Radical
- Company typePrivate
- Founded2021
- HeadquartersTel Aviv, Israel
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Radical does
Radical is an Israeli non-profit cultural-ideological organization headquartered at the HaTachana complex (Space 3426, Herbert Samuel Corner, Tel Aviv-Yafo) that operates an integrated publishing, live-events, podcast, and co-working ecosystem under one brand. Founded as an independent Hebrew-language publishing house and later expanded into a multi-platform cultural hub, the organization runs four core product lines: Radical Publishing (translated Hebrew editions of international works spanning politics, philosophy, climate, and culture); Radical House, a 3,426 sqm physical cultural center hosting lectures, film screenings, workshops, and a bookstore-cafe; Radical VOD, a video-on-demand streaming platform launched in 2025 for remote access to recorded and live events; and a podcast network distributed via Spotify, including shows hosted by Dr. Eli Kok, Dr. Itamar Cohen, and Dr. Uri Meir-Chizik, reaching hundreds of thousands of listeners.
Underlying technology is intentionally lean: a WordPress-based storefront with WooCommerce e-commerce, integrated event ticketing, and embedded VOD streaming, with no proprietary AI/ML components or advanced technology differentiation. The technology serves distribution and transactional needs rather than driving product differentiation.
The business model is community-led and non-profit, explicitly refusing government or institutional funding. Revenue streams include monthly membership subscriptions (₪100/month standard, ₪300/month Friends Plus with co-working access, ₪50/month VOD-only); single-event ticket sales (₪25 for VOD lectures, ₪60 for in-person lectures); Hebrew book sales through the radical.org.il storefront (₪45–139 per title); one-time donations via the Giveback platform at tiers of ₪100/250/500/1,000; and daily co-working passes (₪30, ₪27 for members). Primary customers are progressive young Israeli adults in Tel Aviv plus a diaspora/VOD audience, served across one headquarters, one online store, and global digital distribution. The organization is non-profit with 1–10 employees and is governed with Itamar Weizman as Chairman and co-founder.
Radical firmographics
Firmographics- Name
- Radical
- Legal name
- Radical
- Website
- https://radical.org.il
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Radical industry classification
Industry- Product category
- Independent Publishing and Cultural Events
- NAICS
- Religious, Grantmaking, Civic, Professional, and Similar Organizations (813), Educational Support Services (61171)
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs (EDAAAEAL)
- akta.pro secondary industry
- Arts, Culture & Humanities Grantmaking Foundations (BPAGAKAJ)
Keywords
Where Radical is headquartered
LocationHeadquarters
- HQ city
- Tel Aviv
- HQ country
- Israel
- HQ region
- Middle East
Offices1 record
Markets served
Radical business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Membership Subscriptions: Monthly recurring subscriptions (100 ILS/month for standard membership, 300 ILS/month for Plus, 50 ILS/month for VOD-only). Auto-renewing via standing order. Revenue is predictable and forms the financial backbone of the non-profit.
- VOD and Event Ticket Sales: Single-event ticket sales at 25 ILS for general public (VOD), 60 ILS for lectures, with free access for members. Revenue is per-transaction and supplements membership income.
- Publishing and Book Sales: Radical publishes and retails books in Hebrew through its own storefront. Books range from 45 to 139 ILS per title. This is a core revenue and programmatic stream.
- Donations: One-time donations accepted at 100, 250, 500, or 1,000 ILS, or custom amounts, via Giveback platform. Donations support the non-profit's mission-driven activities.
- Co-working Space and Venue Rental: Daily co-working passes at 30 ILS (27 ILS for members), with dedicated workspace access. Also offered as a rental space for private events.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Friends Membership (100 ILS/month): Full event access, two guest passes/month, annual book gift, 10% discount on cafe, workshops, and books. |
| Subscription | Monthly | Friends Plus Membership (300 ILS/month): All above plus unlimited weekday co-working space access. |
| Subscription | Monthly | VOD-only Membership (50 ILS/month): Full access to all recorded lectures and content. |
| Other | Pay-as-you-go | Single-event tickets (25–60 ILS): Pay-per-event for non-members. |
| Freemium | Pay-as-you-go | Radikart (Consumer Club) – Free to join, benefits-only membership for partner discounts. |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels6 records
Radical product offering
Product offeringCore offering
Radical is an Israeli non-profit cultural organization that publishes transformative books in Hebrew, operates a physical cultural center (Radical House) hosting lectures, film screenings, and workshops in Tel Aviv, and distributes digital content through podcasts and a VOD streaming platform. It runs a community-funded membership program bundling event access, book gifts, co-working space access, and partner discounts. Revenue comes from monthly membership subscriptions, book sales, event ticket sales, donations, and co-working space rentals, with no government or institutional funding.
Product overview
Radical is a non-profit Israeli cultural-ideological organization comprising multiple interconnected offerings: Radical Publishing (independent non-profit publisher producing transformative books in Hebrew), Radical House (cultural center in Tel Aviv hosting lectures, films, workshops, and events), Radical VOD (video-on-demand platform for recorded and live event streaming), Radical Podcasts (multiple podcast series on politics, culture, and philosophy), The Basement (underground performance space), daily workspace rental, and membership programs (Radical Membership, VOD subscription, RadicalCard consumer club). The ecosystem is unified around progressive ideas and social change, with physical events at Radical House complemented by digital access through VOD and podcasts.
Differentiator
Problem solved
Functional benefit
Brands
- Under the Radar (מתחת לרדאר): A fresh, youth-driven news and stories platform delivering content that resonates with millions.
- Radical House (בית רדיקל)
- Radical VOD
- Radical Publishing (הוצאת רדיקל)
Products and services
- Radical Publishing Independent non-profit publishing house producing transformative books in Hebrew on politics, philosophy, culture, climate, democracy, and social change. Titles include works by David Attenborough, Gabor Maté, and Jeremy Fogel. Books range from 45 to 139 ILS per title.
- Radical VOD Video-on-demand platform offering live streaming and recorded access to lectures, workshops, and events held at Radical House. Individual lecture access at 25 ILS; membership provides free access.
- Radical House Cultural-ideological center in Tel Aviv hosting lectures, film screenings, workshops, and community events. Located at Space 3426, HaTachana (The Junction), Herbert Samuel Corner, Tel Aviv-Yafo. Described as 'Israel's most exciting cultural hub.'
- Radical Podcasts Podcast series including 'הרדיקל' with Dr. Eli Kok, 'במרתף' with Dr. Itamar Cohen, 'מה עושים עם זה', 'קורס ערבית', 'הפוליטיקה של האוכל', and 'ספרים זה קול רבותיי'. Distributed via Spotify.
- Radical Membership Monthly subscription membership offering free entry to all events, free VOD access, 10% discount on books and cafe, a free book annually, and workspace access (in higher tiers). Tiers: Friends (100 ILS/month), Friends Plus (300 ILS/month, includes co-working), VOD-only (50 ILS/month). Under-25 discount available.
- Daily Workspace Daily co-working space at Radical House with high-speed WiFi, cafe access, and 10% discount on food and drinks. 30 ILS/day (27 ILS for members).
- The Basement Underground performance space hosting musical performances, artistic events, and intimate gatherings within Radical House.
Quantifiable outcome
- Free event access, annual book gift, and community membership for 100 ILS/month
Companies that use Radical
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Radical technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Radical partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered minor.
- The Academic College of Tel Aviv-Yafo (המכללה האקדמית תל-אביב-יפו)minorCollaboration on the 'War Generation: 1,000 Days After October 7' project. The college co-hosts academic events with Radical examining how war and crisis shape young people in Israel and Germany.
- Heinrich Böll Foundation Tel Aviv (קרן היינריך בל בתל אביב)minorCo-sponsor of the 'Israel, Where Are We Heading?' event and other programming under the 'War Generation' project.
- NATAL – Trauma Victims on National Background (נט"ל)minorVOD ticket sales proceeds are donated to NATAL, an organization providing mental health support for trauma victims. Radical also organizes mental health-focused events and mindfulness programming.
- Giveback.co.ilminorDonations processed via Giveback platform at giveback.co.il/project/89709. One-time donations of 100, 250, 500, or 1,000 ILS.
- Various Local Businesses (20+ partner discounts via Radikart)minorThe Radikart consumer club includes 20+ local partners: vintage clothing shops, yoga studios (Einer Center), organic farms, bookstores (Sipur Pashut), cafes (Cafe Yafa, Cafe Tammuz), museums (Tel Aviv Museum of Art — free year membership), and more. Provides mutual cross-promotion and discounts to members.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Radical competitors and assessment
Company assessmentDirect peers
- Politics and Prose Bookstore: Iconic independent bookstore that doubles as a cultural venue hosting author talks, lectures, and community events — a strong structural analog to Radical's bookstore-plus-lecture-hall model.
- YIVO Institute for Jewish Research: Jewish cultural and intellectual research organization that combines publishing, lectures, archival content, and public programs — comparable in its mission to disseminate Jewish/intellectual culture via multiple content formats.
- Skirball Cultural Center: Jewish cultural center combining performing arts, lectures, film, and educational programming in a mission-driven non-profit structure. Comparable to Radical House in its cultural-educational mission and non-profit operating model.
- Strand Bookstore: Famous independent bookstore with deep cultural cache, an in-store events program, and an engaged intellectual community — structurally analogous to Radical's physical bookstore plus cultural programming.
- New Directions Publishing: Independent publisher specializing in literature, poetry, and international thought — comparable to Radical's curated, mission-driven independent publishing arm that prioritizes transformative non-mainstream voices.
- OR Books: Independent, politically progressive publisher producing books on social change, politics, and culture. Comparable to Radical's publishing arm in its progressive editorial stance and curated non-mainstream catalog.
- Beit Avi Chai: Israeli non-profit cultural foundation that hosts lectures, performances, and Jewish-cultural programming — the closest direct Israeli analog to Radical's community-funded cultural hub model, though Beit Avi Chai is more Jewish-text-anchored.
- The School of Life: Global educational content company offering lectures, books, videos, and workshops on philosophy, psychology, and culture — directly comparable to Radical's combination of publishing, VOD, and live intellectual programming.
- 92nd Street Y (92Y): New York cultural center combining live lectures, classes, author events, and community programs. Highly comparable model to Radical House — physical cultural venue plus subscription-style programming for an intellectually curious audience.
Emerging players
- The Moth: Storytelling organization with live events, a podcast network, and educational programming. Comparable to Radical in building a community around live intellectual content, distributed via podcast and digital channels.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Radical social profiles
Digital presenceRadical compliance and trust
Trust signalCompliance1 record
Radical financial estimates
Financial estimateRevenue estimate
Valuation estimate
Radical leadership team
Management profileNumber of profiles
Profiles1 record
Radical funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Radical M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Radical
What does Radical do?
Radical is an Israeli non-profit cultural organization that publishes transformative books in Hebrew, operates a physical cultural center (Radical House) hosting lectures, film screenings, and workshops in Tel Aviv, and distributes digital content through podcasts and a VOD streaming platform. It runs a community-funded membership program bundling event access, book gifts, co-working space access, and partner discounts. Revenue comes from monthly membership subscriptions, book sales, event ticket sales, donations, and co-working space rentals, with no government or institutional funding.
Is Radical a public or private company?
Radical is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Radical founded?
Radical was founded in 2021. It employs 1 to 10 people.
Where is Radical based?
Radical is headquartered in Tel Aviv, Israel, in the Middle East region.
How does Radical make money?
Five revenue lines are on record. Membership Subscriptions are the primary driver. The others are VOD and Event Ticket Sales, publishing and Book Sales, donations and co-working Space and Venue Rental.
Who are Radical's main competitors?
Direct peers on record are Politics and Prose Bookstore, YIVO Institute for Jewish Research, Skirball Cultural Center, Strand Bookstore, New Directions Publishing, OR Books, Beit Avi Chai, The School of Life and 92nd Street Y (92Y). The Moth is listed as an emerging player.
Does Radical have an API?
No public API is recorded for Radical.
What industry is Radical in?
Radical's product category is Independent Publishing and Cultural Events. Its primary akta.pro industry code is EDAAAEAL, Online/Hybrid Lifelong Learning Platforms & Open Enrollment Programs, with a secondary code of BPAGAKAJ, Arts, Culture & Humanities Grantmaking Foundations. Its NAICS code is 813 and its SIC code is 7812.