What Fin24 does

Fin24 is the dedicated business and financial news section of News24, one of South Africa's largest digital news publishers, operating within the Media24 group (JSE: M24) under majority shareholder Naspers. Founded as part of the News24 digital platform launched in 1999, Fin24 serves South African readers covering companies, economy, markets, investing, personal finance, consumer issues, climate, and technology. The platform targets two primary segments: business professionals, executives, and investors seeking timely market data and economic analysis, and general consumers interested in personal finance and consumer protection topics.

The underlying technology is a digital news platform and content management system accessed via the news24.com/business website, mobile applications on iOS, Android, and Huawei, email newsletters, and social media channels (TikTok, Twitter). Fin24 integrates third-party market data from Iress to display JSE stock indexes, currencies, and commodities. The product portfolio includes sub-brands such as FundHub (investment profiling), Bruce Whitfield's Business Week (podcast and newsletter), Maya on Money (financial advice column), and Climate Future (climate and energy coverage). The content library spans a deep archive of South African business and financial journalism built over more than two decades.

Fin24's business model is a hybrid of subscription recurring revenue and advertising. Premium subscriptions provide exclusive content, newsletters, and enhanced features to paying subscribers, while display advertising and sponsored content partnerships, particularly Brand Story programs with major financial institutions, generate advertising revenue. Branded content partnerships with Standard Bank, FirstRand, Nedbank, Takealot, iStore, and others represent a significant revenue lever. The platform operates exclusively in the South African market and is supported by a headcount of 11-50 employees.

Name

Fin24

Legal name

News24

Website

https://fin24.com

Company type

Public

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Fin24 is the business and financial news section of South Africa's News24, serving professionals, investors, and consumers with coverage of markets, economy, personal finance, and climate via a digital platform with subscription and advertising revenue.

Ownership category

akta.pro rank

Product category

Financial News

akta.pro primary industry

Net Worth & Personal Balance Sheet Tracking (FSAGADAF)

Keywords

• Financial news
• Business journalism
• Market data
• Personal finance
• Investment news

Headquarters

HQ city

Cape Town

HQ country

South Africa

HQ region

Africa

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Marketing or Sales, Technology or R&D, Operations

Revenue model

1. Subscription: Premium subscription model offering exclusive content, newsletters, and enhanced features to paying subscribers.
2. Advertising: Display advertising and sponsored content partnerships with brands and financial institutions targeting the business audience.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Fin24 is the dedicated business and financial news section of News24, a South African digital news publisher operated by Media24. It delivers coverage of South African companies, the economy, markets (with JSE data), investing, personal finance, consumer issues, and climate/energy topics. The platform provides real-time market data, company analysis, newsletters, podcasts, and specialized sub-brands like FundHub and Bruce Whitfield's Business Week, monetized through advertising and premium subscriptions.

Product overview

The source content is from News24's Business section (news24.com/business), a South African news website operated by Media24. The content covers business news categories including Companies, Economy, Markets, Investing, Consumer Lookout, Personal Finance, Climate Future, and Tech. No specific Fin24-branded products, modules, or named offerings were identified in the source data.

Differentiator

Problem solved

Functional benefit

Brands

• FundHub: An independent platform profiling asset managers, discretionary fund managers, investment platforms and solution providers.
• Bruce Whitfield's Business Week
• Maya on Money
• Climate Future

Products and services

• Fin24 Business News Comprehensive business, economy, markets, investing, personal finance, and consumer news content for South African readers, delivered through the News24 digital platform and mobile applications.
• FundHub An independent platform profiling asset managers, discretionary fund managers, investment platforms, and solution providers, accessible via the Investing section of Fin24/News24.
• Bruce Whitfield's Business Week Weekly podcast delivering business commentary and analysis to subscribers, accessible via the News24 multimedia section.
• Maya on Money Financial advice column providing personal finance guidance to readers within the Fin24 Personal Finance section.
• Climate Future News section covering climate, energy, solutions, and environment topics, including partnerships with Standard Bank and Nedbank on climate resilience content.
• News24 Mobile Applications News24 mobile applications available on Google Play, Apple App Store, and Huawei Gallery, providing Fin24 business and financial news content to mobile users in South Africa.

Segments2 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core, major and minor.

• Naspers LabscoreGTM or Marketing PartnerNaspers Labs partnership focused on empowering young South Africans through technology, aligning with the broader News24 mission to develop digital talent and support youth development in South Africa.
• Standard BankmajorGTM or Marketing PartnerStandard Bank partnership includes 'Sustainable Impact' content collaboration and 'Climate Resilience in Action' feature content, positioning Standard Bank as a key financial services partner in climate and sustainability coverage.
• FirstRandmajorGTM or Marketing PartnerFirstRand Foundation partnership 'Empowering People, Unlocking Progress' featuring content around social impact and economic development themes.
• NedbankmajorGTM or Marketing PartnerNedbank partnership featuring 'Climate Resilience in Action' content series focused on climate and environmental topics in South Africa.
• TakealotminorGTM or Marketing PartnerTakealot Fulfilment Solutions partnership featuring content around e-commerce logistics and fulfillment solutions.
• iStoreminorGTM or Marketing PartneriStore partnership offering technology and Apple product content integration with News24 audience.
• LulaminorGTM or Marketing PartnerLula Business Class Funding partnership offering content around banking and funding solutions for businesses.
• Government VacanciesminorGTM or Marketing PartnerGovernment Vacancies portal partnership providing access to public sector employment opportunities through News24 platform.
• Government TendersminorGTM or Marketing PartnerGovernment Tenders portal providing access to public sector tender opportunities in South Africa through the News24 partners platform.
• IresscoreTechnology or IntegrationIress provides JSE market data integration displayed on the News24 business pages, including real-time or delayed stock indexes, currencies, and commodities data.
• NetcarePlusminorGTM or Marketing PartnerThe Healthcare Expert partnership providing health-related content and services integration.

Scale indicators1 record

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Financial Times: International business newspaper with growing subscription reach among South African executives and investors — a broad incumbent whose emerging-markets coverage competes for the same premium reader Fin24 targets.
• Reuters: Global news wire with extensive South African business and markets coverage — a broad incumbent serving institutional and consumer audiences with overlapping but wider-scope financial journalism.
• Bloomberg: Global financial news, data, and analytics incumbent covering South African markets and companies — overlaps with Fin24 on market data and company analysis but operates at vastly larger scale and subscription price points.

Direct peers

• CNBC Africa: Pan-African business news broadcaster with a digital platform targeting investors, executives, and financial professionals — competes for the same high-value audience Fin24 serves, with broader geographic reach.
• Business Day (BDlive): Arena Holdings-owned South African business newspaper and digital site covering companies, markets, and economy — overlapping directly with Fin24's core coverage of JSE-listed companies and macro news.
• Moneyweb: South African digital financial news and investment platform covering markets, companies, personal finance, and funds — the closest direct competitor to Fin24 in both audience and product scope.

Regional players

• Daily Maverick: South African digital news publisher with a growing business and investigative-journalism section — overlaps with Fin24 on company and economy coverage but is broader in editorial scope and not finance-specialized.
• African Business: Pan-African business magazine and digital publication covering companies, markets, and policy across the continent — comparable to Fin24 in tone and audience but with a continental rather than single-country lens.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• Xx.com/Fin24
• TikToktiktok.com/@news24
• Facebookfacebook.com/fin24com

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fin24