Bray Fox Smith

What Bray Fox Smith does

Bray Fox Smith is a UK boutique commercial property consultancy founded in 2009 and headquartered in London, with additional offices in Milton Keynes and Richmond (West London). The firm is independently owned and operated as a founder-led partnership by Paul Smith, Pat Fox, and Rob Bray, all of whom previously held senior roles at major commercial property firms including Cushman & Wakefield, DTZ, and Weatherall Green & Smith. Its service portfolio is organized around four lines: Agency Sales & Leasing (office leasing and sales transactions), Capital Markets (multi-sector investment advisory), Occupier Services (tenant representation and lease negotiation), and BFS Living (residential and development services). Geographic focus is the West End of London and the wider South East England market, including the Thames Valley, M4 Corridor, Milton Keynes, and the Home Counties.

The firm competes on senior-level relationship-driven advisory, with partners (Sim Khatkar, Richard Harding) who collectively bring decades of experience from the national office teams of the largest UK agencies. It serves institutional landlords and investors (JPMorgan, Nuveen, M&G Real Estate, Abrdn), property companies (Oval Real Estate, Boultbee Brooks Real Estate), and corporate occupiers. Revenue is generated on a transaction-fee and professional-services-fee basis, with deal flow sourced through reputation, professional networks, and ongoing mandates rather than digital channels. Digital presence is limited to a content-led website, LinkedIn, Instagram, and a small set of market intelligence tools (Space Calculator, Rent Maps, quarterly Market Reports); the firm uses CoStar as its third-party property research database and is not a technology or AI company. Recognition includes CoStar Q3 2025 Awards and Estates Gazette Radius 1st.

Name

Bray Fox Smith

Legal name

Bray Fox Smith Ltd

Website

https://brayfoxsmith.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Bray Fox Smith is a UK boutique commercial property consultancy founded in 2009, providing office agency, capital markets, occupier advisory, and residential services to landlords, investors, and occupiers across London and the South East of England.

Ownership category

akta.pro rank

Product category

Commercial Property Consultancy

NAICS

Offices of Real Estate Agents and Brokers (5312), Offices of Real Estate Agents and Brokers (53121)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB)

akta.pro secondary industry

Tenant Representation & Corporate Services Brokerage (BPAJABAJ)

Keywords

• Commercial property consultancy
• Office agency services
• Capital markets advisory
• Occupier services
• Investment advisory

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Agency Sales & Leasing: Fees from brokering office and commercial property sales and leases on behalf of landlords and occupiers.
2. Capital Markets: Fees from investment transactions and capital markets advisory.
3. Occupier Services: Fees from advising occupiers on property requirements and lease negotiations.
4. BFS Living: Fees from residential property services.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Bray Fox Smith is a commercial property consultancy that brokers and advises on office and industrial property sales, lettings, and capital markets transactions across the West End, Thames Valley, M4 Corridor, and wider South East England. The firm also provides occupier-side advisory (tenant representation, lease negotiation) and residential/development services through its BFS Living sub-brand, serving institutional landlords, property companies, occupier businesses, and investment managers.

Product overview

Bray Fox Smith is a multi-disciplined commercial property consultancy offering a unified service portfolio comprising four core service lines: Agency Sales & Leasing, Capital Markets, Occupier Services, and BFS Living. The firm complements these with a Knowledge Hub containing digital tools (Space Calculator, Rent Maps, Market Reports) that support property search and market analysis. The offering is a single integrated consultancy rather than a platform-with-modules architecture.

Differentiator

Problem solved

Functional benefit

Brands

• BFS Living: Residential and development service offering within the company's multi-sector consultancy.

Products and services

• Agency Sales & Leasing Office agency service covering leasing and sales transactions for commercial properties across the West End of London, Thames Valley, M4 Corridor, M25, Home Counties, and wider South East England markets. Provided to commercial property owners, landlords, and investors.
• Capital Markets Multi-sector investment advisory for commercial property transactions, including acquisitions, disposals, and portfolio management advice. Provided to investment managers, funds, and institutional investors across the South East UK market.
• Occupier Services Tenant representation and lease negotiation advisory for businesses seeking office space for headquarters or regional operations, including property search, lease renewal, and relocation advisory. Provided to corporate occupiers across the UK.
• BFS Living

Quantifiable outcome

• Let 27,000 sq ft at R+ in Reading within 8 months
• +2 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Four partnerships are on record, tiered core and minor.

• Osborne+Co Investment ManagementcoreStrategic or Co-development Partner · 25 November 2025Bray Fox Smith is acting as agent for Osborne+Co Investment Management on the redevelopment of the former Santander HQ building in central Milton Keynes, transitioning it into prime office opportunity for regional occupiers.
• SavillsminorChannel Partner/ Reseller/ DistributorJoint agent with Savills on the Milton Keynes former Santander HQ redevelopment project.
• LSH (Lambert Smith Hampton)minorChannel Partner/ Reseller/ DistributorJoint agent with LSH on the Milton Keynes former Santander HQ redevelopment project.
• Porterfield Public RelationsminorStrategic or Co-development PartnerPR consultancy partner handling media relations and press communications.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Avison Young: Global commercial real estate advisory with a UK office agency and capital markets presence. Mid-tier global player competing for similar institutional landlord and occupier mandates across regional UK markets.
• CBRE: Largest global commercial real estate services firm, active across UK office leasing, investment, and occupier advisory. Sets the competitive ceiling for institutional mandates and global occupier accounts.
• Colliers: Global professional services and investment management firm with UK real estate services spanning office agency, capital markets, and occupier advisory. Competes for institutional mandates across the same UK regions BFS serves.
• JLL: Global real estate services firm with substantial UK office agency, capital markets, and occupier advisory presence. Represents the broader incumbent tier BFS competes against and occasionally partners with on larger institutional mandates.
• Cushman & Wakefield: Global CRE services firm where BFS founders previously held senior leadership (Rob Bray as Head of Office Development; Sim Khatkar as Head of National Office Agency). Competes across office agency, capital markets, and occupier services at larger mandate scale.

Direct peers

• Knight Frank: Global real estate advisor with strong UK office and capital markets franchises serving institutional landlords and occupiers. Competes for the same institutional client mandates (Nuveen, Abrdn, M&G-type owners) and South East office transactions.
• Hanover Green: London-focused boutique commercial property agency specialising in West End and City office leasing and investment. Highly comparable boutique competitor competing for the same landlord and occupier mandates in central London submarkets.
• Montagu Evans: UK-focused commercial property consultancy of comparable boutique-to-mid size, active in London office agency, investment, and development advisory. Closest direct competitor in firm size, service mix, and client profile.
• Savills: Global commercial real estate advisor with deep UK office agency and capital markets capability across London and the South East. BFS already partners as joint agent with Savills on the Milton Keynes Santander HQ mandate, underscoring direct overlap in target clients and transaction types.
• Lambert Smith Hampton (LSH): UK-focused commercial property consultancy with comparable office agency, capital markets, and occupier service lines across the regions. Direct overlap on the Milton Keynes redevelopment mandate (joint agent) and similar mid-sized UK advisory positioning.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/brayfoxsmith
• Instagraminstagram.com/brayfoxsmith
• Xx.com/brayfoxsmith
• Facebookfacebook.com/100063634597469

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bray Fox Smith