KD Emballage

What KD Emballage does

KD Emballage A/S is a privately held Danish B2B packaging solutions distributor headquartered in Herning, Denmark (Logistikvej 11, HI Park). The company, marketed under the brand KD Emballage Guiderne ("the Packaging Guides"), sells a broad catalog of packaging consumables \u2014 cardboard and corrugated boxes, paper and plastic bags and mailers, stretch film, bubble wrap, edge protectors, tape, pallets and sealing accessories \u2014 through an integrated channel that combines direct sales (Key Account Managers and a customer service team), a self-service webshop, and a warehouse hotel service that lets customers store packaging inventory on KD's premises and draw down as needed. Revenue mechanics mix one-time product sales with custom/personalized packaging runs (logos on paper and plastic) and a smaller professional services layer built around the proprietary EMBALLAGE KOMPASSET® consulting methodology.

The company's stated differentiators are its advisory posture and sustainability tooling rather than its product catalog alone. EMBALLAGE KOMPASSET® is positioned as a proprietary methodology for optimizing customer packaging decisions, while the CO2 Beregner (CO2 Calculator) tool quantifies packaging carbon footprint to support customer ESG reporting under Denmark's extended producer responsibility regime. KD Emballage is an FSC-certified supplier and was nominated for the regional ESG-prisen 2025.

The customer base is horizontal across Danish businesses, with named enterprise references spanning fashion (Samsøe Samsøe, Munk Store), workwear (F. ENGEL, Billig-arbejdstøj.dk, Orloff Firmatøj), plastic manufacturing (Hornbæk Plast Industri), and biological pest control (EWH BioProduction), several with multi-year tenure. The company is privately held with no disclosed institutional investors and no funding rounds; in February 2026, STOK Group entered into an agreement to acquire KD Emballage A/S, which is the dominant change-of-control event in its recent history. Headcount is in the 11\u201350 band, with a structured sales, supply chain, customer service, and accounting organization.

Name

KD Emballage

Legal name

KD Emballage A/S

Website

https://kde.dk

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Short description

KD Emballage is a Danish B2B packaging distributor in Herning that sells cardboard, plastic, protective, and sealing packaging to Danish businesses via direct sales, a webshop, and a warehouse hotel service, supported by its proprietary EMBALLAGE KOMPASSET® consulting methodology and CO2 calculator.

Ownership category

akta.pro rank

Headquarters

HQ city

Herning

HQ country

Denmark

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales

Revenue model

1. Packaging Materials Sales: Primary revenue stream from selling packaging materials including cardboard boxes, bubble wrap, tape, shipping bags, stretch film, plastic film, and protective packaging solutions.
2. Custom/Personalized Packaging: Revenue from customized packaging with customer logos on paper and plastic products.
3. Packaging Consulting Services: Professional advisory services for packaging optimization, including EMBALLAGE KOMPASSET® methodology and expert consultation.
4. Warehouse Hotel Services: Storage services for packaging materials, allowing customers to store inventory at KD Emballage facilities.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

KD Emballage is a Danish packaging solutions provider that distributes a comprehensive range of packaging materials—including cardboard boxes, bubble wrap, tape, shipping bags, stretch film, plastic film, and protective packaging products—primarily to Danish businesses through direct sales and an e-commerce webshop. The offering is augmented by the proprietary EMBALLAGE KOMPASSET® consulting methodology, a CO2 Calculator tool, warehouse storage (Lagerhotel) services, and personalized branded packaging with custom logos.

Product overview

KD Emballage Guiderne is a Danish packaging solutions company operating primarily as a B2B webshop and consulting service. The core offering centers on a comprehensive range of packaging products organized into categories: shipping packaging (labels, bags, bubble/paper/padded envelopes, tubes, wrapping paper), paper packaging (corrugated boxes, archive/storage/moving/post boxes, wine/gift boxes), plastic packaging (film, bags, stretch film), protective materials (bubble wrap, corrugated rolls, edge protectors, foam), and sealing products. The company differentiates through complementary service offerings: the EMBALLAGE KOMPASSET® consulting methodology for packaging optimization, a CO₂ Calculator tool for environmental footprint assessment, warehouse storage services (Lagerhotel), and personalized branded packaging with custom logos. The company was acquired by STOK Group in February 2026.

Differentiator

Problem solved

Functional benefit

Products and services

• EMBALLAGE KOMPASSET® A proprietary consulting methodology and service offering that helps customers evaluate and optimize their packaging solutions, transforming packaging into a business advantage by balancing cost-efficiency and environmental benefits.
• CO₂ Beregner (CO2 Calculator) An online tool that calculates the carbon footprint of packaging solutions, helping customers make environmentally responsible decisions and document their environmental impact for ESG reporting.
• Lagerhotel for Emballage (Warehouse Hotel) Storage service where KD Emballage stores customers' packaging materials at its Herning facility, enabling customers to order from inventory on demand without maintaining their own warehousing.
• Forsendelsesemballage (Shipping Packaging) A product category of shipping packaging including labels, shipping bags, bubble envelopes, paper mailers, padded envelopes, paper tubes, pick slips, and wrapping paper.
• Pap (Paper Packaging) Paper-based packaging including archive boxes, corrugated board, cardboard boxes, pallet boxes, data boxes, moving boxes, storage boxes, meat/fruit crates, pallet sheets, webshop boxes, post boxes, confectionery boxes, wine boxes, and gift wrapping.
• Plast (Plastic Packaging) Plastic packaging materials including plastic wrap, plastic bags, and stretch film.
• Beskyttelse (Protective Packaging) Protective packaging materials including bubble wrap, corrugated rolls, edge protectors, box fillers, and foam products.
• Lukning (Sealing/Closing Products) Packaging sealing products including pallet straps and accessories, tape, and staples with accessories.
• Øvrige Varer (Other Items) Additional packaging supplies including wiping materials and soap, waste bins, cords/labels/rubber bands, hangers and accessories, knives and scissors, textile pistols and strings, pens and markers, and pallets and pallet frames.
• KD Emballage Webshop Self-service online ordering platform where customers can browse and purchase the full range of KD Emballage packaging products, including the option to order personalized packaging with custom logos printed on paper and plastic materials.
• Personlig Emballage (Personalized Packaging) Custom branding service allowing customers to add their own logo to paper and plastic packaging materials.

Quantifiable outcome

• Reduced environmental impact through FSC-certified packaging choices
• +1 more outcomes

Named customers7 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Others

• Bradman Lake Group: UK-based packaging machinery and integrated packaging solutions provider. Comparable to KD Emballage as an adjacent packaging-solutions provider focused on B2B customers, though it specializes in end-of-line machinery rather than consumable materials distribution.

Broad incumbents

• DS Smith: Global packaging manufacturer and distributor with strong European presence. Comparable in that it supplies corrugated and paper-based packaging into similar B2B end markets, though at vastly larger scale and with vertical integration into manufacturing.
• Mondi: Global packaging and paper group with significant European operations. Comparable in supplying paper-based packaging (corrugated, bags, wrapping) to industrial customers, but operates as a manufacturer rather than a distributor.
• Sealed Air: Global packaging company known for protective and food packaging. Overlaps with KD's protective packaging (bubble wrap, foam, edge protectors) and serves similar B2B logistics customers, though at global manufacturer scale.
• Smurfit Kappa: One of the world's largest paper-based packaging manufacturers with a pan-European footprint. Comparable in supplying paper packaging into B2B end markets similar to KD's customers, though vertically integrated into manufacturing.
• Bunzl: Global distribution group supplying packaging, hygiene, and foodservice products to businesses. Comparable in being a B2B distributor of packaging and related supplies, though operating across many product categories and geographies at much larger scale.
• Antalis: Major European packaging and paper distributor with a wide product portfolio and broad geographic coverage. Overlaps with KD Emballage in wholesale paper-based packaging distribution but operates at significantly larger scale and across more countries.

Direct peers

• Raja Group: European B2B e-commerce packaging distributor with a webshop, broad packaging assortment, and multi-country presence. Directly comparable to KD Emballage's model of selling packaging materials online to businesses across multiple verticals.
• Davpack: UK supplier of cardboard boxes, packaging materials, and shipping supplies to B2B customers. Closely comparable business model to KD Emballage: a specialist B2B packaging distributor serving SMB and mid-market accounts.
• Kite Packaging: UK-based packaging e-commerce distributor offering boxes, mailing, and protective packaging to B2B customers. Closely comparable to KD Emballage in business model (webshop-led B2B packaging distribution) and target customer segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/kdemballage
• LinkedInlinkedin.com/company/kd-emballage

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about KD Emballage