Digital Park

What Digital Park does

Digital Park | neue medien GmbH is a privately held German full-service internet and media agency headquartered in Lage, Nordrhein-Westfalen, founded in 1999 and registered at Amtsgericht Lemgo (HRB 8506). The firm operates with a small distributed team (1-10 employees) across Detmold, Lage, Bielefeld, and Halle i.W., and is represented by managing director Markus Krüger. It serves primarily regional SMBs, municipalities, educational institutions, and select enterprises in Lippe and beyond, with a multilingual site (German, English, Spanish).

The company's core technology stack spans CMS and e-commerce platforms including Typo3, WordPress, Webflow, Shopware, and Shopify, alongside an in-house CGI/3D design capability built on Blender. It holds continuously renewed Google Partner (Partner ID 3074168033) and Shopware Certified Partner credentials, and operates a TÜV-certified German data center running on 100% renewable electricity. The portfolio is organized into four pillars: (1) concept and consulting (analysis, brand identity, planning), (2) internet site development (Typo3/WordPress/Webflow builds, Shopware/Shopify e-commerce, responsive design, hosting with SSL and daily backups), (3) internet marketing (SEO, Google Ads, social media on Instagram/Facebook/LinkedIn, email marketing via Rapidmail/Cleverreach, Google My Business, content marketing, and newer GEO services for LLM platforms like ChatGPT, Google AI, and Perplexity), and (4) media production (CGI/3D, photography, panorama/virtual tours, gigapixel imaging, video production). The site is GDPR-compliant and a BFSG accessibility statement was filed on 19.05.2025.

The business model is professional services-led with a managed-services tail. Revenue streams are project-based, quote-driven, and span one-off builds (website, e-commerce), recurring hosting and maintenance contracts (SLAs), and ongoing marketing retainers. GTM is sales-led and relationship-driven, with named customer logos spanning roughly 20+ organizations across office furniture (pro office), media/publishing (Westfalen-Blatt COSI), beverages (ÉLAN Brandy), industrial equipment (Heinrichs, Snap-on, SDG Modultechnik), healthcare (Augen Klinik OWL, Augenärzte OWL), government (Stadt Detmold, Stadt Lage, Fürstliches Residenzschloss Detmold), education (Marianne Weber Gymnasium, Musikschule Lage), and nonprofit sectors (Little Home, Biologische Station Paderborn Senne). The agency has no external investors or parent company, with some original 1999 customers still active today.

Name

Digital Park

Legal name

Digital Park | neue medien GmbH

Website

https://digital-park.de

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

1–10 employees

Short description

Digital Park | neue medien GmbH is a German internet and media agency in Lage, NRW, founded 1999, serving SMBs, municipalities, and select enterprises with website development, e-commerce, internet marketing, CGI/3D design, and web hosting under Google Partner and Shopware certifications.

Ownership category

akta.pro rank

Product category

Digital Agency Services

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

White-Label/Hosted Publishing Platforms (MPACAIAJ)

Keywords

• Web design development
• E-commerce solutions
• Internet marketing services
• CGI 3D visualization
• Web hosting services

Headquarters

HQ city

Lage

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Website Development: Development of websites and e-commerce solutions including Typo3, WordPress, Webflow, Shopware, Shopify implementations. Responsive and mobile-friendly design with hosting included.
2. Internet Marketing Services: Content marketing, SEO, Google Ads management, social media advertising (Instagram/Facebook/LinkedIn), email marketing, and Google Business support.
3. Media Production: CGI/3D design, photography, panoramic photography, virtual tours, gigapixel imaging, and video production services.
4. Web Hosting: Web hosting services including domain registration, subdomain management, email accounts, and SSL encryption.
5. Consulting and Concept Services: Brand identity and corporate design consulting, analysis of customers and visitors, trends and technical developments, planning and control services.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

Digital Park is a German full-service internet and media agency that designs and builds websites, online shops, and digital marketing campaigns for organizations. Its deliverables span Typo3/WordPress/Webflow CMS sites, Shopware and Shopify e-commerce stores, SEO/SEM and social media marketing, CGI/3D visualization, photography, panorama and virtual tour content, video production, and German-hosted web hosting on renewable-energy servers. The agency sells these as discrete project, retainer, and hosting engagements to businesses, municipalities, educational institutions, and other organizations.

Product overview

Digital Park is an internet and media agency offering a comprehensive portfolio of digital services since 1999. Their core offering spans website development using multiple CMS platforms (Typo3, WordPress, Webflow) and e-commerce solutions (Shopware, Shopify). They provide complete internet marketing services including SEO, Google Ads management, social media marketing, and email marketing campaigns using providers like Rapidmail and Cleverreach. Their media production capabilities include CGI/3D design, photography, panorama photography, and video production. They also offer web hosting with German server infrastructure powered by 100% renewable energy. Additional services include analysis and consulting for digital strategy, GEO (Generative Engine Optimization) for LLM/AI discoverability, and accessibility compliance consulting. The agency operates with a strong sustainability focus and serves clients across various sectors in Germany.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Development (Typo3, WordPress, Webflow)

Named customers20 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability3 records

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• GooglecoreTechnology or IntegrationGoogle Partner with continuous certification for Google Ads and AdWords management. Enables certified campaign management and access to Google resources and support.
• ShopwarecoreTechnology or IntegrationCertified Shopware Partner for e-commerce platform implementation. Implements internet stores with Shopware for customers including pro office.
• TYPO3 AssociationcoreTechnology or IntegrationTYPO3 Agency partner offering TYPO3 CMS implementation with advantages including license-free usage, constant security updates, wide range of extensions, and platform independence.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Kernpunkt GmbH: Cologne/Bonn-based digital agency of comparable size offering web platforms, e-commerce, content management, and digital marketing—mirroring Digital Park's full-service agency positioning for German SMBs and mid-market clients.
• Scholz & Volkmer: Wuppertal (NRW) digital creative agency combining brand strategy, web, e-commerce, and content production—comparable on geography and full-service digital agency model even at slightly larger scale.
• nexum AG: Cologne-based digital agency offering strategy, web platforms, e-commerce, content, and digital marketing to mid-market and enterprise clients—directly comparable portfolio with a NRW footprint.
• dkd Internet Service GmbH: Frankfurt-based TYPO3-specialized digital agency with web development, e-commerce, and online marketing services—highly comparable given Digital Park's TYPO3 expertise and similar CMS-implementation-led model.
• Pech & Gröner: Wuppertal-based brand and digital agency with branding, web, e-commerce, and marketing services—comparable as a regional NRW full-service agency of similar maturity.

Broad incumbents

• Serviceplan Group: Munich-headquartered full-service German agency group covering brand, digital, content, and commerce—a major incumbent with which Digital Park competes indirectly for enterprise and mid-market digital mandates.
• Jung von Matt: Major German creative and digital agency group with strong digital, content, and e-commerce practices—an established incumbent competing for the same digital transformation budgets at larger enterprise scale.
• SinnerSchrader / Accenture Song: Hamburg-headquartered digital agency (now part of Accenture Song) with deep capabilities in web platforms, e-commerce, and digital marketing—broader portfolio and far greater scale than Digital Park.
• Ströer SE: Large German outdoor and digital marketing group with substantial digital marketing services, media production, and content capabilities—operates broadly in digital marketing where Digital Park is regionally focused.
• SYZYGY Group: German digital agency network within WPP offering strategy, design, technology, and media services across multiple offices—a significantly larger, multi-disciplinary incumbent competing for the same enterprise digital mandates.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights6 records

Customer concentration

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Park