Alignment Resources

What Alignment Resources does

Alignment Resources is a privately held, service-based leadership development consultancy headquartered in Austin, Texas, founded and led by Greg Stephens. The firm delivers executive coaching, certified professional mediation, interactive workshops, keynote speaking, consulting, and the cohort-based Master Teams leadership program to leaders navigating complex relationships and high-stakes change. Its underlying 'technology' is a set of proprietary human-delivered methodologies, most notably the Build New Bridges framework for repairing broken relationships (codified in Greg Stephens' book of the same name), a dual-lane Coaching/Mediation framework, and a tiered Master Teams program structure (Breakthrough, Advanced, Starter, Mastermind, Toe-Tipper, One-on-One, Relationship Retreat). Delivery relies on a small in-house team of 1-10 supported by a curated network of Master Certified Trainers and Certified Professional Mediators, with Greg Stephens alone having logged more than 10,000 virtual hours of coaching and training.

The company serves a globally distributed enterprise and government client base of 400+ organizations, with named logos including Dell, Microsoft, IBM, Chevron, Baker Hughes, GE Healthcare, Boeing, Christus Health, the US Department of the Treasury, and the Office of the Comptroller of the Currency. Revenue is generated entirely through quote-based professional services engagements initiated via confidential consultation calls, supplemented by book sales and a multi-platform thought-leadership distribution channel via the 'A Shot of Inspiration' podcast (133 episodes). Pricing is not publicly disclosed; all engagements begin with a 'Book a confidential call' inquiry. The firm operates with no proprietary technology platform, no AI capabilities, and no disclosed external funding, and is structurally a boutique consultancy whose scale is gated by the delivery capacity of its practitioner network.

Name

Alignment Resources

Legal name

Alignment Resources

Website

https://alignment-resources.com

Company type

Private

Founded year

2025

Operating status

Operating

Headcount range

1–10 employees

Short description

Alignment Resources is an Austin-based leadership development consultancy founded by Greg Stephens that delivers executive coaching, mediation, workshops, keynote speaking, and the Master Teams cohort program to enterprise and government leaders navigating complex relationships and high-stakes change.

Ownership category

akta.pro rank

Product category

Executive Coaching & Leadership Development

NAICS

Human Resources Consulting Services (541612), Other Management Consulting Services (541618), Administrative Management and General Management Consulting Services (541611)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Team & Group Executive Coaching (Leadership Teams) (EDABANAF)

akta.pro secondary industries

Conflict Resolution, Negotiation & Stakeholder Management Coaching (EDABANAK), Coaching, Mentoring & Facilitation Services (BPACANAI), Company All-Hands, Town Halls & Leadership Offsites (THAHAIAB)

Keywords

• Executive coaching services
• Leadership development programs
• Professional mediation services
• Corporate training workshops
• Team building programs

Headquarters

HQ city

Austin

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Executive Coaching & Mediation: Confidential one-on-one coaching and mediation services for executives, founders, entrepreneurs, HR leaders, and emerging leaders. Delivered virtually with over 10,000 hours of virtual coaching logged.
2. Master Teams Programs: Cohort-based leadership development programs with multiple tiers (Breakthrough, Advanced, Starter, Mastermind). Includes group coaching, online courses, and optional individual sessions. Revenue recognized through program fees.
3. Workshops: Interactive training workshops on topics including Master Storytelling, Influential Leadership, Masterful Mentoring, The Art of Productive Conflict, Change-friendly Implementation, Collaborative Songwriting, Experiential Team Building, Improving Performance Under Stress, InterAct, and Lead Like a Person.
4. Keynote Speaking: Inspirational and practical keynote presentations on leadership, change, conflict resolution, and communication delivered at corporate events, conferences, and organizational meetings.
5. Book Sales: Sale of 'Build New Bridges: The Art of Restoring Impossible Relationships' by Greg Stephens, a practical guide to repairing relationships.
6. Consulting Services: Connection to subject matter experts for strategic planning, change initiatives, team building, and organizational development consulting engagements.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Alignment Resources provides confidential executive coaching, certified professional mediation, interactive leadership workshops, keynote speaking, and a cohort-based Master Teams leadership development program for executives, founders, and organizations navigating complex relationships and high-stakes change. Services are delivered one-on-one, in group cohorts, and at corporate events, anchored by the proprietary Build New Bridges methodology and a Coaching Lane / Mediation Lane framework.

Product overview

Alignment Resources is a leadership development company offering a portfolio of interconnected services centered on communication, relationships, and organizational effectiveness. The core offerings include Executive Coaching and Mediation services, Keynote Speaking, and the Master Teams cohort-based leadership program. These are supplemented by a comprehensive workshop catalog covering Master Storytelling, Influential Leadership, Masterful Mentoring, The Art of Productive Conflict, Change-friendly Implementation, Collaborative Songwriting, Experiential Team Building, Improving Performance Under Stress, InterAct, and Lead Like a Person Not Like a Position. The company also provides Consulting Services and content resources including the 'A Shot of Inspiration' podcast and Greg Stephens' book 'Build New Bridges.' The offerings are designed to work together as a unified system for developing leaders and transforming organizational culture.

Differentiator

Problem solved

Functional benefit

Brands

• A Shot of Inspiration: Podcast hosted by Greg Stephens featuring real conversations about leadership, relationships, and building stronger teams and organizations. Available on Apple Podcasts, Spotify, YouTube, and Amazon Music.
• Build New Bridges
• Master Teams

Products and services

• Executive Coaching Confidential, one-on-one coaching for executives, founders, entrepreneurs, HR leaders, and emerging leaders to strengthen leadership, clarify root conflicts, prepare for high-stakes conversations, and improve relationships. Delivered virtually with 10,000+ virtual hours logged.
• Mediation Services Certified Professional Mediator-led structured process for high-stakes relationship conflicts, providing neutral guidance, root-cause framing, and trust repair for executives, partners, and boards.
• Keynote Speaking Inspirational and practical keynote presentations delivered at corporate events, conferences, and organizational meetings on topics including leadership, change, conflict resolution, and communication.
• Master Teams Cohort-based leadership experience with multiple engagement tiers (Breakthrough 20-week, Advanced, Starter, Mastermind, Toe-Tipper, One-on-One, Relationship Retreat) combining group coaching, online courses, and optional individual sessions to elevate team alignment, trust, and accountability.
• Master Storytelling Workshop co-authored by Mark J. Carpenter and Greg Stephens that teaches leaders to craft experiences into stories that listeners remember and act on, improving leadership and influence.
• Influential Leadership Interactive workshop focused on building trust-based relationships, taking the 'high road' of integrity, and maximizing team creativity and performance.
• Masterful Mentoring Mentoring program training addressing new hire onboarding, high potential development, knowledge transfer, and diversity/equity initiatives; documented to support a 50% higher retention rate for mentees versus non-mentored employees.
• The Art of Productive Conflict Workshop teaching participants to manage and resolve conflict productively, find innovative resolutions, and transform win-lose situations into win-win outcomes.
• Change-friendly Implementation Online course based on Dr. Rodger Duncan's award-winning book 'Change-friendly Leadership' that teaches the 7-Step Change-Friendly Implementation Framework for maximizing return on change initiatives.
• Collaborative Songwriting Team building experience facilitated by Darden Smith in which participants collaboratively write songs around themes such as purpose, diversity, and culture; delivered in 90-minute sessions.
• Experiential Team Building Hands-on team building sessions using tasks, problems, and physical challenges that require cooperation and effective communication to achieve objectives.
• Improving Performance Under Stress Seminar training participants to use stress to their advantage, with tools including HeartMath FreezeFramer biofeedback technology demonstrations.
• InterAct Interactive theater workshop using 'flash scenes' to help participants explore inclusion/exclusion dynamics and practice approaches to diversity challenges; delivered by the Multi-Cultural Institute.
• Lead Like a Person, Not Like a Position Leadership development program by Mark J. Carpenter teaching leaders to bring humanity to their roles rather than relying on positional authority.
• Consulting Services Subject matter expert consulting covering strategic planning, high-stakes communication, accountability, change initiatives, team alignment, and leadership development engagements.
• Build New Bridges (Book) Book by Greg Stephens titled 'Build New Bridges: The Art of Restoring Impossible Relationships', providing a practical guide to repairing broken relationships and building bridges that move people and organizations forward; serves as a standalone retail product and marketing asset.

Quantifiable outcome

• 50% higher retention rates for mentees compared to non-mentored employees
• +2 more outcomes

Named customers10 records

Segments8 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• Quest Leadership ConsultingcoreStrategic or Co-development PartnerChristian Douglas leads this consulting practice focused on people skills including Influential Leadership, Productive Conflict, Performance Under Stress, and Team Building. Quest is a key delivery partner for workshops and experiential team building programs.
• Masterful MentoringcoreStrategic or Co-development PartnerPart of the training framework network offering mentoring programs that boost minority representation and improve retention rates for minorities and women.
• Master StorytellingcoreStrategic or Co-development PartnerCo-authored by Mark J. Carpenter and Greg Stephens, this workshop teaches how to turn experiences into stories that teach, lead, and inspire.
• ChangeFriendly ImplementationcoreStrategic or Co-development PartnerBased on Dr. Rodger Duncan's award-winning book 'Change-friendly Leadership', this online course helps teams maximize return on change efforts through a 7-step framework.
• Lead Like A Person, Not Like A PositionminorStrategic or Co-development PartnerLeadership development program brand authored by Mark J. Carpenter focused on bringing greater humanity to leadership.
• Multi-Cultural InstitutecoreStrategic or Co-development PartnerEnidio Magel's organization focused on Cross-Cultural Psychology, Diversity, Equity & Inclusion, and Spiritual Psychology. Delivers InterAct diversity training theater programs.
• Praxis Leadership Development, Inc.coreStrategic or Co-development PartnerDaniel P. Morman leads this firm providing Next-Level Leadership Programs, a 1-year transformational experience for senior leaders, and courses in Courageous Conversation, Masterful Mentoring, and Inciting Excellence.
• Choice ConsultingcoreStrategic or Co-development PartnerGreg Stephens' original consulting firm founded for the purpose of empowering and transforming individuals and corporations to take the ordinary and make it extraordinary.
• The Ripple EffectminorStrategic or Co-development PartnerSteve Harper's platform based on his book 'The Ripple Effect', focused on the power of deepening and strengthening connections through a process called 'Rippling'.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Korn Ferry: Global organizational consulting firm offering executive coaching, leadership development, and talent consulting as part of a broader portfolio; competes for enterprise and C-suite leadership development engagements.
• Heidrick & Struggles: Executive search and leadership advisory firm with a Heidrick Consulting arm offering leadership assessment, coaching, and team effectiveness services to C-suite and board-level clients.
• Center for Creative Leadership (CCL): Nonprofit leader in executive coaching, leadership development programs, and research; competes in the same enterprise leadership development and cohort-program category with a much larger footprint and broader curriculum.
• FranklinCovey: Large, established leadership and organizational performance consultancy with a global trainer network, competing across executive coaching, workshops (The 7 Habits, Leading at the Speed of Trust), and enterprise content distribution at significantly greater scale.
• Development Dimensions International (DDI): Global leadership and talent development company offering leadership training, executive coaching, and assessment tools to large enterprises; competes for the same Fortune 500 leadership development budget.

Emerging players

• CoachHub: Digital coaching platform that provides scalable, tech-enabled executive and leadership coaching to enterprises; an emerging alternative to boutique in-person coaching engagements.
• BetterUp: Tech-enabled coaching platform that uses a digital marketplace and AI to scale executive, leadership, and team coaching; emerging as a substitute for boutique coaching firms targeting enterprise and high-potential segments.

Direct peers

• Marshall Goldsmith Partners: Executive coaching firm focused on C-suite behavior change, leadership development, and stakeholder-centered coaching — a direct adjacency to Alignment Resources' executive coaching and Master Teams programs for senior leaders.
• The Ken Blanchard Companies: Long-standing leadership training and executive coaching firm selling situational leadership, coaching, and team programs through a licensed trainer channel — directly analogous to Alignment Resources' workshop-catalogue and trainer-network model.
• Crucial Learning: Former employer of founder Greg Stephens and direct competitor offering Crucial Conversations, Crucial Influence, and leadership training. Operates the same trainer-network model and overlaps in executive coaching, communication, and leadership workshop content.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@ashotofinspiration
• Xx.com/AlignmentRes
• Facebookfacebook.com/AlignmentResources
• LinkedInlinkedin.com/company/alignment-resources

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Alignment Resources