FMBC

Name

FMBC

Legal name

YANGDONG FULL RICH INDUSTRY & TRADE CO., LTD

Website

https://yjfullrich.com

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

51–100 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Yangjiang

HQ country

China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Distribution channels1 record

Marketing channels2 records

Core offering

FMBC (YANGDONG FULL RICH INDUSTRY & TRADE CO., LTD) is a China-based manufacturer of personal care, beauty, and manicure tools (such as manicure sets, beauty scissors, tweezers, eyelash curlers, make-up brushes, nail clippers, cuticle nippers, nail and foot files, mirrors, and tongue scrapers) as well as hardware tools (fishing pliers, multifunction pliers, pipe knives, tool gift sets, and tool kits), offering OEM/ODM manufacturing capabilities for business buyers.

Product overview

YANGDONG FULL RICH INDUSTRY & TRADE CO., LTD is a manufacturer specializing in beauty tools and hardware products. The product portfolio is organized into two main categories: Cosmetic Tools (including Tongue Scraper Cleaner, Manicure Sets in various styles such as Iron Frame, Insert Frame, Magnet & Buckle, Cartoon, Zipper Bag, Aluminum & Copper Case, Hand Bag, Wood Case, and Bag style; Beauty Scissors; Tweezers; Eyelash Curlers; Make-up Brushes; Nail Clippers; Cuticle Nipper; Nail & Foot Files; Mirrors) and Hardware Tools (Fishing Pliers, Multifunction Pliers, Pipe Knives, Tool Gifts Sets, and Tool Kits). The company offers hundreds of individual product models across these categories, primarily serving the personal care, beauty, and hardware tool markets with OEM/ODM capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Manicure Sets Comprehensive manicure tool sets available in multiple styles including Iron Frame, Insert Frame, Magnet & Buckle, Cartoon, Zipper Bag, Aluminum & Copper Case, Hand Bag, Wood Case, Bag style, and IPA-mobile phone bag styles; also offered as gift box options for promotional purposes.
• Beauty Scissors Professional-grade scissors for beauty and grooming applications, available in multiple model series including FQ-SC, FQ-BC, FQ-BL, FQ-A, and FQ-CB series.
• Tweezers Precision tweezers for personal grooming applications.
• Eyelash Curlers Tools designed for curling eyelashes.
• Make-up Brushes Brushes for applying cosmetics.
• Nail Clippers Clipper tools for nail trimming.
• Cuticle Nippers Precision nippers for cuticle care.
• Nail & Foot Files Filing tools for nail and foot care.
• Mirrors Mirrors for personal grooming applications.
• Other Manicure Tools Additional manicure and beauty tools including FQ-BT, FQ-MQ, FQ-NFC, FQ-EP, and FQ-CTS series.
• Tongue Scraper Cleaners Oral hygiene tools for cleaning the tongue.
• Fishing Pliers Pliers designed for fishing applications, available in models FQ-FP001 through FQ-FP005 and FQ-GT001.
• Multifunction Pliers Pliers with multiple functions, available in models FQ-MP001A, FQ-MP001B, and FQ-MP001C.
• Pipe Knives Knives for pipe cutting, available in models FQ-PK001 through FQ-PK005.
• Tool Gift Sets Gift sets of tools for promotional purposes, available in models FQ-TSI001 through FQ-TSI004D and FQ-GT002 through FQ-GT004.
• Tool Kits Complete tool kits including FQ-MS, FQ-MT, FQ-TS, and FQ-TSK series spanning dozens of individual models.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Direct peers

• Rapala: Rapala is a Finnish fishing-equipment manufacturer whose fishing pliers and fishing tools overlap directly with FMBC's fishing-pliers hardware line. It illustrates the type of specialized branded competitor active in the fishing-tools sub-segment of FMBC's hardware portfolio.
• Zwilling J.A. Henckels: Zwilling is a German premium cutlery and scissors manufacturer, directly comparable to FMBC in scissors and cutlery-based manicure tools. While much larger and brand-led, Zwilling competes in the same product categories and serves similar professional and consumer grooming end-markets.
• Victorinox: Victorinox is a Swiss manufacturer of knives, scissors, and multi-tools, directly overlapping with FMBC's hardware-tools line (fishing pliers, pipe knives, tool kits). It demonstrates the premium end of the cutlery/hardware category FMBC competes in.
• Real Techniques: Real Techniques is a beauty-tools brand specializing in makeup brushes and application tools — directly overlapping FMBC's makeup-brush offering. It illustrates a brand-led, mass-market competitor in a category FMBC supplies through OEM/ODM.
• Olive & June: Olive & June is a modern DTC nail-care brand offering manicure sets, nail tools, and related accessories — directly overlapping FMBC's core manicure-set offering. As a digitally native brand, it represents the type of emerging customer FMBC could supply via OEM/ODM relationships.
• MANICARE: MANICARE is an Australian beauty-tools brand offering manicure sets, tweezers, eyelash curlers, and nail tools — a near-direct product portfolio match to FMBC's cosmetic-tools line. It represents a regional-brand competitor with similar SKU breadth.
• Tweezerman: Tweezerman is a leading US beauty-tools brand selling tweezers, eyelash curlers, nail clippers, and manicure tools that directly overlap with FMBC's cosmetic-tools portfolio. Although Tweezerman is now Revlon-owned and brand-led rather than OEM-led, it competes head-to-head with the same downstream buyers and end-consumers that FMBC serves.

Emerging players

• Static Nails: Static Nails is an emerging DTC nail-care brand offering press-on nails and supporting manicure tools. It represents the newer wave of digitally native nail-care entrants that increasingly source from or compete with Chinese OEM manufacturers like FMBC.

Broad incumbents

• Sally Hansen: Sally Hansen is a mass-market nail-care brand owned by Revlon, offering nail tools and manicure accessories as part of a broader nail-color and treatment portfolio. It competes in adjacent SKUs to FMBC and serves similar drugstore and mass-retail channels.
• Sephora Collection: Sephora Collection is the retailer's own-brand beauty line including tweezers, eyelash curlers, brushes, and manicure tools. It overlaps with FMBC's cosmetic-tools portfolio and competes for the same end-consumer through a major global beauty-retail channel.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights5 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FMBC