OEI

What OEI does

OEI, Inc is a privately held real estate property management company headquartered in Ames, Iowa (corporate mailing: P.O. Box 1611, Ames, IA 50010) that owns and operates residential, retail, and office/studio properties in two Midwestern university markets — Bloomington, Indiana (adjacent to Indiana University) and Ames, Iowa (adjacent to Iowa State University). Its portfolio spans roughly four buildings: the Bridwell Building (studio and 2-bedroom apartments at 600-606 North Grant plus ground-floor retail at 401-403 East 10th Street), the 6th Street North Building (three 3-bedroom apartments plus retail and office at 102-108 West 6th Street), the 100 East Kirkwood Building (multi-tenant retail and office/studio at 100 East Kirkwood Avenue and 101-111 South Walnut Street), and The Sheldon-Munn office/studio property in Ames, Iowa. Named retail tenants include Revolution Bike and Bean (bicycle retail/repair), The Trojan Horse (restaurant), and Grazie Italiano (restaurant).

The company runs a direct-to-tenant leasing model, generating recurring monthly rental income from residential apartments and commercial leases. Customer acquisition is handled through a basic company website (oeiinc.com) listing available units, a toll-free inquiry line (1-888-6-OEIINC / 888-663-4462), and listings in Bloomington business directories (Chamber of Commerce, Convention & Visitors Bureau, Economic Development Corporation). Tenant communications and maintenance requests are routed through the third-party AppFolio property management platform. OEI has no proprietary technology, integrations, APIs, or AI capabilities of its own.

The company is a private Iowa corporation with no disclosed funding rounds, no parent company, no leadership bios, no M&A activity, no partnerships, no patents, and no trademarks. Operating status is active, evidenced by current property listings, working toll-free contact, and live tenant-portal links.

Name

OEI

Legal name

OEI, Inc

Website

https://oeiinc.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

OEI, Inc is a privately held real estate property management company that owns and operates residential apartments, retail storefronts, and office/studio space across multiple buildings in Bloomington, Indiana and Ames, Iowa — both university-adjacent Midwest markets — generating recurring monthly rental income through direct-to-tenant leasing.

Ownership category

akta.pro rank

Headquarters

HQ city

Ames

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Residential Property Rental: Monthly rental income from residential apartment units including studio and multi-bedroom apartments at Bridwell Building and 6th Street North properties.
2. Commercial Property Rental: Monthly rental income from retail and office/studio spaces including 100 East Kirkwood Building, 6th Street North Building, and properties in Ames, IA.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

OEI, Inc owns and leases residential apartments (studio and multi-bedroom units at Bridwell Building and 6th Street North) and commercial properties (retail and office/studio spaces at 100 East Kirkwood Building, 6th Street North Building, Bridwell Building, and The Sheldon-Munn) in Bloomington, Indiana and Ames, Iowa. The company provides property management services including tenant communications and maintenance request handling through AppFolio.

Product overview

OEI, Inc is a real estate property management company offering three main service lines: residential apartments (Bridwell Building and 6th Street North with studio and multi-bedroom units), retail space leasing (6th Street North Building, 100 East Kirkwood Building, and Bridwell Building locations), and office/studio space (100 East Kirkwood Building, 6th Street North Building in Indiana, and The Sheldon-Munn in Ames, Iowa). The company operates properties in Bloomington, Indiana and Ames, Iowa.

Differentiator

Problem solved

Functional benefit

Products and services

• Bridwell Building — Residential Apartments

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves3 records

Expansion highlights2 records

Direct peers

• The Scion Group: Private student and multifamily housing operator with off-campus communities near Big Ten universities including Indiana University; directly comparable in target tenant and operational model.
• Campus Apartments: Student-housing operator running off-campus apartment communities near major universities; comparable to OEI's Bridwell Building and 6th Street North units serving the Indiana University student market.
• Buckingham Companies: Indianapolis-based real estate developer and operator with deep Bloomington, IN footprint, mixed residential/commercial holdings, and a direct overlap with OEI's downtown Bloomington multifamily and retail assets.
• Broadbent Company: Bloomington, Indiana-based real estate firm operating residential and commercial properties downtown; the closest head-to-head peer given shared submarket.
• Herman & Kittle Properties: Midwest-focused multifamily owner/operator headquartered in Indianapolis, operating apartment communities across Indiana and Iowa — directly comparable in asset type and regional footprint to OEI's residential portfolio.

Others

• AppFolio: Cloud property-management platform whose tenant portal OEI uses (oeiinc.appfolio.com); an enabling technology vendor rather than a competitor, but represents the operational stack underpinning OEI's leasing operations.

Broad incumbents

• Greystar Real Estate Partners: Largest U.S. apartment operator with growing footprint in secondary college-town markets; represents the institutional competitive backdrop against which small operators like OEI compete for tenants and acquisitions.
• Bedrock: Detroit-based mixed-use downtown operator combining retail, office, and residential in walkable urban cores; analogous business model of curating downtown mixed-use districts like OEI's Bloomington portfolio.
• Village Green: Large multifamily owner/operator with significant Midwest presence operating upscale urban apartments; overlaps with OEI's residential leasing model but at significantly larger scale and broader geography.

Regional players

• Thompson Thrift: Indiana-based multifamily developer/operator with significant Midwest portfolio; comparable in Midwestern geography and residential asset type but larger scale than OEI.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OEI