Refrimart
- Company typePrivate
- Founded-
- HeadquartersMérida, Mexico
- Headcount11–50
- GTM typeB2B
- OfferingServices
Refrimart firmographics
Firmographics- Name
- Refrimart
- Legal name
- Refrimart de México S.A de C.V.
- Website
- https://refrimartmexico.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Refrimart industry classification
Industry- Product category
- HVAC and Refrigeration Equipment Distribution
- NAICS
- Warm Air Heating and Air-Conditioning Equipment and Supplies Merchant Wholesalers (42373), Refrigeration Equipment and Supplies Merchant Wholesalers (423740), Refrigeration Equipment and Supplies Merchant Wholesalers (42374)
- SIC
- Wholesale-Hardware & Plumbing & Heating Equipment & Supplies (5070), Refrigeration & Service Industry Machinery (3580), Industrial & Commercial Fans & Blowers & Air Purifing Equip (3564)
- akta.pro primary industry
- HVAC, Water Heaters & Indoor Air Quality Distribution (CRAOAFAJ)
- akta.pro secondary industries
- HVAC & Refrigeration Contracting (IMAFALAB), Air Filtration & Indoor Air Quality Components (Filters/UV/ERVs-HRVs) (IMADANAE), Compressors, Refrigeration Components & Condensing Units (IMADANAG)
Keywords
Where Refrimart is headquartered
LocationHeadquarters
- HQ city
- Mérida
- HQ country
- Mexico
- HQ region
- Latin America
Offices14 records
Markets served
Refrimart business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Operations, Supply Chain, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Retail Product Sales: Sale of HVAC and refrigeration products including air conditioners, compressors, refrigerants, tools, and accessories through physical retail branches and online store. Products span residential (minisplits), commercial (refrigeration units), and industrial (ventilation systems, condensers) categories.
- Project Services: Custom engineering services including project design, equipment selection, system engineering, and project execution for HVAC installations.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Refrimart product offering
Product offeringCore offering
Refrimart de México S.A de C.V. is a regional distributor and retailer of HVAC, refrigeration, and ventilation equipment serving residential, commercial, and industrial customers in southeastern Mexico. The company sells air conditioners (minisplits), refrigeration equipment, compressors, refrigerants, ventilation systems, thermal insulation, and professional tools from brands including Quimobásicos, Prime, Midea, AUX, AURUS, Samsung, Daikin, Honeywell, and Danfoss through 13+ physical branches and a proprietary e-commerce platform. It also offers custom HVAC project engineering services through a dedicated projects department.
Product overview
Refrimart de México is an HVAC (heating, ventilation, and air conditioning) and refrigeration equipment retailer based in southeastern Mexico, operating as a multi-brand distributor and online store. The company offers a comprehensive portfolio of products organized across three use segments: Residential (minisplit air conditioners, freezers), Commercial (refrigeration components, compressors, tools), and Industrial (ventilation systems, industrial compressors, large-scale refrigeration). The product ecosystem spans multiple sub-categories including gas refrigerants (R410A, R22, R134a, R404A, R507, R407C from Quimobásicos), air conditioning units (PRIME, Midea, AUX, AURUS, Samsung, Daikin brands), refrigeration equipment (Danfoss condensing units, Secop/Huayi/GMCC compressors), ventilation products (Soler & Palau fans, helicocentric extractors), and professional tools (Barreto, Uniweld, ARK Tools). The company operates an e-commerce platform (tienda en línea) with 13+ physical branch locations across southeastern Mexico, integrating payment processing via WebPay PLUS and Openpay, and offering smart home connectivity for select Aurus minisplits via Alexa and Google Home.
Differentiator
Problem solved
Functional benefit
Products and services
- Minisplit Air Conditioners (Residential & Commercial) Wall-mounted split-system air conditioners from brands including Prime, Midea, AUX, AURUS, Mirage, and others, ranging from 1 ton (12,000 BTU) to 3 tons (36,000 BTU) in capacities, available in 110v and 220v, with inverter and high-efficiency (EER-rated) variants. Includes cooling-only and cooling/heating models for residential and commercial customers.
- AURUS Horizontal Freezers (Commercial) Horizontal chest freezers from AURUS brand in 5-foot, 7-foot, and 9-foot capacities, 115V 60Hz, R600A refrigerant, with lock, white color. Targeted at commercial and residential cold-storage applications.
- Refrigeration Compressors Hermetic compressors (scroll, rotary, reciprocating, fractional) from manufacturers including Sanyo, GMCC, Danfoss/Secop, and Huayi, compatible with refrigerants R410A, R22, R134A, R404A, R507, in various capacities (1.5 HP to 15 TR) and voltages (115v/220v/460v). Used in commercial and industrial air conditioning, refrigeration, and heat pump applications.
- Refrigerant Gases Refrigerant gases from Quimobásicos and other suppliers including R-410A (Genetron AZ-20 substitute for R-22), R-22 (domestic/commercial/industrial, subject to Mexico phase-out begun 2015 with full elimination scheduled 2030), and ecological cleaning agents such as HFO-1233zd (GWP=1, ODP=0).
- Industrial & Commercial Ventilation Equipment Industrial ventilation products including silent industrial fans (with OSHA-type guards, epoxy-painted cast iron pedestals, 110-degree oscillation), helicocentric centrifugal extractors, tubular centrifugal fans (backward-curved impeller, 12 nominal sizes 315-1120), axial transmission fans, roof axial fans (three-phase motors, fiberglass covers), air curtains (door heights up to 2.5m), ventilation boxes, and intelligent bathroom extractors with presence and humidity sensors.
- Condensing Units Standard condensing units from Danfoss for R404A/R507 refrigerants, used in commercial refrigeration applications.
- Refrigeration Components & Controls Refrigeration system components including Danfoss solenoid valves (suction/discharge), thermostatic expansion valves (laser-welded diaphragm, -40°C to +10°C), liquid-line dehydrating filters (molecular sieves and activated alumina), Danfoss temperature sensors (PT1000 and NTC), desiccant stones, thermostats for refrigerators, and universal control cards (ACCC UO2B with display and remote, 127V/220V).
- Thermal Insulation (Armaflex/Armacell) Elastomeric foam thermal insulation (AF/ArmaFlex) by Armacell for condensation control, available in 1.5M and 1.8M formats, with low thermal conductivity, high water vapor diffusion resistance, and Microban antimicrobial protection.
- HVAC Tools & Installation Equipment Professional HVAC/R tools and equipment including ARK Tools tube cutters (1/8 to 1-1/8 inch OD), Uniweld Centurion weld/braze outfits with single-stage regulators, Turner Barreto portable oxycut equipment (steel cutting up to 1/4 inch, MAP/Pro fuel), Mirage minisplit installation kits, industrial vacuum pumps (for evacuating gases/liquids from systems), Mini Orange condensate pumps (with antisiphon, overflow alarm), and PVC strip curtains (Hawaiian type) for thermal separation at doorways.
- Refrigeration Lubricants Synthetic compressor lubricants from Acemire including alkylbenzene-based synthetic drums for ammonia (R-717), CFC, and HCFC refrigerants (-70°C to +30°C) and polyolester (SW) lubricants for HFC refrigerants (R-134a, R-404A, R-407C, R-410A, -70°C to +80°C).
- Smart Inverter Minisplits with Voice Control AURUS INVERTER smart minisplit air conditioners (e.g., 12,000 BTUS, 220v) with R410A eco-friendly refrigerant, Gold Fin anticorrosive coating, cooling/heating/fan/dry modes, hidden display, and compatibility with Alexa and Google Home for voice control plus smartphone app integration. Available in capacities from 12,000 to 36,000 BTUS.
- Custom HVAC Project Engineering Services Custom HVAC engineering services delivered through the dedicated Departamento de Proyectos (Projects Department) in Mérida. Services include personalized consulting, development of engineering specifications, equipment selection, system design, and end-to-end project execution for commercial and industrial HVAC and refrigeration installations. Targeted at enterprise and mid-market clients with complex project requirements.
Companies that use Refrimart
Customer profileSegments4 records
Ideal customer profiles4 records
Refrimart technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Refrimart partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights5 records
Refrimart competitors and assessment
Company assessmentOthers
- Quimobásicos: Mexico's leading refrigerant gas producer (R-22, R-410A, R-134a, R-404A). Refrimart distributes Quimobásicos products, making it a critical supplier-partner; Quimobásicos' direct sales channels also represent an alternative procurement route for Refrimart's customers.
Direct peers
- Daikin Mexico: Daikin distributes its own premium HVAC systems in Mexico via dealers and direct sales. Refrimart already retails Daikin products, making Daikin both a supplier and a competing branded distribution channel.
- Soler & Palau Mexico: Soler & Palau distributes industrial and commercial fans, blowers, and ventilation equipment in Mexico — directly overlapping Refrimart's industrial ventilation and IAQ category with a strong specialty brand position.
- Carrier Mexico: Carrier's Mexico division sells air conditioning, refrigeration, and ventilation equipment through distributors and dealers — a direct competitor to Refrimart across residential, commercial, and industrial segments with broader brand recognition.
- Trane Mexico: Trane's Mexico operations distribute commercial and residential HVAC equipment, parts, and services nationwide through an authorized dealer network — directly overlapping Refrimart's product mix and channel model, but at significantly larger national scale.
- Danfoss Mexico: Danfoss manufactures and distributes refrigeration and HVAC components (compressors, condensing units, valves, sensors) in Mexico. Refrimart carries Danfoss SKUs; Danfoss' own distribution arm is a peer competitor in the B2B refrigeration parts market.
Broad incumbents
- Samsung HVAC Mexico: Samsung's climate solutions business distributes air conditioners and HVAC systems in Mexico via retailers and B2B channels — a broad incumbent competitor to Refrimart's premium residential offerings.
- Midea Mexico: Midea is both a key supplier brand for Refrimart (Midea inverter minisplits are a bestseller) and an increasingly direct competitor in Mexico — a global OEM whose vertical integration into distribution threatens independent resellers.
- Whirlpool Mexico: Whirlpool sells residential refrigeration and air conditioning through major Mexican retailers — a broad incumbent competing with Refrimart in the home refrigeration and entry-level AC segments.
- LG Electronics Mexico: LG sells residential and light commercial air conditioning in Mexico through retail and authorized distributors, overlapping Refrimart's residential minisplit category as a broader incumbent with proprietary brand equity.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Refrimart social profiles
Digital presenceRefrimart financial estimates
Financial estimateRevenue estimate
Valuation estimate
Refrimart leadership team
Management profileNumber of profiles
Refrimart funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Refrimart M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Refrimart
What does Refrimart do?
Refrimart de México S.A de C.V. is a regional distributor and retailer of HVAC, refrigeration, and ventilation equipment serving residential, commercial, and industrial customers in southeastern Mexico. The company sells air conditioners (minisplits), refrigeration equipment, compressors, refrigerants, ventilation systems, thermal insulation, and professional tools from brands including Quimobásicos, Prime, Midea, AUX, AURUS, Samsung, Daikin, Honeywell, and Danfoss through 13+ physical branches and a proprietary e-commerce platform. It also offers custom HVAC project engineering services through a dedicated projects department.
Is Refrimart a public or private company?
Refrimart is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Refrimart founded?
Refrimart was founded in -1. It employs 11 to 50 people.
Where is Refrimart based?
Refrimart is headquartered in Mérida, Mexico, in the Latin America region.
How does Refrimart make money?
Two revenue lines are on record. Retail Product Sales are the primary driver. The others are project Services.
Who are Refrimart's main competitors?
Quimobásicos is listed as an others. Direct peers are Daikin Mexico, Soler & Palau Mexico, Carrier Mexico, Trane Mexico and Danfoss Mexico. Broad incumbents are Samsung HVAC Mexico, Midea Mexico, Whirlpool Mexico and LG Electronics Mexico.
Does Refrimart have an API?
No public API is recorded for Refrimart.
What industry is Refrimart in?
Refrimart's product category is HVAC and Refrigeration Equipment Distribution. Its primary akta.pro industry code is CRAOAFAJ, HVAC, Water Heaters & Indoor Air Quality Distribution, with a secondary code of IMAFALAB, HVAC & Refrigeration Contracting. Its NAICS code is 42373 and its SIC code is 5070.