Creart

What Creart does

Creart is a full-service German advertising agency headquartered in Fulda, Hesse, founded in 1970 and operating today with approximately 35 employees across five integrated disciplines: Creation (corporate design, campaigns, communication concepts), Fotostudio (professional photography), Medienservice (pre-press, database publishing, color management), in-house offset printing Druckerei/Produktion (Roland 700 HiPrint Hybrid press with LEC UV curing, processless plates, Low Migration Inks, and specialty finishing), and the wholly-owned multimedia subsidiary compositum (web design, programming, SEO, online marketing, accessibility). The firm positions itself as an 'extended workbench' (verlängerte Werkbank), handling project management from concept through finished print and digital delivery for clients that lack internal marketing capacity. Notable proprietary assets include the co-developed CoffeeCup Paper (recycled single-use cup paper commercialized with IGEPA Großhandel GmbH), PSO (ISO 12647), FSC, and PEFC certifications, and a portfolio of award-winning sustainability and print innovations recognized by the German Brand Award, Druck & Medienaward, and Deutsche Nachhaltigkeitspreis Design.

The customer base is concentrated in the Fulda/Hesse region and spans mid-market and enterprise German companies across healthcare (Klinikum Fulda), food retail (tegut...), banking (Sparkasse Fulda), industrial manufacturing (HUBTEX, b+m surface systems, Thomas GmbH, Spherotech), energy (Fronius Deutschland, Gasversorgung Main-Kinzing), software/IT (Leitsch Software), and public administration (Stadt Frankfurt am Main Stadtplanungsamt, Gemeinde Eichenzell, Region Fulda Wirtschaftsförderung). Several relationships span 8-10+ years, indicating deep operational embedding. Distribution combines direct consultative sales, referral-driven inbound from long-tenured clients, an agency production partner role serving other agencies' print needs, and increasingly digital demand generation through compositum.de topical portals on accessibility, SEO, and AI.

Revenue is generated on a project-based and retainer professional services model across two principal streams: full-service advertising and creative services, and offset printing production (both for Creart's own projects and as a production partner for other agencies). Pricing is quoted on a project-by-project basis with no publicly disclosed rate card. Recent strategic moves include the 2021 launch of CoffeeCup Paper, the 2025 launch of BFSG accessibility compliance services through compositum, the 2025 development of the Cool and Safe child safety app for SMOG e.V. (which won the Hessian Prevention Prize), and ongoing AI/SEO thought leadership positioning within the Fulda marketing community. No external funding, M&A activity, or leadership transitions have been disclosed; the company is owner-managed (inhabergeführt).

Name

Creart

Legal name

creart - Die Werbeagentur

Website

https://creart.de

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Creart is a German full-service advertising agency in Fulda combining in-house offset printing, creative, photography, and a multimedia subsidiary to deliver integrated marketing and print production for regional B2B and public-sector clients.

Ownership category

akta.pro rank

Product category

Advertising and Integrated Marketing Services

NAICS

Advertising Agencies (541810), Commercial Photography (541922)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

CRM Strategy, Implementation & Managed Services (MPAAAIAD)

Keywords

• Advertising agency services
• Offset printing production
• Corporate design campaigns
• Multimedia web development
• Professional photography studio

Headquarters

HQ city

Fulda

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Full-Service Advertising & Creative Services: Revenue generated from creative strategy, communication concept development, corporate design, campaign creation, photography, media services, and multimedia/digital services. Billed project-based or on retainer.
2. Offset Printing Production: In-house offset printing and finishing production services for print materials including brochures, catalogs, packaging, calendars, promotional items. Revenue from both creart's own projects and as a production partner for other agencies.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Creart is a full-service advertising agency and integrated print production house based in Fulda, Germany, offering corporate design, campaign creation, professional photography, prepress/media services, in-house offset printing with specialty finishing, and multimedia/digital services (via its compositum subsidiary). It serves B2B clients across Germany as an "extended workbench" partner, delivering end-to-end communications from strategy and concept through to finished printed and digital products, with proprietary sustainable technologies including CoffeeCup Paper and LEC UV curing.

Product overview

Creart is a full-service advertising agency with an integrated production model, combining five core service areas: Creation (strategic branding and campaign development), Fotostudio (professional photography), Medienservice (pre-press and media services), Druckerei/Produktion (in-house offset printing with specialized finishing), and the compositum Multimedia subsidiary (web development and digital services). The company operates a broad portfolio of named print and digital products including custom printed materials (flyers, paper bags, coasters, notebooks, floor stickers), specialty papers (CoffeeCup Paper recycling paper, Graspapier grass paper), promotional items (wobblers, ceiling hangers, shelf stoppers), and digital solutions (CMS, survey apps, interactive displays, intranet systems). The integrated agency-plus-production model enables Creart to deliver concepts through to finished print and digital products.

Differentiator

Problem solved

Functional benefit

Brands

• compositum: Multimedia unit specializing in web design, programming, online marketing, SEO, and digital services. Subsidiary established in 1996.
• creart Spezialdruck
• CoffeeCup Paper

Products and services

• Creation (Strategic Creative & Campaign Service) Strategic creative service for B2B clients covering communication concept development, corporate design, campaign creation, branding, analysis, and layout design.
• Fotostudio (Photography Studio) Professional photography service offering food, product/stills, aerial, architecture/interior, technology/industry, and people photography, in-studio and on-location.
• Medienservice (Prepress & Media Service) Prepress and media production service covering camera-ready artwork, color management, media-neutral databases, fine typography, image editing, and database publishing for periodic publications.
• Druckerei/Produktion (Offset Printing & Specialty Finishing) In-house offset printing and finishing service with specialty techniques (neon colors, laser cutting, stamping, UV varnish, relief varnish, foil printing, hot/cold foil stamping, embossing, perforation, printed electronics). Available as both Creart's own production and as a production partner for other agencies.
• compositum Multimedia (Web, SEO, Online Marketing) Multimedia and digital service subsidiary offering web design, programming, online marketing, SEO, app development, and accessibility (BFSG) compliance services.
• CoffeeCup Paper Recycling paper product made from used single-use cups and waste paper, developed jointly with IGEPA Großhandel GmbH and used by Creart for sustainable print production and sold into the broader paper market.
• creart Kalender (Annual Corporate Calendar) Annual corporate calendar produced by Creart to showcase printing and design capabilities; multiple award-winning editions including Gregor Kalender Award 2020 (Excellence) and 2021 (Silver), German Brand Award 2019/2020, and Gregor International Calendar Award 2015 (Bronze).

Quantifiable outcome

• 70% energy savings in offset printing through LEC UV technology
• +2 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• COM.POSiTUM (compositum)coreStrategic or Co-development Partner · 1 January 1996COM.POSiTUM is a wholly-owned multimedia subsidiary of creart, established in 1996. It specializes in all areas of multimedia communication including web design, programming, online marketing, SEO, app development, and accessibility services. It operates from creart's Lindenstraße 37a location and shares staff/projects with creart.
• IGEPA Großhandel GmbHcoreStrategic or Co-development PartnerCreart developed the CoffeeCup Paper (recycling paper made from single-use cups) jointly with IGEPA Großhandel GmbH, a paper wholesale distributor. IGEPA distributes the specialty paper to the broader market while creart uses it for its own print production and client projects. This partnership is a key sustainability initiative and revenue stream.
• Kanzlei Dr. Bahr (Hamburg)minorStrategic or Co-development PartnerCOM.POSiTUM partnered with Hamburg-based law firm Dr. Bahr for a joint webinar on 'Accessibility and Law' addressing the technical and legal challenges of the Barrierefreiheitsstärkungsgesetz (BFSG). ~300 participants attended.
• SMOG e.V.minorGTM or Marketing PartnerCreart developed the 'Cool and Safe' app for SMOG e.V., a child safety initiative. The app was awarded the Hessian Prevention Prize (Hessischer Präventionspreis) in June 2025. Creart provided design and multimedia production for the project.
• TechHub Region Fulda e.V.minorGTM or Marketing PartnerCOM.POSiTUM delivered a presentation on 'Code Generation with AI' at the TechHub Region Fulda AI Stammtisch (regular meetup), contributing to the local tech community and positioning creart as a thought leader in AI applications.
• Marketing Netzwerk Fulda e.V.minorGTM or Marketing PartnerCOM.POSiTUM delivered a talk on 'SEO & GEO: Visibility in Times of AI Search' at a Marketing Netzwerk Fulda event, addressing changes in search engine optimization driven by generative AI.
• VR Bank Fulda / Hochschule FuldaminorGTM or Marketing PartnerCreart participated in the third Fulda Sustainability Forum, organized jointly by VR Bank Fulda and Hochschule Fulda, focused on implementing CSRD (Corporate Sustainability Reporting Directive) requirements. Creart contributed a presentation on sustainability topics.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• kempertrautmann: Hamburg-based independent creative agency with brand strategy, design, and digital capabilities. Comparable as a mid-size German creative agency offering integrated communications to enterprise clients, with similar owner-managed positioning.
• LIGALUX: Independent Hamburg-based design and branding agency of similar mid-size scale. Comparable as a German full-service creative agency offering strategy, design, and brand communication for enterprise clients, without a major in-house printing operation but with similar creative-led positioning.
• Grabarz & Partner: Hamburg-based independent creative agency with integrated brand, campaign, and digital capabilities. Comparable as a German owner-managed mid-size creative agency serving enterprise clients, though larger than Creart and without an in-house offset printing operation.
• Kolle Rebbe: Hamburg-based independent creative agency focused on brand strategy, design, and integrated campaigns. Comparable as a mid-size German creative agency with similar owner-managed culture and integrated creative offering, though slightly larger and without in-house printing.
• KMS Team: Independent creative agency with offices in Hamburg and Cape Town, offering brand strategy, design, and integrated communications. Comparable as a mid-size German creative-led agency serving enterprise and consumer clients with a similar project-based engagement model.
• Meiré und Meiré: Cologne-based independent brand and design agency. Comparable as a German mid-size creative agency offering brand strategy, corporate design, and integrated communications, similar to Creart's Creation division without the in-house printing layer.
• BUTTER. Düsseldorf-based independent creative agency offering brand strategy, campaigns, and integrated communications. Comparable as a mid-size German owner-managed creative agency serving similar B2B and consumer client segments with an integrated offering.

Broad incumbents

• Scholz & Friends: Major German advertising agency group with offices in Berlin, Hamburg, and other cities. Comparable as an integrated creative and brand strategy agency serving enterprise German clients, though operating at a national/international scale well above Creart's regional footprint.
• Jung von Matt: One of Germany's largest independent creative agency networks, headquartered in Hamburg with offices across Europe. Comparable as a full-service German creative agency serving enterprise B2B and consumer clients, though at substantially larger scale than Creart.
• Serviceplan Group: Largest owner-managed agency group in Europe, headquartered in Munich, with integrated creative, digital, and media capabilities across multiple locations. Comparable as a German owner-managed integrated communications partner, though at much greater scale than Creart.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/creart.fulda

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Creart