Ricambi Service

What Ricambi Service does

Ricambi Service Srl is a privately held, family-owned Italian spare parts distributor founded in 1992 by Edgardo 'Sauro' Massari in Lendinara (province of Rovigo) and now led by his children Maria Enza Massari and Matteo Massari as co-CEOs. The company supplies replacement parts, consumables, and equipment across four verticals — agriculture, automotive, gardening/forestry, and industry — serving SMBs such as farms, contractors, workshops, fleet operators, and individual vehicle or equipment owners. Its core proposition combines a broad catalog of 137,100+ stocked articles with hands-on technical consulting from its sales staff who assist customers in identifying the correct part, supported by 173 customer reviews averaging 5 stars.

Operationally, Ricambi Service runs a dual-channel model: a physical retail store at Via Marco Biagi 2, Lendinara (with regular weekday and Saturday opening hours) and a WooCommerce/WordPress e-commerce website that ships nationally across Italy with free shipping on orders over €200. The ~3,000 sqm headquarters dedicates roughly 80% of its footprint to a constantly restocked warehouse, with 491 products publicly listed online across 13 pages and an underlying stock depth that spans proprietary parts plus distributed brands including Milwaukee, USAG, Comet, Shindaiwa, Scout, Rothen, Strong, Amico Gold, and Lisam. The 11-50 person team is structured across sales, warehouse, back-office purchasing, and management.

Revenue is generated primarily through one-time unit-priced retail and online sales, with no subscription, licensing, or recurring component disclosed; many products are quote-based via the commercial team. The company carries no external institutional investment or PE/VC backing, has no subsidiaries, and reports no M&A, leadership change beyond the generational handover, regulatory actions, or product launches within the analyzed data. Its growth has been organic and geographically contained — from local clientele in 1992 to a national Italian footprint by 2022 — supported by content marketing (educational blog), organic social (Facebook, Instagram, LinkedIn), and community partnerships such as the WelfareCare 'Mammografia ed Ecografia Gratuita' initiative in Lendinara.

Name

Ricambi Service

Legal name

Ricambi Service Srl

Website

https://ricambiservicesrl.it

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Ricambi Service is a family-owned Italian spare parts distributor, founded in 1992 in Lendinara, supplying agriculture, automotive, gardening/forestry, and industrial sectors via a physical store and national e-commerce platform backed by a 137,100-SKU warehouse.

Ownership category

akta.pro rank

Headquarters

HQ city

Lendinara

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Sales - Spare Parts: Direct retail and e-commerce sales of spare parts for agriculture, industry, and automotive sectors. Products include components like knives and blades for chippers, spray equipment parts, pumps, engines, filters, batteries, compressors, lubricants, and workshop tools.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Ricambi Service is an Italian spare parts distributor that sells replacement components, tools, equipment, lubricants, and consumables for the agriculture, automotive, gardening/forestry, and industrial sectors through a physical retail store in Lendinara and a national e-commerce website. Its catalog of more than 491 listed SKUs spans branded lines (Milwaukee, USAG, Comet, Shindaiwa, Scout, Rothen, Strong, Lisam) and proprietary category assortments covering items such as chains, blades, pumps, batteries, filters, chainsaws, pruning equipment, pressure washers, and workshop chemicals. The company supplements product sales with personalized technical consulting and quote-based offers for commercial customers.

Product overview

Ricambi Service is an Italian spare parts distributor operating as an e-commerce platform serving the agriculture, automotive, gardening/forestry, and industrial sectors. The company offers over 491 products across four main categories: Agriculture (300 products), Automotive (84 products), Gardening and Forestry (55 products), and Industry (159 products), plus pressure washers. The product portfolio includes spare parts for machinery and vehicles, branded tools and equipment (Milwaukee power tools, USAG hand tools), pumps (Comet brand), pressure washers (Scout), chainsaws (Shindaiwa), lubricants, fuel additives, and general workshop consumables. The e-commerce platform is built on WooCommerce/WordPress and offers B2B consultation services alongside the online catalog.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 137,100+ articles available in warehouse
• +2 more outcomes

Named customers6 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core and minor.

• WelfareCarecoreStrategic or Co-development PartnerMain partner in the 'Mammografia ed Ecografia Gratuita' initiative held in Lendinara, supporting breast cancer prevention and free medical examinations for women in the community.
• Comune di LendinaraminorStrategic or Co-development PartnerSupported the purchase of a vehicle equipped for transporting disadvantaged people and elderly residents, demonstrating commitment to local community welfare.
• Imprenditore non sei solominorStrategic or Co-development PartnerSupporting initiative for entrepreneurs, contributing to local business community development.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Granit Parts: Specialist distributor of spare parts for agriculture, forestry, and garden equipment. Directly comparable vertical mix (agri/forestry/garden replacement parts) and B2B distribution model, though broader European reach.
• AgriEuro: Italian e-commerce distributor of agricultural, gardening, and forestry machinery and spare parts. Directly comparable in product mix (agri/garden/forestry equipment and replacement parts), Italian customer base, and online distribution model.
• Bohnenkamp: European wholesale distributor of tyres, wheels, and vehicle parts for agricultural and commercial vehicles. Comparable as a specialist B2B spare parts distributor serving agricultural and automotive end markets.

Broad incumbents

• Würth: Global leader in professional fastening, tools, and workshop consumables for industrial and automotive trades. Comparable in professional equipment and consumables distribution to workshops, though vastly larger and broader in scope.
• KRAMP: Europe's largest agricultural and forestry parts distributor with a deep catalogue across multiple equipment brands. Comparable as a one-stop-shop for farmers, contractors, and OEM dealers, but operates at significantly larger scale and pan-European footprint.
• Zoro Tools: Large B2B e-commerce distributor of industrial tools, maintenance supplies, and equipment. Comparable online B2B distribution model for professional equipment and MRO consumables, though US-focused and much larger.
• RS Components (RS Italia): Major European distributor of industrial components, tools, and maintenance supplies. Comparable B2B e-commerce distribution of professional/industrial equipment and consumables to SMB and enterprise customers.

Emerging players

• ManoMano: European online marketplace for DIY, gardening, and home improvement products including tools and equipment. Comparable as a digital-first channel competing for the same gardening/DIY equipment customer base.

Regional players

• Faacom S.r.l. Italian distributor of automotive replacement parts. Comparable regional Italian competitor in the automotive spare parts category, overlapping with Ricambi Service's automotive product line.
• Recambios Frieira: Spanish regional distributor of automotive spare parts and workshop consumables. Comparable in automotive parts distribution model serving a similar Iberian/Mediterranean SMB customer profile.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ricambiservice
• LinkedInlinkedin.com/company/ricambi-service
• Instagraminstagram.com/ricambi.service

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ricambi Service