Medicina Television

What Medicina Television does

Medicina Televisión (legal entity Medicina Television S.A) is a Madrid-based for-profit company founded in 1997 that produces and distributes audiovisual content specialized in the healthcare sector. The company operates a dedicated streaming platform at medicinatelevision.tv hosting 10+ thematic channels covering medical specialties including pediatrics, gynecology, dermatology, nutrition, cardiology, pharmacy, sexology, traumatology, and emotional health. Its core technology is a specialized streaming infrastructure for medical content with multi-platform distribution including a proprietary streaming service and YouTube, achieving 1M+ subscribers, 4M+ monthly video views, and 120M+ cumulative views.

The business model combines B2B channel creation services for medical associations, pharmaceutical companies, and healthcare organizations with a B2C streaming offering to consumers. Anchor enterprise clients include Johnson & Johnson, MD Anderson Cancer Center, and Air Liquide, while medical society partnerships include CGCOF (Consejo General de Colegios Oficiales de Farmacéuticos), SED (Sociedad Española de Diabetes), and SEMiPyP (Sociedad Española de Microbiota, Probióticos y Prebióticos). The company also produces content for medical events. Pricing is not publicly disclosed; channel creation services appear to operate on a recurring/subscription basis. A self-service product called 'Crea tu Canal' (Create Your Channel) allows partner organizations to build and manage their own branded channels on the platform, indicating a platform-economics motion layered atop the bespoke agency model. Geographic operations are concentrated in Spain and broader Europe.

Name

Medicina Television

Legal name

Medicina Television S.A

Website

https://videomarketing.medicinatv.com

Company type

Private

Founded year

1997

Operating status

Operating

Short description

Medicina Televisión is a Madrid-based audiovisual production and streaming company (founded 1997) that operates a specialized health-content platform with 10+ thematic channels, serving medical associations, pharmaceutical companies (e.g., J&J, MD Anderson), and Spanish-speaking patient audiences.

Ownership category

akta.pro rank

Product category

Healthcare Content Streaming

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (5162), Broadcasting and Content Providers (516)

SIC

Services-Motion Picture & Video Tape Distribution (7822), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Direct-to-Consumer (DTC) Network/Studio Streaming Channels (MPABAHAG)

akta.pro secondary industries

Patient Education, Content & Personalized Journey Orchestration (HLACAEAE), Medicine & Allied Health (Clinical) (EDAGABAG)

Keywords

• Medical video streaming
• Healthcare content production
• Medical audiovisual services
• Branded health channels
• Patient education media

Headquarters

HQ city

Madrid

HQ country

Spain

HQ region

Europe

Markets served

GTM type

B2B and B2C

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Channel Creation Services: Medicina Televisión creates and manages branded content channels for medical societies, pharmaceutical companies, and healthcare organizations, producing health information content for their audiences.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Medicina Televisión operates a specialized streaming platform for medical and health-related audiovisual content, producing and distributing thematic channels across 10+ medical specialties (pediatrics, gynecology, dermatology, nutrition, cardiology, pharmacy, sexology, traumatology, emotional health). The company also offers 'Crea tu Canal' (Create Your Channel), a service allowing medical societies, pharmaceutical companies, and healthcare organizations to create and manage their own branded health information channels on the platform.

Product overview

Medicina Televisión is a specialized streaming platform for medical and health communication, offering a comprehensive ecosystem of content channels and channel creation services. The core platform enables production and distribution of audiovisual health content across multiple thematic channels (Pediatrics, Gynecology, Dermatology, Nutrition, Cardiology, Pharmacy, Sexology, Traumatology, Emotional Health). The 'Crea tu Canal' module allows organizations to create their own branded health channels on the platform. Content is produced with backing from medical and scientific entities.

Differentiator

Problem solved

Functional benefit

Products and services

• Medicina Televisión Streaming Platform A specialized streaming service for medical and health communication, enabling production and dissemination of audiovisual health content across multiple thematic channels targeting patients and the general public.
• Crea tu Canal (Create Your Channel) A service allowing medical associations, pharmaceutical companies, and healthcare organizations to create and manage their own branded health information channel within the Medicina Televisión platform, with production support and distribution.
• Canal Pediatría A specialized health channel dedicated to pediatric health information, addressing common concerns about children's health for parents and general public.
• Canal Ginecología A health channel covering women's health topics including menstrual health, fertility, pregnancy, and conditions affecting women.
• Canal Dermatología A specialized health channel providing information about skin conditions, dermatological treatments, and skincare for patients and the general public.
• Canal Nutrición A health channel focused on food properties, healthy eating, diets, and dispelling nutrition myths.
• Canal Cardiología A health channel dedicated to cardiovascular health, heart conditions, and cardiac care information.
• Canal Farmacia A health channel covering responsible medication use, dermopharmacy, medicinal plants, and health support products, with over 50 million YouTube views.
• Canal Sexología A health channel addressing sexual health topics with professional medical guidance and information.
• Canal Traumatología A health channel focused on musculoskeletal system health, injuries, and orthopedic conditions.
• Canal Salud Emocional A health channel dedicated to emotional well-being, mental health, and psychological wellness.

Quantifiable outcome

• 120 million+ accumulated video views across all channels
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Eight partnerships are on record, tiered core, flagship and minor.

• SED (Sociedad Española de Diabetes)coreStrategic or Co-development PartnerCollaboration with the Spanish Diabetes Society to create 'Comenzando a Vivir con Diabetes' video series for patients newly diagnosed with Type 2 Diabetes.
• SEMiPyP (Sociedad Española de Microbiota, Probióticos y Prebióticos)coreStrategic or Co-development PartnerPartnership to create Microbiota TV channel with video content about gut flora and its role in health.
• CGCOF (Consejo General de Colegios Oficiales de Farmacéuticos)coreStrategic or Co-development PartnerCollaboration to create 'Tu Farmacéutico Informa' channel covering responsible medication use, dermopharmacy, medicinal plants, and health products with over 50 million YouTube views.
• MD Anderson Cancer CenterflagshipStrategic or Co-development PartnerPartner for producing and distributing oncology-related health content through the platform.
• Johnson & JohnsonflagshipStrategic or Co-development PartnerStrategic partnership for health content production and distribution.
• Air LiquidecoreStrategic or Co-development PartnerPartnership for medical gases and healthcare-related content production.
• SEDISA (Directivos de la Salud)minorStrategic or Co-development PartnerHealthcare management association partner for health content.
• FarmaminorStrategic or Co-development PartnerPharmaceutical sector partner for health content production.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• PatientPoint: Patient engagement platform providing health education content at the point of care and through digital channels, including partnerships with healthcare providers and pharma. Directly comparable in the patient-education content and channel-creation model.
• Staywell (Krames): Provider of patient education content, health libraries, and engagement solutions used by health systems and employers. Comparable in producing specialty-tagged, medically-validated patient content delivered through branded channels.
• Vital Videos / Outcome Health: Patient-engagement company producing condition-specific educational video content delivered through provider and pharma channels. Directly comparable in the model of branded, specialty video content for healthcare enterprises.

Broad incumbents

• Doximity: Professional network for physicians offering news, education, and sponsored content. Comparable as a healthcare-focused content platform but targeted at clinicians rather than patients; relevant for HCP-side content opportunities.
• Healthline Media: Digital health publisher producing medically-reviewed content across many specialties, including video. Comparable as a vertically-organized health content platform serving consumers and advertisers, though primarily in English.
• Wolters Kluwer Health: Major medical publisher and clinical decision-support provider producing specialty medical content, including video and patient education. Comparable as a multi-specialty health-content incumbent with enterprise relationships.
• Sharecare: Digital health company that combines patient education, wellness content, and enterprise health solutions. Comparable in offering multi-specialty health content and enterprise partnerships with healthcare organizations.
• Elsevier (RELX Clinical Solutions): Publisher of clinical, educational, and patient-facing health content across many specialties. Comparable as a long-established medical content organization with channel-creation capabilities for healthcare enterprises.
• WebMD: One of the largest consumer health-information platforms in the US, with video, articles, and patient-education tools across dozens of specialties. Highly comparable business model to Medicina Televisión but operates at much greater scale and primarily in English.

Regional players

• FigDoc / Doctoralia: Spanish-language digital health platform connecting patients with healthcare professionals and providing health content, headquartered in Spain/Europe. Comparable regional peer operating in the same Spanish-speaking consumer health market with similar specialty content.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/Medicina_TV
• Facebookfacebook.com/MedicinaTV

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medicina Television