Click&Rent
- Company typePrivate
- Founded2015
- HeadquartersPradamano, Italy
- Headcount11–50
- GTM typeB2B
- OfferingServices
Click&Rent firmographics
Firmographics- Name
- Click&Rent
- Legal name
- Click&Rent
- Website
- https://clickandrent.it
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Where Click&Rent is headquartered
LocationHeadquarters
- HQ city
- Pradamano
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Click&Rent business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Long-term Vehicle Rental (Noleggio a Lungo Termine): Click&Rent generates revenue through long-term vehicle rental contracts, typically spanning 24 to 60 months. Customers pay a fixed monthly fee that includes vehicle usage, insurance, maintenance, roadside assistance, and administrative management. Additional services can be added at convenient costs. This recurring revenue model provides predictable income while the company leverages partnerships with leasing providers (Ayvens, Arval, Leasys) to source vehicles.
- External Fleet Manager Services: Click&Rent offers Fleet Manager services as external collaborators, handling fleet organization, cost optimization, provider relations, driver support, and operational issue management for client companies. This service-based revenue stream complements the core rental business.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Custom long-term rental packages with all-inclusive services |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Click&Rent product offering
Product offeringCore offering
Click&Rent provides long-term vehicle rental (Noleggio a Lungo Termine) in Italy for businesses, professionals, and individuals, offering fixed monthly all-inclusive rates over 24-60 month contracts that cover insurance, maintenance, roadside assistance, and administrative services. The company acts as a consultative intermediary between customers and major leasing providers (Ayvens, Arval, Leasys) and supplements rentals with an external Fleet Manager service and a proprietary needs-analysis methodology called Metodo Comelli.
Product overview
Click&Rent offers a unified long-term vehicle rental platform primarily serving Italian businesses and professionals. The core offering is the Noleggio a Lungo Termine service, which provides vehicles with all-inclusive monthly rates. This is complemented by the Fleet Manager Service add-on for external fleet management, and Il Metodo Comelli—a proprietary three-phase consulting methodology for needs analysis, offer comparison, and informed vehicle selection. The portfolio also includes specialized sub-products for light commercial vehicles (LCV) and luxury automobiles (BMW, Mercedes-Benz, Audi, Porsche), positioning the company as a full-service mobility partner for fleet optimization.
Differentiator
Problem solved
Functional benefit
Products and services
- Noleggio a Lungo Termine (Long-Term Vehicle Rental)
- Fleet Manager Service (external)
- Veicoli Commerciali Leggeri (LCV) Long-Term Rental
- Auto di Lusso Long-Term Rental
Quantifiable outcome
- Reduced operational costs through efficient fleet management and negotiated supplier terms
- +3 more outcomes
Companies that use Click&Rent
Customer profileNamed customers4 records
Segments5 records
Ideal customer profiles3 records
Click&Rent technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Click&Rent partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- AyvenscoreAyvens is described as a trusted partner (partner di fiducia) providing competitive quotations, privileged access to vehicles in stock, and enabling detailed and customized fleet planning. The partnership allows Click&Rent to offer competitive rates and rapid delivery times to its customers.
- ArvalcoreArval is listed as a trusted partner providing competitive quotations and privileged access to ready-to-deliver vehicles. Through this partnership, Click&Rent can offer customized fleet management solutions with favorable terms.
- LeasyscoreLeasys is identified as a trusted partner enabling competitive pricing and access to a pool of vehicles in prompt delivery. The partnership supports Click&Rent's ability to provide detailed and customized fleet planning for customers.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Click&Rent competitors and assessment
Company assessmentBroad incumbents
- Leasys: Stellantis-owned long-term rental and fleet management company operating across Italy and Europe, with both captive and multi-brand offerings. Click&Rent lists Leasys as a core supplier while competing with its direct corporate and SME channels in Italy.
- Ayvens: Global leader in full-service vehicle leasing and fleet management, formed by the merger of ALD Automotive and LeasePlan. Click&Rent partners with Ayvens as a supplier while competing with its direct corporate sales channel in Italy for the same long-term rental customers.
- ALD Automotive Italia: Italian subsidiary of ALD Automotive (now merged into Ayvens), focused on full-service corporate fleet leasing and long-term rental for SMEs and large enterprises. Operates as a direct competitor to Click&Rent in the Italian corporate long-term rental market.
- Arval: BNP Paribas-owned full-service vehicle leasing and fleet management provider operating across Italy with both direct sales and partner channels. Click&Rent lists Arval as a core supplier while competing with its direct Italian corporate offering.
- Volkswagen Financial Services (Auto Europa): Captive finance and long-term rental arm of Volkswagen Group in Italy, offering multi-brand fleet leasing through Volkswagen, Audi, Skoda, and other brands. Competes with Click&Rent for Italian corporate and professional customers on premium long-term rental.
Emerging players
- CarServer: Italian long-term rental broker and online comparison platform aggregating offers from multiple leasing suppliers. Closely comparable to Click&Rent's intermediation model and target audience of SMEs and professionals.
- NoleggioAuto.it: Italian online long-term rental comparison and lead-generation platform connecting consumers and businesses with leasing providers. Adjacent to Click&Rent's intermediation role, though primarily a digital lead-gen rather than consultative broker.
Direct peers
- Sifà (Société Industrielle de Fabrication Automobile): Italian fleet management and long-term rental specialist serving corporate and public-sector fleets. Operates in the same niche as Click&Rent, providing outsourced fleet consulting and long-term vehicle rental to Italian enterprises.
- B-Rent: Italian long-term rental company offering fixed-monthly all-inclusive rental of cars and light commercial vehicles to individuals and businesses. Directly comparable to Click&Rent in customer segments (SMEs, professionals, individuals) and product offering (24-60 month NLT).
- Drivalia: Italian long-term rental, car subscription, and mobility provider owned by CA Auto Bank (Crédit Agricole). Competes directly with Click&Rent for Italian corporate, SME, and private customers seeking all-inclusive monthly vehicle subscriptions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key highlights7 records
Customer concentration
Click&Rent social profiles
Digital presenceClick&Rent financial estimates
Financial estimateRevenue estimate
Valuation estimate
Click&Rent leadership team
Management profileNumber of profiles
Click&Rent funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Click&Rent M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Click&Rent
What does Click&Rent do?
Click&Rent provides long-term vehicle rental (Noleggio a Lungo Termine) in Italy for businesses, professionals, and individuals, offering fixed monthly all-inclusive rates over 24-60 month contracts that cover insurance, maintenance, roadside assistance, and administrative services. The company acts as a consultative intermediary between customers and major leasing providers (Ayvens, Arval, Leasys) and supplements rentals with an external Fleet Manager service and a proprietary needs-analysis methodology called Metodo Comelli.
Is Click&Rent a public or private company?
Click&Rent is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Click&Rent founded?
Click&Rent was founded in 2015. It employs 11 to 50 people.
Where is Click&Rent based?
Click&Rent is headquartered in Pradamano, Italy, in the Europe region.
How does Click&Rent make money?
Two revenue lines are on record. Long-term Vehicle Rental (Noleggio a Lungo Termine) is the primary driver. The others are external Fleet Manager Services.
Who are Click&Rent's main competitors?
Broad incumbents on record are Leasys, Ayvens, ALD Automotive Italia, Arval and Volkswagen Financial Services (Auto Europa). Emerging players are CarServer and NoleggioAuto.it. Direct peers are Sifà (Société Industrielle de Fabrication Automobile), B-Rent and Drivalia.
Does Click&Rent have an API?
No public API is recorded for Click&Rent.