What Equilor does

Equilor Befektetési Zrt. is a Hungarian-headquartered, full-service investment bank founded in 1990 as a co-founding member of the Budapest Stock Exchange. The firm operates across four primary client segments — high-net-worth individuals, corporate clients, institutional investors, and self-directed active traders — and is majority-owned (50%+1 voting share) by Gránit Bank since 2022.

Equilor's product portfolio centers on an integrated investment platform. Equilor Trader provides online trading access to over 30,000 instruments across 30+ global exchanges. Equilor Direct is a secure online account management system with 128-bit SSL encryption and SMS-based two-factor authentication, while Equilor Plus is a free mobile app for portfolio monitoring across all account types. Personal advisory is delivered through Premium Investment Services and Private Banking, with corporate clients served by Equilor Corporate Finance (M&A advisory, capital market transactions, IPO and bond issuance). Institutional clients access direct electronic order routing via Equilor's proprietary servers in London and Paris for low-latency execution across Budapest, Prague, and Warsaw Stock Exchanges. The firm also publishes proprietary research and market analysis across newsletters and contributes consensus forecasts to Bloomberg and Reuters.

The business model combines multiple revenue streams: transaction-based trading commissions on equities, derivatives, FX, and commodities; recurring account maintenance fees (3,000 HUF quarterly for E-OPTIMUM and STANDARD packages); recurring private banking and Premium Select portfolio management fees; and episodic corporate finance advisory fees. Distribution occurs through direct personal advisory, an authorized agent network of regional intermediaries, self-serve online and mobile platforms, and direct institutional sales. Assets under management exceeded 800 billion HUF in 2025, supported by approximately 90 investment professionals and a registered capital base of 1 billion HUF.

Name

Equilor

Legal name

Equilor Befektetési Zrt.

Website

https://equilor.hu

Company type

Private

Founded year

1990

Operating status

Operating

Headcount range

51–100 employees

Short description

Equilor Befektetési Zrt. is a Budapest-based, full-service Hungarian investment bank founded in 1990, majority-owned by Gránit Bank since 2022. It serves HNW individuals, corporate clients, and institutional investors across the Budapest, Prague, and Warsaw Stock Exchanges with trading, advisory, and wealth management services.

Ownership category

akta.pro rank

Product category

Investment Banking and Brokerage Services

NAICS

Securities and Commodity Contracts Intermediation and Brokerage (5231), Portfolio Management and Investment Advice (523940), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523)

SIC

Security Brokers, Dealers & Flotation Companies (6211), Investment Advice (6282), Finance Services (6199)

akta.pro primary industry

Equities Brokerage (FSAEACAH)

akta.pro secondary industries

Electronic Bond Trading Networks (Dealer-to-Client / All-to-All) (FSAFACAE), Equities Trade Execution Platforms (ATS/MTF/ECN) (FSAFANAA)

Keywords

• Investment banking services
• Securities brokerage services
• Private banking wealth management
• Corporate finance advisory
• Online trading platform

Headquarters

HQ city

Budapest

HQ country

Hungary

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Others

Revenue model

1. Trading Commissions: Transaction-based fees from securities trading on Budapest, Prague, and Warsaw Stock Exchanges as well as over 30 global exchanges. Covers stocks, bonds, derivatives, currencies, and commodities trading.
2. Account Management Fees: Annual account maintenance fees for customer and securities accounts. Available packages include E-OPTIMUM (electronic), STANDARD (paper-based), with quarterly fee of 3,000 HUF per package.
3. Online Trading Platform: Self-serve trading platform (Equilor Trader) with competitive commissions for active traders managing their own portfolios
4. Corporate Finance Advisory: M&A advisory, capital market advisory (IPO, bond issuance), acquisition support, and financing services for corporate clients. Near 30 years of regional corporate finance experience.
5. Premium and Private Banking Services: Personal investment advisory, portfolio management, and wealth management services with dedicated private bankers providing personalized investment guidance and tailored financial planning.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels6 records

Core offering

Equilor is a Hungarian full-service investment firm offering retail brokerage, premium investment advisory, private banking, online trading access to over 30,000 instruments across global markets, institutional trading services on the Budapest/Prague/Warsaw Stock Exchanges, and corporate finance advisory including M&A and capital markets services. The firm supports clients through proprietary platforms (Equilor Trader, Equilor Plus mobile app, Equilor Direct online portal) and operates with bank backing from Gránit Bank under a Hungarian National Bank license.

Product overview

Equilor provides a comprehensive, integrated investment banking platform with multiple interconnected product lines serving private individuals, high-net-worth clients, and institutional investors. The core offerings include Equilor Trader (professional online trading platform with 30,000+ instruments), Equilor Plus (mobile portfolio management app), Premium Investment Services (personal advisory), Private Banking (wealth management), Corporate Finance (M&A advisory), Institutional Services (exchange trading and hedging), and Research/Analysis. These products are unified through the Equilor Direct online platform which provides account management, secure access, and electronic document delivery. The ecosystem also includes specialized account packages (E-OPTIMUM, STANDARD) and Premium Select portfolio management, all supported by the company's stock exchange memberships (Budapest, Prague, Warsaw) and banking back-office infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• Equilor Trader: Professional online trading platform offering access to 30,000+ instruments across global financial markets including currencies, equities, commodities, indices, and equity CFDs.
• Equilor Plus
• Premium Select
• Equilor Corporate Advisory
• Equilor Fine Art

Products and services

• Equilor Trader Professional online trading system providing access to over 30,000 instruments across global financial markets including equities, currencies, commodities, indices, and equity CFDs, with options and futures trading capabilities. Built for self-directed clients seeking professional multi-asset execution.
• Equilor Plus Mobile Application Free mobile application allowing clients to monitor portfolio composition, check account balances, and track profit/loss on open positions across all sub-accounts (main, long-term investment TBSZ, and pension savings NYESZ accounts) with daily-updated prices.
• Premium Investment Services Personalized investment advisory service providing access to global stock markets, forex markets, commodity markets, and domestic and international government and corporate bonds through dedicated personal investment consultants with high professional experience.
• Private Banking Services Wealth management service built on personal relationships and mutual trust, offering experienced private bankers with decades of domestic and international expertise providing investment advice, analyses, and tailored financial services for high-net-worth clients.
• Corporate Finance Corporate advisory services for growth and acquisition strategy realization and financing needs, with nearly 30 years of experience serving successful regional companies in transactions across energy, real estate, insurance, private equity, and IPO sectors. Provided by Equilor Corporate Advisory Zrt.
• Institutional Services Services for institutional clients including direct stock exchange trading (Budapest, Prague, Warsaw), FX risk management solutions, and commodity/grain hedging through futures with direct market access and dedicated low-latency infrastructure.
• Research and Analysis Comprehensive market research including macroeconomic analysis and forecasts, FX market analysis, stock-specific research, quarterly fast analyses, IPO research, trading ideas, and technical analysis distributed via newsletters (EQUILOR START, EQUILOR NAPI FX, EQUILOR CHART, EQUILOR SMART) and major financial portals.
• Equilor Direct Online account management system providing secure access to client and securities accounts with 128-bit SSL encryption, two-factor SMS authentication, electronic mailbox, and electronic order submission capabilities.
• Premium Select Portfolio Management Discretionary portfolio management service offering comprehensive investment management with personalized strategy development and ongoing portfolio oversight for premium clients.
• Account Packages (E-OPTIMUM, STANDARD, KOMFORT) Account management packages for clients and securities accounts with quarterly fee of 3,000 HUF per package, offering E-OPTIMUM (electronic-only delivery via Equilor Direct post office box), STANDARD (physical mail with free Equilor Direct access), and KOMFORT (in-office document storage, no longer available for new contracts since 2022.04.06).

Quantifiable outcome

• Assets under management exceeded 800 billion HUF in 2025
• +2 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Budapesti ÉrtéktőzsdecoreOthersFounding member of Budapest Stock Exchange since 1990. Full member providing access to Hungarian capital markets.
• Prágai ÉrtéktőzsdecoreOthersFull member of Prague Stock Exchange since 2011, providing access to Czech capital markets.
• Varsói ÉrtéktőzsdecoreOthersFull member of Warsaw Stock Exchange since 2010, providing access to Polish capital markets.
• Equilor Alapkezelő Zrt.minorStrategic or Co-development PartnerAsset management company established in 2013, now independently operated. Originally part of Equilor Group, focuses on fund management, institutional and private wealth management.
• Equilor Fine Art Kft.minorStrategic or Co-development PartnerCompany established in 2006 focusing on art investment advisory and organizing art support. Provides art collection advisory services to private banking clients.
• Equilor Corporate Advisory Zrt.coreStrategic or Co-development PartnerCorporate finance advisory entity within the Equilor Group providing M&A advisory, capital market advisory, and financing services for corporate clients.
• Befektető-védelmi Alap (BEVA)coreOthersMember of Investor Protection Fund since 1997. Provides up to 100,000 EUR compensation per investor for protected claims, with 100% coverage up to 1 million HUF and 90% above that.
• Magyar Kockázati és Magántőke EgyesületminorOthersJoined in 2006, representing private equity and venture capital industry association.
• Magyar Nemzeti Bank (MNB)coreOthersRegulatory supervisor providing oversight of investment services. Issues ÉSZLA (securities account) online query system for client balance verification. Licensed by MNB for investment services.

Scale indicators5 records

Recent moves16 records

Expansion highlights5 records

Direct peers

• IPOPEMA Securities: Polish brokerage and investment advisory firm with full Warsaw Stock Exchange membership and corporate finance practice. Comparable mid-market regional peer competing in the same CEE corridor.
• Wood & Company: Prague-based investment bank focused on CEE equities, brokerage, and corporate finance. Comparable mid-size regional broker with stock exchange access overlapping Equilor's CEE footprint.
• Concorde Securities: Hungarian investment services firm offering brokerage, corporate finance advisory, and wealth management across CEE. Directly comparable to Equilor in size, product mix, and Budapest Stock Exchange membership.
• KBC Securities (K&H Bank): Hungarian brokerage and investment services arm of KBC Group, offering equities trading, research, and corporate finance. Closely comparable product set to Equilor Trader and corporate advisory.
• Patria Finance: Czech investment bank and asset manager offering brokerage, corporate finance, and wealth management. Directly comparable to Equilor in product breadth and Prague/Warsaw/Budapest coverage.

Broad incumbents

• Raiffeisen Centrobank (Raiffeisen Bank International): Austrian-headquartered CEE investment bank with equity trading, research, and corporate finance across CEE exchanges. Competes with Equilor for cross-border CEE mandates and stock exchange memberships.
• Erste Securities (Erste Group): CEE-focused investment banking arm of Erste Group, offering brokerage, equities research, and corporate advisory across Budapest, Prague, and Warsaw. Larger incumbent operating the same regional footprint as Equilor.
• OTP Bank: Hungary's largest bank with full investment services, private banking, and corporate finance capabilities. Represents the scale competitor that Equilor competes against in domestic Hungarian mandates.

Others

• Gránit Bank: Parent and strategic controlling shareholder of Equilor since 2022. Not a direct competitor, but the closest banking partner — provides infrastructure, liquidity, and integrated offering backdrop that defines Equilor's go-to-market.
• Budapest Stock Exchange: Equilor is a co-founding full member of the Budapest Stock Exchange; while not a competitor, the BSET ecosystem (listing, market data, auctions) is a core platform dependency for Equilor's brokerage, advisory, and corporate finance franchises.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat6 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/equilor.hu
• LinkedInlinkedin.com/company/equilor-investment-ltd

Compliance6 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Equilor