.
Does Marin Weight Loss & Wellness have an API?
No public API is recorded for Marin Weight Loss & Wellness.
What industry is Marin Weight Loss & Wellness in?
Marin Weight Loss & Wellness's product category is Medical Weight Loss Services. Its primary akta.pro industry code is HSADAFAB, Weight Loss Coaching (Non-Clinical), with a secondary code of HSADAGAH, Chronic Condition Lifestyle Coaching (Non-Clinical). Its NAICS code is 812191 and its SIC code is 8000.