Downtown Eau Claire
- Company typePrivate
- Founded1872
- HeadquartersEau Claire, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
Downtown Eau Claire firmographics
Firmographics- Name
- Downtown Eau Claire
- Legal name
- Downtown Eau Claire
- Website
- https://visiteauclaire.com
- Company type
- Private
- Founded year
- 1872
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Downtown Eau Claire industry classification
Industry- Product category
- Destination Marketing and Tourism Promotion Services
- NAICS
- Convention and Visitors Bureaus (561591)
- SIC
- Services-Membership Organizations (8600)
- akta.pro primary industry
- Convention Campus & District Operators (Integrated Venue Districts) (THAHAAAL)
Keywords
Where Downtown Eau Claire is headquartered
LocationHeadquarters
- HQ city
- Eau Claire
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Downtown Eau Claire business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D
Distribution channels1 record
Marketing channels5 records
Downtown Eau Claire product offering
Product offeringCore offering
Downtown Eau Claire (operated as Visit Eau Claire) is a destination marketing and business improvement organization that promotes the downtown Eau Claire district through an event calendar, business directory, travel itineraries, the Eau Claire Brew Pass, the Eau Claire Insider blog, and a sculpture tour guide. It does not sell commercial products or services to end consumers; instead it connects visitors and residents with local retailers, restaurants, attractions, and event venues through digital marketing, content, and partnerships.
Product overview
Downtown Eau Claire (operated by Visit Eau Claire) is a regional tourism marketing organization serving Eau Claire, Wisconsin. The organization provides a digital platform offering event listings and calendars, travel planning tools, business directories for restaurants/hotels/attractions, experience passes, e-newsletter subscriptions, and meeting/wedding planning services. The company does not offer a technology product with modules or distinct commercial SKUs; rather, it functions as a promotional and marketing entity connecting visitors with local businesses, events, and tourism experiences in the Chippewa Valley region.
Differentiator
Problem solved
Functional benefit
Products and services
- Eau Claire Brew Pass A pass for visitors to experience multiple breweries in the Eau Claire area; offered as a ticketed product through the Visit Eau Claire website.
- Sculpture Tour Eau Claire A self-guided public sculpture tour covering 120+ sculptures across the Eau Claire area, marketed as the largest sculpture tour in the nation and the basis for the city's 'ART Claire' nickname.
- Visit Eau Claire Event Calendar An online calendar of festivals, concerts, sports events, races, and community events in and around downtown Eau Claire, accessible to visitors and residents.
- Visit Eau Claire E-Newsletter Subscription A free email subscription service delivering weekly and monthly newsletters with upcoming events, new business highlights, seasonal guides, and special offers from downtown establishments.
- Curated Visitor Itineraries Pre-built travel itineraries tailored to different traveler types (families, couples, solo travelers, students, art lovers, dog owners, and others) to help visitors plan their downtown Eau Claire experience.
Quantifiable outcome
- Eau Claire ranked #3 on SmartAsset's 'Most Livable Small Cities in the U.S.' list in 2022
- +1 more outcomes
Companies that use Downtown Eau Claire
Customer profileSegments3 records
Ideal customer profiles3 records
Downtown Eau Claire technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Downtown Eau Claire partnerships and signals
Strategic signalPartnerships
Six partnerships are on record, tiered core and minor.
- Downtown Eau Claire, Inc. (DECI)coreDowntown Eau Claire, Inc. is a key partner organization that collaborates with Visit Eau Claire to promote downtown businesses and community events. DECI authors blog posts highlighting downtown merchants, restaurants, and attractions, serving as the voice for the downtown business community.
- Volume OnecoreVolume One is a local media company that organizes the 'Sounds Like Summer Concert Series' held at Phoenix Park in downtown Eau Claire. They are a key partner in the live music and events ecosystem.
- Eau Claire ExpressminorThe Eau Claire Express is a Northwoods League baseball team that plays at Carson Park, bringing sporting events and entertainment to the downtown area during summer months.
- Eau Claire AxemenminorThe Eau Claire Axemen are a professional football team playing at the Sonnentag Center, offering sports entertainment as part of the downtown event portfolio.
- Silver Spring Foods, Inc.minorSilver Spring Foods, headquartered in Eau Claire, is the world's largest grower and processor of horseradish. The company is highlighted as a major local employer and employer-sponsored tourism attraction.
- Jacob Leinenkugel Brewing CompanyminorThe Leinie Lodge and brewery tour in nearby Chippewa Falls is promoted as a day trip destination, connecting regional tourism with the Eau Claire visitor experience.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Downtown Eau Claire competitors and assessment
Company assessmentDirect peers
- Visit Philadelphia: Convention and visitors bureau for Philadelphia — a US CVB with the same destination-marketing structure (events calendar, business directory, curated itineraries, content marketing) at significantly larger scale.
- Visit Minneapolis: Convention and visitors bureau for Minneapolis — a neighboring Midwest DMO with overlapping cultural, music, and food-scene storytelling, comparable in mission though larger in scale.
- Choose Chicago: Chicago's official destination marketing organization. Larger Midwest CVB with the same role — promoting a city's attractions, events, hotels, and dining to visitors — making the operating model directly comparable.
- Visit Denver: Convention and visitors bureau for Denver, Colorado. Operates the same destination-marketing model — promoting a city's events, hotels, restaurants, and outdoor recreation — at a larger scale.
- Travel Wisconsin: State-level destination marketing organization for Wisconsin. Operates as the umbrella tourism marketing entity within which Eau Claire's local DMO functions, making it directly comparable in mission, content, and audience.
- Visit Milwaukee: Convention and visitors bureau for Milwaukee, Wisconsin — a same-state DMO with a comparable events-and-attractions marketing model, though at larger scale and budget.
- Experience Columbus: Convention and visitors bureau for Columbus, Ohio — a mid-sized Midwestern city DMO with similar scale and a comparable events/dining/attractions marketing remit.
- Visit Madison: Convention and visitors bureau serving Madison, Wisconsin — the closest geographic and scale comparable to Downtown Eau Claire as a small-city Wisconsin DMO with a strong events and cultural programming calendar.
- Pure Michigan: Michigan's statewide destination marketing campaign. Operates the same destination promotion model as Visit Eau Claire and Travel Wisconsin, with shared outdoor-recreation and seasonal-event storytelling.
Others
- Simpleview: Technology provider that builds CMS, CRM, and digital marketing platforms specifically for destination marketing organizations. visiteauclaire.com runs on Simpleview's platform, making it a key enabling vendor rather than a competing DMO.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Downtown Eau Claire social profiles
Digital presenceDowntown Eau Claire financial estimates
Financial estimateRevenue estimate
Valuation estimate
Downtown Eau Claire leadership team
Management profileNumber of profiles
Downtown Eau Claire funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Downtown Eau Claire M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Downtown Eau Claire
What does Downtown Eau Claire do?
Downtown Eau Claire (operated as Visit Eau Claire) is a destination marketing and business improvement organization that promotes the downtown Eau Claire district through an event calendar, business directory, travel itineraries, the Eau Claire Brew Pass, the Eau Claire Insider blog, and a sculpture tour guide. It does not sell commercial products or services to end consumers; instead it connects visitors and residents with local retailers, restaurants, attractions, and event venues through digital marketing, content, and partnerships.
Is Downtown Eau Claire a public or private company?
Downtown Eau Claire is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Downtown Eau Claire founded?
Downtown Eau Claire was founded in 1872. It employs 1 to 10 people.
Where is Downtown Eau Claire based?
Downtown Eau Claire is headquartered in Eau Claire, United States, in the North America region.
Who are Downtown Eau Claire's main competitors?
Direct peers on record are Visit Philadelphia, Visit Minneapolis, Choose Chicago, Visit Denver, Travel Wisconsin, Visit Milwaukee, Experience Columbus, Visit Madison and Pure Michigan. Simpleview is listed as an others.
Does Downtown Eau Claire have an API?
No public API is recorded for Downtown Eau Claire.
What industry is Downtown Eau Claire in?
Downtown Eau Claire's product category is Destination Marketing and Tourism Promotion Services. Its primary akta.pro industry code is THAHAAAL, Convention Campus & District Operators (Integrated Venue Districts). Its NAICS code is 561591 and its SIC code is 8600.