Bp Laboratory

What Bp Laboratory does

BP Laboratory, a unit of Bidyut Prava Healthcare Pvt Ltd, is a NABL-accredited medical diagnostic laboratory founded in 2006 and headquartered in Cuttack, Odisha, with operational coverage of the twin city of Cuttack and Bhubaneswar. The company provides a broad spectrum of in-vitro diagnostic services spanning biochemistry, immunology and histocytopathology, hematology, pathology, clinical pathology, ELISA, and immunoassay, complemented by diagnostic imaging and cardiac and pulmonary tests including digital X-ray, ECG, pulmonary function tests (PFT), and Holter monitoring. Service delivery combines walk-in access at the centralized laboratory near SCB Medical College — the premier referral hospital in Odisha — with a doorstep home sample collection network and franchise collection centers in the twin city and neighboring cities.

The technical foundation is a fully automated, multi-vendor analyzer stack from established OEMs including Roche (Cobas modular, COBAS e411), Hitachi, Beckman Coulter, Mindray, Sebia, Tosoh, HORIBA, BIO-RAD, Biomeriux, and TULIP, with daily internal quality checks and monthly/annual EQAS from BIO-RAD USA (and historically CMC Vellore / RANDOX UK), all reported in accordance with CLSI Guidelines and WHO optimum cut-offs. The test catalog comprises over 100 individual tests priced between INR 30 and INR 5,500 per test (e.g., Blood Grouping INR 50, Lipid Profile INR 500, Allergy Profile INR 5,500), supported by pre-defined health-check packages.

The business model is direct-to-consumer, high-volume small-ticket diagnostic testing paid per test or per package, augmented by B2B corporate wellness programs and a B2B referral pipeline from physicians and healthcare institutes. Go-to-market relies on the company's own website and appointment portal, social media presence, doctor and institutional referrals, and a franchise collection center channel. The company is privately held with no disclosed external funding, 11-50 employees, and no reported revenue figures.

Name

Bp Laboratory

Legal name

Bidyut Prava Healthcare Pvt Ltd

Website

https://bplab.in

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

BP Laboratory is a NABL-accredited diagnostic laboratory in Cuttack, Odisha (unit of Bidyut Prava Healthcare Pvt Ltd) serving patients and doctors in the twin city of Cuttack and Bhubaneswar with biochemistry, pathology, hematology, immunology, imaging, ECG, PFT, Holter, and home sample collection services.

Ownership category

akta.pro rank

Product category

Medical Diagnostic Laboratory Services

NAICS

Medical Laboratories (621511)

SIC

Services-Medical Laboratories (8071)

akta.pro industry

PRIMARYHLAFAMAB

Clinical Chemistry & Immunoassay Laboratories

Healthcare & Life Sciences/Healthcare Providers & Systems/Clinical Laboratories

SECONDARYHLAGAEAA

Central Laboratory Services (Core Lab Operations)

Healthcare & Life Sciences/Life Science Tools & Services (CRO/CDMO/Lab Services)/Central Labs & Clinical Diagnostics Services (Trial Support)

Keywords

• Medical diagnostic services
• Pathology laboratory testing
• Biochemistry blood testing
• Hematology diagnostic services
• Home sample collection

Headquarters

HQ city

Cuttack

HQ country

India

HQ region

Asia

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Diagnostic Testing Services: Revenue generated from conducting various diagnostic tests including biochemistry, immunology, hematology, pathology, and molecular tests. Prices range from ₹30 to ₹5,500 per test based on complexity.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

BP Laboratory operates a NABL-accredited centralized medical diagnostic laboratory providing biochemical, pathological, microbiological, hematological, and immunological testing services, alongside cardiac diagnostics (ECG, Holter), pulmonary function tests, and digital X-ray. The lab supports its services through a home sample collection network and franchise collection centers across the twin city of Cuttack and Bhubaneswar, Odisha, delivering reports at patient doorsteps via professional phlebotomists.

Product overview

BP Laboratory is a NABL-accredited medical diagnostic laboratory (Unit of Bidyut Prava Healthcare Pvt Ltd) operating in Cuttack and Bhubaneswar, Odisha. The company offers a comprehensive diagnostic service portfolio organized into core laboratory services (Biochemistry, Hematology, Pathology, Clinical Pathology, Immunology/Histocytopathology), specialized immunoassay techniques (ELISA, Immunoassay), cardiac diagnostics (ECG, Holter Study), pulmonary diagnostics (PFT), and digital imaging (Digital X-Ray). These services are supported by a Home Sample Collection network. The laboratory utilizes equipment from brands including Roche, HORIBA, Mindray, Beckman Coulter, Hitachi, BIORAD, and others, following CLSI Guidelines and WHO standards. The company positions itself around wide test range, home collection convenience, and high-end machinery.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• NABL accredited quality standards with daily internal QC and EQAS from international quality assurance programs
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Two partnerships are on record, tiered core.

• BIO-RADcoreTechnology or IntegrationProvider of monthly and annual EQAS (External Quality Assurance Services) for quality control. Strategic partner for maintaining quality standards.
• Christian Medical College (CMC) VellorecoreTechnology or IntegrationProvider of CMC (College of American Pathologists equivalent) quality certification for monthly and annual EQAS. Strategic partner for quality assurance.

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Apollo Diagnostics: Diagnostic arm of Apollo Hospitals offering biochemistry, pathology, and imaging with home sample collection. Direct overlap with BP Lab's service portfolio including X-ray and ECG.
• Thyrocare Technologies: National preventive and routine diagnostics chain with centralized processing model. BP Lab's centralized lab + franchise collection approach is highly analogous, but Thyrocare operates at a national scale with much lower per-test cost.
• Metropolis Healthcare: National chain specializing in clinical chemistry, immunology, and molecular diagnostics with NABL-accredited labs. Closely comparable in test mix and accreditation profile, though at significantly larger scale.
• Dr. Lal PathLabs: Largest national diagnostic chain in India offering the same core services (biochemistry, hematology, pathology, immunology) with home sample collection. Directly comparable as a multi-specialty clinical lab with NABL accreditation.
• SRL Diagnostics: Pan-India diagnostic network with comprehensive test menus across biochemistry, immunology, hematology, and pathology. Comparable to BP Lab in service breadth, but operates at national scale with reference lab and franchise collection center model.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/bplabnahi
• LinkedInlinkedin.com/company/bp-laboratory

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bp Laboratory