Greyhounds As Pets
Greyhounds As Pets (GAP) is a not-for-profit initiative coordinated by Greyhound Racing NSW that rehomes retired racing greyhounds across New South Wales through adoption days, foster networks, regional programs, and a Prison Pet Preparation Program, serving families, apartment dwellers, racing-industry participants, and multi-pet households.
- Company typePrivate
- Founded2008
- HeadquartersSydney, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Greyhounds As Pets does
Greyhounds As Pets (GAP) is a not-for-profit initiative coordinated by Greyhound Racing NSW (GRNSW), a government state entity, that operates a greyhound adoption program across New South Wales, Australia. Founded in 2008 and headquartered in Sydney (Level 9, 10 Barrack Street) with a primary adoption centre in Londonderry (Western Sydney), GAP rehomes retired racing greyhounds by matching dogs to families based on personality assessments, lifestyle compatibility (including apartment suitability and multi-pet households), and household circumstances. Its core offerings include the Greyhound Adoption Program, a Foster Carer Program, Pre-Assessment Sessions, recurrent Adoption Days, a six regional adoption network, and a National Greyhound Adoption Day flagship event. A differentiated operational asset is the Prison Pet Preparation Program run in partnership with Corrective Services NSW at Dillwynia and Wellington Correctional Centres, where inmates socialize and train greyhounds for pet life.
The business model combines one-time adoption fees (standard $250, $75 at events, $150 for 7+ year seniors) with donations, corporate sponsorships, and implicit parent-entity funding from GRNSW. Go-to-market is community-led and event-driven: regular adoption events are held at partner retail locations (Petbarn, Petstock), supported by a celebrity ambassador program (Tim Cahill, James Tedesco, Mikaylah DeGennaro), community sponsorships (RSL NSW City2Surf), and member-channel partnerships (Police Association of NSW, AFPA, Friends of Pets). The organization reports record demand, with 81 greyhounds adopted in a single March 2025 weekend, 30 adoptions in February 2025 Valentine's events, and 373 greyhounds currently available through its website. GAP's reach is geographically concentrated in NSW and remains subject to broader industry regulatory scrutiny, including a parliamentary inquiry into greyhound racing in Western Australia.
Greyhounds As Pets firmographics
Firmographics- Name
- Greyhounds As Pets
- Legal name
- Greyhounds As Pets
- Website
- https://gapnsw.com.au
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Greyhounds As Pets (GAP) is a not-for-profit initiative coordinated by Greyhound Racing NSW that rehomes retired racing greyhounds across New South Wales through adoption days, foster networks, regional programs, and a Prison Pet Preparation Program, serving families, apartment dwellers, racing-industry participants, and multi-pet households.
- Ownership category
- akta.pro rank
Greyhounds As Pets industry classification
Industry- Product category
- Pet Adoption Services
- NAICS
- Pet Care (except Veterinary) Services (81291)
- SIC
- Services-Racing, Including Track Operation (7948)
- akta.pro primary industry
- Pet Services (Grooming, Training, Daycare) (CRALAIAJ)
- akta.pro secondary industries
- Overnight Kennel Boarding (Dogs) (HSANADAA), Small-Group / Structured Dog Daycare (HSANAFAD)
Keywords
Where Greyhounds As Pets is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices4 records
Markets served
Greyhounds As Pets business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Adoption Fees: GAP charges adoption fees for greyhounds placed through its program. Standard adoption fee is $250, with reduced rates at adoption events ($75) and for senior greyhounds 7+ years ($150). Fees help cover veterinary assessments, behavioral evaluations, and program operations.
- Donations and Sponsorships: As a not-for-profit initiative coordinated by Greyhound Racing NSW, GAP relies on donations from the public and corporate sponsorships to fund operations, marketing events, and community outreach programs.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Standard Greyhound Adoption Fee |
| One time/ perpetual license | Pay-as-you-go | National Adoption Day Special Rate |
| One time/ perpetual license | Pay-as-you-go | Sweet Senior Greyhounds (7+ years) |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels6 records
Greyhounds As Pets product offering
Product offeringCore offering
Greyhounds As Pets (GAP) is a not-for-profit adoption program coordinated by Greyhound Racing NSW that rehomes retired racing greyhounds with suitable families across New South Wales. The program uses a personality-based matching system, pre-assessment sessions, a foster care network, and a unique Prison Pet Preparation Program operated in partnership with Corrective Services NSW. The organization also runs adoption events, regional programs across six NSW regions, and a 6-week trial period to ensure successful placements.
Product overview
Greyhounds As Pets (GAP) is a not-for-profit initiative coordinated by Greyhound Racing NSW that operates a comprehensive greyhound adoption program across NSW. The core offering consists of matching retired racing greyhounds with suitable families through adoption days, pre-assessment sessions, and a network of foster carers. The program includes a unique Prison Pet Preparation Program run in partnership with Corrective Services NSW at Dillwynia and Wellington Correctional Centres, where inmates help socialize and train greyhounds for pet life. The organization also hosts annual events like National Greyhound Adoption Day and maintains six regional adoption regions across NSW.
Differentiator
Problem solved
Functional benefit
Quantifiable outcome
- 81 greyhounds adopted in single weekend (record)
- +2 more outcomes
Companies that use Greyhounds As Pets
Customer profileNamed customers6 records
Segments5 records
Ideal customer profiles5 records
Greyhounds As Pets technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Greyhounds As Pets partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, major, core and minor.
- Mark Hughes FoundationflagshipPartnership announced April 2025 for fundraising and awareness around brain cancer research. GRNSW presented $20,000 initial contribution. Initiative includes 'Red & Blue All November Through' campaign donating $161 per race when red (1) or blue (4) rug wins, anticipated to raise $60,000+ over 1,200+ races.
- Police Association of NSWmajorWelfare partnership announced December 2022 giving the Association's 23,000 members instant access to adopt greyhounds as pet companion animals.
- Greyhound Racing NSW (GRNSW)coreGRNSW is the parent organization coordinating Greyhounds As Pets. GAP operates as a not-for-profit initiative under GRNSW's oversight, receiving organizational support and access to retiring racing greyhounds for the adoption program.
- Corrective Services NSWcoreLong-standing partnership with Dillwynia Correctional Centre (Berkshire Park) and Wellington Correctional Centre. Facilities house 6 large kennels each with grassed day yards, sandpits, kitchen/food preparation rooms, and custom-built bathing areas. Inmates participate in pet preparation program training greyhounds for pet life.
- GreenhoundsminorPartner organization in the GAP network, providing additional greyhound adoption services or support.
- PetbarnmajorMajor retail partner hosting regular greyhound adoption events at store locations across NSW (Tweed Heads, Kembla Grange, and other locations).
- PetstockmajorRetail partner hosting adoption events at store locations including Port Macquarie and Kembla Grange.
- RSL NSWmajorGAP proudly sponsors RSL NSW in Sydney City2Surf community event.
- PANSW (Police Association NSW)minorPANSW Members program - channel partner in GAP network.
- AFPAminorAFPA Partnership - channel partner in GAP network.
- FOP MembersminorFriends of Pets Members program - channel partner in GAP network.
Scale indicators8 records
Recent moves7 records
Expansion highlights6 records
Greyhounds As Pets competitors and assessment
Company assessmentBroad incumbents
- PetRescue Australia: PetRescue is Australia's largest online directory of rescue pets, aggregating adoptable animals from over 1,000 shelters and rescue groups across the country. While not breed-specific, it serves as the dominant online discovery and adoption-intake channel that competes with and complements GAP's direct adoption funnel.
- RSPCA NSW: RSPCA NSW is the state's largest generalist animal welfare charity, operating shelters, veterinary services, and adoption programs across all species. While not greyhound-specific, it competes for the same pool of adopters and foster carers within the NSW market and sets the broader competitive baseline for animal rehoming services.
- National Greyhound Association (US): The National Greyhound Association is a US industry body that registers racing greyhounds and coordinates adoption placement programmes through affiliated groups. It shares GAP's mission of facilitating retired racing greyhound rehoming but at national scale within a larger US racing market.
- Animal Welfare League NSW: Animal Welfare League NSW operates animal shelters and adoption services across NSW for dogs, cats, and other companion animals. It overlaps with GAP in the dog-adoption segment and competes for the same foster-carer and adopter pool, but operates as a generalist rather than breed specialist.
Emerging players
- Sighthound Underground (US): Sighthound Underground is a US-based sighthound rescue specialising in racing-industry retirees, particularly greyhounds and galgos. It overlaps meaningfully with GAP's breed-specific rehoming mission and serves as an example of an emerging digital-first, volunteer-driven rehoming model that could compete with or partner alongside established programs.
Direct peers
- Forever Hounds Trust: Forever Hounds Trust is a UK-based charity dedicated to the rescue, rehabilitation, and rehoming of retired racing greyhounds and sighthounds. It runs assessment, fostering, and adoption programs comparable to GAP's structure and faces similar breed-specific rehabilitation challenges.
- Greenhounds: Greenhounds is South Australia's equivalent greyhound rehoming organization, explicitly listed in GAP's partner network. It operates the same core model—rehoming retired racing greyhounds through assessment, foster care, and adoption events—making it the most direct geographic and functional peer.
- Greyhound Pets of America: Greyhound Pets of America is a US-based non-profit dedicated to finding homes for retired racing greyhounds, running regional chapters with foster networks and adoption events. It mirrors GAP's breed-specific rehoming model, assessment-driven matching, and reliance on volunteer foster carers.
- Retired Greyhound Trust (UK): The Retired Greyhound Trust is the UK's leading greyhound welfare charity, founded by the greyhound racing industry to rehome retired racing dogs. It shares GAP's model of industry-mandated rehoming, foster networks, and assessment-driven placement, operating at greater scale across more UK regions.
Others
- Petbarn Foundation: Petbarn Foundation is the charitable arm of Petbarn, which is a major retail partner hosting GAP adoption events across NSW. It is ecosystemically adjacent: while not a direct rehoming competitor, it underwrites welfare adoption initiatives and provides a venue-and-funding channel that competitors lacking such partnerships cannot easily replicate.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Greyhounds As Pets social profiles
Digital presenceGreyhounds As Pets financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greyhounds As Pets leadership team
Management profileNumber of profiles
Greyhounds As Pets funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greyhounds As Pets M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greyhounds As Pets
What does Greyhounds As Pets do?
Greyhounds As Pets (GAP) is a not-for-profit adoption program coordinated by Greyhound Racing NSW that rehomes retired racing greyhounds with suitable families across New South Wales. The program uses a personality-based matching system, pre-assessment sessions, a foster care network, and a unique Prison Pet Preparation Program operated in partnership with Corrective Services NSW. The organization also runs adoption events, regional programs across six NSW regions, and a 6-week trial period to ensure successful placements.
Is Greyhounds As Pets a public or private company?
Greyhounds As Pets is a private company. It is classified as state government owned and is currently operating.
When was Greyhounds As Pets founded?
Greyhounds As Pets was founded in 2008. It employs 11 to 50 people.
Where is Greyhounds As Pets based?
Greyhounds As Pets is headquartered in Sydney, Australia, in the Oceania region.
How does Greyhounds As Pets make money?
Two revenue lines are on record. Adoption Fees are the primary driver. The others are donations and Sponsorships.
Who are Greyhounds As Pets's main competitors?
Broad incumbents on record are PetRescue Australia, RSPCA NSW, National Greyhound Association (US) and Animal Welfare League NSW. Sighthound Underground (US) is listed as an emerging player. Direct peers are Forever Hounds Trust, Greenhounds, Greyhound Pets of America and Retired Greyhound Trust (UK). Petbarn Foundation is listed as an others.
Does Greyhounds As Pets have an API?
No public API is recorded for Greyhounds As Pets.
What industry is Greyhounds As Pets in?
Greyhounds As Pets's product category is Pet Adoption Services. Its primary akta.pro industry code is CRALAIAJ, Pet Services (Grooming, Training, Daycare), with a secondary code of HSANADAA, Overnight Kennel Boarding (Dogs). Its NAICS code is 81291 and its SIC code is 7948.