WakaWaka Foundation
WakaWaka Foundation is a Netherlands-based non-profit that sells portable solar-powered powerbanks, solar panels, and accessories direct-to-consumer and via B2B, while running a charitable arm delivering solar light and power to energy-poor communities.
- Company typePrivate
- Founded2012
- HeadquartersAmsterdam, Netherlands
- Headcount11–50
- GTM typeB2B and B2C
- OfferingHardware or Manufacturing
What WakaWaka Foundation does
WakaWaka Foundation is a Netherlands-based non-profit organization headquartered in Amsterdam, founded in 2012. The organization operates a dual structure: a commercial arm that designs, sells, and distributes portable solar-powered hardware, and the WakaWaka Foundation, a charitable program that delivers solar light and power to communities lacking electricity access due to poverty, conflict, or disaster. Commercial products include the Power 10 and Power Pro powerbanks, the Solar 10 and Solar 20 solar panels, and accessories such as the Connect Pro multiplug USB cable, Compact Charger (65W), and Travelcharger, all marketed as lightweight, durable solutions for off-grid use.
The company's underlying technology combines photovoltaic solar cells with portable lithium-based energy storage in ruggedized hardware form factors designed for outdoor, travel, and emergency scenarios. WakaWaka sells primarily through a direct-to-consumer e-commerce storefront at waka-waka.com, available in English, Dutch, German, and French, with global shipping and a "Find a Store" retail locator. A dedicated B2B division serves corporate, government, and NGO customers with bulk and custom orders. Products are priced between €29.95 and €69.95 as one-time purchases with no subscription component. Pricing and revenue mechanics are entirely hardware-sales based.
The company holds B Corp certification, which validates its social and environmental performance standards, and operates under the registered WakaWaka® trademark. Its go-to-market emphasizes mission-driven differentiation, linking consumer purchases to the Foundation's humanitarian work under the "Share the Sun" positioning. Founder Maurits Groen leads the organization, which has 11-50 employees. No external funding rounds, investor backing, or revenue figures are disclosed in available data.
WakaWaka Foundation firmographics
Firmographics- Name
- WakaWaka Foundation
- Legal name
- WakaWaka Foundation
- Website
- https://wakawakafoundation.org
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- WakaWaka Foundation is a Netherlands-based non-profit that sells portable solar-powered powerbanks, solar panels, and accessories direct-to-consumer and via B2B, while running a charitable arm delivering solar light and power to energy-poor communities.
- Ownership category
- akta.pro rank
WakaWaka Foundation industry classification
Industry- Product category
- Portable Solar Power Products
- NAICS
- Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139), Electric Lighting Equipment Manufacturing (3351), Outdoor Power Equipment Retailers (444230)
- SIC
- Electric Lighting & Wiring Equipment (3640), Electric Housewares & Fans (3634)
- akta.pro primary industry
- Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail (CRAMAAAG)
- akta.pro secondary industry
- Outdoor Power Equipment Parts & Service Retail (CRAIAIAE)
Keywords
Where WakaWaka Foundation is headquartered
LocationHeadquarters
- HQ city
- Amsterdam
- HQ country
- Netherlands
- HQ region
- Europe
Markets served
WakaWaka Foundation business model
Business model- GTM type
- B2B and B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Hardware Product Sales: Direct sales of physical products including powerbanks, solar panels, and accessories through the company's e-commerce platform. Products are sold as one-time purchases with no recurring subscription component. Revenue is generated through individual product transactions at various price points.
- B2B/Corporate Sales: Business-to-business sales division offering solar and power solutions to corporate customers, including bulk orders and custom enterprise solutions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Compact Charger - Portable 65W fast charger |
| One time/ perpetual license | Pay-as-you-go | Power 10 - Ultralight Powerbank |
| One time/ perpetual license | Pay-as-you-go | Solar 10 - Ultralight Solar Panel |
| One time/ perpetual license | Pay-as-you-go | Connect Pro - Multiplug USB Cable |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
WakaWaka Foundation product offering
Product offeringCore offering
WakaWaka designs, manufactures, and sells portable solar-powered products including powerbanks, solar panels, and charging accessories for outdoor, travel, and emergency off-grid use. The company operates a direct-to-consumer e-commerce shop and a dedicated B2B division for enterprise customers. Alongside the commercial business, the WakaWaka Foundation distributes solar light and power to communities affected by poverty, conflict, or disaster through donations and partnerships.
Product overview
WakaWaka Foundation offers a unified product portfolio centered on portable solar energy solutions for explorers and off-grid users. The core product line includes Powerbanks (Power 10, Power Pro) for portable energy storage, Ultralight Solar Panels (Solar 10, Solar 20) for solar charging, and Travel-ready Accessories (Connect Pro multiplug USB cable, Compact Charger, Travelcharger) that complement the power products. The company also operates a charitable arm, the WakaWaka Foundation, which provides solar energy to underserved communities. All products are designed for durability, portability, and environmental sustainability as a Certified B Corp company.
Differentiator
Problem solved
Functional benefit
Products and services
- Power 10 (Ultralight Powerbank) Ultralight 10,000mAh portable powerbank designed for explorers and off-grid use, providing portable energy storage for devices in wilderness and remote locations. Sold to individual consumers and B2B buyers.
- Power Pro (High-capacity Powerbank) High-capacity powerbank in the WakaWaka powerbank product line, designed for extended off-grid power needs.
- Solar 10 (Ultralight Solar Panel) Ultralight solar panel that harnesses solar power to charge devices anytime, anywhere. Lightweight, durable, and ultra-efficient for camping, hiking, or emergencies off the grid.
- Solar 20 (Next-generation Solar Panel) Next-generation solar panel offering higher wattage for more demanding power needs, part of the reimagined WakaWaka product line.
- Connect Pro (Multiplug USB Cable) Multiplug USB cable with integrated LED light. Ultra-durable charging cable designed for travel and off-grid use.
- Compact Charger (65W Fast Charger) 65W fast charging compact charger for rapid device charging on the go.
- Travelcharger (Worldwide Travel Charger) Worldwide travel charger accessory designed to keep travelers powered wherever their journey leads.
- WakaWaka Foundation (Humanitarian Solar Energy Program) Non-profit initiative that brings safe, sustainable energy to people living without electricity. Through donations and partnerships, provides solar light and power to communities affected by poverty, conflict, or disaster.
Companies that use WakaWaka Foundation
Customer profileSegments3 records
Ideal customer profiles2 records
WakaWaka Foundation technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
WakaWaka Foundation partnerships and signals
Strategic signalScale indicators1 record
Recent moves4 records
Expansion highlights4 records
WakaWaka Foundation competitors and assessment
Company assessmentDirect peers
- Voltaic Systems: Voltaic Systems designs and sells portable solar chargers and solar-integrated bags for travelers, photographers, and outdoor professionals. It overlaps directly with WakaWaka's solar panel and travel accessory offerings for the same off-grid consumer segment.
- BigBlue: BigBlue is a specialist in portable solar panels and charger accessories for outdoor activities, directly competing with WakaWaka's Solar 10 in price points, form factor, and target customer (campers, hikers, off-grid users).
- SunJack: SunJack is a smaller direct peer focused on portable, ruggedized solar panels and power banks for camping, hiking, and emergency preparedness - a near-identical target market and product category to WakaWaka's outdoor/explorer focus.
- Renogy: Renogy specializes in solar panels, charge controllers, and complete off-grid solar systems for consumers and small commercial users. Its portable and flexible solar panels overlap directly with WakaWaka's Solar 10/Solar 20 product line and customer base.
- PowerTraveller: PowerTraveller is a UK-based specialist in portable solar chargers and power banks designed for travelers, campers, and adventure athletes, serving the same outdoor consumer use cases as WakaWaka in the European market.
- Goal Zero: Goal Zero is the most direct peer: a specialist in portable solar panels, power stations, and integrated off-grid power solutions for outdoor and emergency use, with a comparable product mix to WakaWaka (solar panels, powerbanks, lighting). Both target outdoor adventurers and humanitarian/emergency response use cases.
- BioLite: BioLite designs and sells portable energy products (solar panels, charging solutions, and energy-generating stoves) for outdoor and off-grid consumers in developed markets while running parallel social-impact programs in emerging markets - a near-identical hybrid model to WakaWaka's B Corp + foundation structure.
Broad incumbents
- RAVPower: RAVPower is a broader consumer electronics incumbent specializing in power banks, chargers, and portable power products that compete with WakaWaka's Power 10 and Compact Charger lines. It is a focused competitor on the powerbank side rather than solar.
- Jackery: Jackery is a leading brand in portable power stations and folding solar panels, directly competing in the same outdoor/emergency off-grid category as WakaWaka. It is significantly larger in scale and product breadth but is a focused direct competitor on the solar panel side.
- Anker: Anker is a much larger consumer electronics incumbent whose Anker PowerCore powerbanks, GaN chargers, and portable solar accessories compete directly with WakaWaka's Power 10 and Compact Charger. Anker has vastly greater scale, retail presence, and R&D, but lacks WakaWaka's mission-driven solar/foundation angle.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks4 records
Key highlights6 records
Customer concentration
WakaWaka Foundation social profiles
Digital presenceWakaWaka Foundation compliance and trust
Trust signalCompliance1 record
WakaWaka Foundation financial estimates
Financial estimateRevenue estimate
Valuation estimate
WakaWaka Foundation leadership team
Management profileNumber of profiles
Profiles1 record
WakaWaka Foundation funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
WakaWaka Foundation M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about WakaWaka Foundation
What does WakaWaka Foundation do?
WakaWaka designs, manufactures, and sells portable solar-powered products including powerbanks, solar panels, and charging accessories for outdoor, travel, and emergency off-grid use. The company operates a direct-to-consumer e-commerce shop and a dedicated B2B division for enterprise customers. Alongside the commercial business, the WakaWaka Foundation distributes solar light and power to communities affected by poverty, conflict, or disaster through donations and partnerships.
Is WakaWaka Foundation a public or private company?
WakaWaka Foundation is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was WakaWaka Foundation founded?
WakaWaka Foundation was founded in 2012. It employs 11 to 50 people.
Where is WakaWaka Foundation based?
WakaWaka Foundation is headquartered in Amsterdam, Netherlands, in the Europe region.
How does WakaWaka Foundation make money?
Two revenue lines are on record. Hardware Product Sales are the primary driver. The others are B2B/Corporate Sales.
Who are WakaWaka Foundation's main competitors?
Direct peers on record are Voltaic Systems, BigBlue, SunJack, Renogy, PowerTraveller, Goal Zero and BioLite. Broad incumbents are RAVPower, Jackery and Anker.
Does WakaWaka Foundation have an API?
No public API is recorded for WakaWaka Foundation.
What industry is WakaWaka Foundation in?
WakaWaka Foundation's product category is Portable Solar Power Products. Its primary akta.pro industry code is CRAMAAAG, Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail, with a secondary code of CRAIAIAE, Outdoor Power Equipment Parts & Service Retail. Its NAICS code is 335139 and its SIC code is 3640.