What Street Soccer does

Street Soccer Scotland Ltd is a Scottish registered charity (Charity No: SC048756, Company No: SC357262) founded in 2009 that uses football as a vehicle for social change. The organization operates with a hybrid delivery model in which approximately 30% of activity consists of football-based sessions and 70% comprises off-pitch support services covering housing, mental health, food provision, and emotional support for participants. All services are delivered entirely free of charge to beneficiaries, with the organization's operations funded through charitable donations, grants, and corporate partnerships. Based in Edinburgh, Scotland, with operational reach extending into London, the organization employs 1–10 staff and operates with Sir Alex Ferguson serving as Founding Ambassador, lending significant brand credibility to the cause.

The organization's go-to-market is community-led and trust-based: participants are typically socially disadvantaged individuals referred through local networks, partner agencies, and outreach, rather than through traditional sales or marketing channels. There are no paying customers, no SaaS or licensing revenue, and no proprietary technology platform; the "product" is the in-person programming itself, which combines sport-based engagement with wraparound social support. Revenue mechanics are grant-and-donation driven, with funding cycles tied to charitable giving seasons, foundation grant windows, and corporate social responsibility (CSR) commitments from corporate partners.

The organization is expanding its programmatic footprint through new community engagement initiatives (Fife), geographic extensions (Ardrossan Summer Series, London operations), and dedicated physical hubs (Change Centre Dundee), while simultaneously growing organizational capacity through a recent wave of six new hires. Strategic positioning leans on the high-profile ambassador association and trauma-informed delivery expertise as core differentiators in the social impact charity sector.

Name

Street Soccer

Legal name

Street Soccer Scotland Ltd

Website

https://streetsoccerlondon.org

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

1–10 employees

Short description

Street Soccer Scotland is a registered charity founded in 2009 that uses football-based programs to deliver free social support services, including housing, mental health, and food assistance, to disadvantaged individuals across Scotland and London.

Ownership category

akta.pro rank

Product category

Community Sports Charity

NAICS

Fitness and Recreational Sports Centers (71394), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Local Amateur Clubs & Community Sports Organizations (MPAKACAE)

akta.pro secondary industry

Club Sports Programs (EDALAIAB)

Keywords

• Community football programs
• Social inclusion services
• Charity sport programs
• Homelessness support services
• Trauma-informed support

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Charitable Donations and Supporters: Street Soccer operates as a registered charity (SC048756) relying on supporter donations, grants, and partnerships to fund free services. Services are provided at no cost to participants.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Street Soccer provides free, regular football sessions combined with structured off-pitch support for at-risk and socially disadvantaged people across Scotland and London. The organization applies a trauma-informed model in which roughly 30% of activity is football-based and 70% is off-pitch support, addressing homelessness, mental health, addiction recovery, and social isolation.

Product overview

Street Soccer is a charitable organization offering a unified program centered on football as a tool for social change. The core offering consists of free, inclusive, trauma-informed football drop-in sessions (the 30% visible component), complemented by comprehensive Off-Pitch Support Services (70% of operations) including housing support, mental health provision, and food provision. The organization operates across Scotland and London through dedicated programmes including Team Scotland and Team England, maintains a physical Change Centre Dundee hub, and operates KITBACK as a separate charitable sub-brand focused on football kit provision.

Differentiator

Problem solved

Functional benefit

Brands

• Change Centre Dundee: A dedicated centre in Dundee providing support services alongside football sessions

Products and services

• Free Football Sessions Open-access football coaching and matches delivered free of charge to participants across Edinburgh, Dundee, Ardrossan, Fife, and London, designed as a low-barrier engagement tool for people facing homelessness, addiction, mental health issues, or social exclusion.
• Off-Pitch Support Services Trauma-informed off-pitch support services including wellbeing check-ins, recovery support, mental health support, and onward referral pathways into housing, employment, and healthcare for participants of Street Soccer's football sessions.
• Change Centre (Dundee) A dedicated Street Soccer hub facility in Dundee providing football activities alongside structured off-pitch support and pathways, serving as a flagship site for the charity's hybrid support model.
• Team Scotland and Team England (Street Soccer representative squads) National representative squads (Team Scotland and Team England) made up of Street Soccer participants who compete in international Street Soccer tournaments, including Homeless World Cup-affiliated competitions, providing participants with competitive pathways and profile.
• KITBACK KITBACK is Street Soccer's kit-recycling initiative that collects and redistributes football kit to support participation and sustainability across its programs.

Named customers1 record

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered flagship and minor.

• Sir Alex FergusonflagshipOthersSir Alex Ferguson, former Manchester United manager, serves as Founding Ambassador for Street Soccer, publicly endorsing their mission and social impact work through football.
• KitbackminorStrategic or Co-development PartnerKitback (kitback.org.uk) is listed as a related organization in Street Soccer's navigation, indicating a partnership or collaborative relationship in providing support services.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Football Beyond Borders: UK-based charity that uses football to support young people from disadvantaged backgrounds with mentoring and personal development. Operates in London, overlapping geographically with Street Soccer and serving similar vulnerable populations via sport.
• Streetfootballworld: International network of organizations using football for social change. Direct peer in terms of sector infrastructure and shared mission; Street Soccer's Team Scotland and Team England programs parallel Streetfootballworld's national affiliates.
• Greenhouse Sports: London-based sports charity working with disadvantaged young people through long-term coaching and mentoring. Highly comparable London operations, target demographic, and sport-for-social-change model.
• Homeless World Cup Foundation: Global charity that uses football to help people affected by homelessness and social exclusion. Directly comparable in mission, method (sport-for-social-change), and target population to Street Soccer.

Broad incumbents

• The Prince's Trust: Major UK youth charity supporting disadvantaged young people through training, mentoring, and personal development programs. A broader incumbent that competes for similar donor and grant funding pools as Street Soccer.
• Centrepoint: UK's leading youth homelessness charity providing housing and support services. Comparable target population and overlapping service offerings (housing support) with Street Soccer's off-pitch provision.
• Crisis UK: National charity for people experiencing homelessness. Overlaps with Street Soccer's housing and support services element (70% of operations), though operates at significantly larger scale.

Emerging players

• Fight for Peace: London-based charity using boxing and martial arts to support young people affected by violence and social exclusion. Comparable sport-plus-support model, though in a different sport discipline.
• Show Racism the Red Card: UK charity using football to combat racism and promote social inclusion. Comparable UK football-based social impact organization leveraging the sport for community outcomes.
• Sport in Mind: UK charity that uses sport and physical activity to improve mental health outcomes. Comparable model of using sport as a gateway into mental health support, aligning with Street Soccer's specialist mental health provision.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/streetsoccerldn
• LinkedInlinkedin.com/company/street-soccer-london
• Instagraminstagram.com/streetsoccerscotland
• Xx.com/streetsoccerldn

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Street Soccer