Crisbiss

What Crisbiss does

Crisbiss (crisbiss sweets & snacks GmbH) is a German waffle manufacturer headquartered in Liebschützberg, Nordsachsen, between Dresden and Leipzig. The company originated from the Dutch KRISPS B.V., founded in 2000, and was established at its current German site in Dahlen in 2008 before being refounded in its present corporate form in 2015. Crisbiss operates a 5,500 m² production facility with three dedicated waffle baking lines, employing 30 people at the site. Its product range spans waffle sticks, pillows, balls, and bites in both sweet and savory formats, marketed under nine own sub-brands including Sticks, Pillows, BiteSize, CheeseGarden, SweetGarden, ProteinGarden, Teatoast, THINDERELLAS, and the organic line crisbios.

The business operates a hybrid B2B model: a significant share of output is produced as private-label waffles for retail and trade partners, complemented by direct sales of its own branded portfolio. Crisbiss holds IFS Food V8, RSPO SCC, and BCS Öko-Garantie (organic) certifications, which underpin its qualification as a supplier to major European retailers and food-service buyers. Since 2017, Crisbiss has been part of the Dutch DeKroes Tasty Bakeries / DeKroes Gruppe, giving it access to international distribution and group-level capabilities. The company has progressively expanded its product surface into protein-positioned, organic, and tea-pairing waffle formats, and has added a consumer-facing food-rescue channel via toogoodtogo.de alongside its core B2B activity. Revenue mechanics combine contract-based private-label manufacturing volumes with branded unit sales, but specific revenue, customer, or pricing figures are not publicly disclosed.

Name

Crisbiss

Legal name

crisbiss sweets & snacks GmbH

Website

https://crisbiss.de

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

11–50 employees

Short description

Crisbiss (crisbiss sweets & snacks GmbH) is a German B2B waffle manufacturer operating three dedicated baking lines in Saxony, supplying private-label sweet and savory waffles to European retailers alongside nine own sub-brands including organic, protein, and tea-pairing formats.

Ownership category

akta.pro rank

Product category

Waffle and Confectionery Manufacturing

NAICS

Bakeries and Tortilla Manufacturing (3118), Bread and Bakery Product Manufacturing (31181)

SIC

Bakery Products (2050)

akta.pro primary industry

Breakfast & brunch prepared items manufacturing (AFAKAHAH)

akta.pro secondary industry

Pretzels & Savory Baked Snacks Manufacturing (AFAKAIAD)

Keywords

• Waffle manufacturing
• Private label snacks
• Sweet snacks production
• Savory waffle products
• Confectionery manufacturing

Headquarters

HQ city

Sachsen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Private label manufacturing: Crisbiss manufactures waffle products under retailer-owned brands (private label), producing customized formulations for trade partners. This represents a significant portion of the business model.
2. Own brand product sales: Sale of proprietary branded waffle products including Sticks, Pillows, BiteSize, CheeseGarden, SweetGarden, ProteinGarden, Teatoast, THINDERELLAS, and crisbios (organic/free-from line).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Crisbiss manufactures waffle specialties in multiple formats (sticks, pillows, balls, bite-sized) with sweet and savory cream fillings, operating three dedicated waffle baking lines at its Liebschützberg facility. The company's core business is private label waffle manufacturing for retail and trade partners, complemented by sales of its own branded product lines including Sticks, Pillows, BiteSize, CheeseGarden, SweetGarden, ProteinGarden, Teatoast, THINDERELLAS, and the organic crisbios line.

Product overview

Crisbiss is a German waffle manufacturing company producing a diverse portfolio of waffle specialties. The company operates three waffle production lines at its 5,500 m² facility in Liebschützberg, manufacturing products in various formats including sticks (Sticks), cushions (Pillows/Waffelkissen), balls (Waffelkugeln), and bite-sized pieces (BiteSize). Their own branded offerings include CheeseGarden (savory cheese-filled), SweetGarden (sweet cream-filled), ProteinGarden (protein-enriched), Teatoast, and THINDERELLAS. The company also produces organic and free-from products under the crisbios sub-brand. A significant portion of production is conducted as private-label manufacturing for retail partners. Fillings include cheese creams (Gouda, Ziege, Zwiebel, Roquefort) and sweet creams (Vanille, Nougat, Dark Chocolate, Erdbeere).

Differentiator

Problem solved

Functional benefit

Brands

• Sticks: Waffle sticks product line
• Pillows
• BiteSize
• CheeseGarden
• SweetGarden
• ProteinGarden
• Teatoast
• THINDERELLAS
• crisbios

Products and services

• Private Label Waffle Manufacturing Custom manufacturing of waffle products under retailer or brand partner labels, producing exclusive formulations in stick, pillow, ball, and bite-sized formats with sweet or savory cream fillings tailored to retail partner specifications.
• Sticks (Waffelsticks) Stick-shaped waffles offered as part of the company's own brand portfolio, produced on dedicated waffle baking lines.
• Pillows (Waffelkissen) Pillow-shaped filled waffles offered as part of the company's own brand portfolio, available with both sweet and savory cream fillings.
• BiteSize

Quantifiable outcome

• Products certified to IFS Standard, RSPO SCC, and organic (BCS Öko-Garantie DE-ÖKO-001)

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered minor.

• Berufsakademie Sachsen – Staatliche Studienakademie DresdenminorStrategic or Co-development PartnerCrisbiss partners with the Berufsakademie Sachsen (State Studies Academy Dresden) as an industry and training partner for the dual study program in Lebensmittelmanagement (Food Management). Students alternate between theory and practical work at Crisbiss, which provides direct involvement in the company and supervision for bachelor and master theses.
• toogoodtogo.deminorChannel Partner/ Reseller/ DistributorCrisbiss joined toogoodtogo.de, a food rescue platform, to sell near-expiry products to consumers and reduce food waste. This partnership helps Crisbiss capture revenue from surplus inventory while supporting sustainability goals.

Scale indicators5 records

Recent moves11 records

Expansion highlights5 records

Direct peers

• Karl F. Mayer GmbH: Austrian wafer and waffle specialist producing private-label and branded wafer products for European retail. Closely comparable to Crisbiss in product format (wafers/waffles) and B2B private-label model, though Austria-based rather than German.
• Continental Bakeries: European private-label biscuit and baked-goods manufacturer serving major retailers across multiple countries. Highly comparable to Crisbiss as a B2B/private-label bakery producer, though larger in scale and broader in product range.
• DeKroes Tasty Bakeries: Parent company and JV partner of Crisbiss within the DeKroes Gruppe. Produces biscuits and baked snacks for European retail under private label and own brands; directly comparable business model and customer base, making it the closest functional peer for Crisbiss.

Broad incumbents

• Vandemoortele: European food group with a significant bakery segment producing frozen and ambient baked goods (including waffles) for retail and foodservice under private label and own brands. Comparable private-label baked-goods production and customer base; substantially larger and broader than Crisbiss.
• Bahlsen: Iconic German biscuit and baked-goods company (LEIBNIZ, Pick UP, Bahlsen Waffeln). Produces waffles and filled biscuits for retail and foodservice across Europe; broader portfolio and stronger consumer brands than Crisbiss, but overlapping category and customer base.
• Griesson - de Beukelaer: One of Germany's leading cookie and baked-snack manufacturers (brands include LEICHT&CROSS and Prinzen Rolle). Comparable as a German private-label and branded biscuit/baked-snack producer, though significantly larger and more diversified across cookie formats.
• Manner: Austrian wafer manufacturer with iconic consumer brands (Manner Schnitten) plus private-label wafer production. Comparable category (wafers) and dual own-brand/private-label model, but stronger consumer-brand equity and broader product range than Crisbiss.
• Lambertz: German confectionery and baked-goods group producing waffles, cookies, and seasonal baked items for retail and private-label customers. Comparable product formats (wafers, waffles) and channel mix, with stronger brand recognition and seasonal confectionery breadth.

Others

• J. Rettenmaier & Söhne (bakery division): German food and ingredient group with baked-goods and snack production. Partially comparable as a German-based bakery/snack manufacturer, though primarily an ingredient/fiber producer rather than finished-waffle specialist.

Regional players

• J. Schmitz & Söhne (Happi Waffeln): German wafer and waffle producer (Happi brand) supplying retail and foodservice with private-label and own-brand wafer products. Highly comparable in product format (wafers/waffles) and B2B model, operating in the same German retail landscape as Crisbiss.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks1 record

Key highlights6 records

Customer concentration

• Facebookfacebook.com/100068969829377
• LinkedInlinkedin.com/company/crisbiss-gmbh

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crisbiss