The Sign Depot

Name

The Sign Depot

Legal name

The Sign Depot

Website

https://signdepotdurant.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Custom Sign Manufacturing and Installation

NAICS

Sign Manufacturing (339950), Sign Manufacturing (33995)

akta.pro primary industry

Digital Signage & Commercial Displays (HDACADAL)

akta.pro secondary industry

Event Signage, Props & Custom Installations (HSACAOAG)

Keywords

• Custom sign manufacturing
• Vehicle wrap installation
• Large format printing
• Channel letter fabrication
• Commercial signage services

Headquarters

HQ city

Durant

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Custom Sign Products: Manufacturing and sale of custom signs including awnings, banners, channel letters, monument signs, pylon signs, neon signs, dimensional letters, vehicle wraps, vinyl graphics, and more. Products are sold as one-time purchases with pricing based on size, materials, and complexity.
2. Installation Services: Professional installation of signs by licensed professionals who comply with local and state code requirements. Typically requires 50% deposit upfront with balance due upon completion.
3. Maintenance Services: Maintenance services for signs and parking lot lighting to ensure proper functioning and appearance.
4. Design Services: Graphic design services including logos, digital collateral, custom infographics, and conceptual renderings for sign approval.
5. Site Survey and Permitting: Site survey and permitting services to ensure proper sign installation according to local regulations.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

The Sign Depot manufactures, sells, and installs custom commercial signage for businesses, spanning over 19 product categories including awnings, banners, channel letters, monument signs, neon signs, vehicle wraps, and electronic message centers. The company provides end-to-end in-house services covering graphic design, site survey and permitting, fabrication, professional installation, and maintenance for local, regional, and national business customers in the Durant, Oklahoma and Texoma region market.

Product overview

The Sign Depot offers a comprehensive portfolio of custom sign products and related services for businesses. The product line includes 19 distinct sign products spanning illuminated signs (Channel Letters, Neon Signs, Illuminated Sign Cabinets, Electronic Message Centers), non-illuminated signs (Dimensional Letters, Monument Signs, Pylon Signs, Engraved Signs), promotional signage (Banners, Flags, Real Estate/Yard/Site Signs), vehicle/transportation graphics (Fleet Graphics, Vehicle/Boat/Wall Wraps, Vinyl Graphics), and functional signage (Awnings, Interior Signs, Parking Lot Lighting, Sign Accessories). The company also provides five core services: Graphic Design, Installation, Maintenance, Manufacturing, and Survey/Permitting. Products can be combined (e.g., Electronic Message Centers added to Pylon Signs for LED displays) and all services are provided in-house from consultation through design, fabrication, and installation. The company has been trusted by businesses for over 20 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Awnings Custom-made awnings for storefronts and restaurants that provide a professional image, available with backlighting options for nighttime visibility and security.
• Banners Full-color banners for indoor or outdoor use, providing cost-effective advertising. Available in multiple types including sail banners, feather flags, PVC banners, teardrop banners, roller banners, and pop-up banners.
• Digital Printing Modern digital printing for transferring messages or images to various surfaces with high consistency and quality. Includes personalized items, business cards, brochures, flyers, magnets, menus, stickers, and more.
• Dimensional Letters (Non-Illuminated) 3D lettering installed on building facades or self-standing structures, adding depth to signage. Made from foam, plastic, acrylic, metal, or vacuum-formed materials.
• Sign Accessories Complementary accessories including sidewalk signs, sign stakes, and banner stands for various display and installation needs.
• Electronic Message Centers LED digital displays that show dynamic messages with animation, current time, temperature, and color graphics for real-time communication with potential customers.
• Engraved Signs Sophisticated branded signage using advanced laser engraving on metal, acrylic, and wood materials. Includes ADA signage, building dedications, office signs, directories, and recognition awards.
• Flags or Flag Poles Residential and commercial flags including bunting, table flags, sports flags, hand-waving flags, budget flags, and car flags.
• Fleet or Vehicle Graphics Vehicle graphics that function as moving billboards, offering partial or full wraps for business fleets. The Transportation Advertising Council reports that vehicle wraps can generate nearly 70,000 impressions daily.
• Channel Letters (Illuminated) Internally illuminated 3D letters custom-made from metal and plastic with LED or neon lighting. Available as standard letters, exposed neon, or backlit types.
• Monument Signs Freestanding signs installed low to the ground with a solid base or structural frame. Permanent structures that can be internally or externally illuminated.
• Illuminated Sign Cabinets Lighted cabinet or box signs that illuminate brand and location day and night, featuring effective large copy area and graphics for businesses, churches, schools, and service centers.
• Interior Signs Signs designed for lobbies, offices, and conference rooms. Includes ADA signs, reception signs, directory signs, wayfinding signs, door signs, floor signs, and corporate identification.
• Neon Signs Classic neon signs providing bright, colorful messaging suitable for restaurants, bars, and retail stores. Also provides LED alternatives for OPEN signs and flashing messaging.
• Parking Lot Lighting Security lighting services for parking lots with timely repair of outages, ensuring all security lighting and signage is functioning properly.
• Pylon Signs Pole or freestanding signs erected independently of buildings, offering excellent visibility from distance. Can be covered with decorative shrouds and illuminated internally or externally.
• Real Estate / Yard / Site Signs Promotional signs for real estate sales, yard advertising, and site signage, available in various shapes, sizes, and materials with multiple installation methods.
• Vehicle / Boat / Wall Wraps Full-color wraps transforming vehicles, boats, and walls into mobile or fixed advertisements, generating approximately 70,000 daily impressions. Options for partial or full coverage wraps.
• Vinyl Graphics Versatile vinyl graphics and lettering for professional logo signs, walls, boats, cars, trucks, and smooth surfaces, available for short-term and long-term indoor/outdoor applications.
• Graphic Design Service Professional graphic design services for logos, digital collateral, fresh designs, and custom infographics.
• Professional Installation Service Professional installation by licensed installers complying with local and state code requirements.
• Maintenance Service Maintenance services for keeping signs and lighting clean and functioning to increase customer traffic and business security.
• Manufacturing Service Sign manufacturing using high quality materials and best available technology, ensuring signs meet exacting specifications.
• Site Survey and Permitting Service Site survey and permitting services to ensure proper installation of signs with understanding of local requirements.

Quantifiable outcome

• Vehicle wraps can generate close to 70,000 impressions daily according to the Transportation Advertising Council

Named customers8 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Allegra Network: Franchise network offering print, signage, and marketing services to local SMBs — directly comparable product line (signs, banners, vehicle graphics) and customer profile.
• FASTSIGNS: Largest sign and graphics franchise network in North America, offering custom signs, vehicle wraps, banners, and installation through franchise locations — directly comparable to The Sign Depot's product mix and B2B customer base.
• Signarama: Global sign franchise with a comparable full-service offering (design, manufacture, install) for local businesses — operates on the same franchise/local-operator model that competes with The Sign Depot in regional markets.
• Image360: Sign and graphics franchise network providing custom signage, vehicle wraps, and visual communications for local businesses — directly comparable product portfolio and end-customer focus.
• SpeedPro Imaging: National large-format printing and vehicle wrap franchise specializing in high-quality printed graphics — overlaps with The Sign Depot's vehicle wrap, banner, and large-format digital print offerings.

Emerging players

• Signs.com: Online-direct sign retailer offering templated and custom signs with self-service ordering — competes with The Sign Depot on the lower-complexity portion of the product mix (banners, yard signs, vinyl graphics).

Broad incumbents

• YESCO: Long-established Western U.S. sign manufacturer and installer serving enterprise customers with large-scale illuminated and monument signage — broader geographic and segment footprint than The Sign Depot, but overlapping on custom commercial sign products.
• Vistaprint (Cimpress): Large online print and signage platform serving SMBs with marketing materials, banners, and signage — competes on price and convenience for the more commoditized portion of The Sign Depot's product range.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/thesigndepotok
• LinkedInlinkedin.com/company/the-sign-depot-llc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Sign Depot