JPM Partner

What JPM Partner does

JPM Partner is a privately held, full-service communication agency headquartered in Talant, in the Dijon metropolitan area of Bourgogne-Franche-Comté, France. Founded in 1984 (originally as JPM & Associés, rebranded to JPM Partner in 2021), the firm operates approximately 50 consultants and creatives organized into four integrated service poles: Branding & Strategy, Video & Brand Content, Space & Product Design, and Web & Digital Marketing. Its revenue model is professional-services based, with project fees, retainers, and consulting engagements for private enterprises, startups, and public institutions.

The agency targets a hybrid mix of small and intermediate-sized enterprises (PME/ETI), startups, and public-sector clients (municipalities, regions, and national bodies), with stated sector specialization across Culture, Food & Alcohol, Foodservice, Health, Public, Industry, Equipment Goods, Seniors, and Tourism. Named clients include Pernod Ricard (via Ballantine's), Tefal, Moulinex, Urgo, Humex, Reine de Dijon, d'aucy, Dijon Métropole, Ville de Lyon, Business France, and Parc National de Forêts, alongside a cumulative 1,000+ client base since inception. Distribution is direct and consultative, supported by a website, professional social channels, and referral networks; there is no proprietary technology platform or self-serve product — revenue is generated through human-delivered creative, design, and communications services.

In 2025 JPM Partner expanded its service surface with the launch of JPM Archi (a design-thinking and interior-architecture practice), the IMPACT brand-acceleration workshop format, and JPM Campus (a student immersion program), signaling a deliberate broadening of both delivery capabilities and talent pipeline. The firm is independent and self-funded, with no disclosed venture capital, private equity, or parent-company relationship.

Name

JPM Partner

Legal name

JPM Partner

Website

https://jpm-partner.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

11–50 employees

Short description

JPM Partner is a privately held, full-service French communication agency founded in 1984 in Dijon, employing ~50 creatives across branding, video, space/product design, and digital marketing for enterprises, startups, and public-sector clients.

Ownership category

akta.pro rank

Product category

Advertising and Marketing Services

NAICS

Advertising Agencies (541810), Public Relations Agencies (54182), Management Consulting Services (54161)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Content Production (Video, Design, Copy, Studio) (BPAFAAAF)

akta.pro secondary industry

Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ)

Keywords

• Brand strategy services
• Communication agency services
• Video production services
• Space and product design
• Digital marketing services

Headquarters

HQ city

Talant

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Communication Agency Services: Professional services revenue model providing comprehensive communication services including branding, video production, digital marketing, web development, and space/product design. Revenue generated through project-based fees, retainers, and consulting engagements with private companies and public institutions.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels8 records

Core offering

JPM Partner is a full-service communication agency delivering brand strategy, brand content and video production, space and product design, and web and digital marketing services to private companies and public institutions. With a community of 50 talents, consultants, and partners, the agency operates across four integrated service poles and has served over 1,000 clients since 1984. Engagements are delivered as custom projects, retainers, and consulting mandates combining strategy, creativity, and execution.

Product overview

JPM Partner is a full-service communication agency founded in 1984 in Dijon, France, operating as a unified agency rather than a platform-plus-modules architecture. The company offers four interconnected core service pillars: (1) Branding & Stratégie for brand identity and packaging, (2) Vidéo & Brand Content for video production and motion design, (3) Design d'Espace & Produit for retail and product design, and (4) Web et Marketing Digital for websites and digital marketing. Supplementary offerings include IMPACT brand acceleration workshops and JPM Campus educational programs. The agency serves over 1,000 clients across specialized sectors including Food & Alcools, Culture, Santé, Industrie, and Tourism.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding & Stratégie Brand strategy and identity services including brand platform development, naming, logo and graphic charter creation, and packaging design to align corporate strategy with brand positioning. Targeted at private companies, public institutions, and startups seeking foundational brand development.
• Vidéo & Brand Content Video production and brand content creation including motion design, corporate videos, product videos, social media content, advertising campaigns, and editorial communication strategy. Targeted at brands needing video storytelling and multi-channel content production.
• Design d'Espace & Produit Space and product design services including retail design, visual merchandising, event design, industrial design, POP/POS materials, merchandising solutions, and exhibition stand conception. Targeted at brands seeking physical brand expressions and customer experience design.
• Web et Marketing Digital Digital marketing and web services including website creation (WordPress), e-commerce development, SEO natural referencing, SEA, and social media strategy for digital transformation. Targeted at brands needing web presence, e-commerce platforms, and digital marketing execution.

Named customers15 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• JPM ArchicoreStrategic or Co-development PartnerInternal architectural and design thinking partnership combining JPM Partner's communication expertise with JPM Archi's space design capabilities. Enables integrated projects for innovation spaces, offering both brand strategy and physical space design services.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Fred & Farid: Independent French creative agency with offices in Paris, Shanghai, and New York, founded by former H&M and Louis Vuitton creatives. Comparable as an independent French full-service agency competing for premium brand strategy, content, and campaign work for international and French enterprise clients.
• Marcel (Publicis): Paris-based creative agency within the Publicis network, focused on integrated campaigns combining brand strategy, content, and digital. Comparable as a French-language full-service agency serving similar mid-market and enterprise clients in retail, food, and consumer goods.
• TBWA Paris: French office of TBWA Worldwide, a Paris-based creative agency network known for disruptive campaigns (e.g., Apple). Comparable full-service offering spanning brand strategy, content, and design, competing for the same French enterprise and institutional briefs.
• Rosa Paris: Independent Paris-based creative agency with strong food, beverage, and lifestyle credentials. Comparable as a French-language independent full-service agency competing for the same type of brand strategy, content, and integrated campaign engagements in the food/alcohol and lifestyle verticals that anchor JPM Partner's portfolio.
• DDB Paris: French arm of the DDB Worldwide network, a Paris-based full-service creative agency. Directly comparable as a French full-service ad agency offering brand strategy, content creation, and digital services to enterprise and public-sector clients in similar verticals (FMCG, public institutions, healthcare).
• BETC Paris: Independent Paris-based creative agency owned by Havas. Comparable full-service model with deep expertise in brand strategy, advertising, and content creation for premium French and international brands — a direct competitor for the same type of integrated campaign engagements JPM Partner delivers.

Broad incumbents

• Wieden+Kennedy: Independent global creative agency headquartered in Portland with an Amsterdam office that frequently handles European brand work. Comparable as a creative-led full-service agency competing for the kind of integrated brand storytelling engagements that JPM Partner delivers for its enterprise clients.
• Havas: Paris-headquartered global advertising and communications group operating across creative, media, and health. Overlaps with JPM Partner across brand strategy, content, and digital for French enterprise and public-sector clients, with materially larger scale and international footprint.
• Publicis Groupe: Largest French-headquartered advertising holding company (Leo Burnett, Saatchi & Saatchi, BBH, etc.). Comparable as the dominant Paris-based full-service advertising group competing for the same enterprise advertisers (e.g., Pernod Ricard, consumer goods) that JPM Partner services, though at vastly larger scale and global reach.

Regional players

• Big Success: Independent French full-service communication agency based outside Paris. Comparable as a mid-size French alternative to JPM Partner — similar size and integrated model serving mid-market and regional brands across France, including public-sector and consumer-goods clients.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/JPMAssocies
• YouTubeyoutube.com/channel/UCrz0LkFoEYjW24aSV6KD3Fg
• Facebookfacebook.com/agenceJPM
• LinkedInlinkedin.com/company/jpm-partner
• Instagraminstagram.com/agence_jpm

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JPM Partner