T-Mobile Polska
- Company typePrivate
- Founded1996
- HeadquartersWarszawa, Poland
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingServices
T-Mobile Polska firmographics
Firmographics- Name
- T-Mobile Polska
- Legal name
- T-Mobile Polska S.A.
- Website
- https://t-mobile.pl
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Where T-Mobile Polska is headquartered
LocationHeadquarters
- HQ city
- Warszawa
- HQ country
- Poland
- HQ region
- Europe
Offices1 record
Markets served
T-Mobile Polska business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Infrastructure, Personnel, Technology or R&D, Marketing or Sales, Operations, Supply Chain
Revenue model
- Mobile Subscription Services (Abonament): Monthly recurring subscription fees for mobile services including unlimited calls, SMS, MMS, and data packages. Offers various tariff tiers including unlimited plans, with discounts for marketing consents and electronic billing.
- Prepaid Services (Na Kartę): Pay-as-you-go mobile services with prepaid credit, available starter kits from 5 PLN to 50 PLN, and various data packages including 9999GB annual offers.
- Device Sales: Sale of smartphones, tablets, laptops, smartwatches, accessories, and other electronics through retail stores and online. Devices available with installment plans (24 raty 0%) and bundled with subscriptions.
- Fiber Internet Services: Fiber optic internet subscription for residential and business customers, available as standalone or bundled with mobile and TV packages.
- Television Services (MagentaTV): IPTV and streaming television services with 193 channels, premium content (CANAL+, HBO Max, Eurosport), and multiroom options.
- Roaming and International Services: International roaming services with various zones, roaming packages, and reduced rates for EU travel.
- Value-Added Services: Additional services including insurance, device security, family location tracking, and partner services (Netflix, streaming platforms).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Unlimited subscription with 5G data, unlimited calls/SMS/MMS |
| Usage-based | Pay-as-you-go | Prepaid plans with starter kits from 5 PLN |
| Subscription | Monthly | Business subscription plans |
| Subscription | Monthly | Fiber internet plans up to 900 Mbps |
| Subscription | Monthly | Device installment plans |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
T-Mobile Polska product offering
Product offeringCore offering
T-Mobile Polska is a mobile and fixed-line telecommunications operator that provides mobile voice and data subscription plans, prepaid mobile services, fiber optic and 5G home internet, IPTV (MagentaTV), and sells devices (smartphones, tablets, laptops, accessories) to individual consumers, small and medium businesses, and large enterprises in Poland. The company bundles mobile, internet, and TV packages and operates a multi-brand portfolio including Heyah, tuBiedronka, and Red Bull Mobile.
Product overview
T-Mobile Polska is a comprehensive telecommunications operator offering a multi-product portfolio spanning mobile voice and data services (Abonament, T-Mobile Na Kartę, T-Mobile MIX), fixed broadband (Internet Światłowodowy up to 900 MB/s, Internet Domowy LTE/5G), television (MagentaTV with 193 channels), and device sales. The company operates sub-brands Heyah, tuBiedronka, and Red Bull Mobile targeting different market segments. Core services are supported by value-added features including roaming, VoLTE/Wi-Fi Calling, mobile payment (Zamów i Zapłać), security, and location services. The Mój T-Mobile mobile app serves as the primary customer interface, providing access to the Magenta Moments loyalty program, Magenta AI assistant, and service management. The company also offers bundled service packages combining internet, TV, and mobile subscriptions at discounted rates.
Differentiator
Problem solved
Functional benefit
Brands
- Magenta Moments: Loyalty program offering discounts, special offers, games, and competitions accessible through the Mój T-Mobile app. Features 'Serca' (Hearts) points system redeemable for partner vouchers, cinema tickets, and fuel discounts.
- Magenta TV
- Magenta AI
- Mój T-Mobile
Products and services
- Abonament (Mobile Subscription)
- T-Mobile Na Kartę (Prepaid)
- T-Mobile MIX
- Internet Światłowodowy (Fiber Internet)
- Internet Domowy LTE/5G
- Internet Mobilny
- MagentaTV
- Pakiety (Service Bundles)
- Sklep z Urządzeniami (Device Store)
- Roaming
- Magenta Moments
- Heyah
- tuBiedronka
- Red Bull Mobile
Quantifiable outcome
- Najlepsza sieć mobilna (Best Mobile Network) - Ookla Speedtest Intelligence H2 2025
- +1 more outcomes
Companies that use T-Mobile Polska
Customer profileSegments3 records
Ideal customer profiles3 records
T-Mobile Polska technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability7 records
Feature6 records
T-Mobile Polska partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered minor and core.
- Mol (MOL Group)minorJoint promotion offering Magenta Moments loyalty program members PLN 0.40 discount per litre on up to 100 litres of fuel at selected Mol gas stations. Promotion runs until 28 July 2026 and can be activated through the Magenta Moments mobile application.
- Fundacja Święty Mikołaj dla SenioraminorCharitable partnership through Magenta Moments 'Serca dla Seniora' initiative where customers donate loyalty points (Serca) converted to 50,000 PLN for purchasing laptops and smartphones for seniors in care facilities.
- NetflixcoreNetflix streaming service available through T-Mobile services, with charges added to customer bills and content accessible via MagentaTV and partner service integrations.
- HBO MaxcoreHBO Max streaming service offered through T-Mobile entertainment services and Magenta Moments partner offerings.
- CANAL+coreCANAL+ premium content including CANAL+ SUPER SPORT and CANAL+ basic package available through MagentaTV subscription.
- Cinema CityminorMagenta Moments 'Magentowe Czwartki' program offers Cinema City movie tickets for 10 PLN on Thursdays. Cinema City operates 35 cinemas in 21 Polish cities with 378 screens.
- bp (British Petroleum)minorMagenta Moments 'Mega Tygodnie' program offers fuel discounts, car wash discounts, and Wild Bean Cafe discounts at bp gas stations in Poland.
- Red BullminorRed Bull Mobile sub-brand operated by T-Mobile Polska, targeting energy drink enthusiasts with dedicated mobile plans and marketing partnerships.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
T-Mobile Polska competitors and assessment
Company assessmentBroad incumbents
- Deutsche Telekom AG: Parent company of T-Mobile Polska and one of Europe's largest telecom groups; comparable as the broader European telecom operator with overlapping mobile, fiber, and ICT service portfolios.
- Orange S.A. Parent of Orange Polska and a major European telecom group offering mobile, fixed broadband, and enterprise services across multiple geographies — overlapping portfolio and strategic model with T-Mobile Polska's parent.
- Telenor Group: Nordic-headquartered telecom group with mobile and fiber operations across the Nordics and Asia; comparable as a multi-country mobile carrier with overlapping consumer mobile and fiber offerings.
- Vodafone Group: Global telecom incumbent with European mobile and fixed operations; comparable as a large-scale converged operator offering mobile, broadband, and TV across multiple European markets.
Direct peers
- P4 (Play): Polish mobile network operator (Play brand) and the third major MNO competitor to T-Mobile Polska, offering postpaid/prepaid mobile, fixed wireless, and bundled services to consumers and businesses.
- Orange Polska: Largest fixed and mobile telecom operator in Poland, directly competing with T-Mobile Polska across mobile, fiber, and TV services in the same B2C, SME, and enterprise segments.
- Polkomtel (Plus): Polish MNO operating under the Plus brand, owned by Polkomtel/Grupa Cyfrowy Polsat, providing mobile, fixed, and TV services directly competing with T-Mobile across all major segments.
Regional players
- Magyar Telekom: Hungarian subsidiary of Deutsche Telekom offering mobile, fixed, and TV services — comparable operating model and ownership lineage, but serving a different Central European geography.
- O2 Czech Republic (CETIN): Czech telecom operator offering mobile, fixed broadband, and TV — comparable converged services offering but focused on the Czech market rather than Poland.
- A1 Telekom Austria Group: Telecom operator providing mobile, fixed broadband, and TV across Central and Eastern Europe (Austria, Bulgaria, Croatia, Serbia, etc.) — comparable converged services portfolio but in different geographies.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
T-Mobile Polska social profiles
Digital presenceT-Mobile Polska financial estimates
Financial estimateRevenue estimate
Valuation estimate
T-Mobile Polska leadership team
Management profileNumber of profiles
Profiles1 record
T-Mobile Polska subsidiaries and ownership
Company hierarchySubsidiaries3 records
T-Mobile Polska funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
T-Mobile Polska M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about T-Mobile Polska
What does T-Mobile Polska do?
T-Mobile Polska is a mobile and fixed-line telecommunications operator that provides mobile voice and data subscription plans, prepaid mobile services, fiber optic and 5G home internet, IPTV (MagentaTV), and sells devices (smartphones, tablets, laptops, accessories) to individual consumers, small and medium businesses, and large enterprises in Poland. The company bundles mobile, internet, and TV packages and operates a multi-brand portfolio including Heyah, tuBiedronka, and Red Bull Mobile.
Is T-Mobile Polska a public or private company?
T-Mobile Polska is a private company. It is classified as corporate owned and is currently operating.
When was T-Mobile Polska founded?
T-Mobile Polska was founded in 1996. It employs 5,001 to 10,000 people.
Where is T-Mobile Polska based?
T-Mobile Polska is headquartered in Warszawa, Poland, in the Europe region.
How does T-Mobile Polska make money?
Seven revenue lines are on record. Mobile Subscription Services (Abonament) is the primary driver. The others are prepaid Services (Na Kartę), device Sales, fiber Internet Services, television Services (MagentaTV), roaming and International Services and value-Added Services.
Who are T-Mobile Polska's main competitors?
Broad incumbents on record are Deutsche Telekom AG, Orange S.A., Telenor Group and Vodafone Group. Direct peers are P4 (Play), Orange Polska and Polkomtel (Plus). Regional players are Magyar Telekom, O2 Czech Republic (CETIN) and A1 Telekom Austria Group.
Does T-Mobile Polska have an API?
No public API is recorded for T-Mobile Polska.