Karina Industria e Comercio de Bebedouros

What Karina Industria e Comercio de Bebedouros does

Karina Industria e Comercio de Bebedouros, trading as Karina Bebedouros, is a privately held Brazilian manufacturer founded in 2001 and headquartered in São José do Rio Preto, São Paulo (CNPJ 04.467.116/0001-96). The company's core product is the pressure water cooler (bebedouro de pressão), augmented by water purifiers, water filters (positioned as consumables/accessories), and industrial water-treatment equipment. All manufactured products carry INMETRO certification, providing third-party-validated compliance with Brazilian metrology, quality, and safety standards.

The company sells directly to end customers via its own e-commerce storefront at karinabebedouros.com.br, with nationwide Brazilian delivery ("Entrega para todo o Brasil") and a WhatsApp-led quoting and customer-support flow; pricing is not publicly disclosed and customers are routed to contact the company for quotes. Target customers are businesses, industries, and commercial establishments (Empresas, Indústrias e Comércio) that require durable workplace or facility hydration equipment, with the company emphasizing efficiency, durability, and sustainability in its product positioning.

Operationally, Karina is a small entity (11–50 employees), with no disclosed funding rounds, acquisitions, partnerships, leadership team, or financial filings. Its digital marketing footprint spans Facebook, Instagram, YouTube, and TikTok for brand awareness, layered with WhatsApp for bottom-of-funnel conversion. The business model is one-time hardware sales of dispensers and industrial equipment, supplemented by a recurring filter/accessory consumable line, and the competitive moat is built around INMETRO certification, manufacturing specialization in pressure dispensers, and an owned direct-to-customer channel rather than third-party distribution.

Name

Karina Industria e Comercio de Bebedouros

Legal name

Karina Industria e Comercio de Bebedouros

Website

https://karinabebedouros.com.br

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Karina Industria e Comercio de Bebedouros is a Brazilian manufacturer, founded in 2001 in São José do Rio Preto, producing INMETRO-certified pressure water coolers, water purifiers, filters, and industrial water equipment for businesses, industries, and commercial establishments across Brazil via direct e-commerce and WhatsApp sales.

Ownership category

akta.pro rank

Product category

Commercial Water Dispensers and Purification Equipment

NAICS

Ventilation, Heating, Air-Conditioning, and Commercial Refrigeration Equipment Manufacturing (33341)

SIC

Air-Cond & Warm Air Heatg Equip & Comm & Indl Refrig Equip (3585)

akta.pro primary industry

Pitcher & Dispenser Water Filters (CRAJAJAB)

Keywords

• Pressure water dispensers
• Water purification systems
• Industrial water equipment
• Commercial water coolers
• Water filtration products

Headquarters

HQ city

São José do Rio Prêto

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Water Dispenser Sales: Direct sales of pressure water dispensers, industrial equipment, and water purifiers to businesses, industries, and commercial establishments across Brazil. One-time product sales model.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Karina Bebedouros manufactures and sells pressure water dispensers (bebedouros de pressão), water purifiers, replacement filters, and industrial water equipment. Products are INMETRO-certified and targeted at businesses, industries, and commercial establishments in Brazil, with nationwide delivery and quote-based ordering through its own e-commerce site and WhatsApp channel.

Product overview

Karina Bebedouros offers a focused portfolio of water-related products centered around pressure water coolers (bebedouros de pressão) as the core offering, complemented by water purifiers and industrial equipment. The company also provides filters as accessories/consumables for their water dispensers. The product line is positioned for businesses, industries, and commerce, emphasizing quality, economy, efficiency, durability, and sustainability.

Differentiator

Problem solved

Functional benefit

Products and services

• Bebedouros de Pressão (Pressure Water Coolers) Pressure-based water coolers manufactured for commercial, industrial, and business environments, emphasizing quality, economy, and efficiency in workplace water dispensing. INMETRO-certified and sold directly to Brazilian companies.
• Purificadores de Água (Water Purifiers) Water purifiers providing filtered and purified water for businesses, industries, and commerce applications in Brazil.
• Filtros (Water Filters) Replacement water filters designed for use with Karina's water coolers and purifiers, providing clean and filtered drinking water as consumables/accessories.
• Equipamentos Industriais (Industrial Equipment) Industrial water-related equipment manufactured by Karina Bebedouros to serve various industrial sectors with durable and sustainable solutions.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Gelopar: Brazilian incumbent in commercial refrigeration with adjacent water cooler/display offerings. Larger portfolio gives broader incumbent pressure but with overlap in commercial water dispensing equipment.
• Culligan International: Global water treatment and dispenser company with broad portfolio (filtration, coolers, bottling). Operates at much larger scale; relevant incumbent benchmark for commercial water dispensing.
• Primo Water Corporation: Large North American water dispenser and bottled-water provider with commercial/office channel exposure. Broad incumbent reference point for dispenser business models including consumables.
• Waterlogic: Global manufacturer of bottleless water coolers and dispensers for office and commercial environments. Comparable product and customer segment at international scale.

Direct peers

• Libell: Brazilian manufacturer of water coolers and purifiers serving B2B and B2C customers. Direct overlap in pressure water dispensers and replacement filter consumables.
• IBBL: Major Brazilian manufacturer of water purifiers, pressure coolers, and filters for residential and commercial use. Closest direct competitor in the same niche (bebedouros de pressão / purificadores) within Brazil.
• Cosmetal: Latin American manufacturer of water coolers, fountains, and purification equipment for commercial/industrial use. Highly comparable product portfolio and customer base.
• Everest (Refrigeração): Brazilian commercial refrigeration and water cooler manufacturer serving industrial and commercial buyers. Directly competes in bebedouros de pressão category.

Regional players

• Esmaltec: Brazilian (Ceará-based) home appliance manufacturer including water dispensers. Regional peer serving overlapping B2B/B2C water dispenser demand in Brazil with similar cost-tier positioning.

Emerging players

• BRITA (Brita GmbH / Brita Brasil): Global filter and water-treatment brand with growing Brazilian footprint. Competes at the filter/consumable layer rather than full dispenser manufacturing, but overlaps in commercial filtration buyers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@karinabebedouros6609
• Facebookfacebook.com/KarinaBebedourosOficial
• Instagraminstagram.com/karinabebedouros
• TikToktiktok.com/@karinabebedouros
• LinkedInlinkedin.com/company/karina-industria-e-comercio-de-bebedouros

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Karina Industria e Comercio de Bebedouros