Tradepoint Express, C.A.

What Tradepoint Express, C.A. does

Tradepoint Express, C.A. is a Venezuelan Compañía Anónima founded in 2025 and headquartered in Caracas that operates as a B2B importer and distributor of personal care and beauty products. Its stated customer base spans pharmacies, beauty salons, laboratories, and convenience stores, indicating a multi-segment wholesale go-to-market rather than a single-vertical focus. The company is privately held, founder-led, and bootstrapped, with no disclosed outside funding rounds.

The product portfolio is organized into three lines: an exclusive-brands tier led by the proprietary "Meili" label, a high-turnover generic assortment, and OPP (oriented polypropylene) bag solutions. The mix implies a tiered value proposition combining differentiated brand offerings with volume-driven generic SKUs and packaging/merchandising supplies. International sourcing is structured under CIF (Cost, Insurance, Freight) terms, indicating a cross-border import supply chain where Tradepoint assumes cost and logistics responsibility up to the destination port rather than operating local manufacturing.

The commercial model is lightweight B2B distribution supported by a trilingual website (Spanish, English, and Chinese) and WhatsApp as the primary direct-sales contact channel. With a 2-10 employee headcount and no disclosed technology stack, the company's scaling pathway currently rests on relationship-driven wholesale orders and web-based lead capture rather than automation or platform-based customer onboarding.

Name

Tradepoint Express, C.A.

Legal name

Tradepoint Express. C.A.

Website

https://tradepointexpress.com

Company type

Private

Founded year

2024

Operating status

Operating

Headcount range

1–10 employees

Short description

Tradepoint Express, C.A. is a Caracas-based Venezuelan B2B importer and distributor of personal care and beauty products serving pharmacies, beauty salons, laboratories, and convenience stores through three product lines including the Meili exclusive brand.

Ownership category

akta.pro rank

Product category

Personal Care Product Distribution

akta.pro industry

PRIMARYCRAFAHAH

Beauty & Salon Professional Supply Marketplaces

Consumer Products & Retail/E-commerce & Marketplaces/Wholesale/B2B E-commerce Marketplaces

Keywords

• Personal care import
• Wellness product distribution
• Beauty accessories wholesale
• International trade services
• Pharmacy supply import

Headquarters

HQ city

Caracas

HQ country

Venezuela

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Product Import and Sales: Import and commercialization of wellness and personal care products including exclusive brands, generic products, and OPP bag solutions. Revenue generated through product sales to pharmacies, laboratories, hair salons, and other businesses.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Tradepoint Express, C.A. is a Venezuelan import and distribution company that commercializes wellness and personal care products for businesses. It offers three product lines — exclusive brands (including the Meili sub-brand), high-turnover generic products, and economical OPP bag solutions — across categories such as hand and foot care, hygiene, beauty accessories, and hair care. The company also provides import services, handling CIF terms and complex Incoterms operations to source products internationally for pharmacies, hair salons, and laboratories.

Product overview

Tradepoint Express, C.A. is an importer and distributor of wellness and personal care products operating as a unified business offering three main product lines: Exclusive Brands (including the Meili sub-brand for customized branding), High Turnover generic products, and OPP Bags solutions. The company also provides import services for pharmacies, laboratories, and other businesses, handling CIF terms and complex Incoterms operations. The product portfolio spans four categories: Hand and Foot Care, Wellness and Health, Beauty and Style, and Hair Care. Founded by professionals from Metropolitan University of Venezuela, the company operates from headquarters in Caracas, Venezuela.

Differentiator

Problem solved

Functional benefit

Brands

• Meili: Exclusive brand that enhances the identity of commercial partners. Website link: meili.tradepointexpress.com

Products and services

• Exclusive Brands (Marcas Exclusivas)
• Meili Exclusive brand developed by Tradepoint Express to enhance the identity of commercial partners in the wellness and personal care category.
• High Turnover Products (Alta Rotación) Generic, high-turnover wellness and personal care products that optimize profitability, offering quality at affordable prices for businesses seeking to attract a broad audience.
• OPP Bags Solutions Practical and economical wellness and personal care products packaged in OPP bags, suitable for promotions or businesses looking to reduce costs without losing quality.
• Import Services (Servicios de Importación) B2B import service that sources wellness and personal care products from international markets, handling CIF terms and complex Incoterms operations for pharmacies, laboratories, and other businesses.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Regional players

• Mediplast: Colombian distributor of medical, personal-care, and hygiene products across the Andean region. Comparable as a LATAM B2B distributor in adjacent personal-care and hygiene categories.
• Laboratorios Klinos: Venezuelan pharmaceutical laboratory with personal-care and hygiene lines distributed to pharmacies and clinical customers. Comparable as a Venezuela-domiciled supplier serving overlapping B2B segments.

Broad incumbents

• Coty Inc. Global beauty company with cosmetics, fragrances, and personal-care brands distributed through retail and salon channels globally including Latin America. Comparable as a broad beauty incumbent in overlapping categories.
• Beiersdorf: Global personal-care company behind NIVEA, Eucerin, and Hansaplast, with significant Latin American distribution through pharmacy and retail. Comparable as a global personal-care incumbent in the same categories.
• Grupo Boticário: Brazil's largest beauty company with a broad portfolio of personal care, fragrance, and cosmetics distributed across Latin America. Comparable as a major LATAM personal-care incumbent with overlapping customer segments.
• Colgate-Palmolive (LATAM): Global personal-care and oral-care CPG with deep distribution across Latin American retail and pharmacy channels. Comparable as a broad incumbent in personal-care categories overlapping Tradepoint's portfolio.
• Unilever (LATAM): Global CPG conglomerate with extensive personal-care, beauty, and hygiene brands sold across Latin American pharmacy and retail channels. Comparable as a large incumbent serving the same end retail customers.

Direct peers

• Productos Dersa: Venezuelan personal care and household products manufacturer and distributor. Comparable as a domestic Venezuelan player in the personal-care category serving similar retail and salon customers.
• Grupo Leti: Venezuelan pharmaceutical and personal-care group with manufacturing and distribution across multiple Latin American markets. Comparable as a Venezuela-based personal-care/pharma distributor with regional ambitions.
• Genomma Lab Internacional: Mexican-listed CPG company with a broad personal-care, OTC, and beauty portfolio distributed mainly through Latin American pharmacy and mass-retail channels. Directly comparable as a LATAM-focused personal-care distributor targeting similar B2B retail customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/tradepoint-express

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tradepoint Express, C.A.