My Place Office

What My Place Office does

My Place Office is a Brazilian coworking and virtual office franchise network headquartered in São Paulo, operating 35+ units across six Brazilian states plus the Federal District and one international unit in Asunción, Paraguay. Founded over 15 years ago, the company serves more than 15,000 active clients (and over 40,000 lifetime customers) across 30+ business sectors, with named segments including small business owners, freelancers, licensed professionals (accountants, lawyers, doctors via the My Place Clinic sub-brand), and technology companies.

The core product portfolio spans virtual office subscriptions (commercial and fiscal addresses, telephone service with 48-hour line activation, and mail management), coworking spaces with dedicated desks, fully-equipped private offices, meeting rooms (83 across the network), training rooms for 20-60 person events, and a Built to Suit line for custom corporate spaces. Complementary add-on services include company formation, LGPD compliance advisory, electronic signature (via d4sign integration), digital business cards, digital certificates, trademark registration, insurance, translation services, and access to a Clube de Vantagens with 10,000+ partner establishments.

My Place Office monetizes through monthly recurring subscriptions starting at R$119/month for virtual office plans, usage-based coworking and meeting room fees, and a B2B franchise channel that sells standardized 100-300m² unit licenses with a projected 24-36 month ROI and 40% gross margin (25-35% net after royalties and advertising fund). GTM is hybrid: direct-to-consumer via the company website and WhatsApp sales consultation, paired with regional franchise expansion that converts underpenetrated geographies into franchised units. The company has earned consecutive PEGN Melhor Franquia 5-star rankings (2023-2025) and ABF Excellence Seals, supporting franchise recruitment velocity.

Name

My Place Office

Legal name

My Place Office

Website

https://myplaceoffice.com.br

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

My Place Office is a Brazilian coworking and virtual office franchise network operating 35+ units across six Brazilian states, the Federal District, and Paraguay, serving 15,000+ active SMB and professional clients with addresses, flexible workspaces, meeting rooms, and complementary business services.

Ownership category

akta.pro rank

Product category

Coworking and Virtual Office Services

NAICS

Facilities Support Services (561210), Office Administrative Services (5611)

SIC

Services-Facilities Support Management Services (8744)

akta.pro industry

PRIMARYIMAIAAAD

Workplace & Office Support Services (Reception/Mailroom/Porterage/Helpdesk)

Industrials, Manufacturing & Construction/Industrial Services & Facility Operations/Facilities Management (Integrated FM)

SECONDARYBPAJAGAA

Office Property Management

Business & Public Services/Real Estate Services (Brokerage, Property Management)/Commercial Property Management

SECONDARYIMAIALAF

Space & Occupancy Services (Move/Add/Change, Seating, Wayfinding)

Industrials, Manufacturing & Construction/Industrial Services & Facility Operations/Facility Operations Support Services (Mailroom/Reception/Catering/Workplace Services)

Keywords

• Virtual office services
• Coworking spaces
• Meeting room rentals
• Private office leasing
• Franchise workspace

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices8 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Marketing or Sales, Others

Revenue model

1. Virtual Office Subscriptions: Monthly recurring subscriptions for virtual office services including commercial/fiscal address, telephone service, and mail management. Plans range from Standard to Executive tiers.
2. Coworking and Private Room Rentals: Flexible workspace rental including dedicated desks, private offices, and meeting rooms. Revenue from hourly, daily, and monthly usage.
3. Meeting Room Bookings: Meeting room rentals with discounts for contract customers, available across 30+ units nationwide
4. Franchise Fees: Initial franchise investment with ongoing royalties and advertising fund contributions from franchisees
5. Complementary Services: Company formation, LGPD advisory, digital signature, digital certificates, brand registration, insurance, translation services, and digital business cards

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

My Place Office provides virtual office services (commercial and fiscal addresses, telephone answering, mail management), coworking spaces with dedicated desks, fully-equipped private offices, meeting rooms, training/event spaces for 20-60 people, and custom Built to Suit corporate spaces. The company also offers complementary services such as company registration, LGPD compliance advisory, electronic signature, digital certificates, digital business cards, trademark registration, insurance, translation services, and a benefits club with discounts at 10,000+ partner establishments. Operations span 35+ units across Brazil and Paraguay, primarily delivered through a franchise network.

Product overview

My Place Office is a Brazilian coworking and virtual office franchise network offering a comprehensive suite of workspace solutions. The core product portfolio comprises Escritório Virtual (virtual office addresses for commercial/fiscal registration), Coworking (shared workspaces with dedicated desks), Salas Privativas (private fully-equipped offices), Salas de Reunião (professional meeting rooms), Sala de Treinamento (training/event spaces for 20-60 people), and Built to Suit (custom corporate space solutions). The platform operates on a modular, add-on services model, where clients can layer complementary services including company registration, LGPD compliance advisory, electronic signature (via d4sign), digital business cards, digital certificates, trademark registration, insurance, translation services, and an exclusive benefits club with discounts at over 10,000 establishments. The company operates 35 units across 7+ Brazilian states plus Paraguay, serving over 15,000 active clients.

Differentiator

Problem solved

Functional benefit

Brands

• My Place Clinic: A specialized coworking solution for healthcare professionals mentioned as one of over 30 business segments served by the company.
• Built to Suit (BTS)

Products and services

• Escritório Virtual (Virtual Office) Virtual office service providing prestigious commercial and fiscal addresses for company registration, mail management, and professional telephone answering without requiring a physical office space. Targeted at entrepreneurs, MEI, and SMBs formalizing their businesses.
• Coworking Shared workspace with dedicated desks for exclusive use, enabling entrepreneurs and remote professionals to work in a collaborative environment with networking opportunities. Available across 35+ units in Brazil and Paraguay.
• Salas Privativas (Private Offices) Fully-equipped private offices designed for teams, offering exclusive spaces without long-term contracts, maintenance concerns, or utility expenses. Targeted at SMBs and teams needing dedicated workspace.
• Salas de Reunião (Meeting Rooms) Professional meeting rooms equipped for client meetings and business presentations, providing privacy and infrastructure. Available across 30+ units with discounts for contract customers.
• Sala de Treinamento (Training Room) Training rooms suitable for 20 to 60 people, equipped with multimedia tools, reception services, and flexible room configurations for workshops and corporate events.
• Built to Suit (BTS) Custom-designed corporate space solutions for businesses of all sizes seeking tailored physical spaces, including turnkey projects for companies migrating to dedicated office environments.
• Abertura de Empresa (Company Registration) Company registration and establishment services to help entrepreneurs legally formalize their businesses using the virtual office address.
• Assessoria LGPD (LGPD Compliance Advisory) General Data Protection Act (LGPD) compliance advisory services to help businesses meet Brazilian data privacy regulatory requirements.
• Assinatura Eletrônica (Electronic Signature) Electronic signature service via d4sign integration, enabling secure digital document signing for contracts and agreements.
• Cartão Digital (Digital Business Card) Digital business card creation service with customizable layout, links to websites, email, WhatsApp, and other company channels, provided in PDF format.
• Certificado Digital (Digital Certificate) Digital certificate services for electronic document signing and authentication purposes.
• Clube de Vantagens (Benefits Club) Benefits club offering exclusive discounts at over 10,000 partner establishments for contracted clients.
• Registro de Marca (Trademark Registration) Trademark registration service to help businesses protect their brand identity.
• Seguros (Insurance) Insurance services offered through their digital platform for business protection.
• Serviço de Tradução (Translation Services) Professional translation services for business documents and communications.
• My Place Office Franchise Opportunity Franchise investment opportunity allowing entrepreneurs to operate their own My Place Office unit, with initial investment, ongoing royalties, and advertising fund contributions. Provides pre-screened leads, operational training, and commercial location guidance.

Quantifiable outcome

• Franchise ROI achieved in 24-36 months
• +2 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Instituto EthoscoreOthers · 1 January 2024Associate member since 2024. Instituto Ethos is a respected Brazilian organization with 20+ years of existence dedicated to helping companies manage their businesses in a socially responsible manner, contributing to building a just and sustainable society. My Place Office aims to enhance ESG practices through this partnership.
• ONG Adote um CidadãocoreStrategic or Co-development PartnerSocial alliance partnership for 10 years. The partnership contributes to a more just society by empowering qualified citizens through entrepreneurial education programs, creating new opportunities in their lives. Antonio Carlos Veiga, Founder of Adote um Cidadão, acknowledges My Place Office's commitment to social responsibility.
• Clube de VantagensminorOthersAdvantages club with 10,000+ partner establishments offering exclusive discounts to My Place Office customers.

Scale indicators8 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Mind Hub Coworking: Brazilian coworking chain with multiple units across Brazil offering coworking, private offices, meeting rooms, and virtual office services; most direct domestic peer to My Place Office.
• BOA Offices: Brazilian flex-office operator providing coworking, private offices, and meeting rooms across multiple Brazilian cities; competes for SMB and professional services customers in the same segment as My Place Office.
• Impact Hub: Global network of impact-focused coworking spaces with locations across Latin America; competes in the same coworking and community-driven workspace category as My Place Office.
• Quaddro Coworking: Brazilian coworking brand with units in several Brazilian cities offering shared workspace, private offices, and meeting rooms for SMB and professional customers.
• Central de Coworking: Brazilian coworking network operating in multiple cities with shared workspaces and virtual office services; directly comparable footprint and SMB target customer to My Place Office.

Broad incumbents

• IWG (International Workplace Group): Global parent of Regus, Spaces, HQ, and Signature — the largest flexible workspace operator in the world, competing directly with My Place Office in São Paulo and Rio and offering virtual office, coworking, and meeting rooms to SMBs and enterprises.
• WeWork: Global coworking operator with growing presence in Brazil (São Paulo); competes for the same SMB and enterprise flexible workspace customers, including virtual office and dedicated desk offerings.
• Spaces (IWG brand): Premium IWG brand offering design-led coworking, offices, and meeting rooms; competes in the same Brazilian metros for design-conscious SMB and enterprise customers.

Emerging players

• Industrious: US-based premium flexible office operator with growing global footprint; competes in the same flexible workspace category and targets enterprise and SMB hybrid-work customers.
• Hubble (Hubble Pass / Hubble HQ): UK-based flex office platform offering on-demand meeting rooms, coworking, and virtual office services to SMBs; comparable product mix (virtual + on-demand space) to My Place Office's offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/myplaceoffice
• LinkedInlinkedin.com/company/my-place-office
• Instagraminstagram.com/myplaceoffice
• Xx.com/myplaceoffice

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about My Place Office