Hong Kong Society For The Protection Of Children

What Hong Kong Society For The Protection Of Children does

Hong Kong Society for the Protection of Children (HKSPC) is a non-profit charitable organization founded in 1926, headquartered in Mong Kok, Kowloon. It operates Hong Kong's largest network of subsidized early childhood services, comprising 16 nursery schools, 5 day creches (infant care centers with 329 service places), 2 children and family service centers, 1 Children's Residential Home, 1 Centre for Child Enlightenment (rehabilitation), 1 S.T.E.A.M. education center, and the Child Safeguarding Academy. The organization serves children aged 0-16 and their families across Hong Kong Island, Kowloon, and the New Territories, providing full-day infant care (0-2), nursery education (2-6), family services, social work, rehabilitation for special educational needs, parenting support, and 24-hour residential care.

HKSPC's revenue model rests on three pillars: (1) Hong Kong government subsidies from the Social Welfare Department and Education Bureau, which fund the majority of its nursery, infant care, residential, and rehabilitation services; (2) donations and charitable contributions raised through annual events including the Kowloon Flag Day, Mega Play Date, golf tournaments, and the Little Artist charity art exhibition (which collectively raised over HK$2.87M across 2024-2026); and (3) program and service fees paid by parents, with some self-financing units such as the Children and Family Service Centers relying on fundraising to cover operations. The organization maintains a multi-channel marketing and outreach infrastructure including its bilingual website, the《童心·家Fun》parenting magazine, an e-newsletter, Facebook, Instagram, YouTube, and WeChat presence, plus earned media coverage in outlets such as Ming Pao and TVB News.

HKSPC's core technology platform is an AI-powered CCTV surveillance system deployed at the Children's Residential Home and other childcare centers to detect improper care behaviors, funded by the government's Lotteries Fund and expected to be operational from mid-2025. The Child Safeguarding Academy, established in January 2023, provides systematic professional development to staff and the broader sector with 8 training focus areas and an Advisory Panel of academics, physicians, and psychologists. The organization recently underwent a brand transformation in 2024, replacing its nearly 100-year-old logo with a new 'ripple smile' identity and tagline 'Happy Childhoods Uplift Us All' ahead of its 100th anniversary in 2026, when Ms. Virginia Wilson will assume the role of Executive Director.

Name

Hong Kong Society For The Protection Of Children

Legal name

Hong Kong Society for the Protection of Children

Website

https://hkspc.org

Company type

Private

Founded year

1926

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Hong Kong Society for the Protection of Children is a non-profit organization founded in 1926 that operates the city's largest network of subsidized early childhood services, including 16 nursery schools, 5 infant care centers, and family service centers, serving children aged 0-16 and their families across Hong Kong.

Ownership category

akta.pro rank

Product category

Child Welfare and Early Childhood Education Services

NAICS

Child Care Services (62441), Child and Youth Services (62411), Other Individual and Family Services (624190), Educational Support Services (611710)

SIC

Services-Child Day Care Services (8351), Services-Social Services (8300), Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAJAIAD

Safeguarding, Child Protection & Reporting Services

Education/K–12 / Primary & Secondary Education/K–12 Student Health, Safety & Wellbeing Services (Counseling, Mental Health, SEL, Safeguarding)

SECONDARYHSAAAIAO

Transition & School-Readiness Support for Special Needs Children

Home & Personal Services/Childcare, Babysitting & Nanny Services/Special Needs & Inclusive Childcare Services

SECONDARYEDACAGAI

Inclusive Infant & Toddler Care (Special Needs / IFSP-Aligned)

Education/Early Childhood Education/Infant & Toddler Care Programs

Keywords

• Early childhood education
• Child welfare services
• Nursery school services
• Infant care services
• Family support services

Headquarters

HQ city

Mong Kok

HQ country

Hong Kong SAR China

HQ region

Asia

Offices18 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Donations and Charitable Contributions: HKSPC relies significantly on public donations, including proceeds from annual flag days, golf tournaments, charity sales, and individual donations. The Little Artist 2024 charity art exhibition raised over HK$710,000; the Summer Cocktail Party 2024 raised over HK$460,000; the Familympic 2025 sports event raised over HK$700,000; and the 100th Anniversary Flag Day 2026 raised close to HK$700,000.
2. Government Subsidies and Social Welfare Department Funding: HKSPC receives government subsidies through the Social Welfare Department and Education Bureau for its nursery schools, infant care centers, and family service centers. Many services are Social Welfare Department subsidized services.
3. Program and Service Fees: Parents pay fees for certain childcare and education services. Fee schedules are published on individual school websites. Self-financing services (e.g., the two Children and Family Service Centers) rely on fundraising to cover operations.

Pricing tiers

Go-to-market motion2 records

Distribution channels6 records

Marketing channels10 records

Core offering

Hong Kong Society for the Protection of Children (HKSPC) is a non-profit charitable organization that provides comprehensive early childhood education and care services for children from birth to age 16. It operates 16 nursery schools, 5 infant care centers, 2 family service centers, a children's residential home, and a rehabilitation center across Hong Kong. The organization also delivers parenting support, social work services, child safeguarding training, and post-disaster healing programs.

Product overview

HKSPC operates a comprehensive service ecosystem for child welfare, comprising 16 nursery schools (ages 2-6), multiple day creches/infant care centers (ages 0-2), family services, social work services, rehabilitation services, and parenting support programs. The organization maintains a Child Safeguarding Academy for staff training, a dedicated safeguarding support hotline, and specialized initiatives like the S.T.E.A.M. for Children Wonderland. Recently, HKSPC has incorporated AI-powered CCTV surveillance technology at childcare centers to enhance child safeguarding measures. The portfolio spans residential care (童樂居), community-based services, and published parenting resources.

Differentiator

Problem solved

Functional benefit

Products and services

• Child Care Service (幼兒照顧)

Quantifiable outcome

• Over 2,000 children served daily across all service units
• +3 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability1 record

Feature1 record

Partnerships

Eight partnerships are on record, tiered moderate, minor and core.

• Tung Wah CollegemoderateStrategic or Co-development Partner · 15 May 2023HKSPC conducted an industry exchange visit to Tung Wah College campuses in Mong Kok and Ho Man Tin. HKSPC Director Subrina Chow led a delegation to exchange views with College President Professor Sally Chan and management. The visit included tours of the Early Childhood Play/Learning Laboratory, Paediatric OT Lab, VR Lab, and Challenge Based Learning Nursing Lab.
• HOYA Hong Kong (豪雅鏡片有限公司)minorOthersHOYA sent professional teams to four HKSPC nursery schools to conduct vision screening for senior kindergarten children, covering visual acuity, stereoscopic vision, and color vision. They also distributed educational materials on myopia prevention to parents.
• Parenting Game Love Connection Association (CPRTHK) (親子遊戲愛連繫協會)coreStrategic or Co-development PartnerCPRTHK partnered with HKSPC on the post-disaster Child and Family Healing Program following the Tai Po Wang Fuk Court fire, providing registered play therapists and professional clinical psychologists. CPRTHK also co-organized the Parenting Game Effectiveness Sharing Session where HKSPC Deputy Director Mary Wong spoke.
• Hong Kong Shue Yan University - Department of Counseling and PsychologycoreStrategic or Co-development PartnerHong Kong Shue Yan University Department of Counseling and Psychology partnered with HKSPC on the post-disaster Child and Family Healing Program, providing clinical psychological support for children affected by the Tai Po fire.
• Circle of Security InternationalmoderateTechnology or IntegrationSeveral HKSPC staff completed the Circle of Security Parenting™ Facilitator training and became Registered Circle of Security Facilitators. This training is part of the Child Safeguarding Academy's focus on attachment and play for early childhood care.
• TOY+minorGTM or Marketing PartnerTOY+ co-organized the Colorful Family Fun Day with HKSPC's Children and Family Service Centre (深旺區), attracting 861 parents and children. The event featured interactive experiences, inflatable castles, block building, and parent-child workshops.
• Private Registered Play TherapistscoreStrategic or Co-development PartnerA network of private registered play therapists provided professional support for HKSPC's 3-month post-disaster Child and Family Healing Program following the Tai Po fire.
• Child Safeguarding Academy Advisory Panel MemberscoreOthersThe Child Safeguarding Academy's Advisory Panel includes: Dr. Iris Chau (early childhood education academic), Dr. Anna Cheng (physician), Prof. Doris Cheng, Dr. Patrick Ip (physician), Dr. Amelia Lee, Dr. Rachel Poon, and Prof. Yip Kam Shing. These professionals provide expert guidance on the academy's training strategy.

Scale indicators14 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• St James Settlement: Hong Kong-based NGO operating nursery schools, family support centers, and community-based child and youth services with comparable revenue mix of government subsidies and donations.
• Barnabas Charitable Service Association: Hong Kong NGO providing nursery, after-school care, and family support services under a Christian-affiliated mission — directly comparable operational model for subsidized childcare delivery.
• Caritas Hong Kong: Large Catholic-affiliated NGO operating a broad portfolio of family, child, and social services including nursery care in Hong Kong — comparable in scale, subsidy dependence, and multi-service model.
• Po Leung Kuk: Hong Kong's largest and oldest child welfare charity, operating nursery schools, residential homes, and family services with a similar century-old heritage and Social Welfare Department-subsidized service model — the most direct comparator to HKSPC.
• Hong Kong Sheng Kung Hui Welfare Council: Anglican-affiliated welfare council operating nursery schools, family services, and child protection programs across Hong Kong — comparable in mission, subsidy reliance, and service breadth.
• Yan Chai Hospital: Provides integrated social, educational, and child care services in Hong Kong including nursery schools and family services — comparable multi-service non-profit operator with government-subsidized units.
• Heep Hong Society: Major Hong Kong NGO providing early intervention, special education, and rehabilitation services for children with special needs — directly comparable to HKSPC's Centre for Child Enlightenment and SEN-focused offerings.
• Hong Kong Young Women's Christian Association: Provides nursery schools, family services, and child welfare programs across Hong Kong with a similar subsidized-service and community-event-driven model.

Others

• Mother and Child Health Centres (Department of Health): Government-operated family health and child development service network across Hong Kong — adjacent public-sector provider of early childhood and parenting services that HKSPC's family and parenting support offerings complement and partially overlap with.

Broad incumbents

• Save the Children Hong Kong: International child rights NGO with Hong Kong operations focused on child protection advocacy and program funding rather than direct service delivery — comparable mission but different operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@hkspc1926
• Facebookfacebook.com/hkspc.org
• Instagraminstagram.com/hkspc1926
• LinkedInlinkedin.com/company/hkspc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries22 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hong Kong Society For The Protection Of Children