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SPNB

Full company profile

uuid0031scz

Namestring
SPNB
Legal namestring
Syarikat Perumahan Negara Berhad
Websiteurl
spnb.com.my
Company typeenum
Private
Founded yearint
1997
Descriptiontext

SPNB - Syarikat Perumahan Negara Berhad is a Malaysian government-owned affordable housing developer established on 21 August 1997 under the Minister of Finance (Incorporated) and placed under the management of the Ministry of Housing and Local Government (KPKT) since 3 August 2018. The company operates as the federal vehicle for delivering affordable and sustainable quality housing in line with Malaysia's National Housing Policy, with headquarters in Shah Alam and a branch network spanning 11 states across Peninsular and East Malaysia.

The company runs a dual-track business model. The first track is the Rumah Mesra Rakyat (RMR) program, a subsidized affordable housing assistance program targeting B40 and B50 households earning below RM5,000 per month who either lack homes or live in dilapidated housing but own land to build. RMR 2.0, a newer sub-product, removes mortgage, installment, and land collateral requirements in favor of cash payment. The second track is Kediaman SPNB, a commercial residential development portfolio offering single-storey bungalows, terrace houses, semi-detached houses, and shop lots priced from below RM100,000 to above RM600,000 across multiple states, including projects like Aspire Residence Cyberjaya, Vila Idaman (Chemor, Perak), and Vista Perdana (Miri, Sarawak). A notable technical feature is the rice husk-based heat insulation paint, validated by Universiti Pertanian Malaysia, which delivers indoor temperature reductions of up to 6.6°C at 11am and 9.9°C at midday.

SPNB reaches its largely B40 customer base through direct government-to-consumer channels, including state-level briefings, parliamentary constituency events, housing expos, and an application-based qualification process. The company is supported by institutional partnerships with Bank Rakyat (home financing, collaboration agreement July 2024), Kumpulan Syarikat Naim (East Malaysia co-development), Amanah Raya Berhad (strategic partnership), and CIMB Foundation (CSR). A pipeline of 92,905 RMR applicants against 6,606 qualified recipients, combined with a 2022 budget allocation of RM315 million for 3,000 units, reflects both strong demand and the centrally budgeted nature of the business model. Revenue is not publicly disclosed.

Short descriptiontext

SPNB is a Malaysian government-owned affordable housing developer under the Ministry of Housing and Local Government, delivering subsidized Rumah Mesra Rakyat homes to B40/B50 households and commercial Kediaman SPNB residential developments across all Malaysian states.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
501–1,000
akta.pro rankint
HeadquartersShah Alam, Malaysia
HQ citystring
Shah Alam
HQ countrystring
Malaysia
HQ regionstring
Asia
Markets served

Serves global market

Offices12 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
affordable housing development, government housing programs, residential property construction, subsidized housing units, low-income homeownership
Industry4 codes
1Residential Affordable Housing Development & Construction
CodeIMAFABAIPrimaryYes
2Multi-Family Residential Construction (Apartments, Condos, Townhomes)
CodeIMAFABABPrimaryNo
3Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities)
CodeIMAFABALPrimaryNo
4Affordable & Subsidized Housing Property Management (LIHTC, Section 8)
CodeBPAJAFADPrimaryNo
NAICS code3 codes
  • New Housing For-Sale Builders236117
  • New Single-Family Housing Construction (except For-Sale Builders)236115
  • Land Subdivision2372
SIC code2 codes
  • Land Subdividers & Developers (No Cemeteries)6552
  • Real Estate Dealers (For Their Own Account)6532
Product category
Affordable Housing Development
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Affordable Housing Development
TypeOne Time License
Description

SPNB generates revenue through development and sale of affordable housing units (Rumah Mesra Rakyat and SPNB Kediaman) to qualifying low-income Malaysian households. The company constructs and delivers housing units under government programs.

spnb.com.my
Marketing channels4 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Pricing details2 tiers
1Under RM100,000
ModelUnit PricingBilling cadenceOne time/ perpetual license
Notes

Entry-level affordable housing units

spnb.com.my
2RM100,000 - RM600,000+
ModelUnit PricingBilling cadenceOne time/ perpetual license
Notes

Various housing types including single-storey bungalow, single-storey terrace, double-storey terrace, single-storey semi-D, and shop lots

spnb.com.my
GTM typeB2C
B2C
Offering typeServices
Services
Brand1 of 2 records shown
1Rumah Mesra Rakyat (RMR)
Description

Affordable housing program for low-income households with household income below RM5,000 who do not own homes or live in dilapidated houses but have land to build their own homes.

spnb.com.my
+1 more record
Core offering1 text field

SPNB develops and sells affordable housing units across Malaysia through two main product lines: the Rumah Mesra Rakyat (RMR) program, which delivers subsidized homes to B40 low-income households (below RM5,000/month household income), and Kediaman SPNB, a portfolio of market-priced residential developments including single-storey bungalows, terrace houses, and shop lots priced from below RM100,000 to above RM600,000. The company operates as a government-linked entity under the Ministry of Housing and Local Government (KPKT), with projects delivered across all Malaysian states including Peninsular Malaysia and East Malaysia (Sabah, Sarawak).

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 value
  • Heat reduction of up to 6.6 degrees Celsius at 11am and 9.9 degrees Celsius at midday using rice husk insulation paint
Product overview1 text field

SPNB (Syarikat Perumahan Negara Berhad) is a government-owned affordable housing developer offering two core product lines: the Rumah Mesra Rakyat (RMR) program providing subsidized affordable homes to B40 households earning below RM5,000/month, and Kediaman SPNB commercial residential developments sold at market prices. The RMR program includes both the standard RMR (requiring land ownership and offering installment financing) and the newer RMR 2.0 (cash payment option for B40 groups). The commercial residential portfolio includes projects like Aspire Residence Cyberjaya, Vila Idaman in Perak (award-winning), Vista Perdana in Sarawak, and various developments across Malaysian states with property types ranging from single-storey bungalows to terrace houses priced from below RM100,000 to above RM600,000.

Product and service1 record
1Rumah Mesra Rakyat (RMR)
Scale indicator9 records

Each record includes

Type, Value, Description, Source

Partnership4 partners
Strategic tierMinorTypeStrategic or Co-development Partner
Description

SPNB collaborates with Amanah Raya Berhad as a strategic partner. Amanah Raya logo appears on SPNB website under Strategic Partners section.

2Kumpulan Syarikat Naim (NAIM)
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Partnership with Kumpulan Syarikat Naim for Vista Perdana Phase 3 development in Miri, Sarawak. NAIM has built approximately 12,000 affordable units over 25 years. MoU signed on 24 November 2021 for 694 affordable housing units.

spnb.com.my
Strategic tierMinorTypeOthers
Description

CIMB Foundation collaborated with SPNB for Program Kemampanan Komuniti Bandar (PKKB) & CSR at Taman Vista Ilmu, Kota Samarahan on 29 June 2024. CIMB Foundation donated hydroponic greenhouse systems with solar power, recycling bins, and lucky draw prizes.

4Universiti Pertanian Malaysia (UPM)
Strategic tierMinorTypeStrategic or Co-development Partner
Description

UPM conducted studies on rice husk-based heat insulation paint for RMR houses. Research found temperature reduction of up to 6.6 degrees Celsius at 11am and 9.9 degrees Celsius at midday.

spnb.com.my
Recent move9 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight6 records

Each record includes

Type, Description

Peers10 records
TypeBroad incumbent
Description

Eco World is a top-tier Malaysian developer with affordable and mid-tier township products, providing comparable scale and geographic overlap with SPNB's landed housing portfolio.

2Kumpulan Syarikat Naim (Naim Group)
TypeDirect peer
Description

Naim is a Sarawak-based developer with a track record of ~12,000 affordable housing units over 25 years and is an active co-development partner of SPNB on Vista Perdana Phase 3 in Miri, making it a directly comparable affordable housing peer.

TypeBroad incumbent
Description

IOI Properties is a large Malaysian developer with mixed residential offerings including affordable and mid-tier developments, providing broad market overlap with SPNB's Kediaman SPNB portfolio.

TypeBroad incumbent
Description

Sime Darby Property is one of Malaysia's largest diversified property developers with affordable and mass-market township products overlapping with SPNB's Kediaman SPNB portfolio across Malaysian states.

TypeBroad incumbent
Description

Sunway is a diversified Malaysian conglomerate with significant property development operations including affordable housing components that overlap with SPNB's mission to deliver quality affordable homes.

TypeBroad incumbent
Description

UEM Sunrise is a major Malaysian township developer with extensive residential pipelines in Iskandar Malaysia and other regions, broadly competing with SPNB in landed residential developments.

TypeBroad incumbent
Description

Mah Sing is a major Malaysian developer with affordable housing product lines in key states, competing with SPNB's mass-market landed residential segment.

TypeRegional player
Description

Paramount Corporation is a Malaysian developer focused on affordable and mid-tier residential projects primarily in the Klang Valley, with comparable product positioning to SPNB's urban affordable projects like Aspire Residence Cyberjaya.

TypeEmerging player
Description

Perumnas is Indonesia's state-owned national housing developer with a similar government-backed affordable housing mandate, comparable structurally to SPNB as a state-affordable housing delivery vehicle, though operating in a different geography.

TypeDirect peer
Description

PR1MA is the other major Malaysian government-linked affordable housing developer under the Ministry of Housing, directly comparable to SPNB in targeting middle-income households with subsidized home ownership programs.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks7 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers2 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment2 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Feature1 record

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles10 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

SPNB

Affordable Housing Developmentspnb.com.my

SPNB is a Malaysian government-owned affordable housing developer under the Ministry of Housing and Local Government, delivering subsidized Rumah Mesra Rakyat homes to B40/B50 households and commercial Kediaman SPNB residential developments across all Malaysian states.

What SPNB does

SPNB - Syarikat Perumahan Negara Berhad is a Malaysian government-owned affordable housing developer established on 21 August 1997 under the Minister of Finance (Incorporated) and placed under the management of the Ministry of Housing and Local Government (KPKT) since 3 August 2018. The company operates as the federal vehicle for delivering affordable and sustainable quality housing in line with Malaysia's National Housing Policy, with headquarters in Shah Alam and a branch network spanning 11 states across Peninsular and East Malaysia.

The company runs a dual-track business model. The first track is the Rumah Mesra Rakyat (RMR) program, a subsidized affordable housing assistance program targeting B40 and B50 households earning below RM5,000 per month who either lack homes or live in dilapidated housing but own land to build. RMR 2.0, a newer sub-product, removes mortgage, installment, and land collateral requirements in favor of cash payment. The second track is Kediaman SPNB, a commercial residential development portfolio offering single-storey bungalows, terrace houses, semi-detached houses, and shop lots priced from below RM100,000 to above RM600,000 across multiple states, including projects like Aspire Residence Cyberjaya, Vila Idaman (Chemor, Perak), and Vista Perdana (Miri, Sarawak). A notable technical feature is the rice husk-based heat insulation paint, validated by Universiti Pertanian Malaysia, which delivers indoor temperature reductions of up to 6.6°C at 11am and 9.9°C at midday.

SPNB reaches its largely B40 customer base through direct government-to-consumer channels, including state-level briefings, parliamentary constituency events, housing expos, and an application-based qualification process. The company is supported by institutional partnerships with Bank Rakyat (home financing, collaboration agreement July 2024), Kumpulan Syarikat Naim (East Malaysia co-development), Amanah Raya Berhad (strategic partnership), and CIMB Foundation (CSR). A pipeline of 92,905 RMR applicants against 6,606 qualified recipients, combined with a 2022 budget allocation of RM315 million for 3,000 units, reflects both strong demand and the centrally budgeted nature of the business model. Revenue is not publicly disclosed.

SPNB firmographics

Firmographics
Name
SPNB
Legal name
Syarikat Perumahan Negara Berhad
Website
https://spnb.com.my
Company type
Private
Founded year
1997
Operating status
Operating
Headcount range
501–1,000 employees
Short description
SPNB is a Malaysian government-owned affordable housing developer under the Ministry of Housing and Local Government, delivering subsidized Rumah Mesra Rakyat homes to B40/B50 households and commercial Kediaman SPNB residential developments across all Malaysian states.
Ownership category
akta.pro rank

SPNB industry classification

Industry
Product category
Affordable Housing Development
NAICS
New Housing For-Sale Builders (236117), New Single-Family Housing Construction (except For-Sale Builders) (236115), Land Subdivision (2372)
SIC
Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Dealers (For Their Own Account) (6532)
akta.pro primary industry
Residential Affordable Housing Development & Construction (IMAFABAI)
akta.pro secondary industries
Multi-Family Residential Construction (Apartments, Condos, Townhomes) (IMAFABAB), Residential Land Development & Subdivision Homebuilding (Build-to-Sell Communities) (IMAFABAL), Affordable & Subsidized Housing Property Management (LIHTC, Section 8) (BPAJAFAD)

Keywords

  • Affordable housing development
  • Government housing programs
  • Residential property construction
  • Subsidized housing units
  • Low-income homeownership

Where SPNB is headquartered

Location

Headquarters

HQ city
Shah Alam
HQ country
Malaysia
HQ region
Asia

Offices12 records

Markets served

SPNB business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

  1. Affordable Housing Development: SPNB generates revenue through development and sale of affordable housing units (Rumah Mesra Rakyat and SPNB Kediaman) to qualifying low-income Malaysian households. The company constructs and delivers housing units under government programs.

Pricing tiers

ModelBillingPrice
Unit PricingOne time/ perpetual licenseUnder RM100,000
Unit PricingOne time/ perpetual licenseRM100,000 - RM600,000+

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

SPNB product offering

Product offering

Core offering

SPNB develops and sells affordable housing units across Malaysia through two main product lines: the Rumah Mesra Rakyat (RMR) program, which delivers subsidized homes to B40 low-income households (below RM5,000/month household income), and Kediaman SPNB, a portfolio of market-priced residential developments including single-storey bungalows, terrace houses, and shop lots priced from below RM100,000 to above RM600,000. The company operates as a government-linked entity under the Ministry of Housing and Local Government (KPKT), with projects delivered across all Malaysian states including Peninsular Malaysia and East Malaysia (Sabah, Sarawak).

Product overview

SPNB (Syarikat Perumahan Negara Berhad) is a government-owned affordable housing developer offering two core product lines: the Rumah Mesra Rakyat (RMR) program providing subsidized affordable homes to B40 households earning below RM5,000/month, and Kediaman SPNB commercial residential developments sold at market prices. The RMR program includes both the standard RMR (requiring land ownership and offering installment financing) and the newer RMR 2.0 (cash payment option for B40 groups). The commercial residential portfolio includes projects like Aspire Residence Cyberjaya, Vila Idaman in Perak (award-winning), Vista Perdana in Sarawak, and various developments across Malaysian states with property types ranging from single-storey bungalows to terrace houses priced from below RM100,000 to above RM600,000.

Differentiator

Problem solved

Functional benefit

Brands

  • Rumah Mesra Rakyat (RMR): Affordable housing program for low-income households with household income below RM5,000 who do not own homes or live in dilapidated houses but have land to build their own homes.
  • Kediaman SPNB

Products and services

  • Rumah Mesra Rakyat (RMR)

Quantifiable outcome

  • Heat reduction of up to 6.6 degrees Celsius at 11am and 9.9 degrees Celsius at midday using rice husk insulation paint

Companies that use SPNB

Customer profile

Named customers2 records

Segments2 records

Ideal customer profiles2 records

SPNB technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Feature1 record

SPNB partnerships and signals

Strategic signal

Partnerships

Four partnerships are on record, tiered minor and core.

  • Amanah Raya BerhadminorStrategic or Co-development PartnerSPNB collaborates with Amanah Raya Berhad as a strategic partner. Amanah Raya logo appears on SPNB website under Strategic Partners section.
  • Kumpulan Syarikat Naim (NAIM)coreStrategic or Co-development PartnerPartnership with Kumpulan Syarikat Naim for Vista Perdana Phase 3 development in Miri, Sarawak. NAIM has built approximately 12,000 affordable units over 25 years. MoU signed on 24 November 2021 for 694 affordable housing units.
  • CIMB FoundationminorOthersCIMB Foundation collaborated with SPNB for Program Kemampanan Komuniti Bandar (PKKB) & CSR at Taman Vista Ilmu, Kota Samarahan on 29 June 2024. CIMB Foundation donated hydroponic greenhouse systems with solar power, recycling bins, and lucky draw prizes.
  • Universiti Pertanian Malaysia (UPM)minorStrategic or Co-development PartnerUPM conducted studies on rice husk-based heat insulation paint for RMR houses. Research found temperature reduction of up to 6.6 degrees Celsius at 11am and 9.9 degrees Celsius at midday.

Scale indicators9 records

Recent moves9 records

Expansion highlights6 records

SPNB competitors and assessment

Company assessment

Broad incumbents

  • Eco World Development Group Berhad: Eco World is a top-tier Malaysian developer with affordable and mid-tier township products, providing comparable scale and geographic overlap with SPNB's landed housing portfolio.
  • IOI Properties Group Berhad: IOI Properties is a large Malaysian developer with mixed residential offerings including affordable and mid-tier developments, providing broad market overlap with SPNB's Kediaman SPNB portfolio.
  • Sime Darby Property Berhad: Sime Darby Property is one of Malaysia's largest diversified property developers with affordable and mass-market township products overlapping with SPNB's Kediaman SPNB portfolio across Malaysian states.
  • Sunway Berhad: Sunway is a diversified Malaysian conglomerate with significant property development operations including affordable housing components that overlap with SPNB's mission to deliver quality affordable homes.
  • UEM Sunrise Berhad: UEM Sunrise is a major Malaysian township developer with extensive residential pipelines in Iskandar Malaysia and other regions, broadly competing with SPNB in landed residential developments.
  • Mah Sing Group Berhad: Mah Sing is a major Malaysian developer with affordable housing product lines in key states, competing with SPNB's mass-market landed residential segment.

Direct peers

  • Kumpulan Syarikat Naim (Naim Group): Naim is a Sarawak-based developer with a track record of ~12,000 affordable housing units over 25 years and is an active co-development partner of SPNB on Vista Perdana Phase 3 in Miri, making it a directly comparable affordable housing peer.
  • PR1MA Corporation Malaysia: PR1MA is the other major Malaysian government-linked affordable housing developer under the Ministry of Housing, directly comparable to SPNB in targeting middle-income households with subsidized home ownership programs.

Regional players

  • Paramount Corporation Berhad: Paramount Corporation is a Malaysian developer focused on affordable and mid-tier residential projects primarily in the Klang Valley, with comparable product positioning to SPNB's urban affordable projects like Aspire Residence Cyberjaya.

Emerging players

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

SPNB social profiles

Digital presence

SPNB financial estimates

Financial estimate

Revenue estimate

Valuation estimate

SPNB leadership team

Management profile

Number of profiles

Profiles10 records

SPNB funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

SPNB M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about SPNB

What does SPNB do?

SPNB develops and sells affordable housing units across Malaysia through two main product lines: the Rumah Mesra Rakyat (RMR) program, which delivers subsidized homes to B40 low-income households (below RM5,000/month household income), and Kediaman SPNB, a portfolio of market-priced residential developments including single-storey bungalows, terrace houses, and shop lots priced from below RM100,000 to above RM600,000. The company operates as a government-linked entity under the Ministry of Housing and Local Government (KPKT), with projects delivered across all Malaysian states including Peninsular Malaysia and East Malaysia (Sabah, Sarawak).

Is SPNB a public or private company?

SPNB is a private company. It is classified as state government owned and is currently operating.

When was SPNB founded?

SPNB was founded in 1997. It employs 501 to 1,000 people.

Where is SPNB based?

SPNB is headquartered in Shah Alam, Malaysia, in the Asia region.

How does SPNB make money?

One revenue line is on record: affordable Housing Development.

Who are SPNB's main competitors?

Broad incumbents on record are Eco World Development Group Berhad, IOI Properties Group Berhad, Sime Darby Property Berhad, Sunway Berhad, UEM Sunrise Berhad and Mah Sing Group Berhad. Direct peers are Kumpulan Syarikat Naim (Naim Group) and PR1MA Corporation Malaysia. Paramount Corporation Berhad is listed as a regional player. Perum Perumnas (Perusahaan Umum Pembangunan Perumahan Nasional) is listed as an emerging player.

Does SPNB have an API?

No public API is recorded for SPNB.

What industry is SPNB in?

SPNB's product category is Affordable Housing Development. Its primary akta.pro industry code is IMAFABAI, Residential Affordable Housing Development & Construction, with a secondary code of IMAFABAB, Multi-Family Residential Construction (Apartments, Condos, Townhomes). Its NAICS code is 236117 and its SIC code is 6552.

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