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Home Ownership Works

Full company profile

uuid0032rh8

Namestring
Home Ownership Works
Legal namestring
Home Ownership Works
Company typeenum
Private
Founded yearint
2012
Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersCatonsville, United States
HQ citystring
Catonsville
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
flat-fee real estate, home buying services, home selling services, home maintenance coordination, real estate brokerage
Industry1 code
1Home Sale & Home Purchase Assistance
CodeHSAKAJACPrimaryYes
NAICS code1 code
  • Real Estate Property Managers53131
SIC code1 code
  • Real Estate Agents & Managers (For Others)6531
Product category
Residential real estate brokerage and home services
No data
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model3 records
1Real Estate Selling Services
TypeTransaction Fee
Description

The company charges a flat fee of $4,000 for home selling services, which is significantly lower than traditional 6% real estate commissions. The fee includes listing services, professional photography, MLS listing, marketing, showing services, contract review, and transaction management. Additional buyer agent commission (2.5-3%) is collected at settlement. No additional listing, brokerage admin, management, or transaction fees are charged.

homeownershipworks.com
2Home Buying Services
TypeProfessional Services
Description

Assistance with finding grants, loans, insurance, home inspectors, and guidance through the entire buying process. Revenue appears to come from referral arrangements or service fees for accompanying buyers through the home purchase process.

homeownershipworks.com
3Home Living/Repair Services
TypeAffiliate Referral
Description

The company acts as a one-call solution for all home issues including appliance repair, bathroom/kitchen remodeling, carpentry, electrical, plumbing, roofing, landscaping, and more. Revenue is generated by connecting homeowners with service providers or managing home maintenance services.

homeownershipworks.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Pricing details1 tier
1Flat Fee Home Selling Service
ModelTransaction based/ take rateBilling cadencePay-as-you-go
Notes

$4,000 flat fee for complete selling services including: For Sale Sign, Internet Marketing, Professional Photography, Showing Service, Showing Feedback, Full-Time Marketing, Attorney Review, Negotiate Buyer Requests, MLS Listing, Staging Consultation, Lockbox, Major Real Estate Sites Listing, Full-Time Account Manager, Contract Review, Transaction Management. PLUS buyer agent commission of 2.5-3%. No additional hidden fees.

homeownershipworks.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Home Ownership Works is a Maryland-based real estate services company that guides clients through buying, selling, and maintaining homes. It sells homes using a flat $4,000 listing fee plus a 2.5-3% buyer-agent commission, replacing the traditional 6% model, and includes MLS listing, professional photography, marketing, showing services, contract review, and transaction management. It also assists home buyers with grants, loans, insurance, and home inspectors, and provides a one-call solution for home living needs such as appliance repair, remodeling, plumbing, electrical, roofing, and landscaping.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Home Ownership Works is a real estate services company offering an integrated suite of home buying, selling, and living support services. The core offerings consist of three main programs: the Home Buying Program (guiding clients through the entire purchase process with grants, loans, insurance, and inspector connections), Home Living Services (single-call resolution for all home maintenance and repair needs), and Home Selling Services (a flat-fee model charging $4,000 plus 3% buyer agent commission instead of traditional 6% commissions). These core services are supported by add-on modules including credit counseling, home inspection coordination, loan application assistance, ownership structure education, and ground rent guidance, creating a comprehensive ecosystem for homeownership needs in the Maryland market.

Product and service3 records
1Home Buying Program
CategoryHome buying services
Description

Comprehensive home buying assistance for Maryland consumers, guiding clients through the entire purchasing process including finding grants, loans, insurance, and home inspectors. Designed for first-time and repeat buyers who want guided support through the home purchase process.

2Home Selling Services (Flat-Fee Listing)
CategoryHome selling services
Description

Flat-fee home selling service for Maryland homeowners that charges a $4,000 listing fee plus a 2.5-3% buyer-agent commission in place of traditional 6% commissions. Includes MLS listing, professional photography, internet marketing, secured showing service and feedback, lockbox, attorney review when needed, contract review, ongoing transaction management, full-time account manager, and major real estate site listing, with no additional listing, brokerage admin, management, or transaction fees. Payment is collected at settlement.

3Home Living Services
CategoryHome maintenance and repair coordination
Description

One-call home maintenance and repair coordination for Maryland homeowners covering appliance repair, bathroom/kitchen remodeling, carpentry, electrical, plumbing, roofing, landscaping, and other home living issues through a single point of contact via [email protected] or 443-650-5220.

Recent move4 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight2 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Flat-fee real estate brokerage that charges a low listing fee plus reduced buyer-side commission—structurally aligned with Home Ownership Works' $4,000 + 2.5-3% model. Operates in select East Coast markets including mid-Atlantic regions comparable to Maryland.

TypeBroad incumbent
Description

Large national discount-leaning real estate brokerage with capped commission programs. Comparable in offering low-fee alternatives to traditional brokerages, though at significantly greater scale across multiple states including Maryland-adjacent markets.

TypeBroad incumbent
Description

National full-service real estate brokerage with a tech-forward platform. Competes for the same Maryland sellers and buyers as Home Ownership Works but with traditional commission structures and substantially larger marketing budget.

TypeDirect peer
Description

Flat-fee real estate brokerage charging 1% listing commission—competing in the same discount-brokerage segment as Home Ownership Works. Targets cost-conscious sellers with a percentage-based discount model rather than fixed fee.

TypeDirect peer
Description

Franchised flat-fee real estate brand offering set-fee listing services to home sellers. Direct business model match to Home Ownership Works' flat-fee approach, with a national franchise footprint and similar cost-savings value proposition.

TypeEmerging player
Description

Tech-enabled flat-fee brokerage offering capped commissions and reduced-fee models. Similar positioning to Home Ownership Works in the discount segment, but with cloud-based infrastructure and a growing multi-state agent network.

TypeDirect peer
Description

Online flat-fee real estate platform enabling sellers to list on MLS without a traditional agent. Overlaps with Home Ownership Works' value proposition of bypassing full-commission brokerages while providing more self-service tools.

TypeDirect peer
Description

Online flat-fee MLS listing service that charges sellers a fixed fee for MLS access and basic listing support. Comparable to Home Ownership Works' budget-oriented tier of service, though typically offers less bundled transaction support.

TypeDirect peer
Description

National flat-fee-leaning real estate brokerage offering discounted listing services and full-service support. Most directly comparable to Home Ownership Works in business model (low-fee brokerage serving buyers and sellers), though significantly larger in scale and geographic reach.

TypeBroad incumbent
Description

Large cloud-based brokerage operating nationally with thousands of agents. Competes in Maryland with traditional commission models but is increasingly adopting competitive commission structures; much larger scale and technology infrastructure than Home Ownership Works.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance1 record

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Home Ownership Works

Residential real estate brokerage and home serviceshomeownershipworks.com

Home Ownership Works firmographics

Firmographics
Name
Home Ownership Works
Legal name
Home Ownership Works
Website
https://homeownershipworks.com
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
11–50 employees
Ownership category
akta.pro rank

Home Ownership Works industry classification

Industry
Product category
Residential real estate brokerage and home services
NAICS
Real Estate Property Managers (53131)
SIC
Real Estate Agents & Managers (For Others) (6531)
akta.pro primary industry
Home Sale & Home Purchase Assistance (HSAKAJAC)

Keywords

  • Flat-fee real estate
  • Home buying services
  • Home selling services
  • Home maintenance coordination
  • Real estate brokerage

Where Home Ownership Works is headquartered

Location

Headquarters

HQ city
Catonsville
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Home Ownership Works business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

  1. Real Estate Selling Services: The company charges a flat fee of $4,000 for home selling services, which is significantly lower than traditional 6% real estate commissions. The fee includes listing services, professional photography, MLS listing, marketing, showing services, contract review, and transaction management. Additional buyer agent commission (2.5-3%) is collected at settlement. No additional listing, brokerage admin, management, or transaction fees are charged.
  2. Home Buying Services: Assistance with finding grants, loans, insurance, home inspectors, and guidance through the entire buying process. Revenue appears to come from referral arrangements or service fees for accompanying buyers through the home purchase process.
  3. Home Living/Repair Services: The company acts as a one-call solution for all home issues including appliance repair, bathroom/kitchen remodeling, carpentry, electrical, plumbing, roofing, landscaping, and more. Revenue is generated by connecting homeowners with service providers or managing home maintenance services.

Pricing tiers

ModelBillingPrice
Transaction based/ take ratePay-as-you-goFlat Fee Home Selling Service

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Home Ownership Works product offering

Product offering

Core offering

Home Ownership Works is a Maryland-based real estate services company that guides clients through buying, selling, and maintaining homes. It sells homes using a flat $4,000 listing fee plus a 2.5-3% buyer-agent commission, replacing the traditional 6% model, and includes MLS listing, professional photography, marketing, showing services, contract review, and transaction management. It also assists home buyers with grants, loans, insurance, and home inspectors, and provides a one-call solution for home living needs such as appliance repair, remodeling, plumbing, electrical, roofing, and landscaping.

Product overview

Home Ownership Works is a real estate services company offering an integrated suite of home buying, selling, and living support services. The core offerings consist of three main programs: the Home Buying Program (guiding clients through the entire purchase process with grants, loans, insurance, and inspector connections), Home Living Services (single-call resolution for all home maintenance and repair needs), and Home Selling Services (a flat-fee model charging $4,000 plus 3% buyer agent commission instead of traditional 6% commissions). These core services are supported by add-on modules including credit counseling, home inspection coordination, loan application assistance, ownership structure education, and ground rent guidance, creating a comprehensive ecosystem for homeownership needs in the Maryland market.

Differentiator

Problem solved

Functional benefit

Products and services

  • Home Buying Program Comprehensive home buying assistance for Maryland consumers, guiding clients through the entire purchasing process including finding grants, loans, insurance, and home inspectors. Designed for first-time and repeat buyers who want guided support through the home purchase process.
  • Home Selling Services (Flat-Fee Listing) Flat-fee home selling service for Maryland homeowners that charges a $4,000 listing fee plus a 2.5-3% buyer-agent commission in place of traditional 6% commissions. Includes MLS listing, professional photography, internet marketing, secured showing service and feedback, lockbox, attorney review when needed, contract review, ongoing transaction management, full-time account manager, and major real estate site listing, with no additional listing, brokerage admin, management, or transaction fees. Payment is collected at settlement.
  • Home Living Services One-call home maintenance and repair coordination for Maryland homeowners covering appliance repair, bathroom/kitchen remodeling, carpentry, electrical, plumbing, roofing, landscaping, and other home living issues through a single point of contact via [email protected] or 443-650-5220.

Companies that use Home Ownership Works

Customer profile

Segments3 records

Ideal customer profiles3 records

Home Ownership Works technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Home Ownership Works partnerships and signals

Strategic signal

Recent moves4 records

Expansion highlights2 records

Home Ownership Works competitors and assessment

Company assessment

Direct peers

  • Houwzer: Flat-fee real estate brokerage that charges a low listing fee plus reduced buyer-side commission—structurally aligned with Home Ownership Works' $4,000 + 2.5-3% model. Operates in select East Coast markets including mid-Atlantic regions comparable to Maryland.
  • 1percent Lists: Flat-fee real estate brokerage charging 1% listing commission—competing in the same discount-brokerage segment as Home Ownership Works. Targets cost-conscious sellers with a percentage-based discount model rather than fixed fee.
  • Help-U-Sell Real Estate: Franchised flat-fee real estate brand offering set-fee listing services to home sellers. Direct business model match to Home Ownership Works' flat-fee approach, with a national franchise footprint and similar cost-savings value proposition.
  • Beycome: Online flat-fee real estate platform enabling sellers to list on MLS without a traditional agent. Overlaps with Home Ownership Works' value proposition of bypassing full-commission brokerages while providing more self-service tools.
  • Flat Fee MLS Realty: Online flat-fee MLS listing service that charges sellers a fixed fee for MLS access and basic listing support. Comparable to Home Ownership Works' budget-oriented tier of service, though typically offers less bundled transaction support.
  • Redfin: National flat-fee-leaning real estate brokerage offering discounted listing services and full-service support. Most directly comparable to Home Ownership Works in business model (low-fee brokerage serving buyers and sellers), though significantly larger in scale and geographic reach.

Broad incumbents

  • HomeSmart: Large national discount-leaning real estate brokerage with capped commission programs. Comparable in offering low-fee alternatives to traditional brokerages, though at significantly greater scale across multiple states including Maryland-adjacent markets.
  • Compass: National full-service real estate brokerage with a tech-forward platform. Competes for the same Maryland sellers and buyers as Home Ownership Works but with traditional commission structures and substantially larger marketing budget.
  • eXp Realty: Large cloud-based brokerage operating nationally with thousands of agents. Competes in Maryland with traditional commission models but is increasingly adopting competitive commission structures; much larger scale and technology infrastructure than Home Ownership Works.

Emerging players

  • Fathom Realty: Tech-enabled flat-fee brokerage offering capped commissions and reduced-fee models. Similar positioning to Home Ownership Works in the discount segment, but with cloud-based infrastructure and a growing multi-state agent network.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Home Ownership Works compliance and trust

Trust signal

Compliance1 record

Home Ownership Works financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Home Ownership Works leadership team

Management profile

Number of profiles

Home Ownership Works funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Home Ownership Works M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Home Ownership Works

What does Home Ownership Works do?

Home Ownership Works is a Maryland-based real estate services company that guides clients through buying, selling, and maintaining homes. It sells homes using a flat $4,000 listing fee plus a 2.5-3% buyer-agent commission, replacing the traditional 6% model, and includes MLS listing, professional photography, marketing, showing services, contract review, and transaction management. It also assists home buyers with grants, loans, insurance, and home inspectors, and provides a one-call solution for home living needs such as appliance repair, remodeling, plumbing, electrical, roofing, and landscaping.

Is Home Ownership Works a public or private company?

Home Ownership Works is a private company. It is classified as unknown and is currently operating.

When was Home Ownership Works founded?

Home Ownership Works was founded in 2012. It employs 11 to 50 people.

Where is Home Ownership Works based?

Home Ownership Works is headquartered in Catonsville, United States, in the North America region.

How does Home Ownership Works make money?

Three revenue lines are on record. Real Estate Selling Services are the primary driver. The others are home Buying Services and home Living/Repair Services.

Who are Home Ownership Works's main competitors?

Direct peers on record are Houwzer, 1percent Lists, Help-U-Sell Real Estate, Beycome, Flat Fee MLS Realty and Redfin. Broad incumbents are HomeSmart, Compass and eXp Realty. Fathom Realty is listed as an emerging player.

Does Home Ownership Works have an API?

No public API is recorded for Home Ownership Works.

What industry is Home Ownership Works in?

Home Ownership Works's product category is Residential real estate brokerage and home services. Its primary akta.pro industry code is HSAKAJAC, Home Sale & Home Purchase Assistance. Its NAICS code is 53131 and its SIC code is 6531.

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